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PENGARUH SERTIFIKASI HALAL, MOSLEM BRAND AMBASSADOR SERTA BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN PRODUK DENGAN TINGKAT RELIGIUSITAS KONSUMEN SEBAGAI VARIABEL MODERATING Azmi, Shofi Arba'atu; Saifudin, Saifudin
Al-Qashdu : Jurnal Ekonomi dan Keuangan Syariah Vol 3, No 2 (2023)
Publisher : Institut Agama Islam Negeri (IAIN) Ternate

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46339/al-qashdu.v3i2.1000

Abstract

The purpose of this research is to determine the influence of Halal Certification, Muslim Brand Ambassador, Brand Image on Product Purchasing Decisions with the Level of Religiosity as a Moderating Variable. The data used in this research is primary data. This data was obtained from distributing questionnaires by researchers to respondents. The samples taken were 100 respondents. The data collection technique is random sampling. The data obtained was then processed using SPSS20 tools. This research uses a quantitative type of research using multiple linear regression analysis and Moderate Regression Analysis (MRA). The results of this research indicate that the halal certification variable does not have a positive and significant effect on purchasing decisions. The Muslim brand ambassador variable has no positive and insignificant effect on purchasing decisions. Then the brand image variable has a positive and significant effect on purchasing decisions. Furthermore, the level of religiosity variable is unable to moderate the influence of halal certification on purchasing decisions. The level of religiosity is unable to moderate the influence of Muslim brand ambassadors on purchasing decisions. And finally, the level of religiosity can moderate the influence of brand image on purchasing decisions.Keywords: Halal Certification; Muslim Brand Ambassador; Brand Image; Buying decision; Level of Religiosity
Pendidikan Islam, Hukum Islam dan Tasawuf Pemikiran Syekh Nawawi Al-Bantani Saifudin, Saifudin; Triana, Neni
Mau`izhah : Jurnal Kajian Keislaman Vol 13 No 2 (2023): Volume XIII No. 2 Juli - Desember 2023
Publisher : Sekolah Tinggi Ilmu Tarbiyah (STIT) Syekh burhanuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Syekh Nawawi Al-Bantani merupakan tokoh yang piawai dalam gerakan dan pemikiran kependidikan. Sebagaimana dapat disaksikan, bahwa K.H Nawawi mau tidak mau bisa dikategorikan sebagai generasi awal yang mengembangkan sistem pendidikan pesantren, terutama di Jawa. Ia memegang teguh mempertahankan traidisi keilmuan klasik, suatu tradisi keilmuan yang tidak bisa dilepaskan dari kesinambungan secara evolutif dalam pembentukkan keilmuan agama Islam. Besarnya pengaruh pola pemahaman dan pemikiran Syekh Nawawi Banten terhadap para tokoh ulama di Indonesia, Nawawi dapat dikatakan sebagai poros dari akar tradisi keilmuan pesantren dan NU. Untuk itu menarik jika di sini diuraikan sosok sang kiai ini dengan sejumlah pemikiran mendasar yang kelak akan banyak menjadi karakteristik pola pemikiran dan perjuangan para muridnya di pesantren-pesantren. Dalam menyusun karyanya Nawawi selalu berkonsultasi dengan ulama-ulama besar lainnya, sebelum naik cetak naskahnya terlebih dahulu dibaca oleh mereka. Dilihat dari berbagai tempat kota penerbitan dan seringnya mengalami cetak ulang sebagaimana terlihat di atas maka dapat dipastikan bahwa karya tulisnya cepat tersiar ke berbagai penjuru dunia sampai ke daerah Mesir dan Syiria. Karena karyanya yang tersebar luas dengan menggunakan bahasa yang mudah dipahami dan padat isinya ini nama Nawawi bahkan termasuk dalam kategori salah satu ulama besar di abad ke 14 H/19 M.
Evaluation of the Implementation of (SSOP) and (GMP) in the Amplang Mackerel Fish Business in Pemangkat District, Sambas Regency Saifudin, Saifudin; Suprianto, Suprianto; Hanavi, Muhammad Ilham; Mogi, Gabriela; Hesti, Hesti; Agam, Beryaldi; Mahyudi, Indra
Journal of Fisheries and Marine Applied Science Vol 2 No 2 (2024): JUNE
Publisher : PAKIS JOURNAL INSTITUTE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58184/jfmas.v2i2.367

