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All Journal Jurnal Ilmu Manajemen SEGMEN Jurnal Manajemen dan Bisnis Jurnal Manajemen Terapan dan Keuangan Journal of Indonesian Economy and Business Equilibrium Jurnal Manajemen dan Kewirausahaan (JMDK) Jurnal Mirai Management Jurnal Manajemen Jurnal Ilmiah Universitas Batanghari Jambi Kinerja: Jurnal Ekonomi dan Manajemen Akuntabel : Jurnal Ekonomi dan Keuangan Forum Ekonomi : Jurnal Ekonomi, Manajemen dan Akuntansi JURNAL MANAJEMEN Jurnal Ilmiah Manajemen "E M O R" EKONOMIS : Journal of Economics and Business Scientific Journal of Reflection : Economic, Accounting, Management and Business J-MAS (Jurnal Manajemen dan Sains) J-MKLI (Jurnal Manajemen dan Kearifan Lokal Indonesia) Stability: Journal of Management and Business Jurnal Pendidikan Ekonomi (JURKAMI) International Journal of Social Science and Business Jambura Economic Education Journal JEMPER (Jurnal Ekonomi Manajemen Perbankan) E-Mabis: Jurnal Ekonomi Manajemen dan Bisnis EBBANK: Jurnal Ilmiah Bidang Ekonomi, Bisnis dan Perbankan MABIS: Manajemen dan Bisnis Kajian Bisnis STIE Widya Wiwaha Jurnal Sistem Informasi, Manajemen, dan Akuntansi (SIMAK) JPEK (Jurnal Pendidikan Ekonomi dan Kewirausahaan) JEMMA | Journal of Economic, Management and Accounting JURNAL MANAJEMEN MANAJEMEN DEWANTARA JURNAL EKOBIS DEWANTARA International Journal of Economics, Business and Accounting Research (IJEBAR) Performance : Jurnal Bisnis dan Akuntansi Jurnal Ilmiah Edunomika (JIE) International Journal of Economics Development Research (IJEDR) JURNAL ILMIAH FEASIBLE (JIF) Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik Bisman (Bisnis dan Manajemen): The Journal of Business and Management Jurnal Hukum Ekonomi Syariah WIDYA MANAJEMEN Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Ilmiah Manajemen Kesatuan As-Syar'i : Jurnal Bimbingan & Konseling Keluarga RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL MANDAR: Management Development and Applied Research Journal Budimas : Jurnal Pengabdian Masyarakat Jurnal Darma Agung Jurnal Ilmu Manajemen Profitability jurnal syntax admiration Jurnal Bisnis, Manajemen, dan Ekonomi Jurnal Manajemen Pendidikan dan Ilmu Sosial (JMPIS) Jurnal Cafetaria Jurnal Terapan Manajemen dan Bisnis ISTIKHLAF: Jurnal Ekonomi, Perbankan & Manajemen Syariah Transformasi Manageria: Journal of Islamic Education Management Jurnal Bingkai Ekonomi (JBE) Bima Journal : Business, Management and Accounting Journal Journal of Management and Islamic Finance Journal of Economy, Accounting and Management Science (JEAMS) Jurnal Ilmu Manajemen Jurnal Pendidikan Dasar dan Sosial Humaniora ASEAN Marketing Journal Buletin Ekonomi: Manajemen, Ekonomi Pembangunan, Akuntansi Asia Pacific Journal of Management and Education Master: Jurnal Manajemen dan Bisnis Terapan Jurnal Manajemen dan Pemasaran Jasa Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) PERMANA : Jurnal Perpajakan, Manajemen, dan Akuntansi Economos : Jurnal Ekonomi dan Bisnis Jurnal Manajemen Maranatha Manager : Jurnal Ilmu manajemen
Ida Bagus Nyoman Udayana
Universitas Sarjanawijaya Tamansiswa
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Social Sciences Other

