Article Per Year (5 Year)
p-Index From 2020 - 2025
7.567
P-Index
This Author published in this journals
All Journal Jurnal Ilmiah Psikologi Terapan Jurnal Statistika Universitas Muhammadiyah Semarang Medula JPM17: Jurnal Pengabdian Masyarakat JOURNAL OF EDUCATION SCIENCE Prosiding Temu Ilmiah Nasional X Ikatan Psikologi Perkembangan Indonesia JURNAL TEKNIK INFORMATIKA DAN SISTEM INFORMASI Jurnal Pembahsi (Pembelajaran Bahasa Dan Sastra Indonesia) CARADDE: Jurnal Pengabdian Kepada Masyarakat JIAFE (Jurnal Ilmiah Akuntansi Fakultas Ekonomi) Manuju : Malahayati Nursing Journal Jurnal Ilmu Kefarmasian Indonesia Jurnal IDAMAN (Induk Pemberdayaan Masyarakat Pedesaan) Community Development Journal Jurnal Sains Manajemen dan Bisnis Indonesia Jurnal Psikologi Jambi Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Essential: Essence of Scientific Medical Journal Indian Journal of Forensic Medicine & Toxicology Jurnal Insan Farmasi Indonesia PROFESSIONAL HEALTH JOURNAL J.Abdimas: Community Health International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Jurnal Farmanesia Stethoscope Publicio : Jurnal Ilmiah Politik, Kebijakan dan Sosial Jurnal Transportasi Multimoda Jurnal Ilmu Kebidanan (Journal of Midwivery Science) Jurnal Medika: Karya Ilmiah Kesehatan Journal of Accounting Research, Utility Finance and Digital Assets (JARUDA) International Journal of Community Engagement Payungi Ta'rim: Jurnal Pendidikan dan Anak Usia Dini Prosiding Seminar Informasi Kesehatan Nasional Academica : Jurnal Pengabdian Kepada Masyarakat Jurnal Media Akademik (JMA) paradigma agribisnis Journal of International Multidisciplinary Research Nan Tongga Health And Nursing Jurnal Kesehatan Edukasi Elita : Jurnal Inovasi Pendidikan Natural: Jurnal Pelaksanaan Pengabdian Bergerak Bersama Masyarakat Jurnal Intelek Dan Cendikiawan Nusantara Prosiding Seminar Nasional Pengabdian kepada Masyarakat (SINAPMAS) Jurnal Intelek Insan Cendikia Jurnal Pengabdian Masyarakat Jurnal Pelayanan Masyarakat Jurnal Standardisasi Jejak digital: Jurnal Ilmiah Multidisiplin paradigma agribisnis Jurnal Penelitian Transportasi Darat
Siti Maimunah
Jurusan Teknik Informatika, Fakultas Teknologi Informasi, Institut Teknologi Adhitama Surabaya
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

Published : 68 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 68 Documents
Search

