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All Journal IQTISHODUNA JAM : Jurnal Aplikasi Manajemen Naturalis : Jurnal Penelitian Pengelolaan Sumberdaya Alam dan Lingkungan Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis AGRISAINTIFIKA Jurnal Ilmu-ilmu Pertanian Asia-Pacific Management and Business Application Jurnal Agroqua: Media Informasi Agronomi dan Budidaya Perairan Jurnal Media Agribisnis (MeA) Indonesian Journal of Agricultural Research Jurnal Ilmiah Manajemen Kesatuan Jurnal Abdimas Ilmiah Citra Bakti (JAICB) Journal of Agri Socio Economics and Business ARSY : Jurnal Aplikasi Riset kepada Masyarakat Jurnal Agroteknologi dan Pertanian (JURAGAN) MAHATANI: Jurnal Agribisnis (Agribusiness and Agricultural Economics Journal) Jurnal Pengabdian kepada Masyarakat Metta : Jurnal Ilmu Multidisiplin Jurnal Ekonomi KARYA: Jurnal Pengabdian Kepada Masyarakat Agroindustrial Journal Formosa Journal of Multidisciplinary Research (FJMR) Procedia of Social Sciences and Humanities Jurnal Sanitasi Profesional Indonesia Journal Community Service Consortium E-JRM Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis JENDELA PENGETAHUAN Jurnal Pengabdian Masyarakat dan Riset Pendidikan Jurnal As-Syar’i: Jurnal Bimbingan & Konseling Keluarga Jurnal Ekonomi dan Pembangunan Indonesia Jurnal Ilmiah Bisnis dan Ekonomi Asia (Jibeka) Flora: Jurnal Kajian Ilmu Pertanian dan Perkebunan Hidroponik: Jurnal Ilmu Pertanian dan Teknologi dalam Ilmu Tanaman Tumbuhan : Publikasi Ilmu Sosiologi Pertanian dan Ilmu Kehutanan Jurnal Manajemen Bisnis Digital Terkini IPSSJ Indonesian Journal of Islamic Jurisprudence, Economic and Legal Theory Interdisciplinary Explorations in Research Journal (IERJ) Jurnal Agroteknologi dan Pertanian (JURAGAN)
Satria Putra Utama
Universitas Islam Malang
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Artificial Intelligence Marketing Capabilities And Competitive Advantage: The Mediating Role Of Customer Agility In The Digital Banking Sector Utama, Satria Putra; Sudarmiatin, Sudarmiatin; Hermawan, Agus; Sari, Risca Kurnia
Indonesian Journal of Islamic Jurisprudence, Economic and Legal Theory Vol. 4 No. 1 (2026)
Publisher : SPT. haria Journal and Education Center Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62976/ijijel.v4i1.1770

Abstract

In the era of massive digital transformation, the banking sector faces immense pressure to adopt advanced technologies to maintain market relevance. This study aims to investigate the influence of Artificial Intelligence Marketing Capabilities (AIMC) on competitive advantage by positioning Customer Agility as a mediating variable in the context of the digital banking sector. Using a quantitative approach and Structural Equation Modeling (SEM) analysis, data were collected from marketing managers and decision-makers at a leading digital bank. The results show that AIMC significantly improves banks' ability to predict customer needs, which in turn strengthens customer agility. Furthermore, customer agility is shown to mediate the relationship between AI capabilities and competitive advantage, confirming that technology alone is insufficient without an organization's ability to respond quickly to changing customer behavior. These findings provide theoretical contributions to the Resource-Based View (RBV) and provide practical implications for banking management to prioritize investment in customer-oriented AI infrastructure to win the competition in a saturated market.
Exploring The Effects Of Fomo (Fear Of Missing Out) And Influencer Recommendations In Driving Implusive Buying Behavior In Social Commerce Utama, Satria Putra; Hermawan, Agus; Rahayu, Wening Patmi; Sari, Risca Kurnia
Interdisciplinary Explorations in Research Journal Vol. 4 No. 1 (2026)
Publisher : PT. Sharia Journal and Education Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62976/ierj.v4i1.1783