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Membangun Kualitas Hubungan Untuk Meningkatkan Kinerja Tenaga Penjual Di AHASS Honda Yogyakarta Ida Bagus Nyoman Udayana; Ardi Gusmawan
EBBANK Vol 11, No 2 (2020): EBBANK Vol 11 No 2 Desember 2020
Publisher : Sekolah Tinggi Ilmu Ekonomi Bisnis dan Perbankan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to examine the effect of Adaptive Selling Behavior and Customer Orientation against Salesperson Performance through Relationship Quality. This research was conducted in 145 respondents sales in AHASS Yogyakarta. The results of this study show: 1) Adaptive selling behavior significant positive effect on Relationship Quality, 2) Customer Orientation Significant positive effect on Relationship behavior, 3) Relationship quality significant positive effect on Salesperson Performance, 4) Adaptive Selling Behavior significant positive effect on Salesperson Performance, 5) Customer Orientation significant positive effect on Salesperson Performance,.
Pengaruh Perceived Usefullness, Perceived Ease Of Use, dan Subjective Norm Terhadap Purchase Intention Melalui Attitude Sebagai Mediasi (Studi Kasus Pada Konsumen Gudang Digital Online Yogyakarta) IBN Udayana; Danang Ramadhan
EBBANK Vol 10, No 2 (2019): EBBANK Vol 10 No 2 Desember 2019
Publisher : Sekolah Tinggi Ilmu Ekonomi Bisnis dan Perbankan

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (524.805 KB)

Abstract

This study aims to examine the effect  of Perceived Usefullness, Perceived Ease Of Use, Subjective Norm against Purchase Intention through Attitude. This research was conducted in 100 respondents to Yogyakarta Digital warehouse consumers with respondents who bought digital warehouse products. The results of this study show: 1) Perceived usefullness significant positive effect on Attitude, 2) Perceived Ease Of Use Significant positive effect on Attitude, 3) Subjective Norm significantly positive effect on Attitude, 4) Attitude has not significant positive effect on Purchase Intention, 5) Perceived Usefullness significant positive effect on Purchase Intention, 6) Perceived Ease Of Use significantly positive effect on Purchase Intention, 7) Subjective Norm has not significant positive effect on Purchase Intention
THE EFFECT OF PRODUCT INNOVATION, ENDORSEMENTS AND REPUTATION RELATION WITH BRAND IMAGE AND BRAND AWARENESS TOWARD AFFIRMATIVE OF PURCHASE DECISION Ida Bagus Nyoman Udayana
Journal of Management and Business Vol 14, No 1 (2015): MARCH 2015
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (2016.938 KB) | DOI: 10.24123/jmb.v14i1.301

Abstract

The purpose of this paper is to understand the effect of product innovation, endorsements and brand image related to brand awareness and reputation for affirmative purchasing decisions on Solo Medicinal Products Fountain. Data were collected using random sampling. Sample size is 200, and 165 questionnaires were returned. The results showed that product innovation and reputation and a significant positive effect on brand image, reputation and endorsement and significant positive effect on brand awareness, brand image and brand awareness positivelyeffect to purchase intentions, purchase intentions positive and significant effect on the stability of the purchasing decision.Findings: The updates of this research are the research model in terms of purchase intention is then forwarded to the stability variable purchase decision. Usually during this study only stop on purchase intentions on steadiness or stop buying decision but did not begin with the intention ofbuying. Though stability begins with the decision to buy should purchase intention.
THE ROLE OF AFFECTIVE AND COGNITIVE RESPONSE IN MEDIATING THE EFFECT OF NEW PRODUCT DESIGN ON THE BEHAVIORAL BRAND LOYALTY OF LE MINERALE DRINKING WATER Adriana Winarti; Domi Kirana; Ida Bagus Nyoman Udayana
SIMAK Vol 20 No 01 (2022): Sistem Informasi, Manajemen, dan Akuntansi (SIMAK)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Atma Jaya Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35129/simak.v20i01.289

