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The Influence of Product Quality, Price and Promotion on T-Shirt Purchasing Decisions at Arei Store Bogor Gemina, Dwi; Rizqi, Nur Muhammad; Gunawan, Rachmat
West Science Interdisciplinary Studies Vol. 2 No. 05 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i05.878

Abstract

This research aims to determine and analyze the influence of product quality, price and promotion on purchasing decisions, both simultaneously and partially. This research design uses descriptive, verification and path analysis research methods. The sampling technique uses the saturated sampling method. The number of respondents was 100 people. The subjects of this research are consumers of Arei Store Bogor, and the objects of research are product quality, price, promotions and purchasing decisions. The tools used in this analysis are path analysis, multiple correlation analysis, coefficient of determination analysis, and hypothesis testing (F test and t test). The results of the analysis show that partially or simultaneously product quality, price and promotion have a direct and positive influence on purchasing decisions at Arei Store Bogor.
Critical Nurse Performance Based on Training and Work Motivation Nurpratomo, Ari; Gemina, Dwi; Samsuri
International Journal of Managemen Analytics (IJMA) Vol. 2 No. 1 (2024): January 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijma.v2i1.1276

Abstract

This research aims to determine the effect of training and work motivation on the performance of critical care nurses at Dr. Lung Hospital. M. Goenawan Partowidigdo Cisarua Bogor. The sample in this study was 85 people. The results of the validity and reliability tests show that all question items are declared valid and reliable. The research method uses multiple linear regression with IBM SPSS software. The multiple regression analysis of the F test (simultaneous) states that there is a simultaneous positive and significant influence between training and work motivation on the performance of critical nurses. The results of the t-test (partial) stated that training had a positive and significant effect on the performance of critical nurses and work motivation had a positive and significant effect on the performance of critical nurses at Dr. Lung Hospital. M. Goenawan Partowidigdo Cisarua Bogor.
Customer Satisfactions Based on Service Quality for VVIV Inpatient Patient of PMI Bogor Hospital Fadly, Mohammad Rizky; Gemina, Dwi; Gunawan, Rachmat
International Journal of Managemen Analytics (IJMA) Vol. 2 No. 2 (2024): April 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijma.v2i2.1605

Abstract

The success of health development plays an important role in improving the quality of human resources in Indonesia. The goal of health development itself can be achieved through various forms of implementing health efforts in a comprehensive, tiered and integrated manner. This research aims to analyze service quality on customer satisfaction simultaneously and partially for VVIP patients at PMI Bogor Hospital. The sample size was 100 respondentsnon-probability sampling technique. The questionnaire was tested using validity tests, reliability tests and also classical assumption tests. The test is valid, reliable, has classic assumptions and can be used for multiple linear regression data. The analytical method used in this research is a descriptive and verification method with a quantitative approach. The results of the research show that there is a positive and significant simultaneous and partial influence of service quality on consumer satisfaction.
Customer Satisfaction with Service Quality, Pricing and Promotion Approaches Irawan, Muhammad Hari; Gemina, Dwi; Palahudin
International Journal of Managemen Analytics (IJMA) Vol. 2 No. 2 (2024): April 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijma.v2i2.1716

Abstract

This research aims to determine and analyze the influence of service quality, price and promotion on consumer satisfaction, both simultaneously and partially. This research design uses descriptive, verification and path analysis research methods. The sampling technique uses the saturated sampling method. The number of respondents was 100 people. The subjects of this research are Bogor Punya Kopi consumers, and the research objects are service quality, price, promotion and consumer satisfaction. The tools used in this analysis are path analysis, multiple correlation analysis, coefficient of determination analysis, and hypothesis testing (F test and t test). The results of the analysis show that partially or simultaneously service quality, price and promotion have a direct and positive influence on consumer satisfaction at the Bogor Punya Kopi cafe.
The Influence of Competency, Work Discipline and Compensation on Employee Performance at PT. XXX Gemina, Dwi; Sukarno, Jurhandono; Palahudin
International Journal of Managemen Analytics (IJMA) Vol. 2 No. 3 (2024): July 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijma.v2i3.2231

