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All Journal Jurnal Manajemen Terapan dan Keuangan Al-Manahij: Jurnal Kajian Hukum Islam JURNAL ISTINBATH JURNAL TAPIS Syntax Literate: Jurnal Ilmiah Indonesia Journal of Economic, Bussines and Accounting (COSTING) Management and Economics Journal (MEC-J) Ijaz Arabi Journal of Arabic Learning SENTRALISASI JURNAL PENDIDIKAN TAMBUSAI Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship Jurnal EDUCATIO: Jurnal Pendidikan Indonesia Widya Balina :Jurnal Ilmu Pendidikan dan Ekonomi Informatika SERAMBI: Jurnal Ekonomi Manajemen dan Bisnis Islam Ekonomi Bisnis Manajemen dan Akuntansi (EBMA) INVEST : Jurnal Inovasi Bisnis dan Akuntansi Jurnal Ilmiah Wahana Pendidikan El-Mujtama: Jurnal Pengabdian Masyarakat JURNAL MANAJEMEN AKUNTANSI (JUMSI) Da'watuna: Journal of Communication and Islamic Broadcasting Bima Abdi: Jurnal Pengabdian Masyarakat ProBisnis : Jurnal Manajemen Jurnal Ekonomika: Manajemen, Akuntansi & Perbankan Syari'ah Akademika : Jurnal Pemikiran Islam Moneter : Jurnal Keuangan dan Perbankan Electronic Journal of Education, Social Economics and Technology Innovative: Journal Of Social Science Research Bisma : Business and Management Journal Jurnal Konseling Pendidikan Islam Journal of Data Mining and Information Systems MILRev: Metro Islamic Law Review Jurnal Akuntansi dan Governance Andalas
Suhairi Suhairi
STAIN Jurai Siwo Metro Lampung
Religion Arts Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Public Health Social Sciences Veterinary Other

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Utilization of Instagram as a Marketing Communication Media Najla, A zzahra Tri; Adrian, M. Fahrizal; Pohan, Mutyara KD Chairunissa; Hasibuan, Nasyuwah Sabila; Suhairi, Suhairi
INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 4 No. 2 (2023): INVEST : Jurnal Inovasi Bisnis dan Akuntansi
Publisher : Lembaga Riset dan Inovasi Al-Matani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55583/invest.v4i2.552

Abstract

One of the shops that uses Instagram as a marketing medium is the online shop Grosirolshop.id which sells goods such as clothing, accessories, headscarves, shoes, bags, makeup tools. One of the features used to introduce their product is only through a short photo/video that is uploaded, which gets a positive response from potential customers. From this presentation, this study aims to find out how digital marketing marketing communication is through Instagram media used by the owner of the Grosirolshop.id online shop. The research method in conducting this research is a qualitative method. The results show that marketing communications are carried out through Instagram media used by the owner of the Grosirolshop.id online shop through promotion on the Instagram application. Of the various Instagram built-in support features, the features most frequently used are the Instastory photo upload feature and Story Highlights. In the instastory feature, Grosirolshop.id uses it to inform the latest products and store situations every day. Meanwhile, for uploading photos, Grosirolshop.id uses it to post new products with an attractive layout. Highlights Story is used to provide important information such as how to order online, store location instructions, shopee address and more. The features used are felt to be very effective and helpful in the promotion process of Grosirolshop.id products, because they can convey direct messages to consumers .
Rani Creative House Marketing Communication Strategy In Promoting Knitting Products Arisca, Novy; Pangesti, Yuniar; Bangun, Dita Ananda; Anjani, Bunga Dwi; Suhairi, Suhairi
INVEST : Jurnal Inovasi Bisnis dan Akuntansi Vol. 4 No. 2 (2023): INVEST : Jurnal Inovasi Bisnis dan Akuntansi
Publisher : Lembaga Riset dan Inovasi Al-Matani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55583/invest.v4i2.576