 3   4   5   6   7 
Pengaruh Green Marketing, Kualitas Produk, dan Kepercayaan Konsumen Terhadap Keputusan Pembelian Produk Skincare Scarlett Pada Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Malikussaleh Ade Dhitta Vianda; Siti Maimunah; Chalirafi Chalirafi; Khairina Abdurrahman
Jurnal Intelek Insan Cendikia Vol. 2 No. 7 (2025): JULI 2025
Publisher : PT. Intelek Cendikiawan Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Green Marketing, kualitas produk, dan kepercayaan konsumen terhadap keputusan pembelian produk Skincare  Scarlett di kalangan Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Malikussaleh. Metode yang digunakan adalah kuantitatif. Data dikumpulkan melalui kuesioner yang dibagikan kepada 100 responden yang dipilih dengan teknik pengambilan sampel non probability. Analisis data dilakukan menggunakan Regresi Linier Berganda dan juga pengujian hipotesis dengan alat bantu aplikasi e-views 12. Hasil penelitian menunjukkan bahwa Green Marketing berpengaruh positif dan  signifikan terhadap keputusan pembelian dan kualitas produk berpengaruh positif dan signifikan terhadap keputusan pembelian sedangkan kepercayaan konsumen memiliki pengaruh positif namun tidak signifikan terhadap keputusan pembelian.
Pengaruh Kualitas Produk, Harga Dan Promosi Terhadap Keputusan Pembelian Produk Fiesta Adinda Fayza; Siti Maimunah; Nurainun Nurainun; Hamdiah Hamdiah
Jurnal Intelek Insan Cendikia Vol. 2 No. 7 (2025): JULI 2025
Publisher : PT. Intelek Cendikiawan Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kualitas produk, harga dan promosi terhadap keputusan pembelian produk Fiesta di Kota Lhokseumawe. Latar belakang penelitian ini didasari oleh meningkatnya persaingan bisnis pada frozen food di Indonesia yang dapat menyebabkan penurunan penjualan pada produk Fiesta. Sebanyak 100 konsumen dipilih sebagai sampel menggunakan metode non- probability sampling dengan pendekatan purposive sampling dengan kriteria jenis kelamin, usia, pekerjaan, pendapatan, dan yang membeli sekaligus mengonsumsi produk Fiesta. Data primer dalam penelitian ini diambil dengan cara membagi kuesioner secara Online (Goggle Form). Teknik analisis data yang digunakan adalah metode analisis regresi linear berganda dengan bantuan software program SPSS versi 21. Hasil penelitian ini menunjukkan bahwa kualitas produk, harga dan promosi memiliki pengaruh positif dan signifikan terhadap keputusan pembelian produk Fiesta
Edukasi Gemar Menabung Sejak Dini Melalui Kegiatan Mewarnai Celengan di SD Negeri 1 Gelam Adynda Dara Meylia; Novisah; Nurhasbiyah Maya Iswanti; Siti Maimunah
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 1 No. 5 (2025): AGUSTUS-SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/q40q1d86

Abstract

The habit of saving from an early age is a crucial strategy in fostering responsible financial character in children. The consumptive behavior among elementary school students indicates that most children do not yet understand the importance of setting aside pocket money for long-term needs. The "Saving Awareness and Piggy Bank Coloring" program at SD Negeri Gelam 1 was designed to introduce basic financial management concepts in a creative and enjoyable way. This activity aims to build students' financial awareness and motivation to save regularly. This study employed a qualitative descriptive approach involving 53 fifth-grade students at SD Negeri Gelam 1. The activity was conducted on July 28, 2025, as part of a Community Service Program (KKN) by university students. The steps included delivering a brief session on the benefits of saving, distributing plain piggy banks, coloring activities, presenting the finished products, and a reflection and Q&A session. Data were collected through observation, photo documentation, and informal interviews with students and teachers, and were analyzed descriptively to capture changes in student attitudes. The results revealed high enthusiasm among students, demonstrated by their active participation in every stage of the activity. Approximately 85% of students showed a positive shift in attitudes toward saving, reflected in their commitment to regularly fill their piggy banks at home. Teachers also observed ongoing discussions about savings among students after the activity. These findings suggest that art-based learning methods can be an effective strategy for instilling financial literacy values from an early age.
Penguatan Kapasitas Kompetensi Guru Kimia dalam Pengembangan Modul Ajar Terintegrasi Isu Lingkungan Kusumaningtyas, Pintaka; Iya’ Setyasih; Ramaulvi Muhammad Akhyar; Egi Syahrah Anggraeni; Sumarni; Siti Maimunah
CARADDE: Jurnal Pengabdian Kepada Masyarakat Vol. 8 No. 1 (2025): Agustus
Publisher : Ilin Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31960/caradde.v8i1.2648

