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All Journal JURNAL ECONOMIA MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Jurnal Pendidikan Ekonomi Undiksha Jurnal Penelitian dan Pengembangan Sains dan Humaniora (JPPSH) Jurnal Ekonomi dan Bisnis Jagaditha JUIMA : Jurnal Ilmu Manajemen Juara: Jurnal Riset Akuntansi TEKMAPRO Journal of Industrial Engineering and Management Journal of Business & Banking JAM : Jurnal Aplikasi Manajemen Panrita Abdi - Jurnal Pengabdian pada Masyarakat Jurnal Penelitian Pendidikan IPA (JPPIPA) Kinerja: Jurnal Ekonomi dan Manajemen JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) Martabe : Jurnal Pengabdian Kepada Masyarakat International Journal of Social Science and Business JMM UNRAM (Jurnal Magister Manajemen Universitas Mataram) Jurnal Pengabdian Dharma Laksana JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) Jurnal Ekonomi dan Bisnis Dharma Andalas Jurnal Manajemen Bisnis Jurnal Ilmiah Manajemen dan Bisnis International Journal of Financial, Accounting, and Management Jurnal Ilmiah PANNMED (Pharmacist, Analyst, Nurse, Nutrition, Midwivery, Environment, Dentist) JASF (Journal of Accounting and Strategic Finance) Dinasti International Journal of Education Management and Social Science Abdi Dosen : Jurnal Pengabdian Pada Masyarakat Jurnal Ilmiah Edunomika (JIE) KAIBON ABHINAYA : JURNAL PENGABDIAN MASYARAKAT International Journal of Economics Development Research (IJEDR) Jurnal Riset Bisnis dan Manajemen Jurnal Riset Entrepreneurship Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Indonesian Journal of Global Health research Quantitative Economics and Management Studies Jurnal Visi Pengabdian Kepada Masyarakat JURNAL ILMIAH GLOBAL EDUCATION Jurnal Abdi Masyarakat Indonesia Kontribusi: Jurnal Penelitian dan Pengabdian Kepada Masyarakat Wiga : Jurnal Penelitian Ilmu Ekonomi Parta: Jurnal Pengabdian Kepada Masyarakat Formosa Journal of Applied Sciences (FJAS) Economic Reviews Journal Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat Jurnal Teknologi dan Manajemen Industri Terapan Law Doctoral Community Service Journal Media Bina Ilmiah Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Mamangan Social Science Journal J-ABDIPAMAS (Jurnal Pengabdian Kepada Masyarakat) INJURITY: Journal of Interdisciplinary Studies Eduvest - Journal of Universal Studies Jurnal Pengabdian Pada Masyarakat Amkop Management Accounting Review (AMAR) Al-Zayn: Jurnal Ilmu Sosial & Hukum IQTISHADUNA: Jurnal Ilmiah Ekonomi Kita Strada Jurnal Ilmiah Kesehatan (SJIK)
Ida Ayu Oka Martini
Universitas Pendidikan Nasional
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Penyuluhan Mengenai Pengolahan Sampah Organik Berbasis Eco Enzyme Bagi PKK Banjar Pesurungan Kusamba Bali Desak Made Febri Purnama Sari; Kadek Ayu Maysia Danalia Mas; Ida Ayu Oka Martini
KAIBON ABHINAYA : JURNAL PENGABDIAN MASYARAKAT Vol. 6 No. 1 (2024)
Publisher : Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/ka.v6i1.6254

Abstract

Counseling on Eco Enzyme Based Organic Waste Processing for PKK village meeting hall Pesurungan Kusamba Bali. The population of Klungkung district has always increased from time to time, especially in urban areas. The increase in demand caused by the increasing population in Klungkung Regency has implications for the volume of waste disposed of. In implementing this work program, using the lecture or counseling method. Counseling using an LCD projector with the theme of my work program, namely Counseling on eco-enzyme-based organic waste processing, invited 40 PKK village meeting hall Pesurungan, Kusamba Village, Klungkung Regency, Bali Province. The resource person explained material on how to process organic waste into eco enzymes and carried out the practice of making eco enzymes to get a positive response. With this extension work program they can process waste properly and correctly and they can practice directly at their respective homes to make eco-enzyme that is environmentally friendly. The specialty of eco enzyme is that it does not require large areas of land for the fermentation process such as in the composting process. Making eco enzyme is very economical in terms of processing area and can be applied at home.
The Role of Work Motivation in Mediating Work Discipline and Work Culture on Employee Performance Martini, Ida Ayu Oka; Sarmawa, I Wayan Gde; Sari, Desak Made Febri Purnama
Jurnal Ekonomi dan Bisnis Jagaditha Vol. 11 No. 1 (2024): Jurnal Ekonomi dan Bisnis Jagaditha
Publisher : Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/jj.11.1.2024.10-18