Abstract

This study aims to find out more about marketing communication strategies in promoting Rani Creative House knitting products as well as the supporting and inhibiting factors in promoting Rani Creative House knitting products. This research use desciptive qualitative approach. The data obtained from the results of interviews and documentation. The theory used is integrated marketing communication (integrated marketing communication). The results show that in promoting their products, Rumah Kreatif Rani carries out a communication process by implementing a communication strategy that includes communication components, namely sources, messages, media, recipients, effects and feedback. In addition, Rani Creative House also uses the IMC (Integrated Marketing Communication) theory which shows that advertising activities (advertising), direct marketing and sales promotion are effective and efficient marketing communication activities for Rani Creative House in promoting products. Some of the activities carried out by Rani Creative House in promoting their products are taking product photos, using social media WhatsApp, Facebook and Instagram as promotional media and giving discounts to consumers. Factors supporting Rani Creative House in promoting its knitting products are affordable promotional costs, easy internet access, and a broad target market. While the inhibiting factors are the limited staff to take product photos, limited staff to promote and store locations that are difficult to reach are taking product photos, using social media WhatsApp, Facebook and Instagram as promotional media and giving discounts to consumers. Factors supporting Rani Creative House in promoting its knitting products are affordable promotional costs, easy internet access, and a broad target market. While the inhibiting factors are limited personnel to take product photos, limited personnel to promote and store locations that are difficult to reach are taking product photos, using social media WhatsApp, Facebook and Instagram as promotional media and giving discounts to consumers. Factors supporting Rani Creative House in promoting its knitting products are affordable promotional costs, easy internet access, and a broad target market. While the inhibiting factors are limited personnel to take product photos, limited personnel to promote and store locations that are difficult to reach.
Pengaruh kontribusi kepemimpinan otentik, budaya organisasi, inovasi terhadap high performance sebagai kinerja perusahaan Batubara, Putri Apriani; Suhairi, Suhairi; Ahmadi, Nur
Jurnal EDUCATIO: Jurnal Pendidikan Indonesia Vol 11, No 1 (2025): Jurnal EDUCATIO: Jurnal Pendidikan Indonesia
Publisher : Indonesian Institute for Counseling, Education and Therapy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/1202525551

Abstract

Penelitian ini bertujuan menganalisis kontribusi kepemimpinan otentik, budaya organisasi, dan inovasi terhadap kinerja tinggi dan kinerja perusahaan. High performance sebagai variabel mediasi. Penelitian ini dilakukan di PTPN 4 PKS Ajamu dengan pendekatan kuantitatif menggunakan metode SEM dan melibatkan 90 responden. Hasil penelitian menunjukkan kepemimpinan otentik berpengaruh signifikan terhadap kinerja tinggi dan kinerja perusahaan. Budaya organisasi berpengaruh signifikan terhadap kinerja perusahaan (estimasi = 0,439; p < 0,001), tetapi tidak signifikan terhadap inovasi maupun kinerja tinggi. High performance tidak berpengaruh signifikan sebagai mediasi terhadap kinerja perusahaan. Penelitian ini menekankan pentingnya kepemimpinan otentik dan budaya organisasi dalam meningkatkan kinerja perusahaan, serta memberikan wawasan bagi pengelolaan sumber daya manusia di sektor agribisnis.
Pengaruh stres kerja dan job insecurity terhadap turnover intention dengan kepuasan kerja sebagai variable intervening Habib, Muhammad Fahmi; Suhairi, Suhairi; Daulay, Aqwa Naser
Jurnal EDUCATIO: Jurnal Pendidikan Indonesia Vol 11, No 1 (2025): Jurnal EDUCATIO: Jurnal Pendidikan Indonesia
Publisher : Indonesian Institute for Counseling, Education and Therapy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/1202525492

