Article Per Year (5 Year)
p-Index From 2020 - 2025
25.159
P-Index
This Author published in this journals
All Journal INTERNATIONAL JOURNAL OF CULTURAL AND SOCIAL SCIENCE Golden Ratio of Marketing and Applied Psychology of Business E-JRM International Journal of Scientific Multidisciplinary Research (IJSMR) International Journal of Economics and Management Research
Abdul Kodir Djaelani
Universitas Islam Malang
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Social Sciences

Published : 180 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 176 Documents
Search
Journal : E-JRM

 14   15   16   17   18 
Pengaruh Kualitas Produk, Harga, Promosi Digital Dan Citra Merek Terhadap Keputusan Pembelian Produk Mie Instan Indomie Al Fani, Fahmiatus Silmiyah; Djaelani, Abdul Kodir; Slamet, Afi Rachmat
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 13 No. 02
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract This study was conducted to determine and analyze the influence of product quality, price, digital promotion and brand image on the purchasing decision of Indomie instant noodle products simultaneously and partially on Warmindo consumers in Sidoarjo. The population in the study was the consumer of Warmindo who had purchased Indomie instant noodles at Warmindo at least once, the exact number of which was unknown. The approach method used a non-probability sampling technique, namely purposive sampling, which is a sample collection technique based on certain criteria using a questionnaire distributed to 100 respondents and using the SPSS analysis tool. The results of the study showed that product quality, price, digital promotion and brand image simultaneously influenced the purchasing decision variable of Indomie instant noodle products and partially product quality, price, digital promotion and brand image influenced the purchasing decision variable of Indomie instant noodle products. Keywords: Product Quality, Price, Digital Promotion, Brand Image, Purchasing Decision
Pengaruh Labelisasi Halal Dan Harga Terhadap Keputusan Pembelian Produk Mie Samyang (Studi Kasus Pada Mahasiswa FEB Unisma Angkatan 2018) Rumkel, Abdul Rahman; Djaelani, Abdul Kodir; Hardaningtyas, Ratna Tri
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract This study aims to determine the effect of halal labeling and price on purchasing decisions for samyang noodle products (Case Study of Students of the Faculty of Economics and Business, Islamic University of Malang, Class of 2018). The type ofresearch used is explanatory research with a quantitative approach. The sample inthis study obtained 55 respondents with the technique used in this study purposive sampling. The results showed that halal labeling and price simultaneously had a positive and significant effect on purchasing decisions. Recently, many products that have not been halal certified have resulted in consumers, especially Muslim consumers, finding it difficult to distinguish which products are truly halal and can be consumed in accordance with Islamic law from products that are not haram. It is presumed that most of the snack products on the market are not clearly halal. Therefore, the halalness of a product is a mandatory requirement for Muslims, be it food, medicine or other consumer goods. Keywords: Halal Labeling, Price, and Purchase Decision.