Abstract

This study aims to determine the effect of Le Minerale's new drinking water product design on consumer response and consumer loyalty. This study includes causal research, namely research that finds and describes a causal relationship between the Le Minerale retailer population. The data collection technique used the observational method by distributing questionnaires. Types and sources of data using primary data, validity and reliability are used to test the questionnaire. After the data is collected, the model test and hypothesis test are carried out. SPSS was used for data analysis. The results of this study, the new product design variable has a significant positive effect on cognitive response. New product design has a significant positive effect on affective response. Cognitive response and affective response have a positive and significant effect on behavioral brand loyalty. New product design has an effect on behavioral brand loyalty through cognitive response. New product design affects behavioral brand loyalty through affective response.
Membangun Word Of Mouth Melalui Adaptive Selling Customer Owned Loyalty Dan Loyalty To The Service Provider (Studi kasus pada Mahasiswa Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa) M Riziq Agung; Ida Bagus Nyoman Udayana
ISTIKHLAF: Jurnal Ekonomi, Perbankan dan Manajemen Syariah Vol 3 No 2 (2021): (September 2021)
Publisher : Institut Agama Islam Yasni Bungo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51311/istikhlaf.v3i2.315

Abstract

Penelitian ini bertujuan mengetahui pengaruh adaptive selling yang terdapatpadaword of mouth melalui Custumer owned loyalty dan loyalty to the service provider pada Hotel Respatih Kasih.Penelitian ini menggunakan pendekatan kuantitatif. Teknik accidental purposive sampling. Berdasarkan teknik pengambilan sampel, maka didapat sampel sebanyak 100 orang. Alat uji analisis data yang dipakai dalam penelitian ini dengan memakai Uji Regresi Berganda. Hasil penelitian menunjukkan bahwa variabel Adaptive selling berpengaruh positif terhadap Custumer owned loyalty, variabel Custumer owned loyalty berpengaruh positif terhadap Loyalty to the Service Provider, variabel Custumer owned loyalty berpengaruh positif terhadap Word of Mouth, dan variabel Loyalty to the Service Provider berpengaruh positifterhadap Word of Mouth.
PENGARUH PROMOTION, PRICE PERCEPTION DAN EXPERIENCE TERHADAP CUSTOMER LOYALTY DENGAN SATISFACTION DAN TRUST SEBAGAI VARIABEL INTERVENING Masytohannum Nasution; Ida Bagus Nyoman Udayana; Lusia Tria Hatmanti Hutami
SEGMEN: Jurnal Manajemen dan Bisnis Vol 18, No 2 (2022): SEGMEN Jurnal Manajemen dan Bisnis
Publisher : FE Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37729/sjmb.v18i2.6842

Abstract

This study aims to examine the "Effect of Promotion, Price Perception and Experience on Loyalty with Satisfaction and Trust as Intervening Variables".The sample of this study was 140 Shopee users in Yogyakarta using questionnaires which were distributed using purposive sampling technique. The research results show (1) there is a positive and significant effect of promotion on satisfaction, (2) there is a positive and significant effect of price perception on satisfaction, (3) there is a positive and significant effect of experience on trust, (4) there is a positive and significant effect on satisfaction with loyalty, (5) There is a positive and significant effect of trust on loyalty, (6) there is a positive and significant influence of promotion on loyalty through satisfaction, (7) there is a positive and significant effect on perception towards loyalty through satisfaction, and (8) there is a positive and significant influence of experience on loyalty through trust from Shopee users in Yogyakarta.Keywords : Promotion, Price Perception, Experience, Satisfaction, Trust, Customer Loyalty
Pengaruh kelayakan harga, word of mouth, brand image, dan expriental marketing terhadap kepuasan pelanggan Muhammad Isrok; Ida Bagus Nyoman Udayana; Bernadetta Dia
KINERJA Vol 19, No 2 (2022)
Publisher : Faculty of Economics and Business Mulawarman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29264/jkin.v19i2.11131