Abstract

Tujuan dari penelitian ini adalah untuk mengetahui pengaruh stres kerja dan ketidakamanan kerja terhadap niat berpindah, dengan kepuasan kerja sebagai variabel intervening pada karyawan CV. Bintang Oasis Laut. Tingkat turnover yang tinggi merupakan permasalahan utama dalam dunia usaha, dan penyebab utamanya adalah stres dan ancaman kerja. Metode penelitian yang digunakan adalah kuantitatif, dengan analisis asosiatif dan jumlah sampel sebanyak 65 karyawan (HRD CV Bintang Oase Samudera). Data dikumpulkan menggunakan kuesioner dan diolah menggunakan analisis jalur dan software Smart-PLS 3.0. Berdasarkan temuan penelitian, stres kerja memiliki pengaruh positif yang besar terhadap niat berpindah (T statistik |O/STDEV|= 0.663), sedangkan ketidakamanan kerja memiliki pengaruh agak positif (T statistik|O/STDEV|= 4.786). Kepuasan kerja terbukti bertindak sebagai moderator dalam pengaruh antara stres kerja, ketidakpastian kerja, dan niat berpindah. Temuan ini menggarisbawahi pentingnya perusahaan mengatasi stres dan ketidakstabilan pekerjaan karyawan. Karyawan yang mengalami banyak stres di tempat kerja akan kurang puas dan lebih cenderung untuk keluar.
PENGARUH KONTRIBUSI KEPEMIMPINAN OTENTIK, BUDAYA ORGANISASI, INOVASI TERHADAP HIGH PERFORMANCE SEBAGAI KINERJA PERUSAHAAN Batubara, Putri Apriani; Suhairi, Suhairi; Bi Rahmani, Nur Ahmadi
Jurnal Manajemen Terapan dan Keuangan Vol. 14 No. 01 (2025): Jurnal Manajemen Terapan dan Keuangan
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v14i01.42447

Abstract

Penelitian ini bertujuan menganalisis kontribusi kepemimpinan otentik, budaya organisasi, dan inovasi terhadap kinerja tinggi dan kinerja perusahaan. High performance sebagai variabel mediasi. Penelitian ini dilakukan di PTPN 4 PKS Ajamu dengan pendekatan kuantitatif menggunakan metode SEM dan melibatkan 90 responden. Hasil penelitian menunjukkan kepemimpinan otentik berpengaruh signifikan terhadap kinerja tinggi (estimasi = 0,324; p = 0,027) dan kinerja perusahaan (estimasi = 0,463; p = 0,007). Budaya organisasi berpengaruh signifikan terhadap kinerja perusahaan (estimasi = 0,439; p < 0,001), tetapi tidak signifikan terhadap inovasi maupun kinerja tinggi. High performance tidak berpengaruh signifikan sebagai mediasi terhadap kinerja perusahaan. Penelitian ini menekankan pentingnya kepemimpinan otentik dan budaya organisasi dalam meningkatkan kinerja perusahaan, serta memberikan wawasan bagi pengelolaan sumber daya manusia di sektor agribisnis.
PENGARUH KONTRIBUSI MOTIVASI INTRINSIK DAN EKSTRINSIK ASN TERHADAP KINERJA PEGAWAI DENGAN PRODUKTIVITAS SEBAGAI VARIABEL INTERVENING DI BADAN KEPEGAWAIAN DAN PENGEMBANGAN SUMBER DAYA MANUSIA KOTA MEDAN Putri, Dinda Karunia; Suhairi, Suhairi; Yanti, Nursantri
Jurnal Manajemen Terapan dan Keuangan Vol. 14 No. 01 (2025): Jurnal Manajemen Terapan dan Keuangan
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v14i01.42574