Pengaruh Harga, Promosi, Dan Brand Image Terhadap Minat Beli Konsumen Dalam Menggunakan Produk Pada Aplikasi Maxim Di Kota Malang Malik, Abdul; Djaelani, Abdul Kodir; Amin, Muhammad Sirojuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract This research aims to analyze the influence of price, promotion and brand image on consumer buying interest in using products on the Maxim application in Malang. In this research, data collection methods were used using questionnaires. The population of this research is Maxim application users in Malang with a sample of 75 respondents. The analysis technique used is multiple linear regression and hypothesis testing using SPSS for Windows software. The conclusions of this research are price promotion and brand image simultan have a positive and significant effect on consumer buying interestm,  price simultan has a positive and significant effect on consumer buying interes, promotion simultan has a positive and significant effect on consumer buying interest,  brand Image simultan has a positive and significant effect on purchasing interest.  Keywords: Price, Promotion, Brand Image, and Purchase Interest 
Pengaruh Leadership, Self-Development, Dan Self-Efficacy Terhadap Kinerja Anggota UKM Panorama Photography. (Studi pada UKM Panorama Photography Universitas Islam Malang) Yuliandri, Diah; Djaelani, Abdul Kodir; Rahman, Fahrurrozi
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract This study aims to analyze the influence of Leadership, Self-Development, and Self-Efficacy on the Performance of UKM Panorama Photography members at Universitas Islam Malang. The research employs a quantitative method with multiple linear regression analysis. Data were collected through questionnaires distributed to 45 UKM members. The results indicate that Leadership, Self-Development, and Self-Efficacy simultaneously have a significant effect on member performance. However, partially, only Self-Development has a positive and significant influence on performance, while Leadership and Self-Efficacy do not significantly affect it. The implications of this research provide insights for organizational management to prioritize member self-development to enhance performance. Keywords: Leadership, Self-Development, Self-Efficacy, Performance, UKM Panorama Photography
Pengaruh E-WOM, Live Streaming Dan Viral Marketing Terhadap Keputusan Pembelian Produk Somethinc Di TikTok Prameswari, Levi Andini Cantika; Djaelani, Abdul Kodir; Millaningtyas, Restu
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract This study aims to analyze the effect of E-WOM, live streaming, and viral marketing on somethinc purchasing decisions on tiktok. This type of research is using quantitative methods. The population is students of Islamic university campuses in Malang City, namely Unisma, UMM, UIN with a sample size of 140 respondents and the use of sampling techniques, namely non-probability sampling. The data source comes from primary data through distributing questionnaires and using SPSS version 25.0 as a data analysis tool. The test results show simultaneously  and partially that E-WOM (X1), Live Streaming (X2), and Viral Marketing (X3) have a positive effect on Purchasing Decisions (Y). Keywords :       E-WOM, Live Streaming, Viral Marketing, Purchase Decision.
Pengaruh strategi Penetapan harga, Kualitas Layanan, Dan Kepuasan Pelanggan Terhadap Loyalitas Pelanggan Pada Umkm Kacang Tanah Di Wilayah Wonomerto Probolinggo (Studi Pada UMKM Kacang Tanah Di Desa Pohsangit Lor) Idrus, M; Djaelani, Abdul Kodir; Rahmawati, Rahmawati
