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THE ECHO CHAMBER PHENOMENON IN DIGITAL PUBLIC SPACE: POLITICAL DISCOURSE AMONG GENERATION Z ON SOCIAL MEDIA (A COMPARATIVE STUDY OF INDONESIA-THAILAND) Soffi, Dewi Ariyanti; Widowati, Widowati; Chaubah, Mas Adam Lukman
Jurnal Analisa Sosiologi Vol 14, No 4 (2025)
Publisher : UNIVERSITAS SEBELAS MARET (UNS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/jas.v14i4.117071

Abstract

This study examines the phenomenon of echo chambers in the digital public sphere and its implications for the formation of political opinions among Generation Z on social media, through a comparative analysis of Indonesia and Thailand. The rapid development of information technology has positioned social media as a primary arena for participatory public discourse, while simultaneously fostering information fragmentation driven by algorithmic personalization. This research aims to analyze the formation of echo chambers and their impact on the quality of political discourse by employing the theoretical frameworks of Jürgen Habermas’s public sphere, network society, and filter bubble. A qualitative approach with a netnographic method was applied, focusing on observations of TikTok, Instagram, and X. The data, consisting of digital interactions such as posts, comments, and political narratives, were analyzed using Critical Discourse Analysis (CDA). The findings reveal that echo chambers emerge from the interaction between individual cognitive biases, homogeneous social networks, and platform algorithms that reinforce content personalization. This condition contributes to political polarization, limits the diversity of perspectives, and constrains the development of an inclusive and deliberative public sphere. Comparatively, in Indonesia, echo chambers are largely shaped by electoral competition and popular digital culture, whereas in Thailand they are more closely linked to power relations and state control over digital spaces. These findings indicate a transformation and degradation of the digital public sphere, where opinion formation is increasingly dominated by the reproduction of homogeneous narratives rather than rational-critical debate. Therefore, strengthening digital literacy and critical awareness is essential to sustain an open and democratic digital public sphere. 
Co-Authors Abbyasha, Raihan Bagas Agnes Quartina Pudjiastuti Agustino, Muchammad Alfiana, Shinta Nur Alighiri, Dante Ana Arifatus Sa'diyah Anti, Ajeng Rusti Aprianto, Desta Putra Apriyanti, Kristin Apriyanto, Bejo Ardiyanti, Oktavia Aris Sugiharto Artdhana, Bayu Asih, Dwi Putri Asnah Asnah Astutik, Endang Puji Atika Atika Ayudyana Suyudi, Godeliva Azis, Moh. Ivan Azizah, Shefia Nur Baharuddin, Moch. Ilham Bambang Sugiantoro Bhakti Wardoyo Putro, Die BIRU, SIRILUS MARIO Budiman, Husein Arief Cahya, Utik Tri Wulan Chaubah, Mas Adam Lukman David Kaluge Depi, Karisma Desy Rufaidah, Desy Die Bhakti Wardoyo Putro Dipo Aldila Eka Triyana Eko Rini Indrayatie Fadhlan, Rijaldi Fajar Nugraha Godeliva Ayudyana Suyudi Gunevo, Pilipus Haq, M. Nashirul Harahap, Adhina Rizkillah Hariadi Darmawan, Hariadi Heliany, Ina Hendro Hendro, Hendro Hidayati Karamina Husodo, Martanto Setyo I Made Indra I Made Indra Agastya Irliana Faiqotul Himmah Jaspis, Yakobus Jupriyati, Jupriyati Karlina, Dira Karsinah - Kartono , Khairani, Keysha Kusumaningtias, Berliana Gita Kusumo Nugraheni, Dinar Mutiara Listiyani, Laily Rochmawati Mahendra, Agus Margareta Rahayuningsih Nugroho Edi K Maria Krisnawati Maryana, Lilis Ma’mun, Saeul Meilia, Shinta Indah Mohamad Aldi Renaldi Muhamad Soleh Mukhlis Mukhlis Murti , Ghanesya Hari Nana Kariada Trimartuti Nana Supriyana Nariah, Nariah Nikken Prima Puspita Nikmatul Khoiriyah Nikmatul Khoiriyah Noorvy, Dian Norma, Chandra Nugroho, Fiska Maulidian Nurfida, Ulifah Nurhidayati Nurhidayati Nurmasitah, Sita Oktavia, Angeline Permatasari, Tiara Adinda Praharto, YB. Prajanto Wahyu Adi, Prajanto Wahyu Pratama, Muhammad Aldhi Primadona Puspita, Dila Puspita, Oktaviabi Windra Puspito, Agung Nugroho Putri, Ferentika Noftrianda Putri, Laila Listiani Rahmawati, Aisyah Putri Ratih, Inayah Swasti Ratna Herdiana Redemtus Heru Tjahjana Reku, Efraim Umbu Riadin, Diana Rina Fiati Rina Rachmawati Rizkuna, Risang Dakah Roudlotus Sholikhah Sadiyah, Ana Arifatus safiih, Abdul Rahman SALMI, IRMA NURUL Samsudi . Saputra, Rafael Leo Satriyo Adhy Sa’diyah, Ana Arifatus Selvy Nugraheny, Ria Senus, Teofano Anglaka Setianingrum, Winda Setiawan, Kevin Ishak Tri Sholikhah, Anggun Prawati Maratu Sholikhah, Roudlotus Sholikhah Sihotang, Muhenri Slamet Aji Pamungkas Soffi, Dewi Ariyanti Sri Endah Wahyuningsih Subianto, Edwin Suhudi, Suhudi Sunyoto Sunyoto Suryoto Suryoto Sutrisno, Sutrisno Suwarti Suwarti Suyudi, Godeliva Ayudyana Syarifah Ida Farida Titik Ekowati Triyana, Eka Utis Sutisna Utomo, Styo Budi Wandah Wibawanto Wardoyo Putro, Die Bhakti WATI, LIA Widya Hary Cahyati Wilujeng, Retno Windra Puspita, Oktaviani Wiranti Wiranti Y. A. Triana Ohoiwutun, Y. A. Triana Y.D. Sumanto Yuliani, Viska Yumna, Qonitah Yusuf, Ade