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Antecedents of Customer Loyalty: Study from Digital Transaction of EWallet Apps: Antecedents of Customer Loyalty: Study from Digital Transaction of E-Wallet Apps Rizan, Mohamad; Rivai, Agung Kresnamurti; Tejanagara, Farah Chalida Hanoum; Rizky, Rianti Dea
Jurnal Manajemen Indonesia Vol. 24 No. 1 (2024): Jurnal Manajemen Indonesia
Publisher : Fakultas Ekonomi dan Bisnis, Telkom University.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25124/jmi.v24i1.5788

Abstract

The purpose of this study is to explore the effect of service quality and perceived utility on customer loyalty in the digital money business, with particular emphasis on the intervening function of consumer satisfaction. The research method is quantitative, employing survey methodology. The sample for this study was made up of ewallet users who reside in DKI Jakarta and have made at least two online digital transactions with their e-wallet in the last six months. All variables were trustworthy, valid, and met the standards of the investigation. SPSS and Structural Equation Modeling were used to analyze the data (SEM). The data reveals that, first and foremost, service quality and perceived utility affect customer satisfaction positively. Second, customer satisfaction functions as a moderator between service quality, perceived utility, and client loyalty. Third, customer loyalty is linked to service quality and perceived value, but only in a small way. As a result of this finding, consumer satisfaction plays a critical role in fostering loyalty. The conclusion is that in the digital money business, superior quality and utility may impact clients positively but do not always result in loyalty. To accomplish this, digital currency players must place a premium on client pleasure. Keywords— Customer Satisfaction; Perceived Usefulness,Service; Quality; Customer Loyalty
Nurturing Soft Skills and Entrepreneurial Mindsets: The BMC International Competition Experience Krissanya, Nofriska; Monoarfa, Terrylina Arvinta; Rizan, Mohamad; Purwana, Dedi; Santoso, Budi; Hasanah, Nuramalia; Susanti, Santi; Lutfia, Annisa; Perdana, Petrolis Nusa
Rahmatan Lil 'Alamin Journal of Community Services Volume 3 Issue 2, 2023
Publisher : Department of Accounting, Faculty of Business and Economics, Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/RLA.Vol3.iss2.art5

