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All Journal JAM : Jurnal Aplikasi Manajemen Journal of Consumer Science Journal of Management and Business Innovations Bisman (Bisnis dan Manajemen): The Journal of Business and Management Jurnal Penelitian Manajemen Terapan (Penataran) Jurnal Scientia Jurnal Pengabdian kepada Masyarakat Nusantara Oikonomia: Jurnal Manajemen Jurnal Development GANESHA: Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat (ABDIRA) Jurnal Ilmu Ekonomi Manajemen dan Akuntansi JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Jurnal Ilmu Komunikasi Dan Media Jurnal Manajemen dan Bisnis Journal of Social And Economics Research Jurnal Sistim Informasi dan Teknologi Malcom: Indonesian Journal of Machine Learning and Computer Science Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) The International Journal of Education Management and Sociology Journal of Artificial Intelligence and Digital Business Jurnal Pengabdian West Science Trending: Jurnal Manajemen dan Ekonomi Jurnal Ekonomi, Bisnis, dan Humaniora Journal of Placemaking and Streetscape Design Jurnal Internasional Majapahit Journal of Islamic Finance dan Management Majapahit Journal of Islamic Finance dan Management International Journal of Management and Digital Business Horizon: Indonesian Journal of Multidisciplinary Indonesian Journal of Innovation Science and Knowledge Jurnal Pengabdian Masyarakat Ekonomi dan Bisnis Digital Jurnal Manajemen Bisnis Digital Terkini Bata Ilyas Educational Management Review Ulil Albab
Febri Sari Siahaan
Universitas Tangerang Raya Banten, Indonesia
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Rancang Bangun Marketplace Jasa Ilustrasi Digital Berbasis Web pada Komunitas Discord Bayu Samudra; Irawan; Febri Sari Siahaan
Indonesian Journal of Innovation Science and Knowledge Vol. 3 No. 3 (2026): IJISK 2026
Publisher : Fakultas Pendidikan Ilmu Keguruan, Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/ijisk.v3i3.391

Abstract

Perkembangan layanan kreatif digital mendorong illustrator untuk memanfaatkan media daring dalam promosi, pemesanan, dan penyelesaian komisi. Komunitas Talantlivyy Tertulia menggunakan Discord sebagai media komunikasi, tetapi proses promosi layanan, pengelolaan portofolio, pemesanan komisi, revisi, dan dokumentasi transaksi masih tersebar pada beberapa media. Penelitian ini bertujuan merancang dan membangun marketplace jasa ilustrasi digital berbasis web yang mengintegrasikan proses tersebut dalam satu platform. Penelitian menggunakan model Waterfall. Data dikumpulkan melalui observasi, wawancara, dokumentasi, dan studi pustaka. Sistem diimplementasikan menggunakan PHP, framework CodeIgniter 3, dan MySQL. Perancangan sistem menggunakan UML dan pengujian dilakukan dengan Black box testing. Hasil penelitian menunjukkan bahwa sistem menyediakan fungsi untuk mengelola pengguna, layanan, portofolio, gallery, pemesanan komisi, proposal, wallet, progres pengerjaan, revisi, refund, withdraw, dan ulasan. Hasil pengujian menunjukkan seluruh skenario utama menghasilkan keluaran sesuai yang diharapkan. Sistem yang dibangun mengintegrasikan aktivitas yang sebelumnya dilakukan secara manual melalui Discord sehingga proses transaksi dan dokumentasi menjadi lebih terstruktur.
Implementasi Bauran Pemasaran dan E-Service Quality terhadap Loyalitas yang Dimediasi oleh Kepuasan Pelanggan Open Trip Agenda Tahunan Tigaraksa Kabupaten Tangerang Muhamad Irwansyah Ramadani; Febri Sari Siahaan; Novi Irwansyah
Jurnal Manajemen Bisnis Digital Terkini Vol. 3 No. 3 (2026): Juli: Jurnal Manajemen Bisnis Digital Terkini
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumbidter.v3i3.1491

