Claim Missing Document
Check
Articles

ASPEK-ASPEK YANG MEMPENGARUHI KEPUTUSAN MASYARAKAT UNTUK MENDAPATKAN PELAYANAN PROMOTIF DAN PREVENTIF DI FASILITAS KESEHATAN Salman Amru Rabrinan; Diansanto Prayoga
Medic Nutricia : Jurnal Ilmu Kesehatan Vol. 3 No. 3 (2024): Medic Nutricia : Jurnal Ilmu Kesehatan
Publisher : Cahaya Ilmu Bangsa Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5455/nutricia.v3i3.3946

Abstract

Latar Belakang: Pemeliharaan derajat kesehatan masyarakat dilakukan melalui upaya kesehatan yang diwujudkan dalam pencegahan penyakit, peningkatan kesehatan, pengobatan penyakit, dan pemulihan kesehatan oleh pemerintah maupun masyarakat. Pencegahan penyakit dan peningkatan kesehatan ini dilakukan melalui berbagai jenis upaya dan pelayanan kesehatan. penelitian ini dilakukan untuk menelusuri aspek dan faktor apa saja yang mempengaruhi keinginan dan keputusan masyarakat dalam memanfaatkan pelayanan kesehatan promotif dan preventif. Metode: Dalam penelitian ini, digunakan situs laman Scopus untuk mencari dan mengumpulkan artikel-artikel yang akan diteliti dan dibandingkan. Pencarian dilakukan dengan memasukkan lima kata kunci yang relevan dengan topik dan judul, tetapi masih bersifat umum, sehingga cakupan artikel yang ditelusuri akan semakin luas. Kata kunci yang digunakan adalah “promotive”, “preventive”, “health”, “care”, dan “factors”. Metode analisis yang digunakan adalah systematic literature review, dimana analisisnya berfokus pada suatu pertanyaan yang spesifik. Hasil: Aspek-aspek yang mempengaruhi keputusan seseorang untuk mengunjungi fasilitas kesehatan primer adalah jenis kelamin, pengetahuan, status sosio ekonomi, lokasi tempat tinggal, konflik atau kejadian luar biasa, fasilitas kesehatan primer itu sendiri, serta keterlibatan mereka dalam program promotif dan preventif. Kesimpulan: Dalam mendorong aspek-aspek tersebut, perlu ada langkah pemasaran yang baik dalam meningkatkan pengetahuan masyarakat tentang ketersediaan pelayanan promotif dan preventif. Digitalisasi dan teknik pemasaran yang sesuai dapat menjangkau lebih banyak orang lagi untuk datang mendapatkan pelayanan kesehatan tersebut. Masyarakat harus terlibat dalam perencanaan program pelayanan promotif dan preventif yang diberikan, karena keberhasilan program tersebut sangat tergantung dengan partisipasi dan komitmen dari masyarakat.
Literature Review: Kepuasan Pasien Rawat Jalan di Puskesmas pada Masa Pandemi Covid-19 Nadhifah, Ika Rodhifatun; Prayoga, Diansanto
Media Gizi Kesmas Vol 12 No 1 (2023): MEDIA GIZI KESMAS (JUNI 2023)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/mgk.v12i1.2023.477-483

