Articles
<![CDATA[Pengaruh Motivasi dan Kepuasan Kerja terhadap Kinerja Karyawan ]]>
<![CDATA[Widiantara, I Ketut Agus]]>;
<![CDATA[Wijaya, Nyoman Surya]]>;
<![CDATA[Wardana, Miko Andi]]>
<![CDATA[ Jurnal Ilmiah Pariwisata dan Bisnis Vol. 3 No. 8 (2024): Jurnal Ilmiah Pariwisata dan Bisnis Agustus 2024 ]]>
Publisher : <![CDATA[Institut Pariwisata dan Bisnis Internasional ]]>
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DOI: 10.22334/paris.v3i8.851
<![CDATA[Sumber daya manusia bekerja dengan baik jika berada pada posisi yang sesuai dengan minat atau kemampuannya. Hal ini menjadikan bagaimana manajemen sumber daya manusia bisa mengelola karyawan dengan baik dan menumbuhkembangkan perusahaan dalam mencapai hasil yang telah ditetapkan. Tujuan riset ini yakni demi mencaritahu dampak motivasi dan kepuasan kerja terhadap kinerja pegawai di PT Sobek Telaga Waja. Penelitian dilakukan antara Februari 2022 hingga Juli 2022. Dengan sampel 53 orang karyawan PT Sobek Telaga Waja atau keseluruhan dari populasi. Data diolah berdasarkan tanggapan lengkap dari 53 orang responden. PT Sobek Telaga Waja menunjukkan pengaruh yang signifikan dan positif baik dari motivasi ataupun kepuasan kerja terhadap kinerja karyawannya secara parsial, artinya jika motivasi dan kepuasan kerja ditingkatkan lagi maka kinerja dari karyawan juga akan mengalami peningkatan. Human resources work well when the positions they fill match their interests or skills. This makes how human resource management can manage employees well and develop the company in achieving the results that have been set. The purpose of this study is to find out the impact of motivation and job satisfaction on employee performance at PT Sobek Telaga Waja. The study was conducted between February 2022 and July 2022. With a sample of 53 employees of PT Sobek Telaga Waja or the entire population. The data is processed based on the complete responses of 53 respondents. PT Sobek Telaga Waja shows a significant and positive influence both from motivation and job satisfaction on their employee performance, This means that if motivation and job satisfaction improve, so does employee performance.]]>
<![CDATA[Eco-Friendly Packaging: Marketing Sustainability from Product to Delivery ]]>
<![CDATA[Andi Wardana, Miko]]>;
<![CDATA[Ardian, Dede]]>;
<![CDATA[Islam, Fajar]]>
<![CDATA[ Escalate : Economics and Business Journal Vol. 2 No. 02: Innovating People and Planet: Redefining Work, Behavior, and Sustainability in the Di ]]>
Publisher : <![CDATA[Takaza Innovatix Labs Ltd. ]]>
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DOI: 10.61536/escalate.v2i02.90
<![CDATA[This research investigates eco-friendly packaging practices at PT Yakult Indonesia Persada Cab. Padang, focusing on the relationships between packaging materials, marketing communications, perceived environmental impact, and consumer purchase intentions. Employing a quantitative approach, data were collected from 100 consumers using structured surveys and analyzed through Smart PLS. The findings reveal that packaging materials significantly influence consumer perceptions of environmental impact and purchase intentions. While marketing communications were effective in enhancing purchase intentions, their impact on perceived environmental impact was not significant. Furthermore, perceived environmental impact was identified as a crucial mediator between packaging materials and consumer purchasing decisions. These insights underscore the need for PT Yakult to enhance its sustainability strategies and marketing efforts to align with consumer values, thereby fostering brand loyalty and promoting environmental sustainability in West Sumatra.]]>
<![CDATA[Pendampingan Pelatihan Pembuatan Pupuk Organik Cair dari Limbah Tani dan Ternak di Teba Majalangu ]]>
<![CDATA[Lestari, Denok]]>;
<![CDATA[Widnyana, I Ketut]]>;
<![CDATA[Ekasani, Kadek Ayu]]>;
<![CDATA[Wardana, Miko Andi]]>
<![CDATA[ Alamtana: Jurnal Pengabdian Masyarakat UNW Mataram Vol 4 No 3 (2023): Edisi Desember 2023 ]]>
Publisher : <![CDATA[LPPM UNIVERSITAS NAHDLATUL WATHAN MATARAM ]]>
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DOI: 10.51673/jaltn.v4i3.1833