Abstract

Penelitian ini menggunakan data primer dalam bentuk kuesioner yang disebarkan menggunakan tautan kuesioner sebanyak 108 responden dengan menggunakan teknik pengambilan sampel ‘Purposive Sampling. Dalam penelitian ini menggunakan Uji Kualitas Data, Uji Asumsi Klasik, Uji Regresi Berganda dan Uji Hipotesis. Hasil penelitian ini menunjukkan (1) Variabel kelayakan harga berpengaruh negatif dan tidak signifikan terhadap kepuasan pelanggan. (2) Variabel word of mouth berpengaruh positif dan signifikan terhadap kepuasan pelanggan (3) variabel brand image berpengaruh positif dan signifikan terhadap kepuasan pelanggan, (4) Variabel experiental marketing berpengaruh positif dan signifikan terhadap kepuasan pelanggan.
Analisis pengaruh citra merek, kelayakan harga dan kualitas produk terhadap minat beli konsumen Ahmadi Sulaiman; Ida Bagus Nyoman Udayana; Bernadetta Diansepti Maharani
JURNAL MANAJEMEN Vol 14, No 2 (2022)
Publisher : Faculty of Economics and Business Mulawarman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29264/jmmn.v14i2.11192

Abstract

Tujuan dari penelitian ini yaitu untuk menguji Pengaruh Citra Merek, Kelayakan Harga, Dan Kualitas Produk Terhadap Minat Beli Konsumen Bobatime di Yogyakarta. Penelitian ini menggunakan metode penelitian kuantitatif dengan menggunkaan teknik pengambilan sampel dengan metode purposive sampling. Menggunakan 75 responden dengan karakteristik (usia, jenis kelamin, berapa banyak pembelian) sebagai subjek penelitian. Aplikasi SPSS 20.0 telah mambantu untuk menguji hasil dari penelitian. Hasil penelitian menunjukkan bahwa Citra Merek, Kelayakan Harga, dan Kualitas Produk secara simultan berpengaruh signifikan terhadap Minat Beli konsumen Bobatime, Citra Merek tidak berpengaruh signifikan terhadap Minat Beli konsumen Bobatime, Kelayakan Harga berpengaruh signifikan terhadap Minat Beli konsumen Bobatime dan Kualitas Produk berpengaruh terhadap Minat Beli konsumen Bobatime
Analisis pengaruh persepsi harga dan kualitas produk terhadap keputusan pembelian melalui citra merek sebagai variabel intervening Muhammad Hafizh Ryananda; Ida Bagus Nyoman Udayana; Bernadetta Diansepti Maharani
JURNAL MANAJEMEN Vol 14, No 2 (2022)
Publisher : Faculty of Economics and Business Mulawarman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29264/jmmn.v14i2.11099

Abstract

Penelitian ini bertujuan untuk mengetahui (1) pengaruh persepsi harga, terhadap citra merek, (2) pengaruh kualitas produk terhadap citra merek, (3) pengaruh citra merek terhadap keputusan pembelian, (4) pengaruh persepsi harga terhadap keputusan pembelian, (5) pengaruh kualitas produk terhadap keputusan pembelian. Sampel dalam penelitian ini adalah 126 responden di Yogyakarta yang pernah atau saat ini sedang menggunakan smartphone Xiaomi. Metode pengumpulan data menggunakan teknik purposive sampling. Dalam penelitian ini menggunakan uji kualitas data, uji asumsi klasik, uji regresi berganda dan uji hipotesis. Hal ini menunjukkan bahwa (1) terdapat tidak berpengaruh positif dan tidak signifikan Persepsi Harga terhadap Citra Merek (2) terdapat pengaruh positif dan signifikan Kualitas Produk terhadap Citra Merek (3) terdapat pengaruh positif dan signifikan Citra Merek terhadap Keputusan Pembelian (4) terdapat tidak berpengaruh positif dan tidak signifikan Persepsi Harga terhadap Keputusan Pembelian (5) terdapat pengaruh positif dan signifikan Kualitas Produk terhadap Keputusan Pembelian.
Pengaruh kelayakan harga dan kualitas pelayanan terhadap loyalitas konsumen dengan kepuasan konsumen sebagai variabel intervening Hartati Dwi Nawastuty; Ida Bagus Nyoman Udayana; Agus Dwi Cahya
JURNAL MANAJEMEN Vol 14, No 1 (2022)
Publisher : Faculty of Economics and Business Mulawarman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29264/jmmn.v14i1.10388