Abstract

Background: Satisfaction with various services is determined by the extent to which service providers provide the best for their consumers, including health service providers at the puskesmas. Puskesmas as a first-level health facility should provide satisfactory services for visitors. Satisfactory service can lead to loyalty to visitors, thereby reducing the use of illegal health services that can endanger health. During this Covid-19 pandemic, various puskesmas services have differed in several procedures due to adjustments to the Covid-19 pandemic policy. This difference in service procedures is thought to have an effect on patient satisfaction. Objectives: This journal has the aim of knowing the outpatient satisfaction at the health Center during the Covid-19 pandemic. Methods: The procedure for this research uses a literature review approach using the PRISMA flowchart. Collection of references through several online databases, namely Google Schoolar, ScienceDirect, Proquest, Wiley Online, Sage Publication and Media Neliti. The keywords used in the search were Satisfaction, Outpatient Patients, Puskesmas and Covid-19 Pandemic. Results: The results showed that the results varied with positive and negative responses regarding the loyalty of outpatients during the Covid-19 pandemic which was influenced by considerations of the suitability of the perception of the application of technical control, the perception of the application of administrative control, the perception of the application of PPE (Personal Protective Equipment). Another thing is information about the availability of infrastructure facilities, attitudes of health workers, knowledge and referrals with patient perceptions that affect age and education level. Conclusions: Outpatient satisfaction at the puskesmas during the Covid-19 pandemic was relatively good, but there were several influencing factors including the application of personal protective equipment (PPE), administrative control, technical control, information on the availability of infrastructure, attitudes of health workers, knowledge and referrals with the patient's perception that affects age and education level.
Kepuasan Pasien terhadap Telehealth di Masa Pandemi Covid-19: Literature Review Nadia, Nurazizzi Setya; Prayoga, Diansanto
Media Gizi Kesmas Vol 12 No 1 (2023): MEDIA GIZI KESMAS (JUNI 2023)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/mgk.v12i1.2023.484-493

Abstract

Background: The unfinished Covid-19 pandemic has caused various health services to be disrupted due to limiting face-to-face services. With this, health services must be transformed in order to maximize services with patients even though they cannot be served directly. as many as 71.8% of respondents chose not to go to a hospital or clinic and as many as 65.5% prefer to seek treatment digitally.   Objectives: To find out the factors of patient satisfaction with telehealth services during the Covid-19 pandemic. Methods: his study uses a literature review method by applying the PRISMA flowchart. The databases used are Pubmed, Sage Publication, ScienceDirect, Proquest and Wiley Online. After getting the selection process, so that 12 journals were obtained that met the topics developed Discussion: Patients were satisfied with various telehealth services during this Covid-19 pandemic. Overall, it was found that young people were more accepting and satisfied with telehealth. The costs incurred by patients with the existence of telehealth are lower and the quality of telehealth services consists of patient trust in doctors, doctor-patient relationships, patient privacy is maintained. Conclusions: Factors of patient satisfaction with telehealth include age, cost and quality of service. Patients recognize that telehealth is very useful and facilitates them in terms of health consultations at a time of various limitations, thus enabling the development of telehealth in the future to be more rapid.
Literatur Review: Analisis Penerapan Experiential Marketing terhadap Kepuasan Pasien di Rumah Sakit Malvania, Arkaine; Prayoga, Diansanto
Media Gizi Kesmas Vol 12 No 2 (2023): MEDIA GIZI KESMAS (DECEMBER 2023)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/mgk.v12i2.2023.1076-1080

Abstract

Background: Hospitals as health care provider organizations require specialized strategies in dealing with the challenges of increasingly competitive market competition. Marketing strategies are applied in order to achieve competitive advantage over their competitors. Objectives: This journal has the aim to find out the application of experiential marketing as a form of marketing technique that management can apply in improving patient satisfaction in hospitals. Methods: The procedure for this research uses a literature review approach using the PRISMA flowchart. Discussion: The study showed varying results related to implementation of experiential marketing dimensions in hospitals. There are five dimensions implemented by hospitals namely sense, feel, think, act, and relate. Patient satisfaction in the application of experiential marketing can have impact on long term of the patient loyalty and the level of repeat buying over healthcare products and services in hospitals. Conclusions: There is a positive influence between the application of five dimensions of experiential marketing with patient satisfaction in hospitals.
Analisis Hubungan Waktu Tunggu terhadap Kepuasan Pasien di Puskesmas: Literature Review Paramesthi, Shanti Pawitra; Prayoga, Diansanto
Media Gizi Kesmas Vol 12 No 1 (2023): MEDIA GIZI KESMAS (JUNI 2023)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/mgk.v12i1.2023.537-540