Abstract

Work dicipline and work culture are based variable that can affect employee performance. The purpose of this research is to analyze (1) the effect of work discipline and work culture on employee performance; and (2) the role of work motivation in mediating work discipline and work culture on employee performance. Research conducted at PT. Multi Jaya Agung in Denpasar City, Bali Province. The number of research samples is 50 respondents. Respondents in this study were 50 employees. Data analysis using the smartPLS 3.2.8 program. The results showed that Work Discipline had a not significant positive effect on employee performance, work discipline had a positive and significant effect on work motivation, work motivation had a positive but not significant effect on employee performance, work culture had a positive and significant effect on employee performance, work culture had a positive effect and significant effect on work motivation, work motivation does not mediate work discipline on employee performance, and work motivation does not mediate work culture on employee performance.
Consumer’s Trust Social Media Marketing as a Moderation: Effect of Perceived Credibility of Product and Brand Resonance on Brand Loyalty Oktavenia, Kadek Ayuk Riska; Martini, Ida Ayu Oka
Jurnal Ekonomi dan Bisnis Jagaditha Vol. 11 No. 2 (2024): Jurnal Ekonomi dan Bisnis Jagaditha (In Press)
Publisher : Universitas Warmadewa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22225/jj.11.2.2024.206-216

Abstract

The aim of this research is to identify the effect of perceived credibility of product and brand resonance on brand loyalty with consumer's trust social media marketing as a moderator. The population used in this research is all Else Corset consumers with an unknown population size. The sampling technique used is non-probability sampling which can be used is accidental sampling with a sample size of 96 respondents. This research uses several questionnaire methods as data collection. The questionnaire is a written list of questions, designed with reference to data measurement instruments to measure perceived credibility of product, brand resonance, and consumer's trust in social media marketing. One method for analyzing moderating variables is moderating regression analysis. Moderated regression analysis is a regression analysis that involves moderating variables in building a relationship model. The research results show that Perceived Credibility of Product has a positive and significant effect on Brand Loyalty. Brand Resonance has a positive and significant effect on Brand Loyalty. Customer's Social Media Marketing can strengthen the Perceived Credibility of Products in Brand Loyalty. Customer's Social Media Marketing is unable to strengthen the influence of Brand Resonance on Brand Loyalty. To increase brand loyalty, companies must focus on building product credibility through high-quality products, transparent communication, and expert support. In addition, Els Korset should utilize social media marketing to strengthen the positive impact of perceived product credibility on brand loyalty. However, companies should not rely solely on social media marketing to influence brand resonance, as this has a direct and significant impact on brand loyalty.
Digitalisasi Multi-Channel Sebagai Upaya Pengembangan UMKM Tenun Endek Bali Antara, Made Ermawan Yoga; Martini, Ida Ayu Oka
Jurnal Visi Pengabdian Kepada Masyarakat Vol. 5 No. 2 (2024): Jurnal Visi Pengabdian Kepada Masyarakat : Edisi Agustus 2024
Publisher : LPPM Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/pengabdian.v5i2.2346

Abstract

This Community Service activity was carried out at an SME which is engaged in the production of Balinese endek woven cloth, namely Tenun Tinizhop. Since its founding in 2018, Tenun Tinizhop has played a role in efforts to preserve local Balinese cultural wisdom through authentic Balinese woven fabrics produced using looms, not machines. The aim of this community service activity is to increase the promotion of woven fabrics by encouraging innovation through information technology, namely a multi-channel strategy. Implementing a multi-channel strategy can increase marketing promotions and sales of endek weaving products so that the endek weaving business will experience an increase and sustainable business goals can be achieved.
TRANSISI POLA PEMASARAN PERSPEKTIF PELAKU BISNIS AGROWISATA PADA MASA PEMULIHAN EKONOMI MASYARAKAT TEGALLALANG BALI Purnama Sari, Desak Made Febri; Tiara Dewi, Ni Kadek Ajus; Oka Martini, Ida Ayu
Jurnal Riset Entrepreneurship Vol 7 No 1 (2024): (Edisi Pebruari) Volume 7, Nomor 1, Tahun 2024
Publisher : Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jre.v7i1.6764

