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All Journal Jurnal Ekonomi : Journal of Economic JDM (Jurnal Dinamika Manajemen) Jurnal Dimensi Management Analysis Journal Jurnal Manajemen Indonesia Journal of Business and Behavioural Entrepreneurship Syntax Literate: Jurnal Ilmiah Indonesia EKONOMIS : Journal of Economics and Business Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan Jurnal Pengabdian Masyarakat AbdiMas JURNAL PENDIDIKAN TAMBUSAI EQIEN - JURNAL EKONOMI DAN BISNIS JURNAL MANAJEMEN BISNIS Journal of Multidisciplinary Academic JURNAL LENTERA BISNIS JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia) Jurnal Ilmiah Edunomika (JIE) Management Studies and Entrepreneurship Journal (MSEJ) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Ilmiah Manajemen Kesatuan International Journal of Demos Bulletin of Counseling and Psychotherapy Jurnal Darma Agung Inobis: Jurnal Inovasi Bisnis dan Manajemen Indonesia Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Pengabdian kepada Masyarakat Nusantara Akrab Juara : Jurnal Ilmu-ilmu Sosial International Journal of Social and Management Studies (IJOSMAS) Jurnal Ilmiah Wahana Pendidikan Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) Action Research Literate (ARL) Transekonomika : Akuntansi, Bisnis dan Keuangan Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Implementasi Manajemen & Kewirausahaan Jurnal Locus Penelitian dan Pengabdian Jurnal Ekonomika: Manajemen, Akuntansi & Perbankan Syari'ah Sinomika Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Reviu Akuntansi, Manajemen, dan Bisnis Journal of Accounting and Finance Management (JAFM) Jurnal Manajemen Bisnis dan Organisasi Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) International Journal of Economics (IJEC) Jurnal Indonesia Sosial Teknologi Jurnal Mahasiswa Manajemen dan Akuntansi Innovative: Journal Of Social Science Research Jurnal bintang manajemen Manajemen Kreatif Jurnal International Journal of Economics, Management and Accounting Mutiara: Multidiciplinary Scientifict Journal Riwayat: Educational Journal of History and Humanities Pusat Publikasi Ilmu Manajemen El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam RESLAJ: Religion Education Social Laa Roiba Journal Journal of Innovative and Creativity Journal of Ekonomics, Finance, and Management Studies J-CEKI As-Syirkah: Islamic Economic & Financial Journal
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Pengaruh Inovasi Produk, Persepsi Harga dan Kualitas Layanan terhadap Kepuasan Pelanggan Kopi Caffe on Wheels di Jakarta Sheyla Ayu Oktaviani; Rojuaniah Rojuaniah
Jurnal Mahasiswa Manajemen dan Akuntansi Vol. 4 No. 2 (2025): Oktober : JUMMA'45: Jurnal Mahasiswa Manajemen dan Akuntansi
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jumma45.v4i2.5156

Abstract

The main objective of this research is to examine the influence of product innovation, price perceptions, and service quality on customer satisfaction with coffee on wheels in Jakarta. The sampling technique used in this research was non-probability sampling, specifically the purposive sampling method, with a total of 125 respondents who met the criteria of being over 17 years of age and having purchased coffee products from coffee on wheels more than twice in the last month. The analysis method employed is multiple linear regression analysis. The findings show that product innovation does not have a significant effect on customer satisfaction. However, price perception has a positive effect on customer satisfaction, indicating that customers are more satisfied when they perceive the price to be appropriate. Additionally, service quality has a positive impact on customer satisfaction, meaning that good service enhances overall satisfaction. Moreover, the combination of price perceptions and service quality together significantly influences customer satisfaction. These results suggest that maintaining appropriate pricing and high service quality can lead to higher customer satisfaction with coffee on wheels.
Psychological Effects in the Relationship of Digital Human Resource Management to Employee Resilience: A Literature Review Naibaho, Santy Berliana; Tannady, Hendy; Meria, Lista; Abadi, Ferryal; Rojuaniah, Rojuaniah
Bulletin of Counseling and Psychotherapy Vol. 7 No. 3 (2025): Bulletin of Counseling and Psychotherapy
Publisher : Kuras Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51214/002025071620000