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract This study aims to analyze the effect of pricing strategy, service quality, and customer satisfaction on customer loyalty in peanut UMKM in Pohsangit Lor Village, Wonomerto District, Probolinggo Regency. In an era of increasingly tight business competition, understanding the factors that influence customer loyalty is crucial for UMKM in order to survive and grow.The research method used is a quantitative approach with data collection techniques through questionnaires distributed to peanut UMKM customers in the area. The data obtained were analyzed using multiple linear regression methods to determine the effect of each variable on customer loyalty.The results of the study indicate that pricing strategy has a significant effect on customer loyalty, indicating that competitive prices can increase customer retention. In addition, service quality also contributes positively to building customer loyalty, where good service increases customer satisfaction and attachment to the product. Customer satisfaction is proven to be a mediating variable that strengthens the relationship between pricing strategy and service quality on customer loyalty.Thus, peanut MSMEs in Pohsangit Lor Village are advised to continue to improve service quality and implement pricing strategies that are in accordance with customer preferences in order to increase customer loyalty. Keywords: The Influence of Pricing Strategy, Service Quality, and Customer Satisfaction on Customer Loyalty
Kepuasan Kerja Sebagai Mediasi Antara Work Family Conflict Terhadap Kinerja Karyawan Pastry Shop Retawu Deli Malang Azza, Bilqiis Rihhadatul; Djaelani, Abdul Kodir; Amin, Muhammad Sirojuddin
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract This study aims to analyze the effect of work family conflict on employee performance with job satisfaction as a mediating variable. The research method used is quantitative with a causal associative approach. Data were collected through distributing questionnaires to all employees of Retawu Deli Malang pastry shop with saturated sampling technique, so that the number of samples used in this study was 51 respondents. Data analysis was performed using the Partial Least Square (PLS) method using SmartPLS 3.0 software. The results of the study showed that work family conflict did not have a significant effect on employee performance or job satisfaction. On the contrary, job satisfaction has a positive and significant effect on employee performance. In addition, job satisfaction cannot act as a mediator in the relationship between work family conflict and employee performance. These findings show that in the context of the service industry such as the Retawu Deli pastry shop, the job satisfaction factor is more dominant in determining employee performance than work-family conflict. Therefore, employee performance improvement strategies should be focused on creating a more flexible and supportive work environment, as well as providing incentives that can increase employee job satisfaction. Keywords: Work family conflict, Service Industry, Mediation, Employee Performance, Job Satisfaction
Pengaruh Digital Marketing, Brand Awareness dan Brand Image Terhadap Keputusan Pembelian Produk Moisturizer Pada Skincare Skintific (Studi Pada Mahasiswi Universitas Islam Malang Angkatan 2021) Putri, Devina Anggraini; Djaelani, Abdul Kodir; Primanto, Alfian Budi
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract This study aims to determine and analyze the relationship between the influence of digital marketing, brand awareness and brand image on purchasing decisions on skintific skincare. This study uses a case study on Unisma students where data is obtained by distributing questionnaires via g-form to Unisma students selected by purposive sampling. Determination of the number of samples in this study using the Slovin formula and the results obtained were 96 respondents. The analysis methods used in this study are instrument testing, (validity testing, reliability testing), normality testing, classical assumption testing (multicollinearity testing, heteroscedasticity testing), multiple linear regression analysis, hypothesis testing (F test and t test), determination coefficient testing (Adjusted R2) data processing using the IBM SPSS 26 program. The results of this study indicate that the influence of digital marketing, brand awareness, brand image simultaneously influences purchasing decisions. Digital Marketing partially influences purchasing decisions, Brand Awareness partially influences purchasing decisions, Brand Image partially influences purchasing decisions. Keywords: Digital Marketing, Brand Awareness, Brand Image, Keputusan Pembelian