Abstract

This study aimed to evaluate the implementation of Sanitation Standard Operating Procedures (SSOP) and Good Manufacturing Practices (GMP) in the mackerel fish amplang business in Pemangkat District, Sambas Regency. The evaluation was conducted through direct observation and interviews using a checklist based on SSOP and GMP guidelines. Results showed that the implementation of SSOP and GMP was not yet optimal, with several non-conformities, particularly in aspects of production location and environment, building and facilities, production equipment, hygiene and sanitation facilities, employee hygiene, storage, food labeling, supervision, and employee training. However, some aspects were satisfactory, such as clean water supply, chemical handling, hygiene and sanitation programs, pest control, waste management, process control, product recall, and recording and documentation. Improvements in various aspects are needed to meet food safety standards and ensure product quality. This study recommends enhancing SSOP and GMP implementation to ensure the safety and quality of mackerel fish amplang products. Additionally, the application of cleaner production principles using the 1E4R strategy (Elimination, Reduce, Reuse, Recycle, Recovery) or 5R (Re-think, Re-use, Reduction, Recovery, Recycle) is suggested to prevent and reduce waste, with primary emphasis on prevention and reduction strategies.
Pencegahan Stunting Melalui Implementasi Program Pemberdayaan dan Kesejahteraan Keluarga di Desa Lalapin Kabupaten Kotabaru Saifudin, Saifudin; Rahman, Gazali; Agustina, Sitha Elvia
Jurnal Noken: Ilmu-Ilmu Sosial Vol. 9 No. 1 (2023): Desember 2023
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/jn.v9i1.3109

Abstract

This article aims to analyze stunting prevention through the implementation of the Family Empowerment and Welfare Program in Kotabaru Regency by taking a sample of research locations in Lalapin Village. The research results show that the indicators for implementing stunting prevention are appropriate in the context of implementing the Family Empowerment and Welfare Program. Several main indicators such as suitability of public policy implementation, interests of target groups, types of benefits, degree of change, location of decision making, program implementation, involvement of resources, power, interests, strategies of actors involved, as well as community compliance and understanding are implemented to prevent stunting. Based on research results, preventing stunting through the implementation of the Family Empowerment and Welfare Program has had a positive influence on the village. The actor's strategy is to provide outreach, counseling, and training about the bad impacts of stunting and appropriate ways to prevent it. However, in its implementation, several obstacles and problems were still found, such as village community compliance and understanding not yet fully occurring because they did not comply with the routine posyandu schedule. In general, prevention of stunting through the Family Empowerment and Welfare Program in Lalapin Village, Kotabaru Regency has been implemented well.
THE EFFECT OF SERVICE QUALITY ON COMMUNITY SATISFACTION AT THE DEPARTMENT OF POPULATION AND CIVIL REGISTRATION (DISPENDUKCAPIL) BANYUWANGI CITY Saifudin, Saifudin; Ximenes, Mateus; Widagdo, Suwignyo; H P, Agustin
ABM : International Journal of Administration, Business and Management Vol 3 No 2 (2021)
Publisher : Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/abm.v3i1.536