Abstract

The COVID-19 pandemic has created rapid changes that led many companies to speed up digital transformation, particularly in the management of human resources. A key development in this process is the adoption of Digital Human Resource Management (DHRM), an approach that brings digital technologies into HR functions. This study aims to systematically review the literature linking DHRM to employee resilience, focusing on the psychological impact of the interaction between technology and individuals. Using a systematic literature review (SLR) method, 50 articles from Scopus and ProQuest were analyzed. The results show that DHRM contributes to employee psychological resilience by increasing self-efficacy, psychological safety, and agility and creating an emotionally supportive digital workspace. The study found that psychological aspects like coping strategies, emotions, and perceived support are essential in linking digital systems with employee resilience. The study suggests using an interdisciplinary perspective that brings together technology and psychology to develop effective DHRM systems while also addressing employees’ psychological well-being.
Pengaruh Information Quality, Quantity, Credibility, Usefulness, Adoption, dan Brand Image terhadap Purchase Intention Kosmetik Lokal di Instagram Zahra, Amanda; Rojuaniah, Rojuaniah
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Pada era digital saat ini, industri kosmetik memiliki peningkatan yang cukup besar tentunya dengan adanya sosial media salah satunya Instagram yang memiliki pengaruh terhadap penyebaran informasi suatu produk kosmetik. Pada penelitian ini menggunakan teori Information Adoption Model (IAM) yang mencakup beberapa variabel diantaranya information quality, information quantity, information credibility, information usefulness, dan information adoption. Penelitian ini bertujuan untuk menganalisis pengaruh information quality, information quantity, information credibility, information usefulness, information adoption, brand image, dan purchase intention terhadap produk kosmetik lokal. Metode penelitian ini menggunakan pendekatan kuantitatif. Populasi penelitian ini adalah wanita yang berusia diatas 17 tahun berdomisili di Jakarta memiliki pengetahuan dan niat pembelian produk kosmetik lokal. Data yang dikumpulkan melalui survey online dengan menggunakan model persamaan struktural SEM Partial Least Square (PLS). Responden terdiri dari 170 orang wanita yang memiliki pengetahuan tentang produk kosmetik lokal. Hasil penelitian menunjukkan bahwa information quality dan information credibility berpengaruh positif terhadap information usefulness. Sedangkan, information quantity tidak berpengaruh terhadap information usefulness. Information usefulness berpengaruh positif terhadap information adoption. Information adoption dan brand image berpengaruh positif terhadap purchase intention. Penelitian ini memberikan implikasi praktis bagi perusahaan untuk selalu mempertahankan dan meningkatkan penyebaran informasi yang baik, relevan, positif dan bermanfaat bagi konsumen untuk meningkatkan purchase intention.
The Effect Of Brand Ambassador, Brand Trust And Brand Image On Purchase Decision On Beauty Product Amelia Rizky; Rojuaniah Rojuaniah; Abdul Haeba Ramli; Zianneil T. Gecolea
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 2 (2025): JIMKES Edisi Maret 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i2.2966

Abstract

This study aims to determine: the influence of brand ambassador, brand trust and brand image on purchase decision. This study uses a quantitative approach and primary data as a data source obtained from a questionnaire. The population of this study is people who know and have bought beauty products. The sample taken was 130 respondents using purposive sampling technique. The method of collecting data by distributing questionnaires using google form, in this study using a Likert scale with a scale of 1-4. This study uses multiple linear regression analysis with the influence of three independent variables and one dependent variable. Based on the results of the research that has been conducted, it shows that brand ambassador have a positive and significant effect on purchase decision, brand trust has a positive and significant effect on purchase decision, and brand image has a positive and significant effect on purchase decision. Brand ambassador, brand trust and brand image together have an effect on purchase decision. This research is expected to provide important insights for marketers in designing effective marketing strategies for beauty products, especially in choosing brand ambassador and building brand trust and positive brand image. Keywords: Brand Ambassador, Brand Trust, Brand Image, Purchase Decision
The Influence of Brand Equity on Customer Loyalty through the Satisfaction of Online Transportation Application Users : Illahi, Muhammad Risky; Rojuaniah, Rojuaniah
Reviu Akuntansi, Manajemen, dan Bisnis Vol 5 No 2 (2025): Desember
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/rambis.v5i2.5486