Abstract

The importance of human resources in an organization or company is to determine the success of the organization or company in achieving its goals, because whether or not a company is successful in achieving its goals really depends on the ability of its human resources or employees in carrying out the tasks given. This research aims to analyze and identify the influence of competence, work discipline and compensation on employee performance l on employee performance. Questionnaires were distributed to 74 respondents who were taken by determining the sample using a non-probability sampling method with the sampling technique used was saturated sampling. The questionnaire was tested using validity tests, reliability tests, and also classical assumption tests. The results of this test are valid, reliable, and can be used for regression data. The analytical method used in this research is a descriptive method and path analysis with a quantitative approach. The results of the research show that 1. Competency does not have a direct and positive effect on employee performance. 2. Work discipline has a direct and positive effect on employee performance. 3. Compensation has a direct and positive effect on employee performance 4. Competence, work discipline, compensation has a direct positive effect on employee performance 5. Competency has a relationship but is not positive with work discipline 6. Work discipline has a positive relationship with compensation 7. Competency has a relationship but is not positive not positive with compensation.
Hubungan Motivasi Usaha Dengan Keberhasilan Usaha Pada UMKM Cirengcageur Group Kota Bogor Chintia, Chintia; Gemina, Dwi; Kartini, Tini
Jurnal Pustaka Aktiva (Pusat Akses Kajian Akuntansi, Manajemen, Investasi, dan Valuta) Vol 3 No 2 (2023): Jurnal Pustaka Aktiva (Pusat Akses Kajian Akuntansi, Manajemen, Investasi, dan Va
Publisher : Pustaka Galeri Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55382/jurnalpustakaaktiva.v3i2.626

Abstract

Usaha Kecil Menengah (UMKM) merupakan suatu unit usaha yang berfungsi sebagai katup pengaman, baik dalam menyediakan alternatif kegiatan usaha produktif, alternatif penyaluran kredit, maupun dalam hal penyerapan tenaga kerja. Dalam mengukur keberhasilan usaha tentunya dibuktikan oleh adanya ide-ide inovatif yang dapat membantu memotivasi keberhasilan usaha. Motivasi usaha juga menjadi pendorong keberhasilan usaha, sehingga dalam berwirausaha seseorang akan termotivasi untuk mendapatkan keuntungan berupa laba, peluang usaha, dan kemandirian untuk mengendalikan nasib usahanya sendiri. Penelitian ini bertujuan untuk mengetahui dan mengidentifikasi hubungan motivasi usaha dengan keberhasilan usaha baik secara simultan maupun parsial pada Usaha Kecil Mikro Menengah Cireng Cageur Group Kota Bogor. Kuesioner didistribusikan kepada 35 pelaku usaha yang diambil dengan Teknik Nonprobability Sampling. Metode analisis yang digunakan dalam penelitian ini adalah metode deskriptif dan asosiatif. Hasil penelitian ini menunjukan korelasi atau hubungan dari variable independent yaitu motivasi usaha dengan variable dependen yaitu keberhasilan usaha memiliki korelasi yang kuat dan positif (0,60 – 0,799). Artinya semakin tinggi motivasi usaha maka semakin baik keberhasilan usaha.
Business Success is Based on Self-Efficacy and Business Motivation Fadly, Januar Nur Mohamad; Gemina, Dwi; Kartini, Tini
International Journal of Management and Business Intelligence Vol. 2 No. 3 (2024): June 2024
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijmbi.v2i3.2087

Abstract

Business success is an important thing that will influence the achievement of the goals of UMKM District Caring businessmen. Self-efficacy and business motivation are things that influence the success of Caringin District UMKM businesses, so it is appropriate for businessmen to pay attention to these things so that consumers are interested in making purchases so that business success will be achieved. This research aims to determine the influence of self-efficacy and business motivation on business success. The research method used is path analysis. The sampling technique in this research is probability sampling. The sample used was 100 UMKM businessmen in Caringin District. The results of the research show that simultaneously and partially the variables of self-efficacy and business motivation have a direct and positive effect on business success in Caringin District UMKM.
KEPUASAN PELANGGAN MEMEDIASI HARGA DAN PROMOSI TERHADAP LOYALITAS PELANGGAN Dwi Gemina; Mia Maulani Agustin; Samsuri, Samsuri
JEMBA: JURNAL EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Vol. 3 No. 2: Maret 2024
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/jemba.v3i2.7590