Abstract

This study aims to examine the influence of Marketing Mix and E-Service Quality on Customer Loyalty, with Customer Satisfaction serving as a mediating variable in the context of Open Trip Agenda Tahunan.  The study was conducted based on the importance of maintaining customer loyalty in the increasingly competitive travel service industry. Customer loyalty is influenced by several factors, including the implementation of an effective marketing mix, the quality of electronic services provided, and the level of customer satisfaction gained after using the services. This research employed a quantitative approach using a survey method. The sampling technique applied was purposive sampling. A total of 140 questionnaires were collected, of which 140 met the research criteria and were subsequently analyzed. The data were processed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) approach with the assistance of SmartPLS 5 software. The analytical procedures included the evaluation of the outer model, inner model, hypothesis testing, and mediation analysis. The findings reveal that the Marketing Mix has a positive and significant effect on both Customer Satisfaction and Customer Loyalty. In addition, Customer Satisfaction significantly influences Customer Loyalty. Conversely, E-Service Quality does not have a significant effect on either Customer Satisfaction or Customer Loyalty. The mediation analysis further indicates that Customer Satisfaction mediates the relationship between the Marketing Mix and Customer Loyalty, whereas it does not mediate the relationship between E-Service Quality and Customer Loyalty.
Analisis Likuiditas dan Profitabilitas dalam Menilai Kinerja Keuangan pada Perusahaan Manufaktur di Bursa Efek Indonesia Periode 2023-2025 Rismalia Rahma Handini; Raisa Madaniah; Sellin Wulandari; Siti Raina Nadila; Sonya Trikandi; Febri Sari Siahaan
Trending: Jurnal Manajemen dan Ekonomi Vol. 4 No. 3 (2026): Juli: Trending: Jurnal Manajemen dan Ekonomi
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/trending.v4i3.7442

Abstract

This study aims to evaluate the financial performance of PT Indofood Sukses Makmur Tbk and PT Mayora Indah Tbk during the 2023–2025 period. A descriptive quantitative research method was employed, utilizing secondary data in the form of the companies' annual financial statements. The analysis involved measuring liquidity ratios—specifically the Current Ratio (CR) and Quick Ratio (QR)—and profitability ratios, including Return on Assets (ROA) and Return on Equity (ROE). The findings indicate that PT Mayora Indah Tbk holds a stronger financial position, with an average Current Ratio of 3.23 times and a Quick Ratio of 2.33 times, compared to 2.07 times and 1.61 times, respectively, for PT Indofood Sukses Makmur Tbk. Regarding profitability, PT Mayora Indah Tbk recorded an average ROA of 11.06% and ROE of 18.34%, figures that exceed those of PT Indofood Sukses Makmur Tbk, which posted an average ROA of 6.59% and ROE of 12.13%. However, PT Indofood Sukses Makmur Tbk demonstrated more consistent improvement across all ratios throughout the study period. Overall, the research reveals that both companies maintain sound financial conditions; PT Mayora Indah Tbk excels in terms of financial ratio values, whereas PT Indofood Sukses Makmur Tbk demonstrates superior consistency in performance improvement.
Pengaruh Self-Control terhadap Perilaku Konsumtif Mahasiswa Universitas Tangerang Raya Adi Pahri Rismana; Indy Gustyani; Ismia Maedarosa; Mahardika Mahardika; Sonya Trikandi; Febri Sari Siahaan
Trending: Jurnal Manajemen dan Ekonomi Vol. 4 No. 3 (2026): Juli: Trending: Jurnal Manajemen dan Ekonomi
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/trending.v4i3.7444

Abstract

The rapid development of digital technology, social media, and online shopping platforms has significantly influenced consumer behavior, particularly among university students. Students are often exposed to various forms of marketing, trends, and lifestyle content that encourage excessive consumption beyond their actual needs. One of the factors that is assumed to influence consumptive behavior is self-control. Self-control refers to an individual's ability to regulate emotions, impulses, and behaviors in order to make rational decisions and achieve long-term goals. This study aims to analyze the influence of self-control on the consumptive behavior of students at Universitas Tangerang Raya. The research employs a quantitative approach using a survey method. Data are collected through questionnaires distributed to students selected through purposive sampling techniques. The data are analyzed using simple linear regression analysis. The findings are expected to indicate that self-control has a negative and significant effect on consumptive behavior. Students with higher levels of self-control tend to exhibit lower levels of consumptive behavior, while those with lower self-control are more likely to engage in impulsive and excessive purchasing activities. This study is expected to contribute to the development of knowledge in consumer behavior and educational psychology and provide insights for students to improve their self-control in managing spending behavior.
Pengaruh Gaya Kerja Gen Z terhadap Kinerja Karyawan dengan Motivasi Kerja sebagai Variabel Intervening pada PT Citra Mandiri Kencana Pet Food Nakhwah Fitriani; Valent Eka Raditya; Resya Libya; Siti Nuraisyah; Sonya Trikandi; Febri Sari Siahaan
Trending: Jurnal Manajemen dan Ekonomi Vol. 4 No. 3 (2026): Juli: Trending: Jurnal Manajemen dan Ekonomi
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/trending.v4i3.7446