Abstract

Background: The community as recipients of health services certainly wants quality health services. To know the quality or not of a health service can be seen from the waiting time and patient satisfaction which is an indicator of the success of health services. Waiting time has an important role in giving a good first impression to the patient. Objectives: This study aims to determine the relationship between waiting time and patient satisfaction at the puskesmas. Methods: The study uses a literature review method based on theis based on the PRISMA protocol. The literature reviewed is literature that discusses patient satisfaction based on waiting time for services at the puskesmas. Results: The search results for articles in the Google Scholar and ResearchGate databases show that there are 4 (four) journals that meet the criteria. These four articles have been filtered using keywords, inclusion and exclusion criteria, published between 2018-2021. All articles reviewed are Indonesian language articles with quantitative research types. Conclusions: Based on the 4 (four) journals that have been reviewed, 3 (three) of them show that the length of waiting time for services is related to patient satisfaction at the puskesmas.
Pengaruh Experiential Marketing dengan Customer Loyalty di Rumah Sakit Nurseha, Nindya Arifani; Prayoga, Diansanto
Media Gizi Kesmas Vol 12 No 2 (2023): MEDIA GIZI KESMAS (DECEMBER 2023)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/mgk.v12i2.2023.1052-1056

Abstract

Background: Studies on experiential marketing in various types of industries are proven to have an impact on customer loyalty. The increasing number of health care creates competition in the market. Hospitals are not spared from this competition so that the application of appropriate marketing is important to create customer loyalty. Objectives: This study was conducted to identify the effect of experiential marketing based on the indicators: sense, feel, think, act, and relate to customer loyalty in hospitals. Methods: Scoping Review was conducted using the guidelines from the JBI Manual for Evidence Synthesis. Searches were conducted on electronic databases including PubMed, Garuda, Indonesia Onesearch, and ScienceDirect. Results: The results showed that experiential marketing based on its indicators, namely sense, feel, think, act, and relate in hospitals has an effect on customer loyalty. Conclusions: Hospitals should be able to provide a pleasant experience for patients, one of which is by implementing experiential marketing.
Gerakan Zero Waste Melalui Penyehatan Pantai, Pembangunan Greenhouse Ecobrick, dan Pelestarian Ekosistem Laut dalam Upaya Mewujudkan SDGs 2030 Sari, Jayanti Dian Eka; Lailiyah , Syifa'ul; Prayoga, Diansanto; Millati, Izzato; Mandagi, Ayik Mirayanti; Fikri, Faisal; Praja , Ratih Novita; Agustina, Diana; Hilmin, Siti Nur; Yulianti, Yunika Tri
Media Gizi Kesmas Vol 12 No 2 (2023): MEDIA GIZI KESMAS (DECEMBER 2023)
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/mgk.v12i2.2023.802-809

Abstract

Background: Banyuwangi Regency is one of the regions in Indonesia which is rich in beach tourism potential, one of which is Pulau Santen Beach which is located in Karangrejo Village, Banyuwangi District, Banyuwangi Regency. However, when the charm of this destination has decreased, the condition of the beach is dirty if left unchecked and no coastal vegetation is carried out, it can damage the marine biota in the vicinity. There is a need for a Santen Island community empowerment program that reviews conservation and sustainable use in order to meet the 14th Sustainable Development Goals (SDGs). Objectives: Community Service entitled "Zero Waste Movement through Beach Environment Sanitation, Greenhouse Ecobrick Development, and Marine Ecosystem Preservation" aims to increase the knowledge, skills and economic independence of the Santen Island community regarding hiding santigi plants, MSME marketing strategies in tourist attractions, and waste management through making ecobricks. Methods: The method used for the implementation of community service is through several stages including, the first stage in this community service program is the preparatory stage. This preparatory stage consists of three steps, namely an environmental survey, purchasing the right sources, and planning a community service program. The second stage of this community service program is the implementation stage and the third advanced stage of this community service program is evaluation. Results: On the first day, there was an increase in the knowledge of the Santen Island community by 18.8%. On the second day there was an increase in public knowledge of 2.2%, and on the third day with ecobrick material there was an increase in public knowledge of 20.2%. This shows that the material can be well captured by the target of community service activities. Conclusions: This activity is later expected to be a provision for the community to revive the tourism potential on Santen Island, namely edutourism which includes aspects of knowledge about cultivating santigi plants, healthy coastal environments through processing inorganic waste into goods of high economic value (ecobricks) and community economic independence through increasing financial capacity new tourism products for edutourism on Santen Island.
Penerapan Strategi Digital Marketing pada Pelayanan Kesehatan: Literature Review: Implementation of Digital Marketing Strategies in Health Services: Literature Review Luthfiyah Putri Sahara; Diansanto Prayoga
Media Publikasi Promosi Kesehatan Indonesia (MPPKI) Vol. 7 No. 5: MAY 2024 - Media Publikasi Promosi Kesehatan Indonesia (MPPKI)
Publisher : Fakultas Kesehatan Masyarakat, Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/mppki.v7i5.4985

