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All Journal JAM : Jurnal Aplikasi Manajemen Journal of Consumer Science Journal of Management and Business Innovations Bisman (Bisnis dan Manajemen): The Journal of Business and Management Jurnal Penelitian Manajemen Terapan (Penataran) Jurnal Scientia Jurnal Pengabdian kepada Masyarakat Nusantara Oikonomia: Jurnal Manajemen Jurnal Development GANESHA: Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat (ABDIRA) Jurnal Ilmu Ekonomi Manajemen dan Akuntansi JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Jurnal Ilmu Komunikasi Dan Media Jurnal Manajemen dan Bisnis Journal of Social And Economics Research Jurnal Sistim Informasi dan Teknologi Malcom: Indonesian Journal of Machine Learning and Computer Science Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) The International Journal of Education Management and Sociology Journal of Artificial Intelligence and Digital Business Jurnal Pengabdian West Science Jurnal Ekonomi, Bisnis, dan Humaniora Journal of Placemaking and Streetscape Design Jurnal Internasional Majapahit Journal of Islamic Finance dan Management Majapahit Journal of Islamic Finance dan Management International Journal of Management and Digital Business Horizon: Indonesian Journal of Multidisciplinary Indonesian Journal of Innovation Science and Knowledge Jurnal Pengabdian Masyarakat Ekonomi dan Bisnis Digital Jurnal Manajemen Bisnis Digital Terkini journal of social and economic research Bata Ilyas Educational Management Review Ulil Albab
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Influence Organizational Culture And Work Motivation On Organizational Commitment Through Job Satisfaction Ahmad Rasyiddin; Febri Sari Siahaan
Journal of Management and Business Innovations Volume: 04, Number: 01, 2022
Publisher : Management Department Universitas Islam Negeri Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (700.083 KB) | DOI: 10.30829/jombi.v4i01.11913

Abstract

Organizational commitment was an important variable in measuring how engaged employees are. This study aims to analyze how organizational commitment is formed by organizational culture and work motivation with intervention variable which is job satisfaction. The population of this study were employees of the production division of PT. Primayudha Mandiri Jaya, with sample size was 100 respondents. This study used explanatory research where interpretation about the path of constructed model with questionnaire as techniques to collect data (Likert scale). This study used quantitative descriptive statistics as an analysis technique. Summary result indicated all variables had significant effect on organizational commitment. Organizational culture and work motivation also affected job satisfaction, but job satisfaction does not change the influence of organizational culture and work motivation on office organizational commitment.Keywords: Organizational commitment, organizational culture, job satisfaction, work motivation
PERBANDINGAN KEUANGAN BERDASARKAN TEORI-TEORI LABA SECARA KUALITATIF Ahmad Rasyiddin; Budi Dharma; Febri Sari Siahaan
JURNAL EKONOMI, BISNIS DAN HUMANIORA Vol 1 No 2 (2022): Produktivitas Ekonomi
Publisher : Universitas Tangerang Raya

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Abstract

Financial profit is closely related to the company's valuation which is presented by the stock price. Earnings information is one of the instruments used by investors in making investment decisions. Significant relationship between the company's earnings announcements with changes in stock prices and earnings levels. but earnings information alone is not enough to serve as a basis for decision making by investors, because the information is very limited and sometimes provides biased information. Based on the background described above, several problems can be formulated as follows: Does the current tax burden affect earnings management practices in companies in the consumer goods industry sector in the food and beverage sub-sector listed on the Indonesia Stock Exchange, Does tax planning affect practice? earnings management in consumer goods industrial sector companies in the food and beverage subsector listed on the Indonesia Stock Exchange?. The results showed that.There are many experts who define profit including those from the Indonesian Institute of Accountants (IAI), the Financial Accounting Standards Board (FASB). From these many opinions it can be concluded that profit is derived from income after deducting the costs incurred in the company's operational activities. The theories that support profit are the risk-bearing theory of profit, the theory of profit, the innovation theory of profit and the managerial efficiency theory of profit. While the measurement of profit is the determination of the rupiah amount of profit recorded and presented in the financial statements.
Analysis of The Influence of Burnout, Job Satisfaction and Organizational Commitment on Turnover Intention of Electronic Manufacturer Employees in Indonesia Joko Ariawan; Budi Akhmad Tarigan; Ainil Mardiah; Febri Sari Siahaan; La Mema Parandy
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 9 No. 5 (2023): Oktober 2023
Publisher : Sekretariat Pusat Lembaga Komunitas Informasi Teknologi Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v9i5.1520