Abstract

The transition of the marketing pattern of agro-tourism business actors during the economic recovery of the Tegallalang community to Agro-tourism in the Tegallalang area aims to find out how the marketing patterns and strategies are carried out on agro-tourism in the Tegallalang during the endemic period. This research is descriptive qualitative with data analysis techniques using data reduction, data presentation, and drawing conclusions. The data collection method used in this study is by conducting observations, interviews, and documentation. The findings in this study showed no change in the marketing pattern carried out by agro-tourism business actors in the Tegallalang area where before the pandemic until the endemic period, agro-tourism in the Tegallalang still applied conventional and digital marketing patterns. At the point of marketing strategy, the findings obtained by researchers are more focused on online marketing strategies than conventional marketing strategies. In addition, this study shows a tendency for agro-tourism to choose social media Instagram, Facebook, Whatsapp, and Google maps as their marketing media. Another interesting finding found by conventional marketing researchers is they are still relatively used, this is evidenced by the agro- tourism business people who still apply word of mouth marketing through tour guides before the pandemic until now. In addition, the marketing strategy using the 4P marketing mix is still applied by agro-tourism business actors. Agro- tourism business actors in the Tegallalang area have also begun to implement other marketing strategies such as installing billboards, giving member cards, and giving business cards to each of their agro-tourism.
Sosialisasi Perilaku Hidup Bersih dan Sehat di SD Negeri Nomor 4 Desa Tiga Kabupaten Bangli Putri, Ni Luh Putu Mahasuri Harnelia; Permana, Gusi Putu Lestara; Gorda, Ngurah Sri Rahayu; Martini, I.A. Oka
Jurnal Pengabdian Dharma Laksana Vol. 6 No. 1 (2023): JPDL (Jurnal Pengabdian Dharma Laksana)
Publisher : LPPM Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/j.pdl.v6i1.31899

Abstract

Kesehatan merupakan salah satu aspek terpenting dalam kehidupan manusia. Seseorang yang sehat berarti memiliki keadaan yang tidak sakit dan baik dalam tubuhnya. Pandemi covid-19 merupakan contohnya perubahan yang terjadi sehingga masyarakat harus berdaptasi dalam era tatanan baru pasca keberlangsungan pandemi, salah satu bentuk adaptasi yang dapat dilakukan adalah membudayakan Perilaku Hidup Bersih dan Sehat (PHBS). Kegiatan sosialiasi dilakukan dengan pemberian materi terkait PHBS dan penerapannya dalam kehidupan sehari-hari. Adapun tujuan dalam pelaksanaan program ini adalah meningkatkan pengetahuan anak usia sekolah dasar di SD Negeri 4 Desa Tiga terkait PHBS dan mampu untuk menerapkannya dalam kehidupan sehari-hari. Sasaran yang disasar dalam kegiatan ini adalah siswa kelas 2-6 di SD Negeri 4 Desa Tiga. Metode pelaksanaan program dilakukan secara langsung melalui penyuluhan menggunakan media poster publik. Penyelenggaraan program diharapkan dapat memberikan dampak yang positif dengan peningkatan pengetahuan siswa serta ke depannya mampu untuk meningkatkan derajat kesehatannya. Hasil pelaksanaan kegiatan diketahui bahwa terjadi peningkatan pengetahuan pada peserta. Dengan demikian, program ini memberikan manfaat positif terhadap pengetahuan peserta. Luaran program yang dihasilkan adalah media poster publik dan artikel yang dipublikasikan di jurnal pengabdian masyarakat. Keberlanjutan program akan dilaksanakan dengan melakukan kerja sama dengan stakeholder terkait.
Menelisik kebutuhan nasabah melalui self-service technology pada era transformasi digital Sari, Desak Made Febri Purnama; Ari, Gede Yona Krisna; Martini, Ida Ayu Oka; Parasari, Nyoman Sri Manik
Journal of Business & Banking Vol 13 No 1 (2023): Mei - Oktober 2023
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v13i1.3676