Abstract

Competition in the business world in the service sector today requires companies to be more careful in carrying out management and marketing strategies. The strategy that can be done to maintain the continuity of its business is to provide satisfaction to customers in order to create customer loyalty. This study aims to determine the direct effect, indirect effect and total effect of price and promotion on customer loyalty through customer satisfaction. The sample in this study amounted to 100 respondents conducted by purposive sampling. The data used in this study is ordinal data which is converted into interval-scale mentrik data with Method Of Successive Interval (MSI) through the Microsoft office Excel program. Data analysis using descriptive analysis, verification analysis, path analysis and Sobel Test analysis for intervening variables through the IBM SPSS Version 25.00 program. The results of this study indicate that there is a direct and positive effect of price and promotion on customer satisfaction. There is a direct and positive effect of price and promotion on customer loyalty. There is a direct and positive effect of customer satisfaction on customer loyalty. There is an indirect and positive effect of price and promotion on customer loyalty through customer satisfaction
PERBANDINGAN MODEL ALTMAN, SPRINGATE, ZMIJEWSKI DAN GROVER SEBAGAI PREDIKSI FINANCIAL DISTRESS (Studi Pada Perusahaan Sektor Infrastruktur yang Terdaftar Di Bursa Efek Indonesia (BEI) Periode 2020-2022) Asmin, Erny Amriani; -, Ismartaya; Gemina, Dwi; -, Istiyanah
Promosi: Jurnal Program Studi Pendidikan Ekonomi Vol 12, No 2 (2024): Promosi
Publisher : UNIVERSITAS MUHAMMADIYAH METRO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/jp.v12i2.10463

Abstract

The financial performance of a company is the prospect or future, the potential growth and development for the company. The economic situation can change, this affects the activities and performance of companies, both small and large companies. One of the company's responsibilities is to produce good performance to avoid financial distress. This research aims to find out whether there are differences in predictions between the Altman, Springate, Zmijewski and Grover models as predictions of financial distress and to find out whether the Springate model is the most accurate prediction of financial distress. This research is quantitative research. The data source is secondary data from infrastructure sector companies listed on the IDX in 2020-2022. Sampling used a nonprobability method with purposive sampling technique. The sample consisted of 44 companies. The data analysis technique uses the Kruskal-Wallis H Test with the SPSS 25 program and the Accuracy Level Test. The results of the research reveal that there are significant differences between the Altman, Springate, Zmijewski and Grover calculation models for predicting financial distress and Springate is the most accurate financial distress prediction model in predicting financial distress with an accuracy level of 73%.
KEBERHASILAN USAHA BERBASIS KOMPETENSI DAN MOTIVASI Gemina, Dwi; Palahudin, Palahudin; Ferdiansyah, M; Gemini, Pra
Journal of Management Small and Medium Enterprises (SMEs) Vol 17 No 3 (2024): JOURNAL OF MANAGEMENT Small and Medium Enterprises (SME's)
Publisher : Universitas Nusa Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35508/jom.v17i3.17327