Abstract

Latar belakang: Salah satu media pemasaran yang sedang banyak digunakan di era sekarang yaitu digital marketing. Kebutuhan digital marketing tiap tahun semakin meningkat yang mengakibatkan para pebisnis dan pengusaha industri kesehatan bersaing untuk menggunakan strategi pemasaran digital marketing pada layanan kesehatan. Dengan berkembangnya digital marketing, industri layanan kesehatan memanfaatkan hal tersebut sebagai strategi pemasaran digital untuk membantu pasien membuat jadwal dan melihat riwayat perawatannya. Tujuan: Tujuan dari tinjauan literatur ini yaitu untuk memaparkan pemanfaatan strategi digital marketing pada pelayanan kesehatan. Metode: Kajian ini menggunakan metode literature review yang meninjau referensi yang dipublikasikan dalam Bahasa inggris dan Bahasa Indonesia. Pencarian literatur menggunakan database yaitu Pubmed, ProQuest, Scopus, dan Google Scholar. Data yang digunakan dalam penelitian ini adalah data sekunder yang artinya bukan dari pengamatan langsung, melainkan diperoleh dari hasil penelitian yang telah dilakukan oleh peneliti sebelumnya Hasil: Pemasaran digital melalui penggunaan media sosial di pelayanan kesehatan terbilang efektif dan berdampak baik yang dapat meningkatkan angka kunjungan pasien berobat dan menjadikan kepuasaan pasien di layanan kesehatan. Digital marketing dapat mempromosikan layanan medis guna mengembangkan bisnis untuk menarik pasien baru dan menawarkan layanan kesehatan berkualitas, yang menjamin kepuasan dan kemungkinan bagi mereka untuk merekomendasikan fasilitas kesehatan lebih lanjut. Namun, terdapat beberapa hambatan dalam digital marketing pada layanan kesehatan antara lain masalah keamanan, privasi pasien, masalah regulasi, dan lain sebagainya. Kesimpulan: Digital marketing meningkatkan kepuasan, loyalitas, dan keterlibatan pasien terhadap layanan rumah sakit. Keuntungan digital marketing yaitu mendongkrak penjualan, menghemat biaya, jangkauan luas skala global, akurat dan tertarget, meningkatkan engagement dengan konsumen.
Effective Hospital Health Marketing Strategy: Literature Review Anjani, Salsabilla; Diansanto Prayoga
Media Publikasi Promosi Kesehatan Indonesia (MPPKI) Vol. 7 No. 9: SEPTEMBER 2024 - Media Publikasi Promosi Kesehatan Indonesia (MPPKI)
Publisher : Fakultas Kesehatan Masyarakat, Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/mppki.v7i9.5848