Abstract

With organizational commitment acting as an intermediary variable in the study's analysis of the relationship between burnout and job satisfaction and intention to leave, employees. Nonprobability sampling methods with saturated sampling types are used in this sampling methodology. Using a Likert scale with five categories, the questionnaire asks for information. The data analysis method employed in this inquiry is the route analysis method. The analysis used in this study includes a validity test, a reliability test, a normality test, a coefficient of determination test, an f-test, a t-test, and a Sobel test to determine the mediating effect. The study's results show that burnout affects organizational commitment, job satisfaction affects organizational commitment, burnout and job satisfaction both affect organizational commitment, burnout affects turnover intention, job satisfaction affects turnover intention, organizational commitment affects turnover intention, and burnout toward work affects organizational commitment.
THE INFLUENCE OF PERCEPTION, CONSUMER AWARENESS AND PREFERENCES ON CONSUMER BEHAVIOR IN CONSUMING LOCAL FRUIT IN MAJOR CITIES IN INDONESIA Syarifuddin Syarifuddin; Sofyan Oktavian Tubagus; Anita Bawaiqki Wandanaya; Febri Sari Siahaan; Ilham Arief
Jurnal Scientia Vol. 12 No. 04 (2023): Education, Sosial science and Planning technique, 2023, Edition September-Nov
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58471/scientia.v12i04.1921

Abstract

The aim of this research is to determine the characteristics of respondents regarding consumer behavior when consuming local fruit. This research uses qualitative and quantitative analysis. Sampling was carried out randomly, with a total of 100 respondents. The data collection technique used in this research is a questionnaire. Statistical Product and Service Solution (SPSS). The data obtained will be processed and then analyzed using the multiple linear regression method. The results of the data analysis show consumer behavior can be explained by the independent variables used in the model, namely awareness, perception, and preference. Based on the results of the F test, it shows that the three independent variables observed have a significant effect together on the behavior of consuming local fruit. The t test results show that consumer awareness has a real positive effect on the dominant indicator of the consumer's physical condition after consuming local fruit, consumer perception has an insignificant positive effect on the dominant indicator, namely the consumer's time spent consuming local fruit and consumer preferences have a real positive effect on the dominant indicator, namely product attributes, where consumers find it easy to obtain local fruit on consumer behavior in consuming fruit.
Analysis of The Influence of Brand Image, Digital Marketing and Product Knowledge on Customers Purchase Intention of Banking Products Febri Sari Siahaan; Irma M. Nawangwulan; Hari Setia Putra; Samuel PD Anantadjaya; Sukma Irdiana
MALCOM: Indonesian Journal of Machine Learning and Computer Science Vol. 3 No. 2 (2023): MALCOM October 2023
Publisher : Institut Riset dan Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57152/malcom.v3i2.917

Abstract

The purpose of this study is to determine whether there is a simultaneous relationship between digital marketing, brand image, and product understanding on the decision to become a customer. In this study, the population consists of all Sharia bank customers. With a total of 100 respondents, this study used a non-probability sampling strategy. This study employs a quantitative methodology and a causal research design, gathering information with a questionnaire. The decision to become a customer was found to be significantly influenced in a good way by digital marketing, according to the research findings. This indicates that the decision to become a customer can be influenced by digital marketing. The more effectively digital marketing is implemented, the more it will persuade consumers to become clients. The decision to become a customer is positively and significantly influenced by brand image. This implies that the decision to become a customer may be influenced by brand image. Making the choice to become a customer will be simpler the more positively the brand is portrayed. The decision to become a customer is positively and significantly impacted by product knowledge. This implies that product expertise can affect a potential customer's choice to buy.
Analysis of the Influence of Digital Comment History on The Effectiveness of Product Sales Strategies in E-Commerce Shopee Seniorita; Febri Sari Siahaan; Mahrizal; Amat Suroso; Lilik Suryaningsih
Jurnal Sistim Informasi dan Teknologi 2024, Vol. 6, No. 2
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60083/jsisfotek.v6i2.365

Abstract

This research aims to analyze how the influence of digital comment factors affects the level of product sales on Shopee e-commerce. We use a quantitative-qualitative approach, utilizing primary data from digital product sales, opinions, and consumer assessments in e-commerce, along with secondary data from sources like product-related literature. The study population includes all products available through e-commerce. The sampling technique uses a combination of probability sampling and non-probability sampling. The research results show that the digital comment variable has a significant influence on the level of product sales in e-commerce. Research demonstrates that positive opinions significantly boost product sales, aligning with the widely held belief that positive feedback can bolster consumer interest and confidence in the product. On the other hand, negative opinions also show a significant positive influence, indicating that transparency and honesty in consumer reviews can have a beneficial impact on product sales. This highlights the importance of not only focusing on positive feedback but also managing negative reviews well as part of an effective marketing strategy in digital environments such as e-commerce. Digital consumer assessments do not show a significant influence on product sales. This suggests that consumers tend to trust first-hand experiences from other consumers' reviews rather than relying solely on numerical ratings in isolation.
Dampak Sosialisasi Penggunaan E-money Gopay terhadap Pertumbuhan UMKM di perumahan Sudirman Indah Tigaraksa Rasyiddin, Ahmad; Eka cipta cendikia Naufal; Febri Sari Siahaan; Caesar Rismanto
JURNAL EKONOMI, BISNIS DAN HUMANIORA Vol 3 No 2 (2024)
Publisher : Universitas Tangerang Raya