Abstract

Isu kerusakan lingkungan di kawasan Delta Mahakam yang berada di wilayah kabupaten Kutai Kartanegara telah berada dalam kondisi kritis akibat deforestrasi hutan mangrove secara massive. Tujuan pengabdian kepada masyarakat ini adalah untuk meningkatkan kompetensi guru kimia di kabupaten Kutai Kartanegara dalam mengembangkan modul ajar terintegrasi isu lingkungan di kawasan Delta Mahakam. Tahapan pengabdian terdiri dari tiga tahap, yaitu: tahap persiapan, pelatihan dan pendampingan, serta evaluasi. Hasil yang diperoleh dari kegiatan pengabdian kepada masyarakat ini adalah peningkatan pengetahuan guru tentang isu lingkungan yang terdapat di kawasan Delta Mahakam berdasarkan hasil pretest dan posttest, dan peningkatan keterampilan guru dalam menyusun modul ajar terintegrasi isu lingkungan.
THE EFFECT OF PRODUCT QUALITY, BRAND IMAGE AND CONSUMER SATISFACTION ON CONSUMER LOYALTY XIAOMI SMARTPHONES IN LHOKSUKON CITY COMMUNITY Muhammad Nasrol; T.Edyansyah; Siti Maimunah; Sapna Biby
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 2 No. 7 (2023): JUNE
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v2i7.170

Abstract

This study aims to examine and analyze the effect of product quality, brand image, and consumer satisfaction on consumer loyalty Xiaomi smartphone in Lhoksukon City Community, North Aceh District. The research method used is quantitative method and the sampling technique is Incidental Sampling, then the data collection technique uses a questionnaire using a Likert scale. The results of the study explain that in the Product Quality variable (X1) Partially Product Quality has a positive and significant effect on Consumer Loyalty (Y) with ho rejected and Ha accepted, then on the Brand Image variable (X2) Brand Image has a partially positive and significant effect on Consumer Loyalty (Y) with Ho rejected and Ha accepted , then on the Consumer Satisfaction variable (X3 ) Consumer Satisfaction has a positive and significant effect on Consumer Loyalty (Y) with ho rejected and Ha accepted , then simultaneously Product Quality (X1), Brand Image (X2), and Consumer Satisfaction (X3) have a positive and significant effect on Consumer Loyalty (Y) in the Lhoksukon City Community.
ANALYSIS OF FACTORS IMPULSIVE BUYING (Case Study in Suzuya Lhokseumawe Mall) Adnan; Desi Ariani Rahayu; Siti Maimunah; T. Edyansyah
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 2 (2024): JANUARY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i2.345

Abstract

This research aims to determine and analyze the magnitude of the influence of implosive buying factors at Suzuya Mall, Lhokseumawe city and to find out which factors have the most dominant influence on impulsive buying at Suzuya Mall, Lhokseumawe city. The factors that influence impulsive buying in this research are Fashion Involvement, shopping lifestyle, and Store Atmosphere. Where data from these variables is taken using the incidental sampling technique, which is part of non-probability sampling. Where all these variables will be measured using an ordinal scale. The data used in this research is primary data obtained by distributing questionnaires to 100 respondents who made purchases at Suzuya Mall, Lhokseumawe city. The data analysis technique used is multiple linear regression with the help of SPSS software. The research results show that Fashion Involvement, shopping lifestyle, and Store Atmosphere have a positive and significant effect on impulsive buying at Suzuya Mall, Lhokseumawe city. Meanwhile, the results of the coefficient of determination test showed that implosive buying at Suzuya Mall, Lhokseumawe city was influenced by Fashion Involvement, shopping lifestyle and Store Atmosphere by 64 percent.
THE INFLUENCE OF HEDONIC SHOPPING VALUE ON INTERESTED IN BUYING DISCOUNTED PRODUCTS (Case Study of Isano Collection Lhokseumawe Store) Nadia Fajri; Siti Maimunah; Heriyana; Halida Bahri
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 3 (2024): FEBRUARY
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i3.378