Abstract

Tujuan penelitian ini untuk mengetahui faktor yang paling memengaruhi Self-Service Technology terhadap kebutuhan nasabah. Teori yang digunakan adalah Techonology Acceptance Model (TAM). Adapun populasi yang dipilih pada penelitian ini yaitu nasabah mobile banking di BPR Kabupaten Gianyar Provinsi Bali, dengan jumlah sampel 115 nasabah yang ditentukan dengan teknik purposive sampling. Teknik pengumpulan data menggunakan kuesioner kemudian databya dianalisis menggunakan Uji Measure of Sampling Adequency dengan program Statistical Program for Social Science (SPSS) versi 25. Hasil temuan yang diperoleh yaitu dari tujuh variable dengan dua puluh tiga indikator faktor variabel yang dianalisis, hanya terbentuk lima faktor. Temuan hasil penelitian ini adalah terbentuknya dua faktor baru yang dinamakan  faktor  reputasi  dan  faktor  user  friendly . Dalam hal ini, faktor repuasi PT. BPR Sukawati Pancakanti mampu dengan cepat melayani nasabah dan ketika terjadi kendala custoumer service (CS) langsung menanganinya. Pada faktor user friendly PT. BPR Sukwati Pancakanti memberikan banyak kemudahan, di antaranya Bahasa yang mudah di mengerti  dan  fitur  yang  mudah  digunakan  semua  kalangan  usia.  Penelitian ini berimplikasi yang menyarankan PT. BPR Sukawati   Pancakanti   agar   lebih   mengembangkan   fitur-fitur   mobile   banking   dalam membangun kepercayaan, desain yang baik, dan kecepatan yang maksimal.
Determinants of Customer Satisfaction at Starbucks Coffee Outlets in Denpasar Jaya, Putu Primayana Surya; Martini, Ida Ayu Oka
Wiga : Jurnal Penelitian Ilmu Ekonomi Vol. 14 No. 1 (2024): March 2024
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/wiga.v14i1.1162

Abstract

The significance of customer happiness in business lies in its substantial influence on the enduring prosperity of a company. The primary objective of this study is to examine and evaluate the mediating effect of purchasing decisions in relation to the elements that impact consumer satisfaction, specifically brand equity and product quality. The present study employs a descriptive quantitative methodology, focusing on all Starbucks coffee establishments in Denpasar. The participants of this study consisted of consumers from eight Starbucks coffee establishments located throughout the city of Denpasar. The selection of participants was conducted using a simple random sampling method. The data collection methodology employs a Google Form using an interval scale ranging from one to ten points. The present study employs the Structural Equation Model (SEM) technique, explicitly using the Path Analysis path approach for data analysis. The clever PLS program is employed for this purpose. The findings of this study indicate that the factors of brand equity and product quality exert a favorable and statistically significant impact on consumer satisfaction, either partially or via intermediaries, in the purchasing decision process. The purchase decision variable effectively acts as a mediator in the indirect impact of brand equity and product quality on customer happiness, albeit with a weaker mediating effect compared to the direct influence.
Antecedents of Mobile Banking User Loyalty Factors Mirandasari, Ni Made Indah; Martini, Ida Ayu Oka
Wiga : Jurnal Penelitian Ilmu Ekonomi Vol. 14 No. 1 (2024): March 2024
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/wiga.v14i1.1173

Abstract

The growth of a nation's economy cannot occur without the presence of strong financial institutions. The purpose of this research is to investigate a variety of factors that have an impact on the level of fidelity displayed by customers who use mobile banking. The trust of the business and the satisfaction of its customers are essential components. The research was conducted in a non-bank financial institution known as the Village Credit organization (LPD), which is situated in Kelan Traditional Village in Badung Regency in the province of Bali. The study included a total of 120 participants who were clients of LPD Kelan and regularly utilized Mobile Banking. The participants were chosen through the use of a straightforward random sampling method. The dissemination of surveys was done directly through the use of Google Forms as part of the process of data collection. Quantifying replies in the questionnaire is done using a scale that ranges from strongly disagreeing to strongly agreeing on a 1-10 point interval scale. For the purpose of this study, the Structural Equation Modeling-Partial Least Squares (SEM-PLS) methodology was applied to the data analysis, and the SmartPLS 3.2 program was utilized. The findings of this investigation indicate that all hypotheses have been confirmed. Client loyalty is directly and significantly influenced in a positive way by factors such as quality of service, trust in the provider, and overall level of happiness with the provider's offering. Conversely, the influence of trust and service quality on loyalty is mediated by customer satisfaction, resulting in a positive and significant impact. As a result, the level of satisfaction functions as an efficient mediator of the study model
Peran Kompensasi Memediasi Pengaruh Kepemimpinan Partisipatif Dan Pengembangan Karir Terhadap Work Engagement Karyawan Milenial Sukmana, Oktiana Triperani; Martini, Ida Ayu Oka
JPEK: Jurnal Pendidikan Ekonomi dan Kewirausahaan Vol 8 No 2 (2024): JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan)
Publisher : Universitas Hamzanwadi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29408/jpek.v8i2.26901

