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All Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Widya Cipta : Jurnal Sekretari dan Manajemen Jurnal Ilmiah Universitas Batanghari Jambi JITK (Jurnal Ilmu Pengetahuan dan Komputer) EQIEN - JURNAL EKONOMI DAN BISNIS JISIP: Jurnal Ilmu Sosial dan Pendidikan Journal Of Management Science (JMAS) Mudir : Jurnal Manajemen Pendidikan Jurnal Ekonomi Manajemen Dinasti International Journal of Management Science Dinasti International Journal of Education Management and Social Science Jurnal Informasi dan Teknologi Journal of Research in Business, Economics, and Education Dinasti International Journal of Digital Business Management Enrichment : Journal of Management Literatus Journal of Applied Science, Engineering, Technology, and Education Jurnal Ilmiah Manajemen Ubhara Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Kajian Ilmiah Journal of Industrial Engineering & Management Research (JIEMAR) Jurnal Kewarganegaraan INTELEKTIVA AKSELERASI: Jurnal Ilmiah Nasional Jurnal Sosial dan Teknologi International Journal of Multidisciplinary: Applied Business and Education Research Journal of Economics and Business Letters Jurnal Administrasi Kantor ProBisnis : Jurnal Manajemen Jurnal Pengabdian Mandiri Jurnal Riset Rumpun Ilmu Kesehatan (JURRIKES) Jurnal Sosial dan Sains Termometer: Jurnal Ilmiah Ilmu Kesehatan Dan Kedokteran IKHLAS: Jurnal Pengabdian Dosen dan Mahasiswa Education: Jurnal Sosial Humaniora dan Pendidikan Jurnal Multidisiplin Sahombu Detector: Jurnal Inovasi Riset Ilmu Kesehatan Jurmas Azam Insan Cendikia Aspirasi : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat Jurnal Kesehatan dan Kedokteran Jurnal Ekonomi Bisnis Manajemen dan Akuntansi (Jebisma) Observasi: Jurnal Publikasi Ilmu Psikologi JMAEKA: Jurnal Manajemen Ekonomi Akuntansi
Devy Sofyanty
Universitas Bina Sarana Informatika
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Green Innovation in MSMEs: Adaptive Strategies for Competitiveness and Sustainable Economic Growth Sabil, Sabil; Hakim, Lukman; Lestiningsih, Amin Setio; Widodo, Dwiyatmoko Puji; Sugiyah, Sugiyah; Sofyanty, Devy
Dinasti International Journal of Economics, Finance & Accounting Vol. 7 No. 1 (2026): Dinasti International Journal of Economics, Finance & Accounting (March-April 2
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v7i1.6330

Abstract

This study examines green innovation and adaptive strategies as strategic determinants of MSME competitiveness and sustainability in the context of sustainable economic development. It analyzes how green innovation contributes to sustainable economic growth and identifies key drivers and barriers to its implementation, while also assessing the role of adaptive strategies in responding to globalization, shifting consumer preferences, and rising environmental demands. Using a quantitative survey of 150 MSMEs in Indonesia and data analysis with PLS-SEM, the study tests the relationships among green innovation, adaptive strategies, competitiveness, and sustainable economic growth. The results show that green innovation significantly promotes sustainable economic growth, and adaptive strategies are crucial in enhancing MSME competitiveness as well as mediating the relationship between green innovation and economic growth. Nonetheless, limited resources, constrained technological access, and weak regulatory support remain major obstacles. Theoretically, the study advances the literature on the integration of green innovation and adaptive strategies in MSMEs in developing countries. Practically, it offers implications for policy and managerial strategies to strengthen MSME competitiveness and sustainability through multi-stakeholder collaboration and policy incentives.
Sustainable Innovation, Digitalization, and Economic Resilience: A Systematic Literature Review on SMEs Sabil, Sabil; Hakim, Lukman; Lestiningsih, Amin Setio; Widodo, Dwiyatmoko Puji; Hakim, Sugiyah; Sofyanty, Devy
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 4 (2025): Dinasti International Journal of Economics, Finance & Accounting (September - O
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i4.5482

