Article Per Year (5 Year)
p-Index From 2021 - 2026
7.089
P-Index
This Author published in this journals
All Journal Jurnal Penyuluhan Jurnal Manajemen dan Agribisnis SOCA: Jurnal Sosial Ekonomi Pertanian JURNAL SAINS PEMASARAN INDONESIA Jurnal Sosial Ekonomi Pertanian JURNAL SAINS PERTANIAN EQUATOR Jurnal Ekonomi, Bisnis dan Kewirausahaan (JEBIK) Jurnal Sosial Ekonomi Pertanian Jurnal Social Economic of Agriculture Jurnal Edukasi dan Penelitian Informatika (JEPIN) Agrokreatif Jurnal Ilmiah Pengabdian kepada Masyarakat AGRARIS: Journal of Agribusiness and Rural Development Research AGRIMOR Agro Ekonomi Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Jurnal SEPA (Social Economic and Agribusiness Journal) JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) JURNAL PENGABDI Jurnal Pertanian Agros Jurnal Agribest Agrisocionomics: Jurnal Sosial Ekonomi Pertanian Martabe : Jurnal Pengabdian Kepada Masyarakat Jurnal Bisnis dan Akuntansi Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian kepada Masyarakat Nusantara MAHATANI: Jurnal Agribisnis (Agribusiness and Agricultural Economics Journal) JIA (Jurnal Ilmiah Agribisnis) : Jurnal Agribisnis dan Ilmu Sosial Ekonomi Pertanian Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis Amal Ilmiah: Jurnal Pengabdian Kepada Masyarakat AGRIC Indonesian Journal of Small Scale Farming
Eva Dolorosa
Program Studi Agribisnis Fakultas Pertanian Universitas Tanjungpura
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Environmental Science Law, Crime, Criminology & Criminal Justice Mechanical Engineering Medicine & Pharmacology Nursing Social Sciences Veterinary

Published : 86 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : AGRIC

 1 
AGROTOURISM BUSINESS STRATEGY WITH BUSINESS MODEL CANVAS APPROACH Jessyka, Jessyka; Dolorosa, Eva; Suharyani, Anita
Agric Vol. 36 No. 1 (2024)
Publisher : Fakultas Pertanian dan Bisnis, Universitas Kristen Satya Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24246/agric.2024.v36.i1.p79-94

Abstract

The rapid development in the world of tourism has become a special attraction for research, especially for agro-tourism businesses with a lot of potential. Therefore, a business model and strategy are needed that are appropriate and suitable for agro-tourism businesses by analyzing the strengths, weaknesses, opportunities, and threats currently being faced as well as developing a business model that will be implemented in the future based on the business model canvas. The research method uses a qualitative descriptive method with the research location at the Rekadena agrotourism business, which is located in Jeruju Besar Village, Kubu Raya Regency, West Kalimantan Province. The variable consist of customer segmnets, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure. The result of the research are segmented consumer segmentation, channels run by agro-tourism in the form of communication, distribution, and direct selling, as well as providing personal assistance and relying on service quality. Rekadena's agro-tourism motivation in establishing partner relations is the acquisition of resources and activities. In addition, the cost structure of rekadena's agro-tourism shows that the biggest cost factor in the company is employee salaries.
Co-Authors Achmadi Achmadi Ade Elbani Ade Mirza Adi Suyatno Adi Suyatno ADITYA NUGRAHA Aditya Nugraha Afrizal - agum gumilang Agung Setiawan Agustina Listiawati Aktris Nuryanti, Aktris Alhadiansyah Andi Andi Andi Ihwan Ani Muani Anita Suharyani Anita Suharyani Anselmus Frans Setyadi Anton ., Anton Arista, Dita Arviana, Sagita As'ary, As'ary Asep Nursangaji Assiddiq, Hasbi Aswandi - BBR, Antonio Bella ; BELLA BELLINDA Bistari Denah Suswati Desyandri Desyandri Dewi Kurniati Dwi Januarti, Dwi Dwi Zulfita Edy Suasono Elly Suharlina Erawati, Agusmini Erlinda Yurisinthae Erni Djun Astuti Fany Depita Julianti Fatricia, Angelina Febriana, Dega FERDINAND, DEKKY Fitri Imansyah Hadary, Ferry Hajeri, Hajeri Halidi, Fahmi Hamdani - Hapzi Ali Hardi Dominikus Bancin Heny Marini Herianto Herianto Herkulana Ursula Herlina Herlina Herry Sujaini HITANI, ABDUL HAFIDZ Ikhsan Nudin Imam Ghozali Imelda Imelda Indriyani, Yufina Risti Irba’ Muhlas Sambodo Ismawartati - Ivan Kurniawan Jamaluddin Jamaluddin Jessyka, Jessyka Josua Parulian Hutajulu Josua Parulian Hutajulu Jumbri, Jumbri Jun, Bakram Ketut Sukiyono Khairani, Rahimah Komariyati komariyati komariyati Kresensiana Anggita Sari Indang Sihombing Kristin Oktavia Simanjuntak Liguari, Boni Pasianus Linda Lucky Hartanti, Lucky Lulu Mudhiah M, Leony Agustine Mardiansyah Mardiansyah, Mardiansyah Mariani Mariani Marisi Aritonang Maswadi - Maswadi Maswadi Meiran Panggabean Memet Agustiar Mochammad Imron Awalludin Mochammad Meddy Danial Muanuddin - Muftia, Dika Muhammad Yusuf Muhsin Muhsin Natalia Lelo Mali Nia Permatasari, Nia Ningsih, Kurnia Noviana Noviana Nur Jannah Nurcolis Masjid Nurliza Nurliza Nurliza Nurliza Nurliza Nurliza Nurliza, Nurliza Nurliza, Nurliza Nurmainah - Petrus Yosapat Prihanto, Yanuar Priyo Saptomo Puput Ningsih Purwaningsih - Putri Destiani Rachmawati Rahmidiyani - RAMA, ROFINUS Ratna Herawatiningsih Rhois, Sufyan Amin Ricca Gideon Riduansyah - Rindang, Kurnianto Risyadi, Irfan Rogan, Hendro Rommy Patra Salsabela Salsabela Santi Santi Saputra, Desta Eko Sarina Sarina Setia Budi Shenny Oktoriana Sholva, Yus Silvia Uslianti Siti Hadijah Siti Halidjah Sri Wahyuningsih Stepanus Sahala Sitompul Suharyani, Anita SUPRAPTI, GUSNI Surachman - Sy. Hasyim Azizurrahman Syaifurrahman Syaifurrahman Syamswisna , Taufik Taufik U Edi Suryadi Udin Rinaldi Uti Asikin vanika lestari Vicki, Vicki Viero, Agustinus Vivi Bachtiar Wahyu Diansyah Wahyuni Wahyuni Wanti Fitrianti Wendy Windhu Putra Witarsa - Yohanes Gatot Sutapa Yopiana, Yopiana Yuline - Yulis Jamiah Yusra, Abdul Hamid A. Zubaidah R Zulfikri