Abstract

Perkembangan teknologi saat ini mengalami perubahan yang cukup signifikan, termasuk dalam dunia bisnis dan kewirausahaan. Peningkatan kewirausahaan bertujuan untuk mengurangi pengangguran dan meningkatkan perekonomian masyarakat. Dalam menjalankan bisnis, strategi merupakan cara untuk mencapai tujuan profit, pertumbuhan, dan keberlanjutan. Oleh karena itu, orientasi dan perencanaan jangka panjang dalam strategi bisnis merupakan hal yang krusial untuk dilakukan. Fenomena yang terjadi saat ini menunjukkan bahwa banyak bisnis startup yang berkembang, namun tidak sedikit juga yang jatuh. Beberapa penelitian dan survei telah dilakukan, dan salah satu penyebabnya adalah perencanaan dan penciptaan nilai bisnis yang kurang matang. Salah satu model bisnis yang dianggap memadai adalah Business Model Canvas (BMC), sebuah alat bantu manajemen untuk merencanakan konsep bisnis, infrastruktur, dan keuangan perusahaan yang dapat diaplikasikan tidak hanya oleh bisnis startup namun juga oleh bisnis yang sudah berjalan. Workshop bisnis dan kompetisi ini bertujuan untuk memberikan pemahaman kepada mahasiswa mengenai pentingnya kewirausahaan dan mendorong tumbuhnya pola pikir kewirausahaan dalam diri mahasiswa, khususnya di Indonesia dan Malaysia, dengan memperkenalkan dan mendalami BMC. Setelah memahami konsep BMC, mahasiswa akan mengikuti kompetisi untuk menyalurkan ide-ide kreatif dan inovasi sebagai calon wirausaha baru. Melalui upaya ini, diharapkan pemahaman dan motivasi mahasiswa akan meningkat, sehingga memungkinkan mereka untuk memulai pendirian perusahaan yang berkelanjutan, sehingga berkontribusi pada mitigasi masalah pengangguran yang meluas. Selain itu, inisiatif ini juga merupakan sarana yang efektif untuk mengasah kemampuan soft skill mahasiswa yang meliputi pemikiran analitis, ketajaman konseptual, serta kemahiran dalam berkomunikasi dan presentasi.   Abstract Technology development today significantly changes, including in business and entrepreneurship. The increase in entrepreneurship aims to reduce unemployment and improve the community's economy. In running a business, strategy is a way to achieve the goals of profit, growth, and sustainability. Therefore, long-term orientation and planning in business strategy are crucial things to do. The current phenomenon shows that many startup businesses are growing, but not a few are also falling. Several studies and surveys have been conducted, and one of the causes is immature planning and business value creation. One of the business models considered adequate is the Business Model Canvas (BMC), a management tool for planning business concepts, infrastructure, and company finances that can be applied not only by startup businesses but also by existing businesses. The business workshop and the competition aim to provide students with an understanding of the importance of entrepreneurship and encourage the growth of an entrepreneurial mindset in students, especially in Indonesia and Malaysia, by introducing and exploring BMC. After understanding the BMC concept, the student will join the competition to channel creative ideas and innovations as prospective new entrepreneurs. Through this endeavor, it is anticipated that students' comprehension and motivation will be enhanced, enabling them to embark on the establishment of sustainable enterprises, thereby contributing to the mitigation of the pervasive issue of unemployment. Furthermore, this initiative is an efficacious means for nurturing students' soft skills encompassing analytical thinking, conceptual acumen, and communication and presentation proficiencies.
Perceived Organizational Support on Affective Organizational Commitment of Ministry of State Secretariat’s Civil Servants Kosasih, Fajar Gumilang; Rizan, Mohamad; Handaru, Agung Wahyu
Interdisciplinary Social Studies Vol. 1 No. 12 (2022): Special Issue
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/iss.v1i12.282

Abstract

Since President Soekarno's election in 1957, there has been discussion about relocating the capital city. Several factors contributed to the change in the capital city, and East Kalimantan was chosen as the new capital city because it met several criteria. The Ministry of State Secretariat is one of the Ministries that became a partner in relocating the Capital City. Socialization will occur regarding the scheme or design for the transfer of employees from the Ministry of State Secretariat. This study aimed to determine how Perceived Organizational Support (POS) affected Affective Organizational Commitment (AOC) in civil servants at the Ministry of State Secretariat. The research used quantitative approach and a cross-sectional study design. This study's sample size was 160 civil servants from the Ministry of State Secretariat. Simple linear regression analysis was used to analyze the data in this study. The results show that perceived organizational support positively and significantly affects affective organizational commitment. The regression analysis test yielded a regression coefficient value of 0.726. The R Square value of 0.465 indicates that the perceived organizational support variables can explain 46,5% of the affective organizational commitment variable, while other variables explain the rest. Human resource practitioners in the Ministry of State Secretariat should strengthen perceived organizational support and affective organizational commitment.
The Influence of Grit on Nurses’ Job Burnout Decrease in Depok Secondary Hospitals Safariningsih, Ratna Tri Hari; Rizan, Mohamad; Handaru, Agung Wahyu
Interdisciplinary Social Studies Vol. 1 No. 12 (2022): Special Issue
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/iss.v1i12.284