Abstract

This research aims to see the influence of hedonic shopping value on interest in buying discount products (Case Study of the Isano Collection Lhokseumawe Store). The sampling technique in this research is accidental sampling. The sample in this research was 120 consumers who purchased at the Toko Isano Collection Lhokseumawe store. The analytical tools used are multiple linear regression tests and hypothesis testing using the t test and F test. The results of the research show that partially the variables Novelty, Enjoyment, Social Interaction have a positive and significant influence on Purchase Interest at the Isano Collection Lhokseumawe Store. Meanwhile, the variables Praise from other people and escape have no effect on buying interest at the Isano Collection Lhokseumawe Shop. The variables Novelty, Enjoyment, Social Interaction, Praise from others and escape have a positive and significant effect on Purchase Interest at the Isano Collection Lhokseumawe Store.
THE INFLUENCE OF PRODUCT QUALITY, CELEBRITY ENDORSER, BRAND IMAGE ON PURCHASE DECISION LOCAL SKINCARE PRODUCTS SCARLETT WHITENING IN LHOKSEUMAWE CITY Irsyah Akhirunanda; Siti Maimunah; Syamsul Bahri; Widyana Verawaty Siregar
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 7 (2024): JUNE
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i7.487

Abstract

This research aims to determine the influence of product quality, celebrity endorser, brand image on purchase decision local skincare products Scarlett Whitening in Lhokseumawe City. This type of research uses quantitative research methods. Data was collected using a questionnaire distributed to respondents with a scoring technique using an ordinal scale. The sampling technique in this research used a non-probability sampling technique with an accidental sampling method. The research was conducted on 100 samples of respondents using Scarlett Whitening in Lhokseumawe City. The data analysis technique used is the multiple linear regression analysis method, instrument testing (validity and reliability), classical assumption testing, hypothesis testing using the SPSS 20 program. The results of this research show that product quality has a positive and significant influence on purchasing decisions for Scarlett Whitening in Lhokseumawe City and brand image also have a positive and significant influence on purchasing decisions for Scarlett Whitening in Lhokseumawe City, while celebrity endorser has a negative and insignificant influence on purchasing decisions for Scarlett Whitening in Lhokseumawe City.
THE INFLUENCE OF PRICES, PROMOTIONS AND SECURITY ON SHOPEE ONLINE STORE PURCHASING DECISIONS (Case Study of Management Students at Universitas Malikussaleh) Sabitah Fina; Khairina AR; Heriyana; Siti Maimunah
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 10 (2024): SEPTEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i10.555

Abstract

Current technological developments support e-commerce or business activities through electronic media. Shopee is an online marketplace for buying and selling online easily and quickly. Shopee offers a variety of products ranging from fashion to daily necessities. This research was conducted to determine the influence of price, promotion and security on online shopee purchasing decisions at Malikussaleh University. The population in this study was men and women. Meanwhile, the number of samples used in this research was 93 respondents. This research uses a quantitative type with a sampling technique in the form of purposive sampling which is then carried out by distributing questionnaires to respondents who shop at the Shopee online store. The data analysis method used is multiple linear regression analysis using SPSS 25 and also hypothesis testing. Data analysis uses the classical assumption test, partial test (t), simultaneous test (f) and coefficient of determination test. The results of the research show that: (1) Price has a significant effect on online Shopee purchasing decisions for Malikussaleh University Management students (2) Promotion has no significant effect on Shopee online purchasing decisions for Malikussaleh University Management students (3) Security has a significant effect on Shopee online purchasing decisions for Malikussaleh University Management students. Malikussaleh University Management students and (4) Price, promotion and security have a significant influence on online shopee purchasing decisions among Malikussaleh University Management students.
THE EFFECT OF PRODUCT REVIEWS, TRUST, AND PRICE ON PURCHASE DECISIONS IN THE TIKTOKSHOP MARKETPLACE ON MALIKUSSALEH UNIVERSITY STUDENTS Rini Maulinda; Heriyana; Siti Maimunah; M. Subhan
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 3 No. 11 (2024): OCTOBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v3i11.593

