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All Journal Jurnal Paradigma Ekonomika Publisia: Jurnal Ilmu Administrasi Publik EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis International Journal of Artificial Intelligence Research Emerging Science Journal Syntax Literate: Jurnal Ilmiah Indonesia Jurnal Tata Kelola dan Akuntabilitas Keuangan Negara JTAM (Jurnal Teori dan Aplikasi Matematika) Politik Indonesia: Indonesian Political Science Review Jurnal Good Governance Jurnal Sosial Ekonomi Kelautan dan Perikanan Jurnal Kebijakan Sosial Ekonomi Kelautan dan Perikanan Journal of Humanities and Social Studies Jurnal Samudra Ekonomi dan Bisnis Journal of Leadership in Organizations Jurnal Doktor Manajemen (JDM) Jurnal Ekonomi Manajemen Sistem Informasi Jurnal Anggaran dan Keuangan Negara Indonesia (AKURASI) International Journal of Economics Development Research (IJEDR) Management Studies and Entrepreneurship Journal (MSEJ) Bisman (Bisnis dan Manajemen): The Journal of Business and Management Jurnal Syntax Transformation Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Ilomata International Journal of Management Journal La Bisecoman Jurnal Sosial dan Teknologi Jurnal Ketenagakerjaan juremi: jurnal riset ekonomi Moestopo International Review on Social, Humanities, and Sciences (MIRSHuS) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Jurnal Pajak dan Bisnis (Journal of Tax and Business) Indonesian Journal of Multidisciplinary Science Jurnal Riset Perbankan, Manajemen dan Akuntansi Journal of Accounting and Finance Management (JAFM) JBEST Neo Journal of economy and social humanities INJURITY: Journal of Interdisciplinary Studies Eduvest - Journal of Universal Studies KELOLA: Jurnal Ilmiah Manajemen Jurnal Pallangga Praja Jurnal Manajemen, Akuntansi dan Logistik (JUMATI) TGO Journal of Community Development Indonesian Journal of Islamic Literature and Muslim Society Dinasti Accounting Review Jurnal Ekonomi, Manajemen, Akuntansi eJEBA Journal of Center for Energy Policy and Human Resources Capacity Development
R Luki Karunia
Politeknik STIA LAN Jakarta
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Neuroscience Public Health Social Sciences Other

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THE ROLE OF MARKETING STRATEGY ON PRICING AND ITS IMPACT ON PURCHASING INTEREST Utami, Cut Vania; Karunia, Luki; Marwan, Jubery; Franky
Moestopo International Review on Social, Humanities, and Sciences Vol. 4 No. 2 (2024)
Publisher : Universitas prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/mirshus.v4i2.92

Abstract

This research aims to analyze and statistically test the role of marketing strategy on pricing and its impact on purchasing interest. This research was conducted at Cafe Covare Graha PPI using a survey method and analyzed using the Partial Least Square Structural Equation Modeling method. The total sample was 196 respondents who were chosen randomly. The analysis results show that; 1) Marketing strategy significantly influences pricing, 2) Marketing strategy does not have a significant influence on service quality, 3) Marketing strategies do not have a significant influence on consumer buying interest, 4) Pricing has a significant influence on purchase interest. Competitive prices that align with the value perceived by consumers can significantly increase purchasing interest. 5) Service quality does not have a significant influence on purchasing interest, 6) Marketing strategy has a significant effect on purchasing interest through pricing. Good pricing can bridge the influence of marketing strategy on consumer buying interest. 7) Marketing strategy does not significantly affect buying interest through service quality. This indicates that service quality is not a strong mediating factor in the relationship between marketing strategy and purchase intention.
Model Informasi Kinerja Anggaran Penanggulangan Bencana pada Kementerian/Lembaga Anggriawan, Galih; Sri Rahayu, Neneng; Karunia, Luki
Jurnal Anggaran dan Keuangan Negara Indonesia (AKURASI) Vol. 6 No. 2 (2024): Jurnal Anggaran dan Keuangan Negara Indonesia (AKURASI)
Publisher : Direktorat Jenderal Anggaran Kementerian, Keuangan Republik Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33827/akurasi2024.vol6.iss2.art244