Abstract

One of the professions with a significant risk of burnout is nursing. As a result of constantly having to regulate their emotions when interacting with patients, nurses have a higher emotional threshold. Physical fatigue, a lack of job satisfaction, and subpar performance can all be caused by emotional exhaustion. Burnout was found to have a detrimental impact on nurse loyalty and service quality. The purpose of this research is to determine the role of grit in reducing job burnout among secondary hospital nurses in Depok, West Java Province, Indonesia. Cross-sectional design, a quantitative approach, was utilized in this study. The study's participants were all the medical staff members employed by three secondary hospitals in Depok City, West Java, Indonesia. This study included 150 nurses from three hospitals as samples. Simple linear regression analysis was used to analyze the data. The findings indicate that grit has a negative and significant impact on job burnout. With a R Square of 0.190, it is clear that other variables account for the remaining 89% of the job burnout variable, leaving only 19% to be explained by grit. Hospitals should analyze their nurses' workloads and create a work culture of mutual support. Nurses should set career goals and continue to learn new skills.
PENGARUH INFLUENCER MEDIA SOSIAL DAN PRICE TERHADAP REPURCHASE INTENTION DENGAN BRAND AWARENESS SEBAGAI VARIABEL INTERVENING PADA PRODUK PEELING SERUM SKINCARE LOKAL Ramadhanty, Fitri; Rizan, Mohamad; Sari, Dewi Agustin Pratama
Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Vol. 3 No. 6 (2025): Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi
Publisher : Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh influencer media sosial dan price terhadap repurchase intention dengan brand awareness sebagai variabel intervening pada produk peeling serum skincare lokal. Studi ini menguji hubungan antara persepsi terhadap influencer, persepsi harga, kesadaran merek, dan niat membeli kembali. Penelitian menggunakan pendekatan kuantitatif dengan metode survei daring melalui media sosial kepada individu yang pernah membeli atau menggunakan produk peeling serum skincare lokal. Teknik pengambilan sampel yang digunakan adalah non-probability sampling dengan jumlah responden sebanyak 200 orang. Instrumen penelitian berupa kuesioner terstruktur, dan analisis data dilakukan menggunakan Structural Equation Modeling (SEM) dengan bantuan perangkat lunak AMOS. Hasil penelitian mengindikasikan adanya hubungan yang relevan antara influencer media sosial dan persepsi harga terhadap kesadaran merek maupun kecenderungan konsumen untuk melakukan pembelian ulang. Temuan ini juga menunjukkan bahwa kesadaran merek memainkan peran penting dalam menjembatani pengaruh kedua faktor tersebut terhadap perilaku konsumen. Penelitian ini memberikan wawasan penting bagi pelaku industri skincare lokal dalam merancang strategi pemasaran yang efektif melalui pemanfaatan influencer dan kebijakan harga yang tepat guna membangun loyalitas pelanggan.
HUBUNGAN WORK STRESS DAN TURNOVER INTENTION: LITERATURE REVIEW Tejanagara, Farah Chalida Hanoum; Rizan, Mohamad; Handaru, Agung Wahyu
Jurnal Kesehatan - STIKes Prima Nusantara Vol 13 (2022): Supplementary 1
Publisher : LPPM Universitas Prima Nusantara Bukittinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35730/jk.v13i0.750

