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Rahmat Saleh
Universitas Surabaya
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Journal : Fast in Social Sciences

 1 
The Algorithmic Boss: Communication Challenges in Organizations Using AI-Driven Management Systems Ruslan, Arief; Saleh, Rahmat
Fast in Social Sciences Vol. 1 No. 1 (2025): April
Publisher : Forum Akademisi dan Dosen Peneliti (FAST)

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Abstract

This study explores the communication challenges organizations face when adopting AI-driven management systems, a growing trend in digital transformation. The integration of algorithmic management, where AI systems autonomously handle tasks such as scheduling, performance tracking, and decision-making, has led to a shift in traditional communication flows. This research aims to investigate how these systems alter organizational communication, focusing on the implications for employee engagement, feedback mechanisms, and decision-making processes. Using a qualitative approach with multiple case studies across the logistics, e-commerce, and digital services sectors, data was collected through semi-structured interviews, observations, and document analysis. The findings reveal that algorithmic management systems reduce communication to one-way, impersonal directives, resulting in emotional dissonance, alienation, and ambiguity among employees. Informal communication networks emerge as critical spaces for meaning-making and restoring agency. The study concludes that while algorithmic systems optimize efficiency, they must be designed to incorporate dialogic processes and feedback loops to preserve organizational cohesion and trust. This research highlights the need for more communicatively informed approaches to algorithmic management that balance efficiency with relational dynamics.
Co-Authors Abdul Kohar Ade Latifa, Ade Adi Kurniawan, Eka Afriva Khaidir Akhyar, M. Nur Alqarni, Wais Andi Faisal Bakti & Venny Eka Meidasari Andi Mariani Z., Andi Anggraini, Titi Anita Munawwaroh, Anita Asmara, Galuh Jati Asty Khairi Inayah Syahwani Baswindro Costa, Tiago Dadang Iwan Riswandi Daniel Happy Putra Deni Yanuar, M. Ikom Deny Setiawan Dini Yuniarti Ditaellyana Artha Dwiyana, Asnurbaety Fatoni, Zainal Fernando, Lanang Koko Gea Dwi Asmara Ginoga, Lesia Fatma Hadikusumo, Reina A. Hayatun Nufus Henrie Buchari, Henrie Hizir, Hizir Husna, Mawaddatul Iban, Angela Ibnu, Fitranita Iman Firmansyah Iman Firmansyah Irwan Irwan Ismail Ismail Iza, Nikmatul Jalil.M, Abd. Khalisni Khoirun Nisa Lesia Fatma Ginoga Lestari, Mathilda Sri Lisdayanti, Lisdayanti Lutfi Nurcholis Mashur Razak Meita Sondang Rizki, Meita Sondang Merdekawati, Eka Moh. Basri Muchsin Muchsin Nashiruddin, Rafie Neni Murniati Ningrum, Vanda Norman Luther Aruan, Norman Luther Nurdin, Andi Asmiati Oktafiani, Irin Pratama, Dhipo Rahmat Saleh Rahmatul Ahya Ramadhan, Masri Ramadhani, Suci Qadriana Ratih Pratiwi Resti Jayeng Ramadhanti Riyanto Riyanto Riyanto Roni Ekha Putera Rosyanti, Novi Ruslan, Arief Sabri Sabri Safar Nasir, Muhammad Salfiadis, Salfiadis Sianipar, Henry Siti Zubaidah Sitohang, Marya Yenita Soehartono SRI RAHAYU Suharni M.Pd Sujatmiko Sujatmiko Sunuyeko , Nurcholis Susriyati Mahanal Syahidin Syahidin, Syahidin Syahwani, Asty Khairi Inayah Syamsudin, Muhammad Hasan TUNJUNG SULAKSONO Ummah, Roisatul Ummi Chasanah, Ummi Utami, Dian Wahyu Utomo, Muhajir Varita, Nirma Wasilah Wasilah Wibowo, Wahyu Adi Setyo Yamaly, Fadhil Yusnaini Yusnaini Zakia Asrifah Ramly Zetra, Aidinil