Abstract

Purpose: This study aims to examine the relationship between sales promotion, brand experience, customer perceived value, brand equity, customer trust, customer satisfaction and customer loyalty at users of the Maxim online transportation application. Methodology:  The data were collected through an online survey and examined using Structural Equation Modelling (SEM) with the Partial Least Squares (PLS) approach. The sample consisted of 158 respondents living in Jakarta, aged between 18 and 60 years, who had used the Maxim application. Results: The results show that sales promotion and brand experience have a positive influence on brand equity, while perceived value does not. Furthermore, brand equity positively affects customer trust, customer satisfaction, and customer loyalty. In addition, customer trust and customer satisfaction positively influence customer loyalty and mediate the relationship between brand equity and customer loyalty. Conclusions:  The findings show that the brand equity provided by Maxim can significantly influence customer trust, satisfaction, and loyalty. Then, sales promotion and brand equity can significanly influence brand equity. Limitations:  This study focuses only on Maxim users in Jakarta and examines satisfaction and trust as mediating variables, thus limiting the generalizability of the results and excluding other potential factors influencing customer loyalty Contribution: This study provides practical implications for companies to continuously maintain and enhance marketing strategies that strengthen brand equity in order to create sustainable customer loyalty.
THE EFFECT OF TEACHER PROFESIONAL ALLOWANCE AND JOB SATISFACTION TOWARD ORGANIZATIONAL COMMITMENT (A Study on Private Islamic Junior High Schools Teachers in Tangerang Regency) Suderajat, Suderajat; Rojuaniah, Rojuaniah
International Journal of Social and Management Studies Vol. 2 No. 2 (2021): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (658.705 KB) | DOI: 10.5555/ijosmas.v2i2.19

Abstract

The purposes of this study were to examine the effect of teacher professional allowance toward organizational commitment, to examine the teacher professional allowance toward job satisfaction and to examine the effect of job satisfaction toward organizational commitment. This research was a quantitative research. The population and samples in this research were the teachers of private Islamic junior high schools receiving the professional allowance in the Districts of Balaraja, Sukamulya and Kresek of Tangerang Regency, Banten, with the total respondents of 130 people. It was a quantitative research using the questionaries given to the teachers. The data analysis method used was SEM (Structural Equation Modelling) with the results shown that the teacher professional allowance was able to increase the organizational commitment and the job satisfaction and that the job satisfaction was able to increase the organizational commitment.
The Influence of Perceptions of Organizational Support, Work Stress, Organizational Commitment, and Job Satisfaction on Employee Performance In The Automotive Industry Kustiawan, Unggul; Septiyaningsih, Septiyaningsih; Syah, Tantri Yanuar Rahmat; Rojuaniah, Rojuaniah; Budiman, Arief
Jurnal Ilmiah Sumber Daya Manusia Vol 7 No 1 (2023): September: JENIUS (Jurnal Ilmiah Sumber Daya Manusia)
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/JJSDM.v7i1.33913

