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All Journal Indonesian Journal of Islam and Muslim Societies MUQTASID Jurnal Administrasi Bisnis (JABis) Perisai : Islamic Banking and Finance Journal al-Uqud : Journal of Islamic Economics Journal of Economic, Bussines and Accounting (COSTING) Muqtasid: Jurnal Ekonomi dan Perbankan Syariah Journal of Economic, Management, Accounting and Technology (JEMATech) Efektor Inovasi: Jurnal Ilmiah Ilmu Manajemen Jurnal Administrasi dan Manajemen Jurnal Manajerial JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia) Revitalisasi : Jurnal Ilmu Manajemen Management Studies and Entrepreneurship Journal (MSEJ) Jurnal E-Bis: Ekonomi Bisnis JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Academia Open Indonesian Journal of Cultural and Community Development Indonesian Journal of Law and Economics Review Jurnal Disrupsi Bisnis Jurnal Ilmu Manajemen Advantage Indonesian Journal of Innovation Studies Indonesian Journal of Public Policy Review Indonesian Journal of Islamic Studies Journal of Islamic and Muhammadiyah Studies Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Paradoks : Jurnal Ilmu Ekonomi Research Horizon Innovative Technologica: Methodical Research Journal Journal Pemberdayaan Ekonomi dan Masyarakat Journal of Economics and Economic Policy Journal of Micro, Small and Medium Enterprises Ulil Albab Jurnal Ilmu Manajemen
Kumara Adji Kusuma
Universitas Muhammadiyah Sidoarjo
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Disabled Workers Outperform Non-Disabled Peers in Indonesia Praseno, Hadi; Kusuma, Kumara Adji; Abadiyah, Rifdah; Ubaidillah, Hasan
Academia Open Vol 9 No 1 (2024): June
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/acopen.9.2024.7929

Abstract

This study examines the productivity differences between disabled and non-disabled workers at PT. United Pharmatic Indonesia. Using a quantitative approach, data were collected from 120 employees in the production department through proportional random sampling and analyzed with SPSS 22. Questionnaires provided quantitative data on employee productivity. Results show no significant difference in productivity levels, with disabled workers having a slightly higher average score (39.59) than non-disabled workers (39.16). The findings suggest that disability does not negatively impact productivity, supporting inclusive hiring practices. Highlight: No significant productivity difference: Disabled and non-disabled workers show comparable productivity levels. Higher productivity in disabled workers: Slightly higher average productivity for disabled workers. Support for inclusive hiring: Findings encourage integrating disabled individuals into the workforce. Keywoard: worker productivity, disabilities, non-disabilities, quantitative research, SPSS
Boosting Employee Performance in Indonesia Through Environment, Motivation, and Quality Asfianto, Firda Oktavia; Kusuma, Kumara Adji
Academia Open Vol 9 No 1 (2024): June
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/acopen.9.2024.7934

Abstract

This study examines the impact of the work environment, motivation, and human resource quality on employee performance at PT Indo Lautan Makmur's vacuum department. Using a quantitative approach, data were collected from 120 employees through online questionnaires and analyzed with SPSS. Results indicate that a positive work environment, strong motivation, and high-quality human resources significantly improve employee performance. These findings suggest that enhancing these factors can effectively boost employee performance at PT Indo Lautan Makmur. Highlights: 1. Positive work environment significantly boosts employee performance.2. Motivation alone doesn't always guarantee performance improvement.3. High-quality human resources enhance employee performance. Keywords: Work environment, Motivation, Human resource quality, Employee performance, Quantitative research
Revolutionizing Fast Food Marketing Strategy using Kotler's Approach Setyowati, Neni Dwi Riris; Kusuma, Kumara Adji
Academia Open Vol 9 No 2 (2024): December
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/acopen.9.2024.8692

Abstract

This study investigates marketing strategies and service quality's impact on consumer decisions to purchase fast food at M2M, employing Kotler's marketing mix strategy. Using a qualitative approach, the research explores elements of the marketing mix—product, pricing, promotion, and distribution—influencing marketing success. Interviews with M2M managers and on-site observations provide insights. Findings highlight segmentation, targeting, and positioning processes, emphasizing mass marketing via social media. Key aspects include market penetration through affordable pricing and forward integration by collaborating with street food vendors. Implications suggest enhancing product innovation and understanding competitors' offerings. This research contributes to understanding effective marketing strategies in the fast-food industry, informing future business practices. Highlight: Impact of marketing mix on consumer behavior. Influence of service quality on purchase decisions. Application of Kotler's strategy in fast food industry. Keyword: Marketing strategy, Service quality, Consumer decisions, Fast food industry, Kotler's marketing mix.
An Assessment of Empirical Thinking in Islam: Penilaian Terhadap Pemikiran Empiris dalam Islam Kusuma, Kumara Adji
Indonesian Journal of Islamic Studies Vol. 12 No. 3 (2024): Agustus
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijis.v12i3.1729