Abstract

Introduction: As a health service provider institution, hospitals are required to provide quality and reliable services following community expectations. Hospitals as one of the places to obtain services depend on the level of patient visits. Marketing mix and communication strategies become vital tools for hospitals and other healthcare institutions to build relationships with patients increase enrollment, ensure efficient and effective healthcare services. Objective: The literature review aims to provide alternative solutions for consumers or hospital patients to decide and choose a service in the hospital and find out the digital marketing optimization strategy that applies in the hospital. Result: The marketing mix and digital marketing overlap with each other. In the case of digital marketing, it can be seen that, the function of digital marketing in each hospital is as input and suggestions related to services at the hospital, it proves that, the role of digital marketing is very large to build reputation and services at the hospital. There is a positive correlation or relationship between digital marketing and the level of service satisfaction in the community or patients in the hospital. Conclusion: Healthcare marketing strategies can implement digital marketing because it can make it easier for patients to communicate with the public. Social media can also be an important tool to expand communication with patients and the public. Marketing strategies can also be carried out using digital marketing. To be accessible to all people and to make it easier for them to get information.
Improving Inpatient Unit Performance Through the Malcolm Baldrige Framework: A Study in a Hospital in Gresik, Indonesia Haksama, Setya; Prayoga, Diansanto; Azhary, Muhammad; Zeinsar, Syahprevi Rayyan; Sriram, Shyamkumar; Al Mamun, Abdullah
Al-Sihah : The Public Health Science Journal Volume 16, Nomor 2, July-December 2024
Publisher : Program Studi Kesehatan Masyarakat UIN Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/al-sihah.v16i2.51415