Abstract

The rapid integration of social media and e-commerce, known as social commerce, has revolutionized consumer behavior by creating a highly interactive and persuasive shopping environment. This study aims to explore the psychological and social drivers of impulsive buying behavior, specifically focusing on the effects of Fear of Missing Out (FOMO) and Influencer Recommendations. In the digital age, consumers are constantly exposed to real-time updates and curated lifestyles, which often triggers a sense of social anxiety regarding missed opportunities. Utilizing a quantitative research design, this study examines how these factors interact to bypass rational decision-making processes. Data were collected from 450 active social media users who frequently engage in social commerce platforms such as TikTok Shop and Instagram Shopping. The findings reveal that FOMO significantly intensifies the urge to purchase through the mechanism of perceived scarcity and social competition. Furthermore, influencer recommendations act as a powerful catalyst, providing social proof and lowering the perceived risk of a transaction. The synergy between FOMO and influencer credibility creates a high-pressure environment that accelerates impulsive buying. This research provides valuable insights for digital marketers in designing persuasive strategies while also offering a critical perspective for consumers to understand the psychological triggers behind their online spending habits.
PERAN KEARIFAN LOKAL LILIFUK DAN MANE’E  DALAM PENGELOLAAN SUMBER DAYA LAUT BERKELANJUTAN DI INDONESIA Puspitasari, Dwi; Utama, Donny; Anggraini, Kartika; Reflis; Utama, Satria Putra
Integrative Perspectives of Social and Science Journal Vol. 3 No. 04 April (2026): Integrative Perspectives of Social and Science Journal
Publisher : PT Wahana Global Education

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Abstract

Pengelolaan sumber daya laut secara berkelanjutan menjadi salah satu isu penting dalam pembangunan nasional, terutama bagi negara kepulauan yang memiliki ketergantungan besar terhadap sektor kelautan. Penelitian ini bertujuan untuk untuk menganalisis peran kearifan lokal berupa lilifuk dan mane’e, dalam pengelolaan sumber daya laut berkelanjutan di Indonesia. Metode yang digunakan adalah pendekatan kualitatif deskriptif melalui studi pustaka. Hasil penelitian menunjukkan bahwa  Kearifan lokal Lilifuk dan Mane’e memiliki peran penting dalam pengelolaan sumber daya laut berkelanjutan di Indonesia. Lilifuk berfungsi sebagai sistem konservasi melalui penutupan kawasan untuk mendukung regenerasi sumber daya, sedangkan Mane’e merupakan sistem pemanfaatan kolektif berbasis adat yang mengatur penangkapan ikan secara terkontrol.
POTENSI  KARBON BIRU(BLUE CARBON) PADA EKOSISTEM  MANGROVE BERDASARKAN BERBAGAI PENELITIAN DI INDONESIA Donny Utama; Kartika Anggraini; Dwi Puspitasari; Reflis; Satria Putra Utama
Integrative Perspectives of Social and Science Journal Vol. 3 No. 04 April (2026): Integrative Perspectives of Social and Science Journal
Publisher : PT Wahana Global Education

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Abstract

Peningkatan emisi gas rumah kaca secara global telah memicu terjadinya perubahan iklim yang berdampak luas terhadap sistem lingkungan dan kehidupan manusia. Oleh karena itu, diperlukan upaya mitigasi yang efektif, salah satunya melalui pemanfaatan ekosistem pesisir sebagai penyerap karbon alami. Dalam hal ini, konsep karbon biru (blue carbon) menjadi pendekatan penting dalam mengoptimalkan peran ekosistem seperti mangrove. Penelitian ini bertujuan untuk menganalisis potensi karbon biru pada ekosistem mangrove di Indonesia berdasarkan berbagai hasil penelitian. Metode yang digunakan adalah pendekatan deskriptif kuantitatif dengan memanfaatkan data sekunder dari jurnal ilmiah yang diperoleh melalui Google Scholar. Hasil kajian menunjukkan bahwa ekosistem mangrove di Indonesia memiliki potensi yang sangat besar sebagai penyerap dan penyimpan karbon biru (blue carbon) yang berperan penting dalam mitigasi perubahan iklim. Kapasitas penyimpanan karbon mangrove tinggi, baik pada biomassa maupun sedimen, sehingga mampu memberikan kontribusi signifikan dalam menekan emisi gas rumah kaca. 
Financial Education, Illegal Loans, Rural Msmes, Financial Literacy: Pengabdian Satria Putra Utama; Muhammad Simba Sembiring; Afrizal; Raihan Hanasi; Maya Kasmita
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 4 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 4 April - Juni
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i4.6814