Pengaruh Faktor Hygiene Dan Motivasi Terhadap Kepuasan Kerja Karyawan Pada CV Sayap Mas Nusantara Kabupaten Malang Maulana, Muhammad Rizqi; Djaelani, Abdul Kodir; Rahman, Fahrurrozi
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract This research purposes to examine the impact of hygiene factors and motivation elements on employee job satisfaction at CV Sayap Mas Nusantara in Malang Regency. This research employs quantitative research methods. The population of this study was 1500 employees from CV Sayap Mas Sukosari in Gondanglegi, Malang Regency. Meanwhile, the sample applied the Slovin formula on the calculated findings of 94 samples. The data used are secondary and primary data collected through questionnaire approaches. The data analysis approach employed is instrument testing: validity, reliability, normality, multiple linear regression analysis, hypothesis testing (simultaneous, partial, and coefficient of determination). The study's findings demonstrate that both the Hygiene and Motivation factors have a substantial impact on employee job satisfaction at CV Sayap Mas Nusantara Malang Regency. Part of the findings revealed that the hygiene element had no significant effect on employee job satisfaction, whereas work motivation did..Keywords : Hygiene Factors, Work Motivation, Job Satisfaction
Pengaruh Gaya Kepemimpinan, Disiplin Kerja, Lingkungan Kerja Dan Komitmen Organisasi Terhadap Kinerja Karyawan Studi Pada Pemadam Kebakaran Kota Batu Adelia, Keysya; Djaelani, Abdul Kodir; Utama, Satria Putra
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 14 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Abstract In the modern era, the demands on the performance of public sector organizations, especially the Fire Service, are getting higher. This study aims to analyze the influence of leadership style, work discipline, work environment, and organizational commitment on the performance of employees of the Batu City Fire Service. This study uses a quantitative method and uses the type of explanatory research, by distributing questionnaires and interviews to obtain 45 respondents, the results of the study are analyzed using multiple regression analysis. The results of the study show that simultaneously, leadership style, work discipline, work environment, and organizational commitment have a significant effect on employee performance. Partially, leadership style, work discipline, work environment, and organizational commitment each have a positive and significant influence on the performance of employees of the Batu City Fire Service. In conclusion, improving the performance of employees of the Batu City Fire Department can be achieved through an increase in effective leadership style, high work discipline, a conducive work environment, and a strong organizational commitment. Keywords : Influence Of Leadership Style, Work Discipline, Work Environment And Organizational Commitment
Co-Authors A. Agus Priyono Abadiah Sholekhah Alsadilla Abd Halim Abd. Hakam Abd. Wahed Abdillah, Mohammad Rifki Abdul Malik Abdullah Syakur Novianto ABS, M Khoirul Achmad Agus Priyono Achmad Rian Abimanyu Adelia, Keysya Adib Lazward Irkhami Aditya Yoga Pratama Adrika Fardisa Maskuna Afi Rachmat Slamet Afi Rahamat Slamet Afi Rahmat Slamet Afi Rahmat Slamet Afifah Ardiyanti Pramesti Agung Sunanto Ahmad C Ahmad Nur fajar Ahmad Nurdin Ahmad Zied Almathori Zohri Aji Achmad Syaifullah Akhmad Muzzaki Al Fani, Fahmiatus Silmiyah Aleria Irma Hatneny Alfiah Alfiah Alfian Budi Primanto Alfrian Nidal Ali, Risa Risanti Alif Taufan Wijaya Alif Wahyu Wicaksana Alvin Mauludi Setiawan Ameirul Widiananda Amin, Muhammad Sirojuddin Amita Rizki Anak Agung Gede Sugianthara Andi Normaladewi Anggraini, Diah Ayu Anggriani, Rini Anisah Fauziyah Aniyah, Nabila Masrurotul Annisa Sari Arif Irvan