Abstract

Public service is one manifestation of the function of the state apparatus as a public servant, public service for the welfare of the community or citizens. Professional service means service that is characterized by public accountability and responsibility from public service providers. One of the functions that must be carried out by the government is the function of public services or the function of community services. To see it all can be packaged in the quality of service (real, reliability, responsiveness, assurance, empathy). The purpose of this study is to test and analyze the effect of the dimensions of service quality (real, reliability, responsiveness, assurance, empathy) simultaneously and partially on community satisfaction simultaneously at the Population and Civil Registration Service (DISPENDUKCAPIL) Banyuwangi City and see the most dominant variables. in service quality. The sample in this study was 138 respondents who used the purposive sampling technique. Data analysis used multiple regression tests, hypothesis testing, and coefficient of determination (R2). Based on the research, it is explained that all service quality variables have a simultaneous effect on people's satisfaction while partially three variables influence them (tangibles, reliability, and responsiveness) and two other variables. (certainty and empathy) do not affect employee satisfaction. From the fifth variable, it turns out that tangible variables (Physical Evidence) have a dominant influence on people's satisfaction.. Keyword: tangibles, realibility, responsivisness, assurance, empathy, and satisfaction
Analisis Persepsi Nasabah terhadap Merger Bank Syariah Indonesia Muarif, Ahmad Dalhar; Saifudin, Saifudin
JIOSE: Journal of Indonesian Sharia Economics Vol 1 No 2 (2022): September 2022
Publisher : Fakultas Syariah dan Ekonomi Islam Institut Pesantren Mathali'ul Falah

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (233.033 KB) | DOI: 10.35878/jiose.v1i2.498

Abstract

The announcement of the merger of Bank Syariah Indonesia caused customers to ask questions about various problems that overshadowed it, including problems with the future of the bank, products, services and other facilities. This study was conducted to reveal how the customer's perception of the merger of Indonesian Sharia Banks in Pati Regency with the aim of knowing the customer's perception of the merger of Indonesian Sharia Banks in Pati Regency. This research is a descriptive qualitative research with data taken from questionnaires and interviews. The analysis model uses the Miles and Huberman model with the results that the customer's positive perception of this merger is to support Islamic economic growth in the banking sector, because it is sharia / interest free, there are no service difficulties, states that they remain a customer of Bank Syariah Indonesia and the negative perception of this merger is all offices are located far away and have difficulty in service.
Tingkat kepuasan konsumen dalam belanja di Ayam Penyet Surabaya: Pengaruh label halal, kualitas pelayanan Islami, dan atmosfer toko Safrudin, Ryan; Saifudin, Saifudin
Journal of Halal Industry Studies Vol. 1 No. 1 (2022): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v1i1.431

Abstract

This research aims to determine the influence of halal labels, Islamic service quality, and store atmosphere on repurchase intention, with consumer satisfaction as an intervening variable. The number of samples in this research was 100 respondents. The data analysis technique was carried out using path analysis. The research results show that the halal label is insignificant to consumer satisfaction, while Islamic service quality and Store Atmosphere are significant. Islamic service quality has a positive effect on repurchase intention. The Store Atmosphere halal label is not significant in repurchase interest. Consumer satisfaction has a positive effect on repurchase interest. Halal labels cannot be mediated by repurchase interest, while Islamic service quality and store atmosphere can be mediated by consumer satisfaction with repurchase intention.
Faktor-faktor yang mempengaruhi Keputusan pembelian halal food di E-commerce di Kota Salatiga Winasa, Aprila Gusti; Saifudin, Saifudin
Journal of Halal Industry Studies Vol. 1 No. 2 (2022): Journal of Halal Industry Studies
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jhis.v1i2.560