Abstract

The objective of this research is to explore the effect of perceived organizational support, work stress, organizational commitment, and job satisfaction on employee performance, which then builds organizational commitment and job satisfaction so as to give rise to employee performance, which has a good impact on productivity and enterprise. Data collection was carried out by distributing questionnaires online using a Google Form, which resulted in 205 respondents working for automotive industry companies in the Cikarang and Karawang industrial areas. Data analysis and processing using Lisrel 8.8 software The findings of this study indicate that perceived organizational support has a negative effect on work stress and a positive effect on organizational commitment. When employees feel there is no organizational support, this triggers stress. Work stress has no negative effect on job satisfaction, and organizational commitment has a positive effect on job satisfaction. Meanwhile, job satisfaction has a positive effect on employee performance. The results of this study are expected to provide valuable insights for the company. With a better understanding of these factors, companies can increase employee productivity and achieve company goals.
Co-Authors Abadi, Ferryal Abdul Haeba Ramli Albert Albert Alfina Dwi Juniarti Amalia, Lia Amelia Rizky Aminullah Assagaf Anggrainy Putri Ayuningrum Anugraheni, Suci Aprillia, Fenny Aribowo, Teguh Arief Budiman Arna Suryani, Arna Arya, Muhammad Ikhsanul Aryanita Yunanda Asmadillah, Fifin Azizah, Fadilah Nur Badiah Badiah Baety, Nur Bella Novita Berliani, Tiwi Citta Dewi, Kadek Pratita Destami, Gina Dery Dharaura Aziyasyah Djunaedi, Mira Kartika Dewi Dwikaryana, Farhan Egi Supriatna Elisa, Sabta Elistia, Elistia Endang Ruswanti Farhan Dwikaryana Fasyariani, Nabila Fitri Wahyuningsih Gilang Ramadhan* Hafidz, Ikramina Larasati Hazrati Hanartyo, Ernawan Dwi Hasan, Manal Mohamed Hendy Tannady Hikmawati, Elok Ikramina Larasati Hazrati Havidz ikramina, Ikramina Illahi, Muhammad Risky Indartinah, Septi Indriyanti, Winny Invantriani, Annisa Ismail, Shafinar Januar Mansyah Jatmiko Jatmiko Jessica Angela Jovita Nathania Kadek Pratita Citta Dewi Kurniati, Nenny Kustiawan, Unggul Lestari, Unik Dwi LIA AMALIA Lista Meria Lutfi Alviandi Lutfi Eka Sansetika Maya, Eka Is Maziyah Fichri Meria, Lista Mira Yona Mitsalina Tantri Moehammad Unggul Januarko Mudjiarto Mudjiarto, Mudjiarto Muvinna Adnal Haq Nadif, Muhammad Akhdan Naibaho, Santy Berliana Najihatun, Najihatun Nazam, Rio Mubaraq Nefianto, Tirton Nur Hasanah Nurlinda, R.A. Nydia Putri, Felicia Primasatria Edastama, Primasatria Puji Astuti Puji Astuti Puspasari, Suci Indah Qoiriyah, Mila Qonita, Rifatul r, Endang Ruswanti Rahmawati, Wulan Ramadani, Shafira Hafsari Ramadhan*, Gilang Regina Deka Sofia Rina Anindita Rona Veonnita Safitri, Yola Salehati, Nurun Ala Sansetika, Lutfi Eka Santika, Syahira Dwi Sari, Bayu Mayang Savira, Karin Putri Septiyaningsih Septiyaningsih Setyawati, Galuh Shertin Ayu Fitria Sheyla Ayu Oktaviani Shiva Latifa SITI MARIAM Siti Mariam Siti Muawanatus Solikha Sri Langgeng Ratnasari Suderajat, Suderajat Suranto, Angie Shanika Karien Pramudita Sutawidjaya, Ahmad Hidayat Suyitno, Edi Suyitno, Edy Syah, Tantri Yanuar Rachmat tanjung, rona Tantri Yanuar Rahmat Syah Tantry Yanuar Rahmat Syah Teguh Aribowo Toni Candra Unik Dwi Lestari Untung Cristoper Simarmata Vernanda, Olivia Veronica Lusianty Wardana, Feji Gusti Wati, Diana Fajar Widianto, Slamet Widiyanto, Ignatius Nugroho Wijaya, Henhen Winanta, Tang Tatang Yolanna, Yolla Yuliana Qofifah Zahra, Amanda Zianneil T. Gecolea