Arini Fitri Mustapita Arini Fitria Mustapita Arista Dwi Lestari Ashar Ashar Asifa Imarda Asrori, Mukhamad Sobih Astri Sukma Andini Aulia Firma Hairera Awaludin Awaludin Aziz, Latifatul Hamida Azza, Bilqiis Rihhadatul A’izzatul A’yun Bagas Baskoro Bagus Alisyah Putra Bahris Syamsi Baiq Nurul Liza Basalamah, Muhammad Ridwan Bima Nufrizar Rosyidi Brahmantyo Yudistira Bulgis Bulgis Cyndi Khoryratu Hikmah Dharma Yudha Dimas Aditya Eka Wardana Dina Fauzia Nurcholifah Dina, Zakiyatul Rohmah Dinda Yulian Triasa Dinni Mufazatul Himah Dwi Apriliana Edwin Adha Mulia Eka Farida Erik Ibrahim Eris Dianawati Ervita Ayu Astika Etty Saraswati Eva Sulistiana Fahrurrozi Rahman Fahrurrozi Rahman Faiqotul Khumaidah Farandi, Alfin Dafa Hans Fatoni, Muchammad Arif Febi Mulyasari Febytria Nur Imawati Feni Haryati Susilaningsih Gali Styowidodo Hakiki Mufarozi Hanik Uswatul Munawaroh Hardi Pratama Hasin, Muhammad Khoirul Havisfal Alviansyah Hilya Salsabila Ibnu Zakaria Ida Fitriana Ida Ismawati Idrus, M Ifah, Nadrian Ifan Zainul Hasan Iffah Alfi Masruroh Ihwanul Mutaqin Ika Febriana Ike Roudhotul Ulfa Imam Muhtadin Indah Kusuma Wardani Indira Tiara Dewi Lestari N. M Indriani, Iin Irawan, Alfina Zahra Irfan Febriansyah Istna Muyassaroh Ita Athia Ita Kurniawati Jayak Ferdwiyono Khairunnisa Khairunnisa Khalikusabir Khalikusabir Khalikussabir, Khalikussabir Khilmatuz Zuhriyah WADUN Kusumawardani, Nabilla Anjali Lia Sari Devi Lia Setyo Rimawati Lisa Qotrunnada M. Cholid Mawardi M. Hufron M. Khoirul Anwarudin Broto Suharto M. Rahmad K M. Risqi Roynaldi M. Rizky Ardiansyah M. Rizky Radhiyya M. Yusuf M. Zain Ainur Roat Madra’ie Madra’ie Maqnin, Lailil Maschanuddin, Muhammad Agil Masdiki, Eka Ali Maulana, Muhammad Rizqi Maya Andini Mega Lestari Mery Asti Wulandari Mia Novitasari Millaningtyas, Restu Moch. Ardiansyah Pramudya Moh Basyiruddin Moh Uwais Al-Qorni Moh. Romli Moh. Zaini Mohamad Fausen Mohammad Agus Solikin Mohammad Amin Mohammad Hariyanto Mohammad Rizal Muamar Kadafi Muamar Kadhafi Muh. Dhiyaurrohman Muhamad Adis Prayoga MUHAMMAD AGUS SALIM Muhammad Habib Sulthoni Muhammad Hasin Muhammad Khoirul Fata Muhammad Mansur Muhammad Muinul Hamid Muhammad Munir Muhammad Naufal Nur H Muhammad Risalul Huda Muhammad Taufiq Annawawi Muhammad Wifaqul Azmi Muliana Nafiah Mutia Dwina Setiani Mutiansi Hanifah Nadia Surya Safitri Nafisa Nur Aini Nia Ella Feradiana Ni’matus Syafi’ah Nofan Adi Saputra Nor Sisah Novranti Aulia Rahmaudina NUR AINI Nur Aini Ida Safitri Nur Atika Zuchrufillah Nur Diana Arofah Nur Hamimah Nur Maisunatul Aflachiyah Al awwaliyah Nurhaini Nurhaini Nuri Antin Rahmadila Nuri Nuri Nurul Dwi Astuti Nurul Hadi Pradiska Tri Kumalasari Prameswari, Levi Andini Cantika Pratitha Sungging Parantri Puji Astuti Puput Mayasari Putri Putu Samad Putri, Devina Anggraini Putri, Elok Islamiyah Dirna Rachmita Dwi Novianti Rahmawati, Rahmawati Rangga Dio Maydano Wicaksono Rasman Buton Ratna Tri Hardaningtyas Ratna Tri Hardaningtyas, Ratna Tri Raudatul Jannah Refi Cipta Fidrian Reny Afrevita Resti Dewanti Putri Restu Millaningtyas Restu Millaningtyas Resty Septiana Reza Amanullah Rusydi Rifky Nur Fadilla Rijalul Faqih Hadi Rizka Fitriyatul Ilmiyah Robet Tanaka Romy Fatchurrozi Roni Rusdian Farqih Ruliyanti, Linda Fuji Rumkel, Abdul Rahman Safi, Fadila Salamah, Ah-lam Umul Khoir Salsabil Maulidia Luthfia Salsabila, Unik Hanifah Satria Putra Utama Selfi Apriliya Selvi Dwi Rahmawati Sevrilia Budi Pratiwi Sindi Adha Sindi Wulandari Sisi Purwati Siti Asiyah Siti Nur Afiyah Sofyan Wahyono Sonia Kartikasari Sri Rezeki Sulis Amaliyatul Afifah Supriyanto Tafta Suharto Risky Tri fita Khoirotun Muaffifah Tri Handari Wahyu Pancarani Tri Iswandi Tria Indriani Dian Lestari USWATUN HASANAH Via Ainun Nur Habibah Vivin Ulfiantari Agustina Wahyu Akbar Firmansyah Wahyu Imam Buchori Wardani, Putri Kusuma Widiana Lendia Imanun Nikmah Wilda Rahmawati Wildan Ridza Sidani Wildana, Muchamad Rizal Windy Meilinda Auerin Yosep Darson Yuli Mindarti Yuliandri, Diah Yunia Lindawati Yunita Ainun Savitri Yusvita Pavita Syamsudin Zaidanil Kamil Zaitun Maharani