Abstract

Penelitian ini bertujuan untuk melakukan analisis dan membuat suatu model logika program penanggulangan bencana pasca diterapkannya Redesain Sistem Perencanaan dan Penganggaran (RSPP). Metode yang digunakan adalah metode penelitian kualitatif deskriptif dengan pendekatan studi kasus. Pengumpulan data dilakukan dengan wawancara, analisis data dan dokumen. Hasil penelitian menunjukkan belum optimalnya penerapan RSPP pada pengalokasian anggaran yang melibatkan banyak Kementerian/Lembaga (K/L). Informasi kinerja anggaran penanggulangan bencana yang dibangun oleh masing-masing K/L belum dapat mencerminkan sinergi kegiatan berpola lintas. Dalam upaya menjamin belanja yang berkualitas, dapat dilakukan optimalisasi informasi kinerja yang terintegratif dengan menyusun model logika program anggaran untuk memperkuat penerapan penganggaran berbasis kinerja.
STRATEGI PEMASARAN MINYAK SAWIT BERKELANJUTAN (SUSTAINABLE) PADA PT BIO INTI AGRINDO Angga Yudha Prastya; Luki Karunia; Zahera Mega Utama
Juremi: Jurnal Riset Ekonomi Vol. 4 No. 5: Maret 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/juremi.v4i5.9956

Abstract

Palm oil (CPO) is a commodity of significant strategic value, evidenced by its robust demand and consumption both domestically and internationally. However, unsustainable land conversion practices have led to environmental repercussions, hindering the acceptance of CPO products in sustainable markets. This research aims to: 1) Identify and analyze internal and external factors that represent strengths, weaknesses, opportunities, and threats; 2) Formulate effective marketing strategies; and 3) Establish priority marketing strategies for sustainable palm oil promotion at PT Bio Inti Agrindo. A SWOT analysis is employed to identify the most effective marketing approach. The findings indicate that, based on the Internal Factor Evaluation (IFE) and External Factor Evaluation (EFE) matrices, the Internal-External (IE) matrix reveals an IFE score of 3.20 and an EFE score of 2.75, placing the company in cell II (Grow and Build). This positioning suggests that the company is internally strong and reasonably adept at managing external challenges. The recommended strategy emphasizes growth and development through expansion. Furthermore, the Quantitative Strategic Planning Matrix (QSPM) analysis yields a Total Attractiveness Score (TAS) of 9 for Strategy 1, 8.6 for Strategy 2, and 8.2 for Strategy 3, leading to the conclusion that the most appropriate strategy is to enhance investment in technology and sustainable innovation.
Dampak Pemberlakukan PPh Pasal 21 Pada Karyawan Perusahaan CV. Mandiangin Mutiara Hitam di Kota Jambi Ardi Sujatmiko; R. Luki Karunia; Neneng Sri Wahyuni
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 3 No. 5: Juli 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v3i5.3896

Abstract

Penelitian ini bertujuan untuk mengindentifikasi, mendeskripsikan dan menganalisis dampak pemberlakuan PPh Pasal 21 Pada Karyawan Perusahaan CV Mandiangin Mutiara Hitam. Metode Penelitian yang digunakan adalah Kualitatif dengan bersifat deskriptif dengan Teknik pengumpulan data melalui wawancara. Tempat penelitian ini ialah di CV Mandiangin Mutiara Hitam. Hasil penelitian yang didapatkan ialah bahawa Perusahaan berusaha aktif dan taat dalam pembayaran pajak PPN Perusahaan dan PPh Pasal 21 terhadap Karyawan. Perusahaan membantu karyawan dalam pembayaran dan pelaporan PPh Pasal 21 kepada KPP Pratama Jambi.
Analisis Pengawasan dan Pengendalian Barang Miliknegara di Lingkungan Dewan Ketahanan Nasional Astri, Sofyanti; Widjayanti, Arifiani; Karunia, Luki
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v10i1.56128