Abstract

Kinerja adalah seluruh hasil kerja seseorang selama periode tertentu dalam melaksanakan tugas sesuai standar yang telah ditetapkan. Kinerja dipengaruhi banyak faktor, seperti motivasi instrinsik, motivasi ekstrinsik, dan produktivitas. Penelitian ini bertujuan untuk mengetahui pengaruh motivasi instrinsik, motivasi ekstrinsik, dan produktivitas terhadap kinerja ASN badan kepegawaian dan pengembangan SDM Kota Medan. Metode penelitian ini menggunakan jenis penelitian korelasional jenis desain analisis jalur. Populasi penelitian berjumlah 9.968 orang, sampel diambil secara proporsional menggunakan rumus Slovin dengan tingkat kredibiltas (10%). Sehingga sampel diperoleh sebanyak 101 orang. Instrumen penelitian adalah angket dengan desain Skala Likert menggunakan alternatif jawaban (1-5). Teknik analisis data menggunakan rumus Regresi Linear Berganda dan analisis jalur yang dianalisis menggunakan SPSS Versi 21.00. Hasil penelitian menunjukkan bahwa: 1) Ada pengaruh langsung motivasi instrinsik terhadap kinerja sebesar 0,660; 2) Ada pengaruh langsung motivasi ekstrinsik terhadap kinerja sebesar 0,018; 3) Ada pengaruh langsung produktivitas terhadap kinerja kinerja sebesar 0,148; 4) Ada pengaruh motivasi instrinsik terhadap kinerja melalui variabel moderator produktivitas sebesar 0,328 x 0,148 = 0,048; 5) Ada pengaruh motivasi ekstrinsik terhadap kinerja melalui variabel moderator produktivitas sebesar 0,303 x 0,148 = 0,044; 6) Total pengaruh motivasi instrinsik, motivasi ektrinsik, dan produktivitas terhadap kinerja sebesar 0,758. Dapat disimpulkan bahwa motivasi instrinsik, motivasi ekstrinsik, dan produktivitas berpengaruh secara signifikan terhadap kinerja kinerja ASN Badan Kepegawaian dan Pengembangan Sumberdaya Manusia Kota Medan.
ANALISIS PENGGUNAAN INDIKATOR KINERJA DALAM RPJMD PROVINSI/KOTA/KABUPATEN DI INDONESIA Suhairi, Suhairi
Jurnal Akuntansi dan Governance Andalas Vol 6 No 1 (2025)
Publisher : Unand Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jaga.v6i1.95

Abstract

Penelitian ini bertujuan untuk menganalisis penggunaan indikator kinerja dalam RPJMD, sebagaimana diamanatkan dalam PP No. 6 tahun 2008 dan dipertegas dalam Permendagri No. 54 Tahun 2010. Penelitian dilakukan berdasarkan content analysis, dari 10 RPJMD provinsi di Indonesia dan 5 RPJMD kota/kabupaten di Sumatera Barat. Pemilihan sampel didasarkan purposive sampling terhadap RPJMD yang telah diupload di internet. Hasil penelitian menunjukkan bahwa penggunaan indikator kinerja dalam penentapan Target Kinerja telah relatif sempurna, tetapi pengunaan indikator kinerja dalam Analisis Capaian Kinerja Masa Lalu sebagaimana diamanatkan dalam peraturan perundang-undangan masih sangat terbatas, baik untuk RPJMD provinsi dan lebih-lebih untuk RPJMD kota/kabupaten. Analisis capaian kinerja masa lalu dalam RPJMD Provinsi Sulawesi Selatan memberikan beberapa kelebihan dibandingkan provinsi lainnya. Di samping itu, DI Yogyakarta juga mempunyai kelebihan yang dengan menetapkan secara tegas siapa yang bertanggungjawab dalam pencapaian Target Kinerja.
Analysis Motivation Work and Environment Work to Employee Engagement Through Employee Organizational Commitment PT. Asam Jawa Purnomo, Eko; Suhairi, Suhairi; Harahap, Muhammad Ikhsan; Samad, Khairunnisa Abd
SENTRALISASI Vol. 14 No. 2 (2025): May
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/sl.v14i2.4357