Abstract

Latar Belakang: Di tempat kerja, stres adalah kejadian luar biasa banyak penelitian di negara maju dan berkembang berpendapat bahwa stres kerja berpengaruh secara tidak langsung pada turnover intention.Tujuan: Penelitian ini bertujuan untuk menganalisis hubungan stres kerja dan turnover intention.Metode: Penelitian menggunakan Literature Review terdiri dari lima tahapan yaitu, identifikasi pertanyaan, identifikasi artikel relevan menggunakan database Ebsco, PubMed, dan Proquest dengan keyword. Seleksi artikel menggunakan PRISMA Flowchart dan ekstraksi data, menyusun, meringkas serta melaporkan hasil.Hasil: Hasil penelitian ini dari 136 artikel relevan judul dan abstrak, didapatkan 10 artikel yang memenuhi kriteria inklusi dan eksklusi. Terdapat enam subtema yang berhubungan dengan stres kerja. Banyak faktor yang mempengaruhi tingkat setres seseorang dari lingkungan kerja yang tidak baik dimana kurang adanya dukungan dan fasilitas kerja, konfik pekerja, kelelahan kerja, beban pekerjaan, usia pekerja dan upah pekerja yang tidak sesuai yang secara signifikan mempengaruhi kepuasan pekerja.Kesimpulan: Kepuasan kerja berpengaruh terhadap turnover intention, hal ini dapat diartikan bahwa semakin tinggi tingkat kepuasan kerja berupa penghargaan, kesejahteraan, pekerjaan itu sendiri, dan pengawasan yang dialami oleh karyawan, akan menurunkan turnover intention karyawan.
Social Media Marketing Optimization to Increase MSME Brand Preference: Systematic Literature Review Laelah Purnamasari; Mohamad Rizan; Karuniana Dianta A. Sebayang; Setyo Ferry Wibowo
Digital Economic, Management and Accounting Knowledge Development (DEMAnD) Vol 6 No 1 (2024): June 2024
Publisher : Universitas Linggabuana PGRI Sukabumi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46757/demand.v6i1.379

Abstract

This research discusses the importance of optimizing social media marketing strategy for Micro, Small, and Medium Enterprises (MSMEs) to increase brand preference and business success. By considering the characteristics of MSMEs such as size, industry, and experience in using social media, this research highlights several implications that can serve as guidelines for MSMEs in developing effective marketing strategies. In the modern business context, social media has become a very important tool in marketing. However, effective use of social media requires a strategy tailored to each business's characteristics and needs. Micro, Small, and Medium Enterprises (MSMEs) are a sector that needs the right strategy to utilize social media to increase brand preference and competitiveness. This study aims to explore the implications of MSME characteristics on the effectiveness of social media marketing strategies. By taking into account the size of the businesses, the industry in which they operate, and their level of experience in using social media, this study provides deep insights into how MSMEs can optimize their use of social media. One important implication is the need to develop a marketing strategy that is tailored to the needs and target audience of MSMEs. Quality content, active interaction with the audience, effective use of advertising, and continuous data analysis are key factors that MSMEs should consider in designing their social media marketing strategy. The results of this study can provide practical guidance for MSMEs in developing more effective marketing strategies and increasing their business success through social media. By understanding the implications of their characteristics, MSMEs can better utilize the full potential of social media to achieve marketing goals and increase brand preference in an increasingly competitive market
Pengaruh Utilitarian Value Dan Experiential Marketing Terhadap Revisit Intention Dimediasi Customer Satisfaction: Studi Pada Pelanggan Restoran All You Can Eat Di Jakarta Rizky Insan Pertiwi; Mohamad Rizan; Dewi Agustin Pratama Sari
Indonesian Journal of Economics Management and Accounting Vol. 1 No. 1 (2024): IJEMA - Januari 2024
Publisher : PT. INOVASI TEKNOLOGI KOMPUTER

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Maksud dari penulisan penelitian ini adalah untuk untuk menguji pengaruh positif dan signifikan utilitarian value dan experiential marketing terhadap revisit intention dimediasi customer satisfaction. Pengumpulan data dilakukan dengan metode kuesioner yang didistribusikan secara online melalui platform media sosial instagram. Objek yang diambil dalam penelitian ini adalah responden yang pernah melakukan kunjungan ke restoran All You Can Eat minimal dua kali dalam enam bulan terakhir yang berdomisili tempat tinggal di DKI Jakarta dan berumur minimal 17 tahun keatas. Sampel yang digunakan dalam penelitian ini berjumlah 250 responden. Penelitian ini menggunakan software SPSS versi 25 dan SEM (Structural Equation Model) dari software Lisrel 8.80 untuk melakukan proses analisis dan pengolahan data hasil penelitian. Adapun hasil yang didapatkan pada penelitian ini menunjukkan bahwa utilitarian value, experiential marketing, customer satisfaction berpengaruh positif dan signifikan terhadap revisit intention. Selain itu, utilitarian value dan experiential marketing berpengaruh positif dan signifikan terhadap customer satisfaction. Serta, utilitarian value dan experiential marketing berpengaruh positif dan signifikan terhadap revisit intention melalui customer satisfaction sebagai variabel mediasi.
Pengaruh Harga Dan Kualitas Produk Terhadap Minat Beli Ulang Melalui Kepuasan Konsumen Sebagai Variabel Intervening Pada Produk Pelembab Wajah Ramah Lingkungan Jihannisa Safitri; Mohamad Rizan; Agung Dharmawan Buchdadi
Indonesian Journal of Economics Management and Accounting Vol. 1 No. 12 (2024): IJEMA - Desember 2024
Publisher : PT. INOVASI TEKNOLOGI KOMPUTER