<![CDATA[Limbah organik yang berasal dari pertanian dan peternakan dengan jumlah yang banyak dapat memberikan dampak negatif, seperti pencemaran lingkungan, kerusakan alam serta menimbulkan penyakit apabila tidak diolah dengan cara yang tepat. Limbah pertanian dan peternakan ini dapat diolah menjadi pupuk organik cair yang dapat dimanfaatkan oleh petani untuk menyuburkan tanah dan tanaman. Pendampingan pelatihan pembuatan pupuk organik cair dari bahan limbah pertanian dan peternakan kepada para petani di TeBA Majalangu, Desa Kesiman Kertalangu dilakukan untuk memberikan pengetahuan kepada peserta tentang pentingnya pengolahan limbah pertanian dan peternakan sehingga selain dapat membantu kesuburan tanah dan peningkatan usaha pertanian, juga dapat membantu perekonomian para peserta. Pendampingan dilakukan melalui dua tahapan, yaitu tahap penyuluhan dan tahap pelatihan. Selama melakukan kegiatan, baik penyuluhan dan pelatihan para peserta kegiatan memberikan respon yang baik terhadap materi yang diberikan dan ditunjukkan dengan adanya peningkatan pengetahuan dan pemahaman peserta dalam proses pembuatan pupuk organik yang dapat meningkatkan kesuburan tanah, dan tanaman.]]>
<![CDATA[The Minangkabau Entrepreneurs: The Trait Strategies for Marketing, Financial, and Operational Performance ]]>
<![CDATA[Wardana, Miko Andi]]>;
<![CDATA[Tresnasari, Rini]]>;
<![CDATA[Parwita, Gde Bayu Surya]]>;
<![CDATA[Nurlia, Nurlia]]>;
<![CDATA[Yuwanda, Tonny]]>
<![CDATA[ Jurnal Minds: Manajemen Ide dan Inspirasi Vol 10 No 2 (2023): December ]]>
Publisher : <![CDATA[Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia ]]>
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DOI: 10.24252/minds.v10i2.40744
<![CDATA[Minangkabau entrepreneurs in Indonesia offer a unique perspective on the trait-based entrepreneurial lineage, as they are culturally reinforced by their distinctive cultural norms, including their psychological aspects. This study aims to investigate the performance of marketing, financial, and operational as observed from their creative self-efficacy, intellectual capital, innovative work behavior, and the mediating role of perceived organizational support. This study adopts a quantitative approach where questionnaires are distributed to 254 MSMEs for path analysis construction using PLS-SEM. This study provides evidence that Minangkabau entrepreneurs exhibit innovative behavior and provide trait-based support to their employees, further enhancing their marketing, financial, and operational performance. The government can accelerate the digital transformation and innovation of MSMEs in Indonesia by exploiting these traits in the construction of their policies.]]>
<![CDATA[PENGARUH DIGITAL MARKETING DAN ELECTRONIC WORD OF MOUTH TERHADAP KEPUTUSAN BERKUNJUNG WISATAWAN ]]>
<![CDATA[Putra, I Gusti Ngurah Bagus Suarna]]>;
<![CDATA[Wardana, Miko Andi]]>;
<![CDATA[Darsana, I Made]]>
<![CDATA[ Jurnal Cahaya Mandalika ISSN 2721-4796 (online) Vol. 4 No. 1 (2023) ]]>
Publisher : <![CDATA[Institut Penelitian Dan Pengambangan Mandalika Indonesia (IP2MI) ]]>
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DOI: 10.36312/jcm.v4i1.1387
<![CDATA[Strategy implementation digital marketing is the right choice to attract tourists, and help restore Indonesian tourism after the COVID-19 pandemic. Carangsari Tourism Village continues to increase innovation and creativity to attract visitors. While conventional promotions cannot be carried out, Carangsari Tourism Village develops promotions in many ways digital so that the process of conveying information by word of mouth is digital increasingly supported. This study aims to determine the influence digital marketing and electronic word of mouth mediated by interest in visiting on the decision to visit tourists in Carangsari Tourism Village. This study uses a quantitative approach. Data were collected through questionnaires, direct interviews, and literature. The sampling technique used in this study is accidental sampling. Respondents from this study were 176 people who had visited Carangsari Tourism Village. The data analysis