Abstract

This study analyzes work motivation and work environment that affect employee engagement through organizational commitment. This study uses an ex post facto research approach in a quantitative model. Survey data collection with a sample of 293 employees from a total of 1090 employees of PT Asam Jawa was carried out through observation techniques, interviews, and distribution of special questionnaires with a Likert scale. Data analysis used path analysis through two stages, namely measurement model analysis (outer model) and structural model analysis (inner model), assisted by Smart PLS software version 4.1.0.3. The results of the study indicate that work motivation has a significant effect on employee engagement at PT Asam Jawa. The work environment has a significant effect on employee engagement at PT Asam Jawa. Work motivation has a substantial effect on organizational commitment at PT Asam Jawa. Organizational commitment has a significant effect on employee engagement at PT Asam Jawa. Work motivation has a substantial effect on employee engagement at PT Asam Jawa. The work environment has a significant effect on employee engagement at PT Asam Jawa.
Motivation as a MediatingVariable in the Relationship Between Organizational Culture, Job Satisfaction, and Employee Performance at PT Musam Utjing Hutabarat, Cindy Claudia; Suhairi, Suhairi; Jannah, Nurul
Moneter: Jurnal Keuangan dan Perbankan Vol. 13 No. 2 (2025): JULI
Publisher : Universitas Ibn Khladun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The plantation industry, such as palm oil, is characterized by demanding, field-based work that demands high levels of physical endurance and discipline. Therefore, work motivation is key to maintaining employee enthusiasm, perseverance, and loyalty to the company. This study applies a quantitative method. According to Sugiyono (2022), the quantitative method is rooted in the positivist paradigm, emphasizing objective measurement and statistical analysis to test hypotheses, which is applied to research specific samples or populations. The result is organizational Culture (X1) significantly influences both Work Motivation (Z) and Job Satisfaction (X2), as evidenced by a very small p-value (0.000). This indicates that a strong organizational culture can increase employee motivation and job satisfaction. On the other hand, Work Motivation (Z) also has a considerable effect on Employee Performance (Y), with a p-value of 0.001. This finding reinforces that high work motivation is closely related to improved company performance. However, the direct relationship between Organizational Culture (X1) and Company Performance (Y) does not show any statistical significance (p-value 0.051), meaning that the impact of organizational culture on performance is indirect and influenced by other variables. Furthermore, Job Satisfaction (X2) does not have a statistically significant effect on Work Motivation(Z) or Company Performance (Y), with a p-value greater than the significance level of 0.05, which implies that in this particular model, job satisfaction does not play a direct role in motivation or performance.
The Mediating Role Of Customer Satisfaction In The Effect Of Online Customer Experience On Repurchase Intention: A Study On Tiktok Shop Users Nirwana, Devi; Suhairi, Suhairi; Aslami, Nuri
Moneter: Jurnal Keuangan dan Perbankan Vol. 13 No. 2 (2025): JULI