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Riset ini menganalisis dampak harga serta kualitas produk pada minat beli ulang, dengan kepuasan konsumen sebagai variabel intervening. Data dikumpulkan menggunakan metode survei dengan kuesioner sebagai instrumen riset. Sampel minimal sebanyak 200 responden dipilih dari konsumen yang pernah membeli produk Calm Down Moisturizer. Analisis data dilakukan menggunakan perangkat lunak SPSS 25 dan Lisrel 8.8. Hasil pengujian hipotesis menampilkan jika harga mempunyai dampak positif dan signifikan terhadap minat beli ulang, begitu pula kualitas produk. Kepuasan konsumen juga terbukti berdampak positif dan signifikan terhadap minat beli ulang. Selain itu, harga dan kualitas produk mempunyai dampak positif dan signifikan terhadap kepuasan konsumen. Selanjutnya, harga dan kualitas produk masing-masing berdampak positif dan signifikan terhadap minat beli ulang melalui kepuasan konsumen sebagai variabel intervening.
Faktor-Faktor yang Memengaruhi Behavioral Intention Penggunaan Chatbot Shopee pada Gen Z di DKI Jakarta Hipnu Maulana; Mohamad Rizan; Ryna Parlyna
Indonesia Economic Journal Vol. 2 No. 1 (2026): JANUARI-JUNI
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/kfsf7e88