Abstract

This research explores the intersection between empiricism and Islamic epistemology, focusing on the limitations of sensory perception in capturing reality. Although empiricism plays an important role in Islamic thought, its exclusive reliance on sensory experience limits the understanding of phenomena beyond perception. Through a comparative analysis of Islamic philosophical texts and empirical literature, this study reveals the compatibility of empirical inquiry with metaphysical insights in Islam. By advocating a holistic approach to acquiring knowledge, this research contributes to the broader philosophical discourse, emphasizing the synthesis of empirical methods with spiritual insights for a comprehensive understanding of reality. Highlights : Empirical limitations: Highlighting the constraints of sensory perception in grasping reality. Compatibility of methodologies: Demonstrating the harmony between empirical inquiry and Islamic metaphysical principles. Synthesis of knowledge: Advocating for a holistic approach that integrates empirical methods and spiritual insights for a comprehensive understanding of reality. Keywords: Empiricism, Islamic epistemology, Sensory perception, Metaphysical insights, Holistic approach
The Strategic Role of KLL UMSIDA in Graduating Thousands of Scholars: Peran Strategis KLL UMSIDA dalam Meluluskan Ribuan Sarjana Kusuma, Kumara Adji; Hidayatulloh
Journal of Islamic and Muhammadiyah Studies Vol 6 No 1 (2024): February
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/jims.v6i1.1532

Abstract

The Institution of Amil Zakat Infaq and Sadaqah Muhammadiyah (Lazismu) have a vital role in the economic development of the Ummah (Muslim Society) in Indonesia. In this context, Indonesia state which constitutionally gets the main mandate in Article 34 of the 1945 Constitution to improve the welfare of the people of Indonesia is not so significant in carrying out this function with many poor people who have not been alleviated in terms of economy, health or education. Lazismu then equips with a strategic role in efforts to become a back-up solution for the Indonesian state. As part of the Ummah and nation Lazismu becomes a solution, more specifically in the context of this research the object is the Lazismu Service Office (KLL) Muhammadiyah University of Sidoarjo (UMSIDA) in increasing the level of education of the ummah. Through the Lazismu scholarship program Sang Surya, more than a thousand students of higher education managed to continue and complete their undergraduate education. This scientific work in a descriptive phenomenological way reveals the strategic role of the UMSIDA KLL in graduating scholars in Indonesia. It is hoped that this research can become a benchmark for other campuses to take the same role in graduating scholars through zakat infaq and shadaqah funds.
Pengaruh Beban Kerja, Stres Kerja dan Lingkungan Kerja Terhadap Kinerja Karyawan pada Perusahaan Pengolahan Teh Amin, Muchammad Iqbal Al; Kusuma, Kumara Adji; Abiadiyah, Rifdah
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 5 No. 1 (2024): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v5i1.4133

Abstract

Tujuan dari penelitian ini adalah untuk menngetuahui Kinerja karyawan pada perusahaan pengelolahan di bidang Teh . penelitian ini berlokasi di Balongbendo, Sidoarjo bernama CV Greenlife Tirta Sentosa yang memproduksi produk teh. Penelitian ini mengkaji dampak Beban Kerja, Stres Kerja dan Lingkungan Kerja terhadap Kinerja Karyawan pada perusahaan. Penelitian ini menggunakan metode analisis statistik deskriptif serta statistik verifikatif.. maka data yang dikumpulkan pada penelitian kali ini meliputi data primer yang didapatkan melalui wawancara dan kuisioner. jawaban yang di peroleh dari respoden akan diukur menggunakan skala Likert. dengan menggunakan alat bantu software olah data SPSS Uji R2, T, dan F digunakan dalam pengujian hipotesis. Temuan studi ini menunjukkan disimpulkan bahwa Lingkungan Kerja, Beban Kerja, Stres Kerja Berpengaruh terhadap Kinerja Karyawan di perusahaan . Berdasarkan hasil olah data dimana nilai signifikan (p) ? 0,05 dapat disimpulkan bahwa Beban Kerja (X1) Berpengaruh Negatif. Dan nilai (p) ? 0,05 disimpulkan bahwa Stres Kerja (X2) Berpengaruh Negatif. Dan nilai signifikan (p) ? 0,05 disimpulkan bahwa Lingkungan Kerja (X3) Berpengaruh Positif. Terlihat dari hasil uji f sebesar 88.906 dan probabilitas sebesar 0,000. Karena sig F hitung <5% (0,000 < 0,05), dapat disimpulkan bahwa Lingkungan Kerja, Beban Kerja, Stres Kerja secara Bersama Sama Berpengaruh terhadap Kinerja Karyawan.
Peran Celebrity Endorser, Online Customer Review, Dan Harga Terhadap Keputusan Pembelian Pada Marketplace Shopee Harijono, Dyah Alifia Wulandhari; Indayani, Lilik; Kusuma, Kumara Adji
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 5 No. 1 (2024): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v5i1.4159

