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All Journal AL ISHLAH Jurnal Pendidikan Jurnal Obsesi: Jurnal Pendidikan Anak Usia Dini AL-TANZIM : JURNAL MANAJEMEN PENDIDIKAN ISLAM EduReligia : Jurnal Pendidikan Agama Islam SCAFFOLDING: Jurnal Pendidikan Islam dan Multikulturalisme MANAGERE : Indonesian Journal of Educational Management GUYUB: Journal of Community Engagement Idarotuna : Jurnal of Administrative Science Jurnal Islam Nusantara el-Buhuth: Borneo Journal of Islamic Studies Managere: Indonesian Journal of Educational Management Communautaire: Journal of Community Service Journal of Educational Management Research Journal of Research in Educational Management Indonesian Journal of Education and Social Studies Mapendis JUMPA : Jurnal Manajemen Pendidikan Afkarina : Jurnal Pendidikan Agama Islam Jurnal Keperawatan Profesional Proceeding Of International Conference On Education, Society And Humanity LEADERIA : Jurnal Manajemen Pendidikan Islam
Hefniy, Hefniy
Universitas Nurul Jadid
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Journal : Journal of Research in Educational Management

 1 
Educational Public Relations Strategies in Improving an Institutional Image Mabrur, Ali; Hefniy, Hefniy
Journal of Research in Educational Management Vol. 3 No. 1 (2024)
Publisher : Yayasan Avicenna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.71392/jrem.v3i1.71

Abstract

The aim of this journal article is to investigate public relations strategies at MI Miftahul Ulum Jurang with a focus on understanding conventional and modern approaches. Against the backdrop of increasing digitalization and the need for effective stakeholder engagement, this research explores how educational institutions navigate the complexities of public relations to build trust and improve institutional image at MI Miftahul Ulum Jurang. The research method used is descriptive qualitative with data collection through interviews, observation and documentation to collect data. Triangulation of data sources as analysis allows for a comprehensive understanding of the public relations strategies used. Research findings reveal that there is a dual approach in public relations at MI Miftahul Ulum Jurang, namely conventional methods which include face-to-face interactions and door-to-door visits, as well as modern methods which include social media platforms such as YouTube, Facebook and Instagram. as physical publications such as banners and billboards. Through the lens of personal branding and public trust, this study highlights the importance of consistent and attractive communication through both conventional and modern channels in shaping an institutional image and growing stakeholder trust. This research offers valuable insights for educational practitioners and scholars who wish to improve the understanding and practice of public relations in educational contexts.
Co-Authors AA Sudharmawan, AA Abdul Wahid Abdul Wahid Zaini Abdul Wahid Zaini Abdullah Haq Reshufle Abu Hasan Agus Ach Rizquha Ach. Qusairi Adi Wibowo Afifah Tunnaja Agus, Abu Hasan Ahmad Fauzi Ahmad Muktashim Billah Ahmad Muzakki Ahmad Nuvi Ainol Yaqin, Ainol Aldri Frinaldi Alip Al Mahdi Amir Amir Anggie Nadia Dinihari Ardiyansyah, Alif Rahman Badrut Tamam Baharun, Hasan Baiyinah Sapuding Bali, Muhammad Mushfi El Iq Dakir, Dakir Dina Mardiana Dwi Enggal Endah Tri Wisudaningsih Fachri, Moh Fachri, Moh. Faiqotul Himmah Faizatul Widat Fathor Rosi Fathor Rozi Fatiatol Indanis Fatimatus Zahro, Fatimatus Harmonis, Mistria Hasanah Faiqoh Maulidah Hasanah, Istianatul Hasanah, Kusmiyatun Hikmatul Hidayah Hina, Shahzadi Hoirul Anwar Maulana Ika Maziyyatus Sholihah Islam, Washifah Jannaty Saiful Jazilurrahman Jazilurrahman Jazilurrahman, Jazilurrahman Khodijatul Qodriyah Khoir, Muhammad Ilzam Khoirul Umam Kurniyawan, Hendi Kusmiyatun Hasanah Lailatul Yakini Latifah, Endah Nur M. Nurul Al Zaman Mabrur, Ali Madinatul Munawaroh Malikul Habsi Manshur, Umar Mawadatur Rohmah Mistria Harmonis Moh. Hasyim Moh. Hidayatullah Mohammad Halili Mohammad Wali Muali, Chusnul Mudarris, Badrul Muhammad Amiruddin Muhammad Anas Ma`arif Muhammad Fadali Amar Muhammad Fathul Amin Muhammad Mushfi El Iq Bali Muhammad Wahyu Fajry Mujiburrohman Mujiburrohman Munawwaroh, Izzatul Nadya Najiburrahman, Najiburrahman Nur Aini Nur Aisyah Nur Azizah Nur Hidayati Nurmalasari, Ita Qodriyah, Khodijatul Qushwa, Febriyanti Ghayatul R, Abu Hasan Agus Raudatul Jannah Refi Najma Fairus Rofikatul Maula Sain, Zohaib Hassan Setiyo Adi Nugroho Silviani Silviani Siti Aisyah Siti Masruroh Siti Munaamma Siti Safiah Sodikin Sodikin Subki, Imam Sudirman Sudirman Sugiono Sugiono Susanti, Riska Dewi Dian syaifuddin syaifuddin syaifuddin Syamsul Arifin Tariman Tariman Tohet, Moh Wahid, Abd Hamid Yakini, Lailatul Yuana Dwi Agustin, Yuana Dwi Yudik Al Farisi Zamroni Zamroni Zubaidi Zubaidi