Abstract

This study aims to determine how competence and motivation affect the business performance of MSMEs partially and simultaneously in Cicurug District. The population is 105 business actors in Cicurug District in 2022. A sample of 70 individuals was obtained by purposive sampling. The primary data utilized in this research is from primary sources. Data analysis employs quantitative techniques, namely multiple linear regression analysis. The research findings indicate a simultaneous effect of competence and motivation on business success and a partial influence of each factor on business success individually. Keywords: Competence; Motivation; Business Success
Co-Authors -, Ismartaya -, Istiyanah Abdul Hakim ABDUL ROHMAN Abian Nurdiansyah, Muhammad Ade Budi Setiawan Ade Rosadi Agtariza Wulanda Suci Padi Ahmad Ginanjar Ajeng Widia Pitaloka Allan William Sebastian Alnima Shakiya Ambarwati Rahayu Amelia Kartini5 Amriani Asmin, Erny Anak Agung Gede Sugianthara Andika Haikal Fikri Andriyan Anne Effane Apendi Arsyad Apriliasari, Ajeng Arifin, MA Asmi, Erni Amriani Asmin , E. A. Awa, Awa Aziz, Ayi Jamaludin Bria, Donatus Klau Chailis, Irwan Chandra Ayu Pramestidewi Chintia Chintia, Chintia Damar Sandi, Rafly Dedy Supriyadi Deliana Deliana Deliana, Deliana DEWI RAHMAWATI Dinda Ivana Rismawati Donatus Klau Bria Dwi Noven Nugroho Eko Wurdianto Emela, Satia Endang Silaningsih Erni Yuningsih Erni Yunningsih Erny Amriani Asmin Ervika Arfelina Iskandar Evi Tri Anjani Fadly, Januar Nur Mohamad Fadly, Mohammad Rizky Faujiah, Siti Nabila Fe, Didi FERDIANSYAH, M Fikri, Jihad Fitri Catur Andreani Gemini, Pra Gilang Pratama Mulya5 Gunawan, Rachmat Gunawan, Rachmat Haikal Fikri, Andika Hakiki, Muhaimin Puji Hamdan Hamdan Hanifi, Widia Alma Hardiana, Hardiana Hutajulu, Immanoel Gunawan Hutajului, Richard Surungan Hutomo, Yoyok Priyo Ikhwan Zaenudin Ilham, Saepul Indra Cahya Kusuma Irawan, Muhammad Hari Irwan Chailis ISMARTAYA Ismartaya Ismartaya, Ismartaya Istiyanah, Istiyanah Jailani, M. Rachmat Jaya, M. Prima Jihad Fikri Karimatun Nisa Kartika ., Kartika Kartini, Tini Latipah, Ipat Livia Amertiana Khoirunisa Luki Adiyanto M. Prima Jaya M. Rachmat Jailani M. Rachmat Jailani M. Zainil Muhsin MA Arifin Malik, Aqsal Maulana Mardiah Mardiah Maria Magdalena Melani Mashadi, M. Maulana, Iman Maulana, Lucky Hikmat Maulana, Lucky Himat Maulida, Wildan Uyunina Mia Maulani Agustin Mohamad Irfan Maulana Muhaimin Puji Hakiki Muhammad Faza Aditya Muhammad Ikbal Riyadi Muhsin, M. Zainil Mustika, Siti Juwita Nurastri Mutiah Husnul Huluk NOERMANSYAH, REZA Nor Komalasari Nur Muhammad Rizqi Nurpratomo, Ari Palahudin Palahudin Palahudin Palahudin, Palahudin Pra Gemini Pra Gemini Putri, Adistiasari Kencana Rachmat Gunawan Rafly Damar Sandi Rahma Nuryawati Ramdani, Shifa Aulia Restiana Febrianti Rizal Habibi Rizkon, Muhamad Agus Rizqi, Nur Muhammad Rosadi, Ade Rully Zulkiply Rusi Rusmiati Aliyyah Rusmawan, Regita Saiful Ilham Samsuri Samsuri . Samsuri Samsuri Sarji Selvia, Dina Septiani, Imas Noer Siti Julaiha SITI MARYAM Siti Mutiara Salma Siti Robiatul Adawiyah Sri Devi, Sri Sri Harini Sri Harini Sudarijati Sudarijati Sudarijati Sudarijati Sudarijati Sukamto, Muhamad Fadel Sukarno, Jurhandono Sumantri, Ujang Suryani, Danu Sya’banniah, Nispi Yani Tiara Indah Sari Tini Kartini Tini Kartini Tini Kartini Tini Kartini Tini Kartini Titiek Tjahja Andari Titiek Tjahya Andari Titiek Tjahya Andari Tun Susdiyanti Ujang Heri Rahmatullah Ujang Sumantri Wawi Wawi Wawi, Wawi Winda Apriani Wulanda Suci Padi, Agtariza Wurdianto, Eko Yulianingsih, Yulianingsih Zaenudin, Ikhwan Zhafna Nurachma Septanti