Abstract

Penelitian ini bertujuan untuk mengetahui (1) pengaruh Kelayakan Harga terhadap Kepuasan Konsumen; (2) pengaruh Kualitas Pelayanan terhadap Kepuasan Konsumen; (3) pengaruh Kelayakan Harga terhadap Loyalitas Konsumen; (4) pengaruh Kualitas Pelayanan terhadap Loyalitas Konsumen; (5) pengaruh Kepuasan Konsumen terhadap Loyalitas Konsumen. Sampel dalam penelitian ini adalah 160 konsumen/pelanggan JNE yang berdomisili di Yogyakarta. Metode pengumpulan data menggunakan kuisioner dengan teknik pengambilan sampel Non Probability Sampling dengan menggunakan metode Purposive Sampling. Dalam penelitian ini memanfaatkan SPSS 25 untuk melakukan Uji Kualitas Data, Uji Asumsi Klasik, Uji Hipotesis dan Uji Sobel Test. Hasil penelitian ini menunjukan (1) terdapat pengaruh positif dan signifikan Kelayakan Harga terhadap Kepuasan Konsumen; (2) terdapat pengaruh positif dan signifikan Kualitas Pelayanan terhadap Kepuasan Konsumen; (3) terdapat pengaruh positif dan signifikan Kelayakan Harga terhadap Loyalitas Konsumen; (4) terdapat pengaruh positif dan signifikan Kualitas Pelayanan terhadap Loyalitas Konsumen; (5) terdapat pengaruh positif dan signifikan Kepuasan Konsumen terhadap Loyalitas Konsumen.
Co-Authors Abdurrahman Abdurrahman Ade Yogi Ferawan Adeliani, Wulan Adia Adi Prabowo Aditya Julita Sari Adriana Winarti Agung, M Riziq Agus Dwi Cahya Agus Dwi Cahya Agus Dwi Cahya Agus Setiawan Ahmad Algi Saputra Ahmadi Sulaiman Akhmad Rajabiyanor Aldri Afrianata Alifia Lintang Dharmanisa Ambar Lukitaningsih Andayani, Anisa Yuli Andriani, Ellyta Liska Andykiawan Ega Dangga Anis Aprillia Sari Anis Marjukah Anis Marjukah Annisa Widilia Rahmawati Ardi Gusmawan Aria Pramana Atma Fadna Rinaja Aulia Melani, Shava Riftika Ayang, Anias Ina Aprilia Azizah, Bilqis Putri Bayu Aprilianto Bernadetta Dia Bernadetta Diansepti Maharani Bernadetta Diansepti Maharani Bernadetta Diansepti Maharani Bernadetta Diansepti Maharani Bernadetta Diansepti Maharani Bilqis Putri Azizah Brian Luyzh Fernando Giri Budi Setiawan Budiarno Budiarno Cici Chintia Putri Danang Ramadhan Dedek Susanto, Dedek Devi Nurchasanah Dhevia Halimah Ramadhani Diansepti Maharani, Bernadetta Dionisius Dominikus Daud Carvallo Domi Kirana Dona Fitriani Dwi Iskandar Mizan Dwi Narko E. Budi Setiawan Eko Bagus Widakdhono Eko Bagus Widakdhono Ellyta Liska Andriani Eva Latifatul Haziza Evanjeli, Laurensia Aptik Evi Zulfia Fadhilla Ajeng Aqdella Fatma, Tyas Frega Fauzi, Muhamad