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All Journal Sains Olahraga : Jurnal Ilmiah Ilmu Keolahragaan Farabi Majalah Ilmiah MOMENTUM Jurnal Berita Sosial Pendas : Jurnah Ilmiah Pendidikan Dasar JTP - Jurnal Teknologi Pendidikan JURNAL ILMU KEOLAHRAGAAN Jurnal Pedagogik Olahraga Al Iman: Jurnal Keislaman dan Kemasyarakatan Didaktik : Jurnal Ilmiah PGSD STKIP Subang Iqtishaduna : Jurnal Ilmiah Mahasiswa Hukum Ekonomi Syariah Berajah Journal Economic Reviews Journal Jurnal Karajata Engineering Jurnal Teknik Sipil Macca AL-QIBLAH: Jurnal Studi Islam dan Bahasa Arab ARUS JURNAL SAINS DAN TEKNOLOGI Jurnal Ilmiah Kepesantrenan Neoclassical Legal Review: Journal of Law and Contemporary Issues Mazalat: Jurnal Pemikiran Islam Multidisciplinary Indonesian Center Journal PESHUM Al Iman: Jurnal Keislaman dan Kemasyarakatan J-Proteksion : Jurnal Kajian Ilmiah dan Teknologi Teknik Mesin Interaction Lentera: Journal of Islamic Studies Edumaspul: Jurnal Pendidikan Mala'bi: Jurnal Manajemen Ekonomi
Mahmuddin Mahmuddin
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Religion Arts Humanities Automotive Engineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Physics Public Health Social Sciences Other

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Journal : Economic Reviews Journal

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Tren Fashion Syariah dalam Digitalisasi Marketing di Era Milineal dan Gen Z Sudarmi; Awaluddin, Murtiadi; Syam, Agus; Mahmuddin
Economic Reviews Journal Vol. 3 No. 3 (2024): Economic Reviews Journal
Publisher : Masyarakat Ekonomi Syariah Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56709/mrj.v3i3.329

Abstract

In the current era of digitalization of marketing, fashion is developing very rapidly, including Muslim or sharia fashion, so with this development, the author wants to know what fashion trends among millennial and generation Z children are in accordance with sharia rules and wants to know the understanding of millennial and gen Z children regarding ethical behavior. get dressed. The method used is a literature review using a descriptive qualitative approach, by reviewing several literature articles, then concluding the results of the problem, namely that the millennial generation and Gen Z with digital marketing are increasingly fashionable due to the ease of accessing various fashion models and in fashion they only consider it as covering the body (aurat), increasing self-confidence and self-identity as a Muslim, but does not pay attention to or understand the rules and ethics in applying fashion trends.
Co-Authors Abdul Mannang Abdullah Fikri Adnan Afriansyah Purba Agussalim, M. Ahmad Adhyaksa Ainun Azzahra Aldo Rahmat Pakpahan Ali, Muhammad Yunus Amansyah Amar, Ishak Andi Anggi Kemalasari Andi Nurfatimah Anggreawan Wardana, Dony Annie Myranika Ariadi Arima, Putra Asdin Agus Salim, Muh. Asmayanti Assidiq, Ilham Azhar Azhar Aziz Torang Koto Bambang Tripoli Barsihannor Annur Carry Rafles Naibah Chairad, Muhammad Charles Prakas Purba Dany Wahyu Depi Lisnawati Dewi Endriani Ellok Gita Fadia Farizal, Teuku Firdaus Muhammad Haeruddin Hardinoto, Nono Haris Kurniawan Hasisa Haruna Hasnah Aziz Hasnawia Helda Susanti Hespirawati Hidayat, Taufiq Al Ibrahim, Asma Ika Wisudawaty Imelda Rosiana Indo Santalia Indry Natalia Tambunan Jamir, M Jhon Olofman Sitompul Johannes Kristopel Manullang Kevin Hezekiel Sitinjak Krish Dwi Sadewa Pakpahan Lilih Wijayanto, Hendi M Agusalim Maidi Saputra Mansida, Amrullah Maria Olfah Mohamad Rifal Muhajirin, Muhajirin Muhammad Akbar Muhammad Alfian, Muhammad Muhammad Fadhil Hasani Muhammad Istiqamah Muhammad Japri Murtiadi Awaluddin Mustofa Kamil Muzdalipafah Sahib Nafis, Andi Ahmad Zahri Najwa NINGRUM NATASYA SIRAIT Norlidia Nurlaelah Abbas Nursalim Pahrul, Pahrul Pandri Zulfikar Putra, M. Sandi Putri Enjel Sitorus RACHMAT HIDAYAT Rachmat Hidayat Rafael Bonansius Hasudungan Nahampun Rahma Dewi Rahmat Giling Ramsiah Tasruddin Rif'an Syafruddin Rifaldo Pido Rifandi, Arif Rinaldy Rinaldy Rita Fazlina Samsul Fajeri Septian, Abdi Simbolon, Incen Martinus Sitorus Pane, Bessy Sopian Siregar Sri Rosmiana Sudarmi Syam, Agus Syamsuriaty Syukri Himran Uqbah Al Ansyari Usman Van Assel Simangunsong Veranita Veranita Wangsa, Fithriyah Arief Widia Willy Hope Sigalingging Winda Yuli Pertiwi Siregar Wisron Situmorang Wulan Purnamasari Zakir Husin Zuhrami DE Zuhrami DE Zulfan Heri Zulkifly Zulyaden, Zulyaden