Abstract

Micro, Small, and Medium Enterprises (MSMEs) in rural areas play a crucial role as the backbone of the domestic economy. However, limited financial literacy and difficult access to formal financial institutions often trap MSMEs in a vicious cycle of illegal online loans (illegal pinjol) and loan sharks. This community service activity aims to improve understanding of financial management and educate rural MSMEs about the fatal risks of illegal loans. The "Financial Planning Education" education program was implemented simultaneously in three representative regions of Indonesia, namely the provinces of North Sumatra, East Java, and Sulawesi (South Sulawesi and North Sulawesi). The activity implementation method used a participatory approach that included three main stages: (1) Socialization and classical education on family and business financial planning; (2) Training in identifying the characteristics of legal vs. illegal loans; and (3) Assistance in utilizing fintech platforms registered with the Financial Services Authority (OJK). The results of the evaluation through pre-test and post-test showed a significant increase in partners' understanding of financial literacy by 78%. Furthermore, MSMEs are now able to prepare simple financial reports and have legal awareness to avoid the pitfalls of illegal loans. The sustainability of this program is expected to foster an independent, resilient, and financially savvy village MSME ecosystem.
Analisis Efisiensi Produksi Menggunakan Metode Full Costing dan Break Even Point Pada Agroindustri Keripik Pisang Di Bandar Lampung: Studi Kasus: CV. Vanana Jaya Sinergi Mega Rahma Sari; Bambang; Satria Putra Utama
Jurnal Agroqua: Media Informasi Agronomi dan Budidaya Perairan Vol 24 No 1 (2026): Jurnal Agroqua
Publisher : University of Prof. Dr. Hazairin, SH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32663/ja.v24i1.5548

Abstract

This study aims to analyze the production efficiency of Melte Vanana banana chips agroindustry through the calculation of COGS using the full costing method, BEP analysis, and mapping the marketing structure applied by CV. Vanana Jaya Sinergi in Bandar Lampung City. The study was conducted in January 2025 using a mixed methods approach integrating quantitative and qualitative analysis. Data were collected through semi-structured interviews, participatory observation, and documentation involving eleven respondents directly engaged in the production and marketing chain. The sampling method applied was purposive sampling based on the respondents’ direct involvement in the production and marketing processes. Data validity was ensured through triangulation of sources and methods. The results showed that COGS per package varied across flavors: Vanilla Milk (IDR 4,696), Green Tea (IDR 5,014), Yummy Chocolate (IDR 5,656), Coffee Latte (IDR 5,788), and Cheese Melt (IDR 5,868), with a uniform selling price of IDR 10,000/unit, generating profit margins ranging from 41% to 53%. The overall Gross Profit Margin (GPM) reached 57.2%, exceeding the average of similar micro, small and medium enterprises. All product variants operated above the BEP with significant margins of safety. The marketing structure operated through three tiers distributors, agents, and resellers with a farmer share of 66.7%, indicating an efficient marketing channel. This study concludes that Melte Vanana agroindustry has achieved good production and marketing efficiency. A key limitation is the concentration of raw material supply (78%) on a single supplier, which poses a significant supply chain risk. Future research is recommended to incorporate BEP sensitivity analysis and broader multi-period data.
Pengaruh Kenaikan Cukai Hasil Tembakau, Biaya Produksi, Dan Volume Penjualan Terhadap Profitabilitas PT Gudang Garam TBK. (Periode 2020-2024) Muhammad Abdul Rozak Al Hamam; Mohammad Rizal; Satria Putra Utama