Abstract

Penelitian ini bertujuan untuk menganalisis pengawasan dan pengendalian Barang Milik Negara (BMN) di lingkungan Dewan Ketahanan Nasional serta menyusun strategi peningkatan pengawasan dan pengendalian di lingkungan Dewan Ketahanan Nasional. Metode Penelitian yang digunakan dalam penelitian studi kasus dengan pendekatan kualitatif. Hasil penelitian menunjukan bahwa pengawasan dan pengendalian Barang milik negara melalui pemantauan dan penertiban pada proses pengelolaan barang milik negara penggunaan, pemanfaatan, pemindahtanganan, penatausahaan, pengamanan dan pemeliharaan. Pelaksanaan Pemantauan dan penertiban yang dilakukan dalam pengawasan dan pengendalian barang milik negara masih belum optimal dan masih ditemukan berbagai macam kelemahan seperti sumber daya tidak memiliki kompetensi di bidang pengelolaan barang milik negara, belum memiliki kebijakan turunan berbentuk peraturan internal, infastruktur yang belum memadai. Pada penentuan strategi untuk peningkatan pengawasan dan pengendalian Barang Milik Negara dilakukan dengan analis SWOT yang diperoleh hasil kuadran 3 mengartikan pengawasan dan pengendalian Barang Milik Negara di lingkungan Dewan Ketahanan Nasioanal memiliki kelamahan dalam pelaksanaan tetapi memiliki peluang untuk peningkatan pelaksanaan pengawasan dan pengendalian tersebut. Fokus strategi yang dapat diterapkan pada kondisi tersebut adalah meminimalisir kelemahan dan bisa menangkap peluang dalam mengimplemntasikan pelaksanaan pengawasan dan pengendalian di lingkungan Dewan Ketahanan Nasional
Strategies for Improving Inventory Turnover at PT PK Manufacturing Indonesia Mariyana, Mariyana; Karunia, R. Luki
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 2 (2025): Dinasti International Journal of Economics, Finance & Accounting (May-June 2025
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i2.4488

Abstract

The objective of this study is to examine the factors influencing inventory turnover at PT PK Manufacturing Indonesia and to develop methods for improving inventory management efficiency. This research employs a qualitative approach, incorporating observations, interviews, and document analysis conducted at the research site, which includes the company’s warehouse and production facilities. The study aims to provide in-depth insights into the factors affecting inventory turnover and offer strategic recommendations for optimizing inventory management. Ultimately, this research will contribute to strategic management studies by presenting an effective approach to inventory management. The findings of this study are expected to benefit PT PK Manufacturing Indonesia and serve as a guideline for other manufacturing companies facing inventory turnover challenges.
PENGARUH DEBT TO ASSET DAN DEBT TO EQUITY TERHADAP RETURN ON EQUITY Bima, Muhammad Rizki Aria; Raharjo, Paiman; Karunia, Luki
KELOLA: Jurnal Ilmiah Manajemen Vol 10, No 1 (2024)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/kelola.v10i1.5948

Abstract

Penelitian ini bertujuan untuk mengetahui serta menganalisis pengaruh Debt to Asset Ratio (DAR) dan Debt to Equity Ratio (DER) terhadap Return on Equity (ROE) pada perusahaan industri kesehatan yang terdaftar di Bursa Efek Indonesia. Sektor industri kesehatan dipilih karena memiliki peran strategis dalam perekonomian nasional sekaligus menghadapi dinamika struktur pendanaan yang kompleks. Penelitian ini menggunakan pendekatan kuantitatif dengan data sekunder yang bersumber dari laporan keuangan perusahaan yang dipublikasikan melalui situs resmi Bursa Efek Indonesia. Sampel penelitian terdiri dari 31 perusahaan yang ditentukan dengan metode purposive sampling berdasarkan kriteria kelengkapan laporan keuangan dan keberlanjutan pencatatan di BEI. Analisis data dilakukan dengan menggunakan regresi linier berganda melalui bantuan perangkat lunak SPSS versi 25 untuk menguji pengaruh simultan maupun parsial antarvariabel. Hasil penelitian menunjukkan bahwa secara simultan DAR dan DER berpengaruh signifikan terhadap ROE, yang berarti struktur pendanaan perusahaan secara keseluruhan mampu menjelaskan variasi tingkat pengembalian ekuitas. Namun, secara parsial, DAR tidak berpengaruh signifikan terhadap ROE, sedangkan DER terbukti memiliki pengaruh positif signifikan terhadap ROE. Temuan ini mengindikasikan bahwa penggunaan modal berbasis ekuitas lebih efektif dalam meningkatkan profitabilitas dibandingkan dengan proporsi utang terhadap aset.
PRODUCT QUALITY AND PRICE FAIRNESS ON PURCHASE DECISIONS THROUGH DISTRIBUTION CHANNELS Astanto, M. Tony Andy; Abdullah, Thamrin; Karunia, Luki; Marwan, Jubery; Utama, Zahera Mega
KELOLA: Jurnal Ilmiah Manajemen Vol 10, No 1 (2024)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32509/kelola.v10i1.4528