Publisher : Universitas Ibn Khladun Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to investigate the relationship between Online Customer Experience (OCE) and TikTok Shop users' Customer Satisfaction (CS) and Repurchase Intention (RI), with CS serving as a mediating variable. As social media-based e-commerce has gained popularity, especially among Indonesia's youth, TikTok Shop has emerged as a prominent online marketplace. As part of a quantitative approach, a survey was completed by 100 respondents who had made purchases on TikTok Shop over the last six months. The data was examined using multiple linear regression and mediation tests using SPSS 26. The results show that OCE has a positive and substantial impact on CS. RI is also significantly impacted by CS. However, when CS is included as a mediating variable, the direct effect of OCE on RI is minimal, indicating that CS fully mediates the relationship between customer experience and repurchase intention. These findings highlight how important it is to offer a comprehensive and satisfying user experience in order to foster customer loyalty on digital platforms. This research recommends that TikTok Shop businesses focus their strategy on enhancing customer happiness and experience quality in order to retain consumers, given the growing competition in the e-commerce industry.
Co-Authors Adrian, M. Fahrizal Agus Alimuddin Ahmadi, Fikri Alyanisa, Fahriza Amelia, Silvia Ananda, Fitri Tia Anandani, Thalia Anjani, Bunga Dwi Annisa, Fadia Aqwa Naser Daulay Aris Kukuh Prasetyo Arisca, Novy Arrasyid, Abduh Malik Ahmad Astri, Yulita AULIA, RIZKA Ayu Wulandari Azzahra Nasution, Annisaa Putri Azzahra Nst, Annisaa Putri Bangun, Dita Ananda Batubara, Putri Apriani Bayani, Luthfiah Nur Bi Rahmani, Nur Ahmadi Bin Has, Qois Azizah Cahya Agitsna, Sisca Amini Chaerunnissa, Afifah Deri, Muhammad Fhareza Effendi, Lutfiah Eko Purnomo Erjani, Nabila Rizki Fachrezi, Harahap Adrie Fahmi Habib, Muhammad Farhan, Mh Farida Hanum Fatmawati Maryan Ali, Fatmawati Maryan Fauzi, Said Ihsan Fikrianda, Rifki Habib, Muhammad Fahmi Hafiza, Nur Haliza, Nurul Hanum, Sastriani Harahap, Efni Yulia Santri Harahap, Muhammad Ikhsan Hasibuan, Nasyuwah Sabila Hasibuan, Sovy Muti Ardianty Hayatunnufus, Annisah Fildzania Hidayana, Nugrhainy Hidayat, Alfy Hidayat, Bayu Rahmat Hsb, Muthia Hafsari Hsb, Sovy Muti Ardianty Hulu, Rita Dwi Lestari Hutabarat, Cindy Claudia Ihsan Fauzi, Said Indahsari, Lily Nur irma yunita Ismail Ismail Kahar, Muhammad Hazil Ali Khairi, Ulfah Amirah Khotijah Khotijah Lubis, Listiya Andana Lubis, Melisa Lubis, Nikmah Kholilah Lubis, Yulpida Sari Manurung, Nabila Tasya Nurhafifah Marpaung, Fitri Nadilla Maulana, Choirul Muhammad Hasby Munawwarah, Sy Haura Munthe, Ira Hairun Nisa Mutsalim Khareng Najla, A zzahra Tri Nasution, anisyah Risky Nasution, Khairunnisak Nasution, Muhammad Iqbal Nazara, Bobby Sapriman Ningsi P, Silfira Ayu Ningsih Pasaribu, Silfira Ayu Nirwana, Devi Nur Ahmadi, Nur Nurbaiti Nurbaiti Nuri Aslami Nurleli, Nurleli Nursantri Yanti Nurul Jannah Octavia, Dindy Rizka Pangesti, Yuniar Pasaribu, Yogi Oriena Pohan, Mutyara KD Chairunissa Prameswari, Ardhia Pratiwi, Junita Putra, Musdiansyah Putri, Dinda Karunia Putri, Tasya Yustika Radiyyah, Afif Fathanah Rahma, Tri Inda Fadhila Rahmah, Mutiara Rahman, Dedy Rahmi Syahriza, Rahmi Ramadhani, Nabila Reitandi, Reitandi Rianti, Irna Ritonga, Nurul Amelia Pratiwi Ryan Febrianto, Ryan Safitri, Safrina Saing, Chairul Nazar Samad, Khairunnisa Abd Santi, Jumara Saputra, Afriyan Arya Saputri Rambe, Aprilia Indah Saragih, Ramadian Magvira Sari, Reni Ilma Sibagariang, Yola Aprilia Simamora, Sri Ulfa Simbolon, Rizki Anggiani Siregar, Jamaluddin Siregar, Risma Haryani Siti Jubaidah, Siti Suri, Dian Mei Surya Darma Surya Sirait, Mentari Kinanti Suwantoro, Suwantoro Syafitri, Ade Syafrizal, Muhammad Syahputra Sagala, Rizky Karina Syahputri, Ria Anjriani Tambunan, Ria Tifanny Tia, Resa Shin Tria Ulin, Tuti Uljannah, Annisa Utami, Annisa Dwi Utami, Vivi Ayudhia Wahyuni, Erika Sri Wardana, Ilham Tri Yasmita, Hafsyah Yoga, Riski Fadila Yulistia, Sinar Hafif Zahra, Putri