Abstract

The purpose of the research is to ascertain how charges, peer feedback on the internet, and famous brand ambassadors all affect what customers decide to make purchases. applying the quantitative approach in this investigation the approaches to data analysis utilized in this research consisted validity test, reliability test, normality test, classic assumption test, linear regression test, T test, F test, and R² test, that had been run by way of the software known as SPSS. The additional information needed over this investigation came from previous investigations, while the main information came from the assignment of survey forms via Google Form.
Pemasaran Konten, Duta Merek, Dan Kesadaran Merek Mempengaruhi Keputusan Pembelian Barang Dagang Tim E-Sport Onic Esport Pamungkas, Nur Cahyo Bagas; Kusuma, Kumara Adji; Andriani, Dewi
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 5 No. 1 (2024): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v5i1.4454

Abstract

Penelitian ini bertujuan untuk mengetahui keputusan pembelian pada merchandise team e-sport onic esports melalui content marketing, brand ambassador dan brand awareness. Penelitian ini merupakan jenis penelitian deskriptif  dengan menggunakan metode kuantitatif. Pengambilan sampel dalam penelitian ini dilakukan dengan teknik  Non Probability Sampling dengan metode Purposive Sampling serta jumlah sampel dalam penelitian ini  sebanyak 100 responden. Penelitian ini menggunakan teknik pengumpulan data dengan menyebarkan kuesioner.  Teknik analisis data yang digunakan dalam penelitian ini adalah analisis regresi linier berganda dengan  menggunakan alat statistik SPSS versi 26. Hasil penelitian ini menunjukkan bahwa Content Marketingberpengaruh  terhadap keputusan pembelian pada merchandise Onic E-sports, Brand Ambassador berpengaruh terhadap keputusanpembelian pada merchandise Onic E-esports, dan Brand Awareness berpengaruh terhadap keputusan pembelian  pada merchandise Onic E-esports.
Pengaruh Pelatihan Kerja, Budaya Organisasi Dan Kerjasama Timterhadap Efektivitas Kinerja Pelaku Usaha Mikro Kecil Menengah (UMKM) Tingkat Menengah Di Kecamatan Jabon Firmansyah, Syafril Adin; Ubaidillah, Hasan; Kusuma, Kumara Adji
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 5 No. 2 (2024): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v5i2.4518

Abstract

Penelitian yang dilakukan bertujuan untuk mengetahui pengaruh pelatihan kerja, budaya organisasi dan kerjasama tim terhadap efektivitas kinerja pelaku umkm. Penelitian ini menggunakan Metode Kuantitatif. Populasi pada penelitian ini berjumlah 70 umkm yang mengikuti program pelatihan.. Sampel yang digunakan pada penelitian ini diambil menggunakan teknik nonprobability sampling dengan metode purposive sampling untuk menemukan sampel yang sesuai dengan kriteria dengan teknik analisis yang digunakan adalah dengan menyebar kuisoner kepada para pelaku umkm yang mengikuti program pelatihan di Kecamatan Jabon Kabupaten Sidoarjo yang memenuhi kriteria. Hasil penelitian menunjukkan bahwa variable pelatihan kerja berpengatuh positif dan signifikan terhadap efektivitas kinerja, Budaya organisasi berpengaruh secara positif dan signifikan terhadap efektivitas kinerja, Kerjasama tim berpengaruh secara positif dan signifikan terhadap efektivitas kinerja dan Efektivitas kinerja berpengaruh positif dan signifikan karena hal ini membuktikan H0 diterima dan Ha ditolak. Hal ini dapat digunakan pada Usaha Kecil Menengah (UMKM) dalam menjalankan pelatihan kerja, budaya organisasi, dan kerjasama tim terhadap efektivitas kinerja
Pengaruh Lingkungan Kerja, Pengalaman Kerja Dan Kompensasi Terhadap Kepuasan Kerja Karyawan PT. X Firdaus, Nala Alifiyah; Kusuma, Kumara Adji; Sari, Herlinda Maya Kumala
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 5 No. 2 (2024): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v5i2.4644