Abstract

The research was conducted with the aim of knowing the description of product quality, price fairness and distribution channels on purchasing decisions at PT Dynatech International. As well as knowing the role of distribution channels in mediating product quality and price fairness on purchasing decisions at PT Dynatech International. The study was studied using the post-positivism paradigm, with quantitative research methods. The population of the study was consumers of PT. Dynatech International totaling 250 people. The data used were primary data in the form of questionnaires measured using the Likert scale. The study used the Structural Equation Model-Partial Least Square approach with a measurement model using the Smart PLS version 3 program. The results of the study directly show that Product Quality and Price Fairness have an influence on Distribution Channels. Product Quality, Price Fairness, and Distribution Channels directly have an influence on Purchasing Decisions. While indirectly Distribution Channels mediate the influence of Product Quality and Price Fairness on Purchasing Decisions. From the research results, it can be concluded that Distribution Channels have the strongest influence on Purchasing Decisions. While Price Fairness has the weakest influence on Purchasing Decisions.
Economic Evaluation of Service Budget Performance in the Education Sector Wahyuni, Kalis Endah; Karunia, R. Luki Karunia; Rahayu, Neneng Sri
International Journal of Economics Development Research (IJEDR) Vol. 6 No. 6 (2025): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v6i6.9312

Abstract

This research aims to assess budget performance at the Bekasi District Education Office for the 2020-2023 Fiscal Year period. The method used is descriptive qualitative to produce a budget performance assessment. Data collection was carried out through interviews and document review. The results of this research show the budget performance of the District Education Office. Bekasi, viewed from an economic perspective in 2020-2023, experiences fluctuations every year and is categorized as economical because the economic ratio level is between 90%-100%. For the level of efficiency in the 2020-2023 budget revenue, it is categorized as less efficient because the efficiency ratio is more than 90%. Then the level of effectiveness experienced a decrease in effectiveness from 2020-2023 but was still categorized as effective because the level of effectiveness ratio was between 90% - 100%. Therefore, the Bekasi District Education Office needs to prioritize the preparation of more efficient budget planning based on the Value for money concept. namely budget effectiveness, budget efficiency, economics, and budget.
Analysis of Budget Flexibility for the Program of Improving Competence and Professionalism of Madrasah Teachers at the Ministry of Religious Affairs Regional Office for DKI Jakarta Province Dian Retno Kencono; Nurliah Nurdin; R Luki Kurnia
Indonesian Journal of Islamic Literature and Muslim Society Vol. 7 No. 2 (2022): December 2022
Publisher : UIN Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/islimus.v7i2.7667