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Abstract

The use of e-money such as Gopay has become a popular payment solution in various economic sectors, including micro, small and medium enterprises (MSMEs). This research aims to examine the impact of socializing the use of Gopay e-money on the growth of MSMEs in the Sudirman Indah Tigaraksa Housing Complex. This socialization is expected to increase operational efficiency and market access for MSMEs, as well as support local economic growth. The research methods used include surveys and structured interviews with MSME owners who have participated in the Gopay socialization program. The data collected was analyzed using linear regression techniques to measure the influence of socialization on MSME growth, which was measured through increased sales, operational efficiency and market access. The research results show that socialization of the use of Gopay has a positive and significant impact on the growth of MSMEs. MSMEs that use Gopay experience an increase in sales of 25% and an increase in operational efficiency of 20%. Apart from that, using Gopay also increases MSME market access by making transactions easier and expanding customer reach. This research concludes that the socialization of Gopay e-money is effective in supporting the growth of MSMEs in the Sudirman Indah Tigaraksa Housing Complex. Therefore, it is recommended that the government and related parties continue to encourage the adoption of e-money among MSMEs to increase the competitiveness and sustainability of their businesses. This journal provides recommendations for implementing a wider and more intensive e-money socialization program to support the development of MSMEs in various economic sectors.
Sosialisasi Pencatatan Keuangan pada UMKM Fried Chicken Lazatto di Tigaraksa, Tangerang Nugroho, Ibrahim Tri; Ahmad Rasyiddin; Febri Sari Siahaan
JURNAL EKONOMI, BISNIS DAN HUMANIORA Vol 3 No 2 (2024)
Publisher : Universitas Tangerang Raya

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Abstract

Effective financial recording is a crucial element in managing micro, small and medium enterprises (MSMEs), especially in the context of the fast food industry. This journal examines approaches to socialization and implementation of simple bookkeeping to improve financial recording at Fried Chicken Lazatto MSMEs in Tigaraksa. The method used includes direct training to MSME owners regarding the importance of regular and accurate financial records. The research results show that implementing a simple recording system can improve understanding of cash flow, expenses and daily income. Thus, this journal offers recommendations for the use of financial recording systems that can be adopted by similar MSMEs, promoting the benefits of effective bookkeeping practices in improving the performance and sustainability of MSMEs in the food sector.
Sosialisasi Pembuatan Shopee Merchant ShopeeFood pada UMKM Perumahan Sudirman Indah Tigaraksa Rismanto, Caesar; Ahmad Rasyiddin; Febri Sari Siahaan; Ibrahim Tri Nugroho
JURNAL EKONOMI, BISNIS DAN HUMANIORA Vol 3 No 2 (2024)
Publisher : Universitas Tangerang Raya

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Abstract

This research aims to evaluate the effectiveness of socializing the creation of Shopee Merchant ShopeeFood to MSMEs in the Sudirman Indah Tigaraksa Housing Complex. Digitalization of MSMEs is becoming increasingly important in the era of the digital economy, and ShopeeFood offers a platform that can expand the market for local MSMEs. Using qualitative methods, this research collected data through in-depth interviews and observations of MSME actors who participated in the socialization program. Thematic analysis was applied to identify the main themes that emerged from the data collected. The research results show that this socialization was successful in increasing MSMEs' understanding and technical skills in using the ShopeeFood platform. MSMEs report improvements in operational efficiency and wider market access after joining ShopeeFood. However, several challenges such as limitations in technology access and digital awareness still hinder the optimization of platform use. This research concludes that although this outreach has a positive impact, continued support is needed from Shopee and the government to overcome existing obstacles. Recommendations are given to improve continuous training, strengthen digital infrastructure, and provide incentives for MSMEs to make maximum use of digital platforms. The findings of this research provide important insights for MSME development strategies in the digital era and suggest future research directions to explore the long-term impact of digital technology adoption by MSMEs.
Pelatihan Pemanfaatan Aplikasi Design Online Canva dalam Meningkatkan Pemasaran Online pada UMKM pemula di lingkup Mahasiswa Universitas Tangerang Raya Siahaan, Febri Sari; Ahmad Rasyiddin; Yunita Nur Afni
JURNAL EKONOMI, BISNIS DAN HUMANIORA Vol 3 No 2 (2024)
Publisher : Universitas Tangerang Raya