Ardan Febriani Wahyu Saputri Febriawan, Muhammad Ihsan feri irawan Fery Budi Setiawan Flavianus Yoga Tridandy Chandra Fransizka Ayu Kristiani Gadang Raharja Galih Kristian Gunawan, Elvender Hanafi, Faturrahman Hanifia Rahma Wulandari Hartati Dwi Nawastuty Hatmanti Hutami, Lusia Tria Henny Welsa Herli Qwen Sofana A Herli Qwen Sofana A Herniwati, Titisari Hutami, Lusia Tria Hatmanti Hutami, Lusia Tria Hatmanti Hutami Ida Ayu Purnama, Ida Ayu Ida Bagus Udayana Putra Ilya Nafilah Indriani, Novita Indriyana Septiani Irma Nursafitri Ismi Suaidi Isna, Kadek Isnaini, Putri Aprilia Julinha Betty Guterres Riu Kadek Isna Khunaini, Muhammad Romadon Komang Adi Kurniawan Saputra Kristian, Galih Lasmiani, Lasmiani Laurensia Aptik Evanjeli LTH Hutami LTH Hutami Lusia Tria Hatmanti Lusia Tria Hatmanti Hutami Lusia Tria Hatmanti Hutami Lusia Tria Hatmanti Hutami Lusia Tria Hatmanti Hutami Lusia Tria Hatmanti Hutami Lusia Tria Hatmanti Hutami Lusia Tria Hatmanti Hutami Lusia Tria Hatmanti Utami M Riziq Agung M. Arif Mutawakil M. Rasyid Ridho Maharani, Bernadetta Dian Maharani, Bernadetta Diansepti Mahdanito Fadzika Bakti Marchellino Ronaldo Sae Masytohannum Nasution Mochamad Soelton Mohammad Arief Baehaqi Muhammad Affidianto Arrusda Muhammad Hafizh Ryananda Muhammad Isrok Muinah Fadhilah, Muinah Mutiara, Thoriq Abdillah Nadia Nurrahmah Sari Naili Farida Natalia Dewi Fendal Niken Mayrenda Nonik Kusuma Ningrum Nonik Kusuma Ningrum Nova Sari Dewi Nugraha, Tommy Wiguna Nurafina, Aulia Nurseto, Bangkit Adhe Nurseto Oktavia Saputri Patria Gantara Perkasa, Duta Pingky Octavian Pramestyi Utami Prasetyo, Dwi Endra Putra, Ida Bagus Gede Parama Putri Aprilia Isnaini Putri Dwi Cahyani Putri Dwi Cahyani Putri Dwi Cahyani Putri Dwi Cahyani, Putri Dwi Rahmah Esti Utami Ratri Pangastuti Regi Tuska Rejeki Sekar Dwifa Rendi Ajib Dhiastama Reza, Ceva Faza Riska Ermawati Riska Ernawati Rizqi Rukmana Putri Roki Satria Jaya Rudi Kurniawan Sadewa, Alex Fitrianta Sandika Purnama Putri Sarmento, Olivia Imaculada do Rêgo Selfi Dayanti Setini, Made Shava Riftika Aulia Melani Sukma Nur Annisa Syamsul Hadi Syamsul Hadi Taiso, Theresia Irene Tommy Wiguna Nugraha Tri Nurdiyanto Tria Hatmanti Hutami Trianti Prihartini Tyas Frega Fatma Ulfan Vivin Yuwansa Wahyu Ajisakti Ramdhan Wahyu Goesty Perdana Wahyu Widiya Ningsih Wayan Deni Ardane Wilfridus Nong Panggo Pati Willy Pebriana Chandra Kirana Yuli Endar Yani Yusup, Ariska Maulana Zidan, Muhammad