Abstract

Penelitian ini bertujuan untuk menguji Pengaruh Lingkungan Kerja, Pengalaman Kerja, dan Kompensasi Terhadap Kepuasan Kerja Karyawan. Penelitian ini merupakan penelitian kuantitatif dengan populasi dan sampel dalam penelitian ini yaitu seluruh karyawan PT. X yang berjumlah 65orang. Analisis penelitian menggunakan SPSS versi.26. Hasil penelitian ini menunjukkan bahwa Lingkungan Kerja, Pengalaman Kerja, dan Kompensasi berpengaruh signifikan dan positif terhadap Kepuasan Kerja Karyawan.
Co-Authors Abbadiyah, Rifdah Abdul Hadi Abiadiyah, Rifdah Aji, Yovan Khrisna Alshaf Pebrianggara Amelia Khusnul Chotima Amelia, Ananda Mety Amin, Muchammad Iqbal Al Arini, Yulita Tri Arumalaita, Dina Asfianto, Firda Oktavia Aureliyah Putri, Ladynah Zarrah bin Ramlan, Syafiq Izwan Binti Nordin, Nadhirah Cahyaningrum , Bunga Dyah Chusna, Nisaul Chusnah, Yunia Najachatul Detak Prapanca Dewi Andriani Dewi Andriani Dewi Komala Sari Dhinin Bella Ira Sari Ditya, Dhiki Arta Efendy, Syahril Effendie , Abdul Haris Fandi Ardiansyah Faruq Ahmad Futaqi Fauline Arizka Putri Firdaus, Nala Alifiyah Firdausi Gita Agustiya Firmansyah, Syafril Adin Fitriyah, Yeni Gitania, Ahmita Dwi Harijono, Dyah Alifia Wulandhari Hasan Ubaidillah Herlinda Maya Kumala Sari, Herlinda Maya Kumala Hidayatulloh Ida Wijayanti Ilmi, Samrotul Imam Fauji, Imam Krisnahadi, Muhammad Rajib Kyki Veronica Anggraeni Lestari , Indah Dwi Lilik Indayani Machdani, Muchlis Dzul Maharani, Febi Putri Mas Oetarjo Mashuri, Muchamad Ali Maulana Rizky Widhiarto Misti Hariasih Mochamad Rizal Yulianto Mochammad Fatur Irawan Mohammad Ridho Mubarok Muhamad Nafik Hadi Ryandono, Muhamad Nafik Nugroho, Mukhamad Aditya Bayu Nur Kholidah Nur Rohmah, Aulia Riza Ainun Oetarjo, Mas Oktaviani, Ika Pamungkas, Nur Cahyo Bagas Payapo, Muhammad Sabilal Akbar Praseno, Hadi Putri, Dhita Eka Ananda Rifdah Abadiyah Risma Septiani Rita Ambarwati Riyandah, Bayu Rafid Rizki Ragil Pamungkas Rizky Eka Febriansah Rosyihin, Farih Ayu Mukhoirotin Sirojul Umma Sabrina, Herdina Safina, Maria Salsabila Putri Agustina Saputra , Marchelino Tryas Sari, Melani Fitria Devita Setiawan, Mochammad Agung Setyowati, Neni Dwi Riris Sinta Listia Siti Jamilah Siti Nur Hidayati Sobirin, Yusuf Sumartik Syafrianda, Adityan Tai Wai, Khoong Taris Dwi Wulandari Teguh Prasetyo Tiga Andina Tuffah Hati Umniyyah Ubaidillah , Hasan Ubaidillah, Hasan Uswatun Nur Lailiya Utami, Siska Putri Vera Firdaus Vera Firdaus Wahyuma, Nukhi Khusna wahyuni wahyuni Wai, Khoong Tai Walidah, Laili Zana Wibowo, Zurna Arifah Masruri Widi, Yodik Lestyo Wijayanti, Ida Yulianita Dwi Safitri Zaenha, Mochamad Abdi Redani