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Nurfitriani Nurfitriani, Nurfitriani
Program Studi Ilmu Pemerintahan Fakultas Ilmu Sosial dan Ilmu Politik Universitas Muhammadiyah Makassar
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PENGARUH MARKETING MIX 4A TERHADAP KEPUASAN DAN LOYALITAS PASIEN Niartiningsih, Andi; Nur, Nurul Hidayah; Nurfitriani, Nurfitriani; Paradilla, Mene; Takwa, Muhammad
Jurnal Spektrum Kesehatan Vol 1 No 2 (2025): Vol. 1 No. 2 Juni 2025
Publisher : PT. Media Ilmiah Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37081/rum-kes.v1i2.15

Abstract

Loyalitas merupakan salah satu kunci sukses dalam memenangkan persaingan bisnis saat ini. Pelanggan yang loyal secara tidak langsung dapat membantu mempromosikan jasa kepada orang-orang terdekatnya. Penelitian ini bertujuan untuk menganalisis pengaruh Marketing Mix 4A terhadap kepuasan dan  loyalitas pasien di Rumah Sakit Beriman Balikpapan. Jenis penelitian yang dilakukan adalah penelitian kuantitatif menggunakan studi observasional dengan desain cross sectional study. Sampel pada penelitian ini adalah  perawat di Rumah Sakit Beriman Balikpapan yang berjumlah 340 responden. Hasil penelitian menunjukkan terdapat pengaruh marketing mix terhadap loyalitas pasien dan terdapat pengaruh kepuasan pasien terhadap loyalitas pasien. Disarankan kepada pihak manajemen rumah sakit agar dapat ditingkatkan dengan memastikan bahwa layanan medis dan interaksi staf sesuai dengan harapan dan kebutuhan pasien, serta menyediakan pelatihan bagi tenaga kesehatan untuk berkomunikasi secara empatik.
Edukasi Pijat Bayi dengan Metode Demonstrasi dan Simulasi melalui Media Video di Kota Jambi Armina, Armina; Nurfitriani, Nurfitriani; Irlandes, Ciria
Jurnal Abdimas Kesehatan (JAK) Vol. 7 No. 3 (2025): November
Publisher : Universitas Baiturrahim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36565/jak.v7i3.851

Abstract

Baby massage is a gentle massage that is important for the growth and development of babies. Baby growth and development can be helped by baby massage. Posyandu Teratai V Legok has never conducted baby massage education and has been educated at the Putri Ayu Community Health Center in Jambi City. The purpose of this community service is to provide education about baby massage using video media. The implementation of this community service was carried out on May 8, 2024, held at Posyandu Teratai V in the working area of ​​​​Puskesmas Putri Ayu Jambi City. This activity targeted 10 mothers as participants, with a counseling method using videos and baby massage simulations. The implementation stage included a pre-test session, education, playing videos, baby massage simulations, and the evaluation stage in the form of a post-test session for skills in performing baby massage. The results of this Community Service were mothers enthusiastic in participating in the baby massage video education and gained knowledge after the education increased to an average score of 13 out of 7.9 and baby massage skills to an average score of 28.6 out of 4.1. The results of this Community Service can be continued at other Posyandu by training Posyandu cadres or Community Health Center officers.
Pemberdayaan “Remaja Anti Anemia” dalam Pencegahan Anemia Berbasis Pemanfaatan Pangan Lokal di SMAS Adhyaksa 1 Nurita, Suci Rahmani; Julaecha, Julaecha; Nurfitriani, Nurfitriani; Perwitasari, Tuhu; Nurbaiti, Nurbaiti
Jurnal Abdimas Kesehatan (JAK) Vol. 7 No. 3 (2025): November
Publisher : Universitas Baiturrahim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36565/jak.v7i3.981

Abstract

The prevalence of anemia in adolescent girls is increasing, so other efforts are needed for prevention. One of the factors that influence the occurrence of anemia is iron deficiency. Handling anemia with food ingredients is still rarely done even though it has great potential to prevent anemia, especially in adolescent girls. Based on field observations, there are still adolescents who have signs and symptoms of anemia, education has been carried out regarding anemia but the role of adolescents in preventing anemia has not been active. The community service activity in the form of "Empowerment of Anti-Anemia Adolescents in Anemia Prevention Based on the Utilization of Local Foods at SMAS Adhyaksa 1" based on a mini workshop was carried out from March to August 2025 for students sent by PIK-R SMAS Adhyaksa 1 Jambi City. The purpose of this community service activity is to increase knowledge and change the attitudes of adolescent cadres about anemia prevention based on the utilization of local foods and the formation of anti-anemia adolescent cadres at SMAS Adhyaksa 1 Jambi City. The number of participants in the mini workshop consisted of 8 PIK-R female students for 1 day, given through lectures, simulations, discussions, questions and answers and Hb level screening on August 15, 2025. The material was delivered in the form of a simulation of early detection of signs and symptoms of anemia among peers using a checklist and a simulation of Hb level examination using a Hbmeter. In addition, it was also equipped with a pocket book "anti-anemia youth cadres" and a leaflet of recipes for making food made from moringa and patin. Before and after the mini workshop, a pretest and posttest were conducted to assess knowledge and attitudes about early detection of signs and symptoms of anemia and its prevention by utilizing local food. The PKM results showed that the average pre-test score of participants was 6.875 while the posttest results showed that the average score of participants was 9.375, there was a difference/difference of 2-3 points from the pretest and posttest results meaning that participants experienced an increase in knowledge and skills after being educated. It is necessary to optimize the role of youth cadres for local food-based anemia prevention
Pengaruh Emotional behavior dan motivasi kerja terhadap kinerja dengan Burnout sebagai mediasi (Studi Pada Frontliner di Coffeeshop Samarinda) Anwar, Muhammad Hairil; indrawati, Andi; Nurfitriani, Nurfitriani
Jurnal Locus Penelitian dan Pengabdian Vol. 5 No. 1 (2026): JURNAL LOCUS: Penelitian dan Pengabdian
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/locus.v5i1.5435