Abstract

Study objective to to investigate the mediation effect of compensation on the relationship between participative leadership and work engagement, as well as the impact of career development, compensation, and participative leadership, career development, and work engagement. The research was conducted at BPJS Ketenagakerjaan offices in the Bali, Nusa Tenggara, and Papua regions, targeting millennial employees, with a sample size of 73 employees from each office, derived through proportional sampling. The analysis was conducted using structural equation models - Partial Least Squares (SEM-PLS), and data collection was conducted through questionnaires. The findings indicate that both participative leadership and career development positively and significantly influence compensation and work engagement among millennial employees at BPJS Ketenagakerjaan. Specifically, participative leadership directly impacts both compensation and work engagement, while career development affects these variables through the mediation of compensation. The study underscores the importance of enhancing participative leadership and career development to improve employee engagement and compensation within public service organizations like BPJS Ketenagakerjaan
Co-Authors A.A.N. Oka Suryadinatha Gorda Adnyana, I Gede Suka AMARTHA, Made Putra Jaya Anak Agung Dwi Widyani Anak Agung Ngurah Eddy Supriyadinata Gorda Anak Agung Sagung Dinda Savitri Devi Ananta Wijaya, Gede Tika Antara, Made Ermawan Yoga Apriliathi, Ni Putu Siska Ari, Gede Yona Krisna Armita, I Nyoman Bellinda Octavia, Vania Cintya Dewi, Putu Cremadin, Putu Shata Deby Angraini, Ni Putu Desak Made Febri Purnama Sari Dewi, Luh Gede Rusmaya Dewi, Ni Luh Ayu Trisna DHARMA, I Nyoman Setia Dimastari, Ni Nyoman Diwya, Ketut Gede Sri Dwinata G, I Made Adhitya Elly Sutrisni Fadlilah, Muhammad Arif Galang Aristha, I Dewa Made Gede Sri Darma Gorda, A.A Ngr Oka Suryadinatha Gorda, A.A.A. Ngr Sri Rahayu Gorda, Anak Agung Ngurah Oka Suryadinatha Gusi Putu Lestara Permana Gusti Alit Suputra Handayani, Kadek Handayani, Made I Gede Sanica I Gede Suka Adnyana I Gusti Bagus Udayana I Made Darma Prasada I Made Suidarma I Wayan Artha Pradana I Wayan Septa Wijaya Ida Ayu Intan Swandewi Ida Ayu Iswari Pidada Ida Ayu Parwati Ida Ayu Putu Widani Sugianingrat Ida Ayu Putu Widani Sugianingrat Ida Nyoman Basmantra Indriastuti, Ratih Jaya, Putu Primayana Surya Kadek Ayu Maysia Danalia Mas Kadek Pande Widana Putra Kadek Paramitha Mega Widya Dewi Komang Sri Rahayu Komang Sri Widiantari Krismajayanti, Ni Putu Ari Lestari Widya Lim, Rebecca Kristanti Lingga Aqila Maharani Made Egie Tresna Wismawan Made Pradnya Wulandari Mahyuni, Luh Putu Manik Parasari, Nyoman Sri Manuaba, Ida Bagus Purwa Arsha Mirah, Gusti Ayu Mirandasari, Ni Made Indah Mulyawan, I Putu Agoes Hendriki Ngakan Bagus Prasasta Sudiatmika Ni Ketut Elly Sutrisni, Ni Ketut Elly Ni Ketut Karwini Ni Luh Bintang Maha Putri Ni Luh Nadia Eka Yanthi Ni Luh Yogiswari Ananda Laksmi Ni Putu Sintya Paramita Ni Wayan Lasmi NK Jaya NK Jaya, NK Nurul Qomariah Oktavenia, Kadek Ayuk Riska Pandiangan, Predik Parasari, Nyoman Sri Manik Pradipta Arba, Ida Bagus Agung Rama Putra, Kadek Pande Widana Putri, Ni Luh Putu Mahasuri Harnelia Putu Aryantini Sangging Putu Cintya Dewi Raka, Anak Agung Gede Resmini, Komang Tri Resubun, Richard Irianto Ridwan, Wachid Rosmiati, Kadek Ayu Anjani Sagitarini, Ni Km Tri Sukma Sari, Putu Ratna Juwita Sarmawa, I Wayan Gde Satria, I Kadek Eko Bayu Sufridayani, Kadek Sukmana, Oktiana Triperani Suputra , Gusti Alit Susanti, Gusti Ayu Komang Viona Ary Suwira, I Wayan Tantra, I Gusti Lanang Putu Tiara Dewi, Ni Kadek Ajus Vinco, Yeo Wirajaya, Anak Agung Ngurah Mayun Wirsa, I Nengah Wulansari, Ida Ayu Komang Yudiari, Luh Gede Ervina Asri