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 15 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract This study aims to analyze the impact of increases in tobacco excise taxes, production costs, and sales volume on the profitability of PT Gudang Garam Tbk during the 2020–2024 period. This study employs a quantitative approach using secondary data obtained from the company’s financial statements, analyzed via multiple linear regression using EViews software. The results indicate that, simultaneously, the variables of tobacco excise tax increases, production costs, and sales volume influence profitability. However, individually, these three variables do not significantly affect profitability. The coefficient of determination indicates that the independent variables explain 53.64% of the variation in profitability, while the remaining 46.36% is influenced by other variables outside the research model. These results suggest that the company is able to make adjustments through pricing strategies, cost efficiency, and sales management, thereby minimizing the impact of excise tax increases and production costs on profitability. Keywords: Tobacco Excise Tax, Production Costs, Sales Volume, Profitability
Pengaruh Gaya Kepemimpinan, Kompensasi, Dan Lingkungan Kerja Terhadap Loyalitas Karyawan (Studi pada PT Albarokah Makmur Jaya. Lumajang) Popi Dwi Wulandari; Abdul Kodir Djaelani; Satria Putra Utama
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 15 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract This study aims to analyze the influence of leadership style, compensation, and work environment on employee loyalty at PT Albarokah Makmur Jaya, Kunir, Lumajang. A quantitative approach was employed by distributing questionnaires to all employees, totaling 35 respondents, using a saturated sampling technique (census). The variables examined leadership style, compensation, and work environment are key factors in measuring the level of employee loyalty. The findings of this research demonstrate that simultaneously, leadership style, compensation, and work environment have an effect on employee loyalty. Partially, leadership style does not influence employee loyalty, compensation does not influence employee loyalty, while the work environment has a partial influence on employee loyalty. This study suggests that the company needs to improve the quality of its leadership style, enhance its compensation system, and maintain as well as develop a conducive work environment to strengthen employee loyalty and minimize turnover in the future. Keywords: Leadership Style, Compensation, Work Environment, Employee Loyalty. 
Pengaruh Work Engagement, Work-Life Balance, Self-Efficcay, dan Fleksibilitas Jam Kerja Terhadap Kepuasan Kerja Karyawan Cafe black Dew, Pacet Erissa Putri Maulidiyah; Mohammad Rizal; Satria Putra Utama
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 15 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract This study aims to analyze the influence of Work Engagement, Work-Life Balance, Self-Efficacy, and Working Hours Flexibility on Employee Job Satisfaction at Black Dew Cafe, Pacet. The research method used is quantitative with an explanatory research approach. The sampling technique used saturated sampling, with a sample of 39 respondents from all employees of Black Dew Cafe. Data were collected through questionnaires and analyzed using multiple linear regression. The results showed that simultaneously, Work Engagement, Work-Life Balance, Self-Efficacy, and Working Hours Flexibility had a positive and significant effect on Job Satisfaction. Partially, Work-Life Balance, Self-Efficacy, and Working Hours Flexibility had a positive and significant effect on Job Satisfaction, while Work Engagement had no significant effect on Job Satisfaction. Keywords: Work Engagement, Work-Life Balance, Self-Efficacy, Working Hours Flexibility, Job Satisfaction
Pengaruh Environmental Concern, Fear Of Missing Out (FOMO), Dan Corporate Governance Terhadap Keputusan Investasi Saham Pada Generasi Z (Studi Kasus Mahasiswa FEB Universitas Islam Malang Angkatan 2021) Rizky Nanda Firmansyah; Agus Widarko; Satria Putra Utama
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 15 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract

Abstract The aim of this research is to determine and examine the impact of Environmental Concern, Fear of Missing Out (FOMO), and Corporate Governance on stock investment decisions among Generation Z. This study employs an explanatory research method with a quantitative approach, using a Likert scale as the measurement instrument. Purposive sampling was applied with predetermined criteria, resulting in a total of 87 respondents. Primary data were collected through the distribution of questionnaires using Google Forms. The data analysis methods included validity and reliability tests, normality tests, classical assumption tests, multiple linear regression analysis, hypothesis testing, and coefficient of determination analysis using SPSS version 25. The results of this study indicate that Environmental Concern, Fear of Missing Out (FOMO), and Corporate Governance simultaneously influence stock investment decisions among Generation Z. Environmental Concern does not have a significant effect on stock investment decisions among Generation Z. Fear of Missing Out (FOMO) has a significant effect on stock investment decisions among Generation Z. Corporate Governance has a significant effect on stock investment decisions among Generation Z. Keywords: Environmental Concern, Fear of Missing Out (FOMO), Corporate Governance, Stock Investment Decision, Generation Z. 
Co-Authors . antony . antony, . Abdul Kodir Djaelani Abdurrahman Suwardi Achmad Agus Priyono Adelia, Keysya Afiandi, Dian Afrizal Agus Hermawan Agus Martono AGUS SUSATYA Agustin, Deva Ahmad Subhan Mahardhani Akmal, Saif Ali, Risa Risanti Amalia, Rizqi Andi Irawan Andi Irawan Anggraini, Kartika Anisa Zairina Anisa Zairina Anriana, Nina Apri Andani Apri Andani, Apri Aprianto, Enggar Arsiyanto, M. Tody Asih Gumexzer Volinty Assaabiqotul Mardliyah Atin Utami Atra Romeida Aulia Aufa Diana Awanji, Muhammad Rif’an Azzahra, Intan Nirwana Bambang Bambang Sumantri Barchia, M. Faiz Basalamah, Muhammad Ridwan Benny Pratama Bosko Purba Bosko Purba, Bosko Butmen Marito H Butmen Marito H, Butmen Damres Uker Darmawansyah Darmawansyah Deddy Bakhtiar, Deddy Defi Ermayendri Denny Wijaya Denny Wijaya Didik Suprayitno Donny Utama Douni, James Byekher Dwi Maryani DWI PUSPITASARI Dwi Puspitasari Emlan, Emlan Erdiana, Alifiah Nur Erissa Putri Maulidiyah Ertanto, Bobby Essy Anesta Asdami Esther Meylina Sipahutar Fadilah Fadilah Fatchur Rochman Gita Mulyasari Hanim, Fadia Hanis Putri Kurnia Wati Hasta Ningsih, Dina Heri Kusriyanto Hermawan, Gugus Ilmatul Horijah Indarwanto, Indarwanto Indra Cahyadinata Indra Cahyadinata, Indra Irnad Irnad Irnad, Irnad Kartika Anggraini Kartika Rose Rachmadi Ketut Sukiyono Khadijah, Tiffany Siti Khalikussabir, Khalikussabir Lenny Marlina Lenny Marlina, Lenny Mahardhani, Ahmad Subhan Mawardi, Muhammad Cholid Maya Kasmita Mega Rahma Sari Merry Rien Merry Rien, Merry Mohammad Rizal Mohammad Rizal, Mohammad Muhamad Mustopa Romdhon Muhammad Abdul Rozak Al Hamam Muhammad Nasaruddin Muhammad Nasaruddin, Muhammad Muhammad Simba Sembiring Muslim, Shohib Mustopa Ramdhon Mustopa Romdhon Mustopa, M. Nola Windirah Nola Windirah Nugraha, Yan Yan S. Nur Hidayati Nuril Anwar Nuril Anwar, Nuril Paulina, Julinta Popi Dwi Wulandari Pratiwi, Revita Widya Prawito, Priyono Puspita Sari Putra, Dicky Pratama Putri Maisarohtussa’diyah Putri Suci Asriani Putri Suci Asriani Putri, Anggun Eva Ardita Qolbi, Syafira Naurin Rachma, N Rachmad Junaria, Rachmad Rahmad Junaria Rahmad Junaria, Rahmad Raihan Hanasi Ramdhon, Mustopa Randhiki Gusti Perdana, Randhiki Gusti Rani, Eka Ranti Uchera Redy Badruddin Redy Badruddin, Redy Redy Badrudin Redy Badrudin Reflis Reflis Reflis Reflis Reflis Reflis, Reflis Restianingrum, Lika Reswita Reswita Reswita Reswita Reswita, Reswita Rijal, Muhammad Saifur Rika Indriyati Rini Susanti Rizky Nanda Firmansyah Rois Arifin Rois Arifin Romdhon, Muhamad Mustopa Rondhon, M. Mustopa Rosa Intan Delavia Rozi Wahyudi Rozmiza Bidin Sahidatul Hasanah Sama’ Iradat Tito Sandy, M. Ilwanda Sania, Nila Alin Saputra, Eko Adi Sari, Risca Kurnia Sari, Serlinda Purnama Sari, Silvi Permata Sevty Maya Dewi Fatikhah Sinta Fathiyar Maulida Siska Sri Wahyuni Siska Sri Wahyuni, Siska Sri Siti Asiyah Sri Sugiarti Sri Sugiarti Sriyoto Sriyoto Sriyoto Sriyoto, Sriyoto Sudarmiatin Sukatno Supriono Supriono Susilo, Agung Tri Sutriman, Indah Ayu Syahlahudhin Al Ayufhi syuhada, esa arung Theo Albino Tiffany Siti Khadijah trisusilo, agung Utama, Donny Utami, Atin Wening Patmi Rahayu Widarko, Agus Widyastuti, Diane Wiryono Wiryono, Wiryono Wulansari, Pitri Wuryanta, Aloysius Gonzage Eka Wenats Yan Yan S. Nugraha Yani Quarta Mondiana Yar Johan, Yar Yenita Ekasari Yudhy Harini Bertham, Yudhy Harini Yuliarso, M.Zulkarnain Zainal Arifin Zuhriati Zuhriati Zuhriati, Zuhriati Zulfia Memi Mayasari