Abstract

This research is motivated by the public's interest in Islamic economics by introducing them to the halal food industry. Concerning the halal food industry, people have unique and distinctive consumption behaviors and preferences in consuming halal food. This study aimed to determine the effect of lifestyle, brand ambassador, product quality, halal label, and religiosity on purchasing decisions. The data used in this study are the people of Salatiga who have purchased halal food products on e-commerce sites. The analytical model used in this study is multiple regression and moderated regression analysis (MRA), with the number of respondents in this study being 100 Muslim consumers. The research output shows that the lifestyle variable does not affect purchasing decisions. A brand ambassador has no significant effect on purchasing decisions. Product quality has a significant positive effect on purchasing decisions. The halal label has a significant positive effect on purchasing decisions. Religion weakens the influence of lifestyle on purchasing decisions. Religiosity weakens the influence of brand ambassadors on purchasing decisions. Religiosity weakens the influence of product quality on purchasing decisions. Religiosity strengthens the influence of the halal label on purchasing decisions.  
The Teacher's Efforts in Improving Students' Interest in Learning through Interactive Learning Strategies Saifudin, Saifudin; Mispani, Mispani; Setiawan, Dedi
International Journal on Advanced Science, Education, and Religion Vol 7 No 2 (2024): IJoASER (International Journal on Advanced Science, Education)
Publisher : Sekolah Tinggi Agama Islam Al-Furqan, Makassar - Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33648/ijoaser.v7i2.525

Abstract

This research is focused on the efforts by teachers of Akidah Akhlak in subjects’ interest in learning through interactive learning strategies in senior high school Ma’arif 06 of Seputih Raman Lampung Tengah. Which become the factor of inhibition and support in improving student's learning interest. This research is conducted by using field research approach (field researd) which is qualitative that implemented in junior high school Muhammadiyah of Kalirejo. Date collection is done by using interview, observation and documentation. Date analysis in this research by way of data reduction, data presentation, and conclusing drawing / verification. Testing the validity of the data obtained in this study by triangulation of sources, member check and improve persistence / keajegan observations. The results showed that teachers have eight efforts to increase students’ interest learning in senior high school Ma’arif 06 of Seputih Raman Lampung Tengah So that students become interested and enthusiastic in following the Akidah Akhalak learning. In addition there are several factors that hinder teachers in improving student learning interest such as lack of existing facilities and infrastructure, lack of supervision from parents to their children when at home, and not terancangnya learning system in accordance with learning objectives. Factors that support teachers in improving the interest of learning suiswa is the LCD that allows teachers to deliver material, the religious school environment helps pie teachers in improving student learning interest. Based on the results of the study of eight attempts made there is a dominant that gives an assessment of this is done because by providing value from the work of students will spur interest in learning. But the need to create competition and cooperation among students to spur their learning spirit. Keywords: Students Moral, Religious Education Learning
Building Tourist Loyalty Through Brand Elements: The Mediating Role of Destination Image in Demak Islamic Heritage Tourism Saifudin, Saifudin; Hartiningsih, Sepia; Rosalinda, Monika; Meisaroh, Putri
Li Falah: Jurnal Studi Ekonomi dan Bisnis Islam Vol 1, No 1 (2024): Special Edition: International Conference on Islamic Economics (ICOIE)
Publisher : Institut Agama Islam Negeri Kendari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31332/lifalah.v1i1.10769