technique used is SEM-PLS analysis using the SmartPLS 3.0 program. The results of this study indicate that digital marketing significant effect on the decision to visit, EWOM significant influence on the decision to visit, digital marketing significant effect on interest in visiting, EWOM significant effect on the intention to visit, the intention to visit has a significant effect on the decision to visit, digital marketing which is mediated by interest in visiting has a significant effect on visiting decisions, and EWOM which is mediated by interest in visiting has a significant effect on visiting decisions]]>
<![CDATA[Pengaruh kualitas pelayanan dan produk terhadap kepuasan konsumen di the rice table indonesian restaurant desamuda villas seminyak bali ]]>
<![CDATA[Heryana, I Putu Agus]]>;
<![CDATA[Aprinica, Ni Putu Isha]]>;
<![CDATA[Wardana, Miko Andi]]>
<![CDATA[ Jurnal Ilmiah Pariwisata dan Bisnis Vol. 2 No. 1 (2023): Jurnal Ilmiah Pariwisata dan Bisnis ]]>
Publisher : <![CDATA[Institut Pariwisata dan Bisnis Internasional ]]>
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DOI: 10.22334/paris.v2i1.290
<![CDATA[Kepuasan konsumen menjadi hal penting terhadap kinerja hotel. Untuk itu dalam memperoleh kepuasan konsumen dapat dilihat dari jumlah penjualan produk dan kualitas dari suatu produk, serta tingkat kepuasan konsumen terhadap pelayanan. Kepuasan konsumen dipengaruhi oleh kualitas pelayanan dan kualitas produk yang dilakukan oleh karyawan baik waiter dan waitress dalam memberikan pelayanan kepada konsumen. Penelitian ini dilakukan di The Rice Table Indonesian Restaurant Desamuda Villas Seminyak Bali. Teknik yang digunakan dalam pengambilan sampel adalah proportionate stratified random sampling. Sampel yang digunakan adalah konsumen The Rice Table Indonesian Restaurant dengan jumlah sebenyak 50 responden. Metode penelitian yang digunakan adalah kuantitatif dengan IBM SPSS Statistics 24. Hasil dari penelitian ini menunjukkan bahwa: 1) Pengaruh kualitas pelayanan berpengaruh positif dan signifikan terhadap kepuasan konsumen. 2) Pengaruh kualitas produk berpengaruh positif dan signifikan terhadap kepuasan konsumen. Manfaat dari penelitian ini adalah untuk mengetahui kualitas pelayanan dan kualitas produk yang diberikan waiter atau waitress terhadap kepuasan konsumen. Consumer satisfaction is important to hotel performance. For this reason, in obtaining consumer satisfaction, it can be seen from the number of product sales and the quality of a product, as well as the level of customer satisfaction with services. Consumer satisfaction is influenced by the quality of service and product quality carried out by employees both waiters and waitresses in providing services to consumers. This research was conducted at The Rice Table Indonesian Restaurant Desamuda Villas Seminyak Bali. The technique used in sampling is proportionate stratified random sampling. The sample used is the consumer of The Rice Table Indonesian Restaurant with a total of 50 respondents. The research method used is quantitative with IBM SPSS Statistics 24. The results of this study indicate that: 1) The effect of service quality has a positive and significant effect on customer satisfaction. 2) The effect of product quality has a positive and significant effect on consumer satisfaction. The benefit of this study is to determine the quality of service and product quality provided by the waiter or waitress on customer satisfaction.]]>
<![CDATA[Pengaruh Kualitas Pelayanan dan Persepsi Harga Terhadap Kepuasan Tamu di The Trans Resort Bali ]]>
<![CDATA[Jaya, I Kadek Adi Anan]]>;
<![CDATA[Wiyasha, Ida Bagus Made]]>;
<![CDATA[Wardana, Miko Andi]]>
<![CDATA[ Jurnal Ilmiah Pariwisata dan Bisnis Vol. 2 No. 2 (2023): Jurnal Ilmiah Pariwisata dan Bisnis ]]>
Publisher : <![CDATA[Institut Pariwisata dan Bisnis Internasional ]]>
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DOI: 10.22334/paris.v2i2.329