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Abstract

This research aims to evaluate the effectiveness of training in using the online design application Canva in improving online marketing for beginner MSMEs among students at Tangerang University. The research method used is qualitative with a case study approach. Data was collected through in-depth interviews, observation and documentation of training participants. The research results show that using Canva significantly improves the visual quality of marketing content, which has a positive impact on increasing engagement and product sales. This research provides a practical contribution to the development of online marketing strategies for budding MSMEs and offers guidance for educational institutions in developing similar training programs.
Co-Authors Ahmad Rasyiddin Ahmad Rasyiddin Ahmad Rasyiddin Ahmad Rifai Ahmad Yudha Perdana Ainil Mardiah Amanda Sona Priscillia Amanda Sona Priscillia Amat Suroso Amelia Sholikhaq Ananda Rinjani Faatihah Andrian Haro Angga Saputra Anis Kharismawati Anita Bawaiqki Wandanaya Aprilia Rohmana Arif Nur Suryo Hadi Ayi Krisnha W.A.N Ayi Krisnha, W.A.N Azis, Nur Azmi Khalidah Prasmana Bayu Samudra Beryansyah, Beryansyah Budi Akhmad Tarigan Caesar Rismanto Caesar Rismanto Caesar Rismanto Dadah muliansyah Dadang Abdullah Daffa Daffa Dedianto Turnip Devika Nur Fadlin Dewi Husnul Mutmainnah Dewi Nur Hapijah Dewi Purwati Dharma, Budi Diksi Metris Diksi Metris Dimas Hafizah Abimanyu Dwi Maylani Pertiwi Eka cipta cendikia Naufal Etty Zuliawati Zed Etty Zuliawati Zed Eva Monika Eva Rostiana Hari Setia Putra Hasan, Raden Hilda Yuliastuti Hilman Fariz Alfaridzi Ibrahim Tri Nugroho Ibrahim Tri Nugroho Ignatius Joko Dewanto Ilham Arief Ima Arsyinda Indra Bakti Indra Setiawan Indri Amelia Putri Indriani Puji Astuti Intan Oktaviani Irawan Irdiana, Sukma Irma M. Nawangwulan Irwanda Ferliana Maharani Joko Ariawan Kade Birawan, I Gusti Khansa Rayyani Aulia Khodijah La Mema Parandy Lesna Purnawan Lesna Purnawan Lilik Suryaningsih Lintar Huzein Rumasoreng Mahrizal Maman Sulaeman Metris, Diksi Muanah Muanah Muarief, Fahrurozi Muhamad Fauzi Muhamad Irwansyah Ramadani Muhamad Syahrul Romdoni Muhamad Syawaludin Haris Muhammad Febrianto Muhammad Septyo Ajie Prihantoro Muhammad Yusuf Muhammad Yusuf Mulina, Rury Nihayah Nihayah Nining Yurista Prawitasari, S.H.,M.H. Novi Irwansyah Nugroho, Ibrahim Tri Nuhfendi Nuhfendi Nurhayaty, Ety Priscillia, Amanda Sona Purnawan, Lesna Rachman Hakim Raden Hasan Rahma Miftahul Jannah Rahmat Hidayat Rajendra Gading Pramudya Rasyiddin, Ahmad Rayyani Aulia, Khansa Restika, Dea Rinjani Faatihah, Ananda Rismanto, Caesar Riya Fitriyani Rofik Priyanto Rosyidin Erlangga Rury Mulina Rury Mulina Ryu Anggada Sabelita Ayu Wulandari Samuel PD Anantadjaya Santi Rahmawati Semuel, Semuel Seniorita Sesri Sellina Sesri Sellina Setyo Ferry Wibowo Silfatun Salsanabila Siti Munawaroh Siti Muslyhah Sofyan Oktavian Tubagus Sonya Trikandi Sonya Trikandi Sonya Trikandi Sonya Trikandi Suherdi Maulana Suherdi Maulana Susilowati Susilowati Sutomo Sutomo Sutomo Sutomo Syamsul, Albab Syarifuddin Syarifuddin Trikandi, Sonya Ulfah Ulfah Ulfah Ulfah Ulvia Bilqis Salsabila Usep Suhud W. A. N, Ayi Krisnha Wardah Aliyah Wulandari Wulandari Yudhi Esa Saputra Yunita Nur Afni Zaskia Putri Zelinda Syaifa Putri Zulfa Zakiatul Hidayah