Abstract

Refocusing strategy has become one of the fiscal policies adopted by the government when the COVID-19 pandemic hit Indonesia. This strategy involves reallocating the budget from personnel, goods, and capital expenditures to fund the National Economic Recovery Program. However, the implementation of this policy, without adequate preparation, can have performance implications. This research addresses the challenges related to the dynamic and adaptive state budget during a crisis. The method used is a case study based on facts, which is then analyzed using the theory of Budgeting Flexibility, considering three inseparable aspects in achieving budget flexibility: agreement on purposes, mutual commitment between parties, and creating agile organizations. Therefore, Refocusing does not compromise the performance of executing tasks and functions in supporting the implementation of programs aimed at improving the professionalism of teachers in Madrasah education. This research will serve as the basis for policymakers in budget implementation across all levels in the Ministry of Religious Affairs Regional Office for DKI Jakarta Province.
Co-Authors Abdul Kholik Abdullah Abdullah Abdullah, Thamrin Achmad Taufik Achmad Taufik Ade Indra Ade Indra Adriwati Afsdy Saksono Andre Pamungkas Angga Oktapriono Angga Yudha Prastya Anggriawan, Galih Anita Meilani Annathasia Puji Erasashanti Ardi Sujatmiko Arifiani Widjayanti Arifiani Widjayanti Asfan Shabri Astanto, M. Tony Andy Astri Ayudia Wibowo Astri, Sofyanti Bambang Fajarisman Bambang Giyanto Bambang Giyanto Bambang Giyatno Bangun, Lela Mariati Br Basuki, J Basuki, Johanes Bhayu Adi Puspita Bima, Muhammad Rizki Aria Brata, Joko Tri Budi, Alfian Budiyanto, Sigit Ch. Endah Winarti Costa, Augusto Da Cris Kuntadi Cut Vania Utami, Cut Vania Dadang Supriyanto Daniyyah Damar Fitriyanti Darmawansyah Dewanti, Resti Mutiara Dian Kartika Sari Dian Retno Kencono Dian Retno Kencono Dian Rosdiana Dinu Rosyid Pramono Djamal Firmansyah Dodi Ilham Edi Yanto Edy Sutrisno Edy Sutrisno Edy, Hamdan Sarwo Enan Hasan Erfi Muthmainah Ety Kurniati Fauzia, Dwi vina Firman Hadi Rivai Fitriyanti, Daniyyah Damar Franky Fuad Akhdlori Galih Cheria Puspita Giyatno, Bambang Gustia Rakhmanita Hanafi Hari Hermita Hermita Herty Safitry Yunintasari Hilman, Ahmad Arief Hutabarat, David Hotman Ilham Arief Kusumawijaya Indira Cempakasari Irsyad, Muammar Iskandar Syah Ismoko, Yoga Hendy Jamaluddin ZA Janiah, Samrotul Johan Hendri Prasetyo Juliarini, Aniek Kalis Endah Wahyuni Krisnaningsih Krisnaningsih Lely Hiswendari Lia Mazia, Lia Margareth, Thania Mariyana Mariyana Marlina Nababan Marwaji Marwan, Jubery Maulana Malik Ibrahim Misra Mu'am, Ahmad Muammar Irsyad Muhammad Aulia Putra Saragih Muhammad Rizki Muhammad Taufiq Neneng Sri Rahayu Neneng Sri Rayahu Neneng Sri Wahyuni Nico Andrianto Nico Andrianto, Nico Nugroho, Michael Adhi Nurliah Nurdin Nurliah Nurdin Nurliah Nurdin Paiman Raharjo Pardede, Randhi Pertiwi, Aditya Endah Pramono, Dinu Rosyid Prasetyo, Johan Hendri Prima Setiawan Prita Yuniarti Ramayani Purnowiyanto Rachman, Hikmah Abdul Rahayu Rajab, Ridwan Randhi Pardede RANDHI PARDEDE Rathoyo Rasdan Rathoyo Rasdan Rathoyo Rasdan Rita Nur Pratiwi Rita Tri Damayantie Rizki Aprilani RN Afsdy Saksono Rochmad Nur Afsdy Saksono Ronald Titon Rudolf, David Rusmayanthy, Rusmayanthy S, Muh. Rizal Sappali, Winda Wahyuni Sendy Santika Sendy Santika Septiani, Tria Sirajuddin Saleh Sorrell, Galih Rosanti STIALAN, Sutanto Sudjali, Iwan Purwanto Sudrajat, Agus Tri Apriadi Tri Artharini Nungki Noor Susanti Oktaviani Triyadi Triyadi, Triyadi Utomo, Tri Widodo Wahyu Velayati, Ema Vitri Sarastuti Wahyuni, Kalis Endah Wibowo Wibowo Wibowo Widi Widayat Widia Puspa Dewi Widianto, Angger Wisnu Widjayanti, Arifiani Widya Handayani Widya Handayani Winda Wahyuni Sappali Wiwi Prapti Wulandari Wiwi Prapti Wulandari Yoniton, Wini Kartini Yulia Nurul Aini Yuliana, Lily Zahera Mega Utama Zahera Mega Utama, Zahera Mega