Abstract

This study aims to analyze the factors that influence Generation Z's behavioral intention in using Shopee chatbots as artificial intelligence-based customer service on e-commerce platforms. The variables tested in this study include performance expectancy, social influence, and trust in behavioral intention. This study uses a quantitative approach with a survey method. Data was collected from Generation Z respondents residing in DKI Jakarta who had used the Shopee chatbot. The sampling technique used was purposive sampling. Data was collected through an online questionnaire. The data analysis technique used was Structural Equation Modeling (SEM) with a Partial Least Squares (PLS) approach to test the relationship between variables in the research model. The results showed that performance expectancy and social influence had a positive and significant effect on trust. Furthermore, trust and social influence were found to have a positive and significant effect on behavioral intention to use the Shopee chatbot. However, performance expectancy did not show a significant direct effect on behavioral intention. Furthermore, the test results showed that trust mediates the effect of performance expectancy and social influence on behavioral intention. These findings indicate that user trust plays an important role in driving Generation Z's intention to use Shopee's chatbot. This study recommends that e-commerce companies, especially Shopee, focus more on developing chatbots that improve reliability, security, and response quality in order to build user trust and increase the intention to use chatbot services on an ongoing basis.
Co-Authors Ade, Anindya Dala Afpriyanto, Ari Agung Dharmawan Buchdadi Agung Kresnamurti Rivai Agung Kresnamurti Rivai Prabumenang Agung Wahyu Handaru Ahmad Nuh Ali Afief Kurniadi Alim, Dani Syairul Aloyius Harry Triyanto Altito, Muhammad Lutfi Alyssa Anindya Putri Amirah Kamila Safitri Andi Juanna Andika, Fajar Andrian Haro Anisa Karliani Annisa Lutfia Anugrah, Raka Pria Apriliana, Alfiyanti Arif Dilianto Asep Yanyan Herdiyana Ayu Purnamasari Asih Azizi, Muhammad Abid Basrah Saidani Budi Santoso C. Mirza Taufik Choirul Anwar Dewi Agustin Pratama Sari Dewi Agustin Pratama Sari Diajeng Reztrianti Dida Hilman Maulana Dwi Asri Ningrum Dwi Budi Santoso Dzurrotul Atsnawiyah Efriyani Sumastuti Endy Gunanto Marsasi Erriska Rahma Putri Farah Chalida Hanoum Ferry Wibowo, Setyo Fikka Diaz Azzahra Fonny Arisandy Jacob Hamid, Haris Nur Handayani, Kartika Lestari Hanna Christina Hanny, Rissa Harya Kuncara Wiralaga Haykal, Azzahrah Putri HENRY ERYANTO, HENRY Herdiany, Hapsari Dyah Heri Nurranto Heri Prabowo Herli Marlina Hermansyah Hermansyah Hipnu Maulana Ika Febrilia Ilhamilimy, Ridho Rafqi Indra Pahala Ismawati Suci Jamal Hasbi Jihannisa Safitri Joko Purwanto, Tri Jublina Oktora Karuniana Dianta Arfiando Sebayang Kosasih, Fajar Gumilang Kresnamurti Rivai P, Agung kresnamurti, agung Krissanya, Nofriska Kurniati, Destria Laelah Purnamasari M. Alimardi Hubeis Marlina, Herli Maulana, Ananda Riza Meta Bara Berututu Mohammed Ameen Sallam Ali Monoarfa , Terrylina Arvinta Monoarfa, Terrylina Arvinta Muhamad Akbar Fauzan Muhammad Awaluddin Muhammad Misbakul Munir Mustain Nina Tarja Halonen Ningrum, Dwi Asri Nofriska Krissanya Novi Andriansyah Nuramalia Hasanah Nurranto, Heri Olivia Citra Octaviani Omar, Khatijah Petrolis Nusa Perdana, Petrolis Nusa Pratiwi, Laras Bunga Purwana E.S., Dedi Putri, Nadira Regita Qristin violinda R. Sudiardhita, I Ketut Rahmadhina, Balqis Rahmi Rahmi Rahmi , Rahmi Rahmi Rahmi Rahmi Rahmi Ramadhanti, Nabila Ramadhanty, Fitri Rangga Dewa Nugraha Ratna Tri Hari Safariningsih Rian Hermawan Rianti Dea Rizky Ridho Pratama Refdi Rina Anggraeni Rissa Hanny Rivai P, Agung Kresnamurti Rivai, Agung Kresnamurti Rivai, Prabumenang Agung Kresnamurti Rizky Insan Pertiwi Rizky, Rianti Dea RP, Agung Kresnamurti RR. Ella Evrita Hestiandari Ryna Parlyna Safariningsih, Ratna Tri Hari safitri, gita Saidani, Basrah Santi Susanti, Santi Saparuddin Mukhtar Saputra, Farhan Sarah Barqiah Sari, Dewi Agustin Pratama Setyo Aji Wibowo Setyo Ferry Wibowo Shandy Aditya Shandy Aditya Sihol Situngkir SIHOTANG, DONI SUGIANTO Siregar, Riyadi Hamzah Soeseno, Magitha Tania Suci, Ismawati Suherman Suparno Suparno Surya Chandra Unggul Purwohedi Ursula Natalia Usep Suhud Usep Suhud Varez Widharto Mahdi Vironica Nurani Yonatan Wulan, Linda Dewi Yenni Kurnia Gusti Yudanto, Daffa Fauzie Zakiah, Rizka Zalzalah, Guruh Ghifar