Abstract

Digital transformation has become one of the main drivers of sustainable innovation in small and medium-sized enterprises (SMEs), especially in the face of global disruption and the need to adapt to rapid market changes. This study aims to examine the relationship between sustainable innovation, digitalization, and the economic resilience of SMEs, with a focus on how digital transformation strategies can enhance competitiveness while supporting sustainable business practices. Using a systematic literature review approach, this article analyzes relevant scientific publications to identify patterns, trends, and key thematic categories emerging from the current literature. The findings reveal that digital transformation drives new, more adaptive business models, strengthens dynamic capabilities, and enhances SMEs' resilience in facing crises. Additionally, the literature emphasizes that digitalization plays a crucial role in accelerating innovation in products and services oriented toward sustainability, while also opening opportunities for SMEs to access global markets in a more inclusive manner. This research contributes conceptually by offering a synthesis framework on the role of digitalization in sustainable innovation and SME economic resilience, while also providing practical implications for business actors and policymakers in formulating strategies to strengthen SME competitiveness in the digital era. These findings also open up further research opportunities on contextual digital adoption models and mechanisms for implementing sustainable innovation across various industrial sectors.
Trust Transfer in Social Commerce: The Role of Platform Trust and Seller Trust in Shaping Consumer Behavior in Indonesia Dede Suleman; Wiwin Wianti; Devy Sofyanty; Raden Ati Haryati; Nurzalinar Joesah; Lukman Hakim
Dinasti International Journal of Education Management and Social Science Vol. 7 No. 4 (2026): Dinasti International Journal of Education Management and Social Science (April
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i4.6598

Abstract

This study aims to analyze the mechanism of trust transfer in social commerce in Indonesia by examining the influence of trust in the platform and trust in the seller on purchase intention. Based on Trust Transfer Theory, this study develops a model explaining how platform trust transfers to seller trust and influences purchase intention. Data were collected through a survey of 318 consumers who had transacted through social commerce platforms between December 2025 and January 2026. The analysis was conducted using Structural Equation Modeling based on Partial Least Squares. The results show that trust in the platform has a positive and significant effect on trust in the seller. Trust in the seller is proven to be a major determinant of purchase intention and partially mediates the relationship between trust in the platform and purchase intention. The indirect effect through trust in the seller is greater than the direct effect of trust in the platform. These findings confirm that in Indonesian social commerce, the formation of interpersonal trust is a key mechanism linking institutional trust to purchasing behavior.  
Co-Authors Agustina Yanti, Vera Aldi Friyatna Dira Amin Setio Lestiningsih Anantadjaya, Samuel PD ANDRI KURNIAWAN Andrie Kurniawan Anggreni, Made Ayu Anwar, Zakiyah Arvel Fausta Raynor Assery, Syeh Ati Haryati, Raden Ayu Anggreni , Made Bashori , Bashori Daeni, Haerlis Mawar Danny Ong Dede Mustomi Dede Suleman Dede Suleman Dian Berliansyah Putra Dian Mohamad Anwar Dwi Setyaningrum, Etik Dwiyatmoko Puji Widodo Dwiyatmoko Puji Widodo Dwiyatmoko Puji Widodo, Dwiyatmoko Fahmi Kamal Fahmi Kamal Faif Yusuf Faroman Syarief Faroman Syarief, Faroman Fathulmila Matiala, Tiara Fauzi Ahmad Muda Fendi saputra Fikri Maulana, Muhammad Frans Sudirjo Givan, Bryan Hakim, Sugiyah Hamdany, Mohammad Azharie Handriadi, Handriadi Hendy Tannady heri aryadi, heri Ida Zuniarti, Ida Imam Jayanto Irma M Nawangwulan Jayanto, Imam Joko Ariawan Kurniawan Prambudi Utomo Lestiningsih, Amin Setio Lukman Hakim Lukman Hakim Lukman Hakim Made Ayu Anggreni Maemunah Maemunah Makhsudovna, Istamova Shokhida Mamadiyarov, Zokir Misrofingah Mohammad Azharie Hamdany Muhammad Aziz Winardi, Muhammad Nawangwulan, Irma M Nurzalinar Joesah Oemar, Moehammad Shadiq Helmy Purwandani, Indah Puspasari, Aprilia Rachmat Sjarief Raden Ati Haryati Robertus Surjoseto Robertus Surjoseto Romadhoni Romadhoni, Romadhoni Rosmita Rosmita Rosmita Rosmita, Rosmita Sabil Sabil Sabil Sabil - sabil sabil, sabil Sahirah Aliffiana Samuel PD Anantadjaya Sandra Lumingkewas , Cindy Sinta Rukiastiandari Sismadi, Sismadi Sofyan Marwansyah Sri Arfani Sri Rusiyati Styaningrum, Etik Dwi Sugiyah Sugiyah Sugiyah Sugiyah, Sugiyah Suhardoyo Supriyadi, Tugimin Suwantica Suwantica Kusumandari Suwantica Suwantica Suwantica Suwantica Syeh Assery Teni Agustina TOPAN SETIAWAN Vera Agustina Y Vera Agustina Yanti Widia Nurdiani, Tanti Widodo, Dwiyatmoko Puji Wiwin Wianti, Wiwin Wiwin Wiwin, Wiwin Yanti, Vera Yulia Nur Hasanah