Abstract

The purpose of this study was to determine how much influence product reviews, trust influence, price influence, on purchasing decisions in the TikTok marketplace. The method used is quantitative, the population is Malikussaleh University students from the 2018-2022 intake who have made purchasing decisions on TikTok, while the number of samples used is 174 respondents, so the data used is primary data from the results of the questionnaire, data analysis using multiple linear regression and hypothesis testing. The results of this study indicate that product reviews have a significant effect on purchasing decisions on TikTok, this is because the significance value is 4.180> 1.974. Trust has a significant effect on purchasing decisions on TikTok, this is because the significance value is 4.355> 1.974. Price has a significant effect on purchasing decisions on TikTok, this is because the significance value is -3.461 <-1.974. Product reviews, trust, and price have a significant effect on purchasing decisions, this is because the significance value is 67.173> 3.05.
Co-Authors Ade Dhitta Vianda Adinda Fayza Adnan Adnan Adnan Adynda Dara Meylia Agus, Adhe Septa Ryant Ahmad Najmudin Ahmad Sobari Ainun R Ajra Ahdima Akmal Walad Ahkas Alfi Sapitri Ali Djamhuri Amila Amila Anton Purwanto Ardi Sopian Arief Priyo Nugroho Arif Rifa’i Asep Kusnali Atik Badi’ah Atik S. Kuswati Avip Nasrullah Bagus Muljadi Bahri, Halida Begum Fauziyah Bella Alfifah Chairil Akhyar Chalirafi, Chalirafi Cindy Fatia Suhelen Dendi Maulana Nur Denny Satria Desi Ariani Rahayu Deta Uli Anggreni Dian Sa'idah Diyan Effendi E. Didik Subiyanto Egi Syahrah Anggraeni Eka Vicky Yulivantina Endang Purwati RN Fatya Nurul Hanifah Fitria Ayuningtyas Galuh Tunggal Prastiti Gunarmi Gunarmi - Hajar Sugihantoro Hamdiah Hamdiah Hamdiah Heriyana Hernisawati Hery Widijanto Hetilaniar Hetilaniar Iis Noventi IKE SAPUTRI Ikramuddin, Ikramuddin Indah Manfaati Nur Irfa Lailatul Ni’mah Irfan Ardani Irsyah Akhirunanda Iya’ Setyasih Jajuk Herawati Karim, Abdul Khairina Abdurrahman Khairina AR Khoiru Rohmah Kusmiyati Kusmiyati Kustiawati Ningsih Lidya Chotimah M. Subhan Maria Sri Hartati Masita, Elly Dwi Meligasari L. Gaya Mohamad Yani Mohammad Shoimus Sholeh Mohd. Heikal Muhammad Nasrol Mukarrama Mukarrama Muliani Munandar Nabila Fitriani Nadia Fajri Naufal Bachri, Naufal Nelly Siringoringo Nilha Widya Ramdhani Ninik Wahyuni Novisah Nurainun Nurainun Nurainun Nurdianov Aqma Nurhasbiyah Maya Iswanti Nurul Hidayah Nurul Qadariyanti Pintaka Kusumaningtyas Qoidul Khoir Rachmat Indratjahaja Radhiah Radhiah Rahmadaniar Aditya Ramaulvi Muhammad Akhyar Ratna Widyasari Renny Puspitarini Rico Nur Ilham Riki Radinata Rina Devianty Rini Maulinda Riska Ismawati Hakim Riska Yuni Chandra Rita Marthalena Zega Rusydi Abubakar Sabitah Fina Safrina Safrina Sapna Biby Selasih Putri Isnawati Hadi Shobihatus Syifak Sindy Nindia Maretha Haris Tanti Siska Nurul Abidah Siswanto Pabidang Siti Nur Hasina Solly Aryza Sri Rahayu Ningsih SUMARNI Suryani Dwi Rahayu Susanti Faipri Selegi Susi Ernawati Syamsul Bahri T. Edyansyah, T. Edyansyah Tiara Shinta Megasatya Tri Dayakisni Tri Mukti Lestari Tsania Adilla Putri Utari Ayuningtyas Widyana Verawaty Siregar Yohana Dian Putri Yuyun Yueniwati Zesika Intan Novelia Zuhairiah Nasution, Zuhairiah Zulfa Auliyati Agustina Zurian Anhar