Abstract

This study examines the effect of Generation Z work style on employee performance, with work motivation as an intervening variable at PT Citra Mandiri Kencana Pet Food. A quantitative associative approach and a cross-sectional design were applied. All 15 Generation Z employees in the marketing, sales, and operations and production divisions participated through saturated sampling. Likert-scale questionnaire data were analyzed using descriptive statistics, validity and reliability tests, regression diagnostics, path analysis, and the Sobel test. All 30 items were valid, while Cronbach's alpha was 0.966 for work style, 0.964 for motivation, and 0.989 for performance. Work style had a positive and significant effect on motivation (β = 0.969; p < 0.001; R² = 0.939). Work style and motivation jointly explained employee performance (F = 48.343; p < 0.001; R² = 0.890); however, the direct effects of work style (β = 0.378; p = 0.352) and motivation (β = 0.572; p = 0.168) were not significant. The indirect effect of 0.555 was also not significant according to the Sobel test (p = 0.144). Therefore, work motivation was not empirically supported as a mediator. These findings should be interpreted cautiously because of the small sample, non-normality in part of the composite scores, and severe multicollinearity (VIF = 16.521).
Co-Authors Adi Pahri Rismana Ahmad Rifai Ahmad Yudha Perdana Ainil Mardiah Amanda Sona Priscillia Amanda Sona Priscillia Amat Suroso Amelia Sholikhaq Ananda Rinjani Faatihah Andrian Haro Angga Saputra Anis Kharismawati Anita Bawaiqki Wandanaya Aprilia Rohmana Arif Nur Suryo Hadi Ayi Krisnha W.A.N Ayi Krisnha, W.A.N Azis, Nur Azmi Khalidah Prasmana Bayu Samudra Beryansyah, Beryansyah Budi Akhmad Tarigan Caesar Rismanto Caesar Rismanto Caesar Rismanto Dadah muliansyah Dadang Abdullah Daffa Daffa Dedianto Turnip Devika Nur Fadlin Dewi Husnul Mutmainnah Dewi Nur Hapijah Dewi Purwati Dharma, Budi Diksi Metris Diksi Metris Dimas Hafizah Abimanyu Dwi Maylani Pertiwi Eka cipta cendikia Naufal Etty Zuliawati Zed Etty Zuliawati Zed Eva Monika Eva Rostiana Fahrurozi Muarief Hari Setia Putra Hasan, Raden Hilda Yuliastuti Hilman Fariz Alfaridzi Ibrahim Tri Nugroho Ibrahim Tri Nugroho Ignatius Joko Dewanto Ilham Arief Ima Arsyinda Indra Bakti Indra Setiawan Indri Amelia Putri Indriani Puji Astuti Indy Gustyani Intan Oktaviani Irawan Irdiana, Sukma Irma M. Nawangwulan Irwanda Ferliana Maharani Ismia Maedarosa Joko Ariawan Kade Birawan, I Gusti Khansa Rayyani Aulia Khodijah La Mema Parandy Lesna Purnawan Lesna Purnawan Lilik Suryaningsih Lintar Huzein Rumasoreng Mahardika Mahardika Mahrizal Maman Sulaeman Metris, Diksi Muanah Muanah Muhamad Fauzi Muhamad Irwansyah Ramadani Muhamad Syahrul Romdoni Muhamad Syawaludin Haris Muhammad Febrianto Muhammad Septyo Ajie Prihantoro Muhammad Yusuf Muhammad Yusuf Mulina, Rury Nakhwah Fitriani Nihayah Nihayah Nining Yurista Prawitasari, S.H.,M.H. Novi Irwansyah Nugroho, Ibrahim Tri Nuhfendi Nuhfendi Nurhayaty, Ety Priscillia, Amanda Sona Purnawan, Lesna Rachman Hakim Raden Hasan Rahma Miftahul Jannah Rahmat Hidayat Raisa Madaniah Rajendra Gading Pramudya Rasyiddin, Ahmad Rayyani Aulia, Khansa Restika, Dea Resya Libya Rinjani Faatihah, Ananda Rismalia Rahma Handini Rismanto, Caesar Riya Fitriyani Rofik Priyanto Rosyidin Erlangga Rury Mulina Rury Mulina Ryu Anggada Sabelita Ayu Wulandari Samuel PD Anantadjaya Santi Rahmawati Sellin Wulandari Semuel, Semuel Seniorita Sesri Sellina Sesri Sellina Setyo Ferry Wibowo Silfatun Salsanabila Siti Munawaroh Siti Muslyhah Siti Nuraisyah Siti Raina Nadila Sofyan Oktavian Tubagus Sonya Trikandi Sonya Trikandi Sonya Trikandi Sonya Trikandi Suherdi Maulana Suherdi Maulana Susilowati Susilowati Sutomo Sutomo Sutomo Sutomo Syamsul, Albab Syarifuddin Syarifuddin Trikandi, Sonya Ulfah Ulfah Ulfah Ulfah Ulvia Bilqis Salsabila Usep Suhud Valent Eka Raditya W. A. N, Ayi Krisnha Wardah Aliyah Wulandari Wulandari Yudhi Esa Saputra Yunita Nur Afni Zaskia Putri Zelinda Syaifa Putri Zulfa Zakiatul Hidayah