Abstract

The coffee shop industry in Indonesia has experienced rapid growth with intense competition, requiring frontliners to display positive emotional behavior in serving customers. However, high emotional demands can potentially cause burnout which may decrease employee performance. This study aims to analyze the effect of emotional behavior and work motivation on the performance of coffee shop frontliners in Samarinda City with burnout as a mediating variable. The research method uses a quantitative approach with convenience sampling technique, involving 30 coffee shop frontliner respondents in Samarinda. The research instrument consisted of a questionnaire with a 5-point Likert scale that has been tested for validity and reliability. Data analysis used Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS 4 software. The results show that emotional behavior and work motivation have no significant effect on frontliner performance or burnout. Conversely, burnout was proven to have a negative and significant effect on performance (significance 0.010), meaning that the higher the level of burnout, the lower the frontliner performance. The Sobel mediation test shows that burnout does not mediate the relationship between emotional behavior and performance or between work motivation and performance. This finding indicates that burnout acts as an independent variable that directly affects performance, not as an intervening variable. This study concludes that burnout is a key factor determining the quality of coffee shop frontliner performance, therefore coffee shop managers need to focus on burnout prevention and management strategies to maintain optimal service performance.
Co-Authors Abdul jalil Abdurrahman Mansyur Achmad, Widya Karmila Sari Ade Lestari Adiman, Raja Multi Konvokesen ADINDA PRATIWI, PUTRI Ahmad Taufik Aisya, Sitti Akhmad Al Aidhi Al Fajri, Jufri ALQORNI, NISA Amellia, Ade Yuli Andi Niartiningsih Anggraini, Novia Dwi Anwar, Muhammad Hairil Arifahrahmi, Arifahrahmi Arifarahmi, Arifarahmi Ariyanto Ariyanto Armina, Armina Ashari, Maulana Ashari AZWIR, MAHARANI Baehaqi Bambang Widjajanta, Bambang Calcio, Anggun Catur Kumala Dewi Christian Adi Prasetyo Danna Solihin Dewi, Catur Kumala Dhuha, Alief Edwin Widodo Efni, Nel Eka Malfasari Eka Yudhyani Eka Yudhyani, Eka Erna Octavia, Erna Fadli, Sofiansyah Fadli Fatimawali . Febryanti, Annisa Findi, Nadia Fitria, Neny Fuadah, Hanis Gustina, Ira Haekal, Ahmad Hamrun HANDAYANI, R. SRI Haryadi, Rina Masithoh HUDA, MUHAMMAD MIFTAKHUL Hurruzia, Muhammad Fadhil Iftitah, Iftitah Indrawati, Andi Irawan, Audrey Allya Irlandes, Ciria Islahiyah, Islahiyah Jayawarsa, A.A. Ketut Juanto, Ade Julaecha, Julaecha Kaseng, Ernawati S Latif, Imam Nazarudin Lili Adi Wibowo M Hamid Malik, Nurintan Mamuaya, Gybert E. Mene Paradilla Miko Eka Putri Mila Triana Sari Mochamad Nursiyam Barkah Muhammad Hidayat Muhammad Wiharto Muhammad Zulkifli, Muhammad Nadivah, Nadivah Noval Noval Novita Sari Nur, Nurul Hidayah Nuraini Nuraini Nurfadhilah, Nurfadhilah Nuriatullah Nuriatullah Nurita, Suci Rahmani Nursyamsu, Nursyamsu Nurul Hidayah Nur Pebrianti, Dwi Kartika Perwitasari, Tuhu Pratiwi, Herlina Pratiwi, Putri Indah Primajayanti, Angelia PURWANTI PURWANTI Putri, Melisya R. SRI HANDAYANI Rahmawati, Helfi Ramadhani, Dwi Yunita Rendi Rendi, Rendi RIFAYANI, DESIYANTI Rignolda Djamaluddin Rizki, Safana Aulia Rohani Rohani Rusanti, Ega Sabrianti, Desy Safitri, Laila Sandy Nur Eko Wibowo Sari, Winda Purnama Seftianur, Muh Achzani Sihotang, Sifra Dosmaria Silkfan, Rara Sofyan, Syaakir Sofyan, Syathir Sri Anggraeni Sriyanto, Sesar Prabu Dwi Sukmayu, Maharani Sumarni, Rani Sunarto Sunarto Takwa, Muhammad Tina Yuli Fatmawati Titin Ruliana Trisnadiansyah, Mochamad Ridfan TRIWAHYUNI, NADIA VEVI SURYENTI PUTRI, VEVI SURYENTI Wafiah Murniati Widya Hary Cahyati Yatimantoro, Tatok Yudhi Listiawan Yuliana Yuliana Yunita, Ananda Evi Yusran, Nadilah Yusup Junaedi Zahra Zahra Zilfana, Zilfana Zulfiarini, Febriana Maya Zulfiarini, Febriana Maya