<![CDATA[Penelitan ini membahas tentang kualitas pelayanan dan presepsi harga yang berada di The Trans Resort, Bali. Tujuan dilakukannya penelitian ini yaitu untuk mengetahui apakah kualitas pelayanan dan presepsi harga mempunyai pengaruh yang positif dan signifikan terhadap kepuasan tamu pada The Trans Resort, Bali. Teknik pengumpulan data dalam penelitian ini menggunakan kuisoner dengan sampel para wisatawan yang berjumlah 35 orang. Penelitian ini menggunakan pendekatan kuantitatif dengan metode dan teknik analisis data yang digunakan yaitu uji asumsi klasik (uji normalitas, uji multikolinearitas, uji kelayakan model) dan analisis data Regresi Linier Berganda. Hasil penelitian analisis Regresi Linier Berganda adalah kepuasan tamu dipengaruhi olah kualitas pelayanan dan presepsi harga. Dari hasil uji F bahwa secara Simultan kualitas pelayanan dan presepsi harga berpengaruh signifikan terhadap kepuasan tamu. Secara Parsial kualitas pelayanan berpengaruh signifikan. Presepsi harga berpengaruh signifikan terhadap kepuasan tamu Nilai Koefisien Determinasi (R2=0,953) ini berarti pengaruh kualitas pelayanan dan persepsi harga terhadap kepuasan tamu sebesar 95,3% sedangkan sisanya sebesar 4,7% dipengaruhi oleh faktor lainnya. This research discusses the quality of service and price perceptions at The Trans Resort, Bali. The purpose of this study is to determine whether service quality and price perception have a positive and significant influence on guest satisfaction at The Trans Resort, Bali. The data collection technique in this study used a questionnaire with a sample of 35 tourists. This study uses a quantitative approach with data analysis methods and techniques used, namely classical assumption test (normality test, multicollinearity test, model feasibility test) and Multiple Linear Regression data analysis. The results of the analysis of Multiple Linear Regression is that guest satisfaction is influenced by service quality and price perception. From the results of the F test that simultaneously service quality and price perception have a significant effect on guest satisfaction. Partially the quality of service has a significant effect. Price perception has a significant effect on guest satisfaction. The value of the coefficient of determination (R2 = 0.953) means that the effect of service quality and price perception on guest satisfaction is 95.3% while the remaining 4.7% is influenced by other factors.]]>
<![CDATA[Pengaruh Gaya Kepemimpinan dan Motivasi Kerja Terhadap Kinerja Karyawan di Plagoo Holiday Hotel Nusa Dua ]]>
<![CDATA[Widiarsa, Jennifer]]>;
<![CDATA[Sudarmawan, I Wayan Eka]]>;
<![CDATA[Wardana, Miko Andi]]>
<![CDATA[ Jurnal Ilmiah Pariwisata dan Bisnis Vol. 2 No. 2 (2023): Jurnal Ilmiah Pariwisata dan Bisnis ]]>
Publisher : <![CDATA[Institut Pariwisata dan Bisnis Internasional ]]>
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DOI: 10.22334/paris.v2i2.332
<![CDATA[Penelitian ini bertujuan untuk mengetahui pengaruh gaya kepemimpinan (X1) dan motivasi (X2) baik secara langsung atau bersama – sama mempengaruhi kinerja karyawan (Y) di Plagoo Holiday Hotel Nusa Dua. Responden yang digunakan dalam penelitian ini adalah karyawan Plagoo Holiday Hotel Nusa Dua dengan total 85 responden. Data yang digunakan pada penelitian ini merupakan data primer yang berasal dari kuesioner, selanjutnya kuesioner diuji menggunakan uji validitas dan reliabilitas dilanjutkan dengan uji asumsi klasik dan hipotesis dibuktikan menggunakan analisis regresi linear berganda. Berdasarkan hasil penelitian secara simultan gaya kepemimpinan (X1), dan motivasi (X2) memiliki pengaruh yang signifikan terhadap kinerja (Y). This study aims to determine the influence of leadership style (X1) and motivation (X2) either directly or jointly affect employee performance (Y) at Plagoo Holiday Hotel Nusa Dua. Respondents used in this study were employees of Plagoo Holiday Hotel Nusa Dua with a total of 85 respondents. The data used in this study are primary data derived from questionnaires, then the questionnaires were tested using validity and reliability tests followed by classical assumption tests and hypotheses were proven using multiple linear regression analysis. Based on the research results simultaneously leadership style (X1) and motivation (X2) have a significant effect on performance (Y).]]>