Abstract

This study investigates how destination brand elements influence tourist loyalty in Islamic heritage tourism, with a particular focus on the mediating role of destination image. Using Demak - a historically significant Islamic city in Indonesia - as a case study, the research examines the relationships between brand awareness, brand quality, destination image, and tourist loyalty. Data was collected through a quantitative survey of 112 tourists from seven Indonesian provinces representing diverse demographic backgrounds. The analysis employs structural equation modelling with Partial Least Square (SEM-PLS) to test the hypothesized relationships. The findings reveal that destination image and brand quality significantly influence tourist loyalty, while brand awareness shows an indirect effect through destination image mediation. Notably, the study demonstrates that destination image serves as a crucial mediating factor in translating both brand awareness and brand quality into tourist loyalty. These results contribute to our understanding of brand management in religious tourism contexts and provide practical implications for destination managers seeking to enhance tourist loyalty. The study suggests that building strong destination loyalty requires not only developing quality tourism products but also cultivating a positive destination image that resonates with religious and cultural values.
Co-Authors A. Gani, A. Abdul Fadlil Abdurrohman Kasdi Abu Rokhmad Achmad Fuad, Erika Adila, Arina Hukmu Afif Noor Agam, Beryaldi Agung Nugroho Setiawan Agustina, Sitha Elvia Ahmad Jaenudin Aisa Rurkinantia Akbarizqi, Dheannisa Firdha Aldha Williyan Alfian, Muhammad Yusri Ali Maskur Anantama, Herlang Andi Salamah Andi Warisno Andri Nirwana AN Aprih Widayanto Apriliani, Fani Arafat, Mohammad Tajuddin Arifana Nur Kholiq, Arifana Nur Astuti, Yeni Dwi Atria, Mega Ayuningsih, Ayuningsih Azizatussoliha, Azizatussoliha Azmi, Shofi Arba'atu Badrus Zaman Bagiyo Condro Purnomo Briliyan Ernawati Budi Waluyo Burhanudin, Ade Corie Mei Hellyana Dedi Setiawan DERICK YUNANDA, DERICK Dhian Pratiwi, Novita Didin Saepuddin, Didin Doni Uji Widiatmoko, Syaikhu Rozi And Dyah Kusumawati Eni Rosnija Fachriaz, Nazri Sidqi Fadlilah, Nuzu Imam Fitria, Dessy Gandhi, Wingghayarie Patra Gazali Rahman, Gazali H P, Agustin Hamdan, Haslenna Hanavi, Muhammad Ilham Hartiningsih, Sepia Hesti Hesti Ilham Habibi, Ilham Indra Mahyudi Indriyanti, Lia Jamaludin Ghafur, Jamaludin Jannah, Marichatul Jihad, Fathul Julianto, Fajar Khasanah, Fitrohtul Ligery, Finny Luhur Wicaksono Lukman, Najah Lunaraisah, Lunaraisah M. Syarif Malikhah, Wafiyatul MARIA BINTANG Maruf Maruf, Maruf Maryanto - Meisaroh, Putri Mispani, Mispani Mogi, Gabriela Muarif, Ahmad Dalhar Mubtiati, Miatul Alfi Mufti, Mohammad Muhajir Muhajir, Muhajir Muhajir, M. Ali Muhammail, Muhammail Muhtadi Muhtadi Muji Setiyo Mulyadin, Mulyadin Murtafiah, Nurul Hidayati Muslimin Muslimin Mustafa, Muhamad Apep Mustahal, M. Mustika, Nindya Naufal Ishartono Nazar Nurdin Neni Triana, Neni Nisa', Khoirotin Noto Widodo Nursobah, Achmad Nuzul Imam Fadlilah Paiman Paiman Pertiwi, Imanda Firmantyas Putri Prasetya, Atika Indah Rahadyanti Prasetyo, Aries Heru Prasetyo, Bagas Arif Prihastuti, Emi Pristi, Anisa Nur Pujiastuti, Eka Purwanto, Wawan Puspita, Rosana Eri Putri, Novia Septiana Putrika, Afiatry Qurotul Uyun Rachman, Dzikri Fatur Rahmandika, Ghifari Risalief, Arbhat Rizani, Dwi Ahmad Rizki Amalia Rohmad, M. Ali Rohmah, Naelul Rosalinda, Monika Saepudin, Didin Safrudin, Ryan Saifudin Salam, Galih Abdu Sayed Akhyar Septian, Bambang Setyaningrum, Dwi Shofyana, Nurul Fauziati Siti Patimah Su, Jerry Chih Tsong Sudarmaji, Waluyo Sunandar Sunandar Sunanto Sunanto Surachman, Tisna Suseno, Gilang Sutama Sutoyo Sutoyo Suwignyo Widagdo Trilestari, Rr.Dian Indriana Widiyanto, Hari Winasa, Aprila Gusti Ximenes, Mateus Yanti Sri Rejeki Yayat Suharyat Yuline, Yuline