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Journal : Asean International Journal of Business

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The Effect of the Digitalization System on Customer Service Performance in the Banking Business during Post-Pandemic Paisal, Paisal; Afrizawati, Afrizawati; Fernando; Sabli, Habsah Binti Mohammad
Asean International Journal of Business Vol. 2 No. 1 (2023)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/aijb.v2i1.442

Abstract

This research was conducted to find out how the impact of the banking digitalization system on customer service performance in banking business activities. The data in this study used primary data collected by distributing questionnaires, interviews and observations to all Bank Negara Indonesia 46 customer service Palembang areas. The population used is the customer service of Bank Negara Indonesia 46 Palembang area, namely as many as 54 people and the sample taken from this study was taken using the saturated sampling method, namely as many as 54 people. Data analysis was carried out using the validity test, reliability test, simple linear regression test and hypothesis testing using the t test technique. Result show that the impact of digitalization has a positive influence on customer service performance , so that it can take over some of the roles and tasks of customer service) because the digital technology services offered have the features needed for customers to transact simple services in the banking sector without having to go through the customer.
Co-Authors . Andriansjah Abdal, Abdal Abdul, Ikhsan Abdullah Fadily Adesia Destinirenza Adris Ade Putra Africano, Fernando Afrizawati Afrizawati Afrizawati Afrizawati Ahmad Zabidi Akhmad Taufik Akhmad Taufik Al Anshori, Muhammad Zakariya Alhanina, Shiva Amilizamiarti, Amilizamiarti Amrullah Amrullah Andi Irawan Apriyanti, Tria Ariawan Bayu Wicaksono Asrul Asrul Aya Yuriestia Arifin, Aya Yuriestia Ayumi, Vina Azhar Andika Putra Bainil Yulina Bakhtiar, Bakhtiar. BASTIAN, ALVIAN Beti Ernawati Dewi Beti Yanuri Posha Cahyo Pambudi Darmo Darmo, Cahyo Pambudi Darvianti Darvianti DEKA LARASATI Deni Irawan Dian Kurniasari Dicky Andiarsa Edi Yanto Eko Suhartono Elga Amira Rizky Erly Krisnanik Farhan Fathun Nur, Muh Fernando Firman Hamzah Habriansyah, Imran Hadi, Jauhari Hamidah . Hendra Marcos, Hendra Hendra Sastrawinata Hendra Sastrawinata Heni Pujiastuti Hery Nirwanto, Hery Hidayat Hidayat HR, Yuliani Ikbal Aziz Ikhwan, Muhammad Ikhwan Ali Imran Habriansyah Indah Agus Setiorini Indah Pratiwi Indah Pratiwi Intan Hesti Indriana Jumhur, Jalaluddin Junaidi Junaidi Kadir Muhammad, Abdul Kesuma, Lucky Indra KHOIRUN NISAK Lemi Iryani Leni Sabrina Lewi Lewi Liestiana Indriyati Lusiana Lusiana Lutfhi Fatah M Arief Rahman M. Yusuf Maghfiroh, Henik Magribi, La Ode Muh Manja Manja Mariana Purba Mariana Purba Maulana, M. Riska Mawazin, Fawaz Meilianti Meilianti Miarti, Amiliza Mohd. Winario Muhammad Rasyid Ridha Muhammad Zakir Muhemin, Muhemin Mukhtar Mukhtar Mukhtar Mukhtar mukhtar mukhtar Nabilah Angraini Naraloka, Therezia Nasrullah Nasrullah Nia Umilizah Noprisson, Handrie Nur Ani NURUL HIDAYAT Paramita, Vilia Darma Pariyati, Pariyati Primasari Primasari, Primasari Purba, Mariana Putri, Dhea Radika Reynalza Anggri Septi Ridho, Sari Lestari Zainal Rifqi Muhammad Riyanto Riyanto Sabari Sabari Sabli, Habsah Binti Mohammad Salamiah . Samhuddin Samhuddin, Samhuddin Sapriadi Sapriadi Sari, Ayu Jelita Setiorini, Indah Agus Siregar, Esron Mangatas Sodikin Sodikin Subarkah, Pungkas Sukasri, Arifah Tasya Tasya Tjahjani Mirawati Sudiro Tjambolang, Tjare Anugerah Triwahyu, Endang Walian, Anang Yeni Widiyawati Zamheri, Ahmad Zurohaina, Zurohaina