Abstract

Numerous studies have explored various aspects of performance in healthcare services, including patient satisfaction, staff well-being, and resource capacity. However, research addressing these gaps using the Malcolm Baldrige Performance Criteria framework remains limited. This study aims to evaluate and enhance the inpatient service performance at Mabarrot Gresik Islamic Hospital using the Malcolm Baldrige Performance Criteria model. An analytical observational study with a cross-sectional approach was conducted to analyze the relationships and correlations among eight Malcolm Baldrige criteria: Organizational Profile, Leadership, Strategic Planning, Customer Focus, Measurement, Analysis, and Knowledge Management, Human Resources, Operational Activity Focus, and Results. Data were collected from 34 respondents, comprising medical and non-medical staff, using a validated (CVI = 0.77) and reliable (α = 0.986) questionnaire. The analysis revealed that Human Resources (r = 0.993), Results (r = 0.837), and Strategic Planning (r = 0.758) demonstrated very strong relationships with Customer Focus, indicating these areas significantly impact inpatient service performance. Furthermore, a strong correlation was found between Customer Focus and Results (r = 0.837), emphasizing the importance of prioritizing patient satisfaction to achieve better outcomes. However, the study identified a weak relationship between the Organizational Profile and Measurement, Analysis, and Knowledge Management criteria, indicating a misalignment that requires attention. The findings suggest that improving human resource performance and addressing customer needs are critical strategies for enhancing inpatient services.
Co-Authors -, Nanda Almas Norberta Abdillah Maulana Satrioaji Abdul Fattah Farid Abilia, Avila Adji, Arga Setyo Agustin, Fitria Nina Ahmad Ahmad Aini, Erlin Qur'atul Aisyah Dewi Muthi’ah Aisyah Maldha Aprezona Ajeng Febrianti Rahayu Al Mamun, Abdullah Aliwu, Putri Liani Anggi Margareta Anjani, Salsabilla Aqmar, Huuriyah Naziiha Zaatil Ardiyanti, Anggi Margareta Arini Khoirunnisa Astutik, Erni Athiya Adibatul Wasi Atika Dian Ariana Avila Abilia Azhary, Muhammad Budi Sulistiyo Nugroho Carmelian, Laksita Chairun Nasirin Damayanti, Imelda Desi Natalia Marpaung Dewi, Desak Made Sintha Kurnia Dhamanti, Inge Diana Agustina Dinansa, Oktario Dita Aulia Rahma Dyanasari Dyanasari Eksa, Firrial Elida Zairina Endy Bebasari Ardhana Putri Faisal Fikri Fatah, Mohammad Zainal Febriati Astuti Fertika Nanda Firrial Eksa GUNTUR A. GAMA MUHAMMAD Hariyani, Rizki Putri Hilmin, Siti Nur I Gusti Bagus Wiksuana Ida Ayu Putu Sri Widnyani Imelda Damayanti Ira Nurmala Iriyanti, Yudha Nur Isa, Muhamad Izzato Millati Jayanti Dian Eka Sari, Jayanti Dian Jessika Pramudya Wardani Juliana, Juliana Khilma Rintan Khurya Kok Shiong Pong Lailatu Rohmah Lailatu Rohmah, Lailatu Lailatul Hasanah Lailiyah , Syifa'ul Lailiyah, Syifa'ul Lailiyah, Syifa’ul Loveni Parenti, Uyun Loveni, Uyun Lusno, M. Farid Dimjati Luthfiyah Putri Sahara M. Farid Dimjati Lusno M. Farid Dimjati Lusno M. Rifqo H. Farid M. Rifqo Hafidzudin Farid Mabub Junaidi Maghfirah, Najwa Shuma Malvania, Arkaine Mandagi, Ayik Mirayanti Marpaung, Desi Natalia Melati Octavia Melati Octavia Febriana Misrofingah Misrofingah Mochamad Gerry Dika Mahendra Muhamad Isa Muhammad Farid Dimjati Lusno Muhammad Harisul Ilmi Muhammad Nashrullah Nabila Khusna Amalia Nadhifah, Ika Rodhifatun Nadia, Nurazizzi Setya Nafkha Nisa Nafkha Nisa Nabila Nanda Laula Lailatul Fauziyah Nanda, Fertika Ni Nyoman Santi Tri Ulandari, Ni Nyoman Santi Nisa, Nafkha Nur, Putri Nurseha, Nindya Arifani Nurul Fitriyah Nuzulul Kusuma Putri Nyoman Anita Damayanti Octavi, Melati Oktaretha Veleneka Binendra Oktario Dinansa Oktario Dinansa Khoir Paramesthi, Shanti Pawitra Perdaa, amalia Safira Praja, Ratih Novita Puspikawati, Septa Indra Puspikawati, Septa Indra Putri Nur Putri, Andhini Aurelia Putri, Novela Dwi Cahyani Rachmat Hargono Rahayu, Ajeng Febrianti Rahmani Ramli Rahmarista, Ditami Rahmawati, Kavia Rina Pratiwi Pudja I. A Rosalia Nindy Prastika Sari Rosyida, Aulia Rudianto Rudianto Saipul Al Sukri Salman Amru Rabrinan Salsabila Nidya Oktavia Sanda, Cansy Gesi Sebayang, Susy Katikana Setya Haksama Shedyta, Syadza Zahrah Shella Putri Ferari Shinta Feby Ningtiyas Siregar, Sabina Azira Balqis Siti Nur Ainun Nadiyah Siti Nuraini Siti Rahayu Nadhiroh Sri Wiwoho Mudjanarko, Sri Wiwoho Sriram, Shyamkumar Sukamawandira, Lidya Ayu Syadza Syahrah Shedyta Syadza Zahrah Shedyta Syahprevi Rayyan Zeinsar Syahprevi Rayyan Zeinsar Prawirosoedirdjo Syahrania Naura Shedysni Syifa'ul Lailiyah Syifaul Lailiyah, Syifaul Syifa’ul - Lailiyah Syifa’ul Lailiyah Syifa’ul Lailiyah Syifa’ul Lailiyah Syifa’ul Lailiyah Syifa’ul Lailiyah Trisna Nurya Majid Utami, Indah Tri Uyun Loveni Vidia Nuria Rahman Vionita, Luthfia Wadi’ah Hasna Nurramadhani Wahyul Anis Wardani, Arista Kusuma Wardani, JESSIKA PRAMUDYA Wasi, Athiya Adibatul Widodo, Muhammad Rizky Wulan Syarani Asdam Yufa, Shafira Putri Yulianti, Yunika Tri Yuly Sulistyorini Zahiroh Amani Zeinsar, Syahprevi Rayyan