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The Influence Of Price Perception And Service Quality On Purchasing Decisions At Tansoe Nature Coffee Tasikmalaya Maulana, Rizky; Muhamad Pauzy, Depy
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.903

Abstract

This study aims to determine the Influence of Price Perception and Service Quality on purchasing decisions at Tansoe Nature Coffee. The research method uses quantitative methods with a survey approach, the survey in this study to Tansoe Nature Coffee consumers with a sample of 100 consumers. The data used is primary and secondary data. The data analysis technique that is used is Multiple Linear Regression Analysis using SPSS Software v.25. The results of hypothesis testing research show that Price Perception and Service Quality have a Significant Effect on Purchasing Decisions at Tansoe Nature Coffee simultaneously Price Perception and Service Quality have a significant influence on Purchasing Decisions. Partially Price Perception has a significant influence on Purchasing Decisions. Partially, the Quality of Service has a significant effect on purchasing decisions.
The Influence of Product Quality and Price Discount on Purchasing Decisions (A Survey on consumers at Wendy’s Transmart in the city Tasikmalaya) Lugina, Gilang Syefa; Pauzy, Depy Muhamad; Rahwana, Kusuma Agdhi
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.913

Abstract

This study aims to determine the effect of product quality and price discounts on purchasing decisions (Survey of consumers at Wendy's Transmart Tasikmalaya). This study uses a survey method. The type of data used is primary data and secondary data, with a research sample of 100 respondents from consumers and using the accidental sampling method. The analytical tool used in SPSS version 25. Data collection techniques used interviews, questionnaires and documentation studies. The results showed that product quality and price discounts simultaneously had a significant effect on purchasing decisions. Product quality partially has a significant effect on purchasing decisions. Discounts partially have a significant effect on Purchase Decisions.
The Effect Advertising Attractiveness, Price Perception, And Electronic Word Of Mouth On Buying Interest (Survey On Consumers of managements students at Perjuangan University) Putri, Nuraeni Mutiara; Rakhmat , Cece; Pauzy , Depy Muhamad
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.918

Abstract

This study aims to determine the partial and simultaneous effect of advertising attractiveness, price perception, and electronic word of mouth on Shopee users' buying interest in Management Study Program students Perjuangan University. The method used in this study is a quantitative method with a consumer survey approach with a sample of 100 respondents. The data collected is in the form of data which is carried out using a questionnaire technique. Analysis of the data used in this study using multiple linear regression analysis, correlation coefficient and coefficient of determination using SPSS version 26 software. The results show that advertising attractiveness, price perception and electronic word of mouth simultaneously and partially affect buying interest.
The Influence Of Taste And Price Perception On Onsumer Decisions In Purchasing Honda Beat Motorcycles At Dealers CV. Sinar Mas Honda Kusmana, Arya Esa; Muhamad Pauzy, Depy; Lestari, Suci Putri
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.920

Abstract

This study aims to determine the influence of taste and price perception on consumer decisions in purchasing Honda beat motorcycles at deales CV. Sinar Mas Honda. The method used is a quantitative approach with a reserch sample of 100 respondents from consumers of Honda Beat Motors CV. Sinar Mas Honda. The data used is primary data. The analytical tool used in this study is multiple linear regression using SPSS version 25. The results showed that the Tastes felt by consumers of Honda Beat CV. Sinar Mas Honda had very hight criteria. Price perception on consumers of Honda Beat CV. Sinar Mas Honda had very affordable criteria. Simultaneously taste and price perception have a significant influence on purchasing decisions. Partially taste has a significant influence on purchasing decisions. Partially, price perception has a significant effect on purchasing decisions.
The Effect Of Quality Of Service And Promotion On Purchase Decision (Consumer Survey at Sandy Make up Tasikmalaya) Setianingsih, Neti; Muhamad Pauzy, Depy; Putri Lestari, Suci
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.925

Abstract

This study aims to determine the effect simultaneously and partially of Quality of service, Promotion, Purchase Decision in Sandy Make up Tasikmalaya City. The method used in this research is method a survey. The research data were obtained by distributing questionnaires to 100 respondents. Data analysis in this study used multiple regression analysis using SPSS software. The results of this study indicate that the Quality of service, Promotion simultaneously have a significant effect on Purchase Decision. Quality of service partially significant effect Purchase Decision. promotion has a significant effect on Purchase Decision.
The Influence Of Price Perception, Taste, And Location On Customer Satisfaction (Survey On Customers Of Café Shelter Wisata Galunggung) Nursarah, Wulan; Fitriadi, Budhi Wahyu; Pauzy, Depy Muhamad
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.926

Abstract

This study aims to determine the effect of perception of price, taste, and location of sales on customer satisfaction at Café Shelter Wisata Galunggung Tasikmalaya. The method used in this research is a quantitative approach method with a survey method. The population in this study is unknown and the sample is taken using random sampling. While the determination of the number of respondents (samples) using purposive sampling as many as 100 respondents. The analytical tool used is multiple regression analysis. SPSS version 25 is used. The results show that price perception and taste simultaneously have a significant influence on customer satisfaction. Price perception partially has a significant influence on customer satisfaction. Taste partially has a significant influence on customer satisfaction. The sales location partially has no significant influence on customer satisfaction.
The Effect Of Product Quality And Packaging On Brand Image (Survey On Consumers Crispy Baby Fish Mr. O Tasikmalaya) Kurniasari, Ajeng; Pauzy, Depy Muhamad; Lestari, Suci Putri
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.927

Abstract

This study aims to determine the effect of product quality and packaging on brand image on crispy baby fish Mr.O Tasikmalaya'sThe method used in this research is a quantitative approach with a survey method. The population in this study is unknown and the sample is taken using Nonprobability Sampling. While determining the number of respondents (samples) using the Incidental Sampling method as many as 100 respondents. The analytical tool used is multiple regression analysis. SPSS version 25 is used.  The results showed that product quality and packaging simultaneously had a significant effect on brand image. Partially product quality has a significant influence on brand image. Partially, packaging has a significant effect on brand image.
The Influence Of Perception Of Price And Pacilities On Consumer Statisfaction Of Mini Soccer Indosoccernesia In Tasikmalaya City Mi’raj, Jamal Saepul; Sutrisna , Arga; Pauzy , Depy Muhamad
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.937

Abstract

The purpose of this study was to determine the effect of perception of price and pacilities simultaneously or partially on consumer statisfaction of Mini Soccer Indosoccernesia in Tasikmalaya City. Survey of Indosoccernesia consumers in Tasikmalaya City. The research method used is descriptive and verification method. The sample in this study amounted to 100 respondents. Data collection was carried out using a questionnaire. The data analysis used is multiple regression analysis. The results of this study indicate that perception of price and pacilities simultaneously have a significant effect on consumer statisfaction. Partially, perception of price has a significant effect on consumer statisfaction. Partially, the pacilities has a significant effect on consumer statisfaction.
The Influence Quality Of Goods And Service Quality On Consumer Statisfaction Of Ano Abadi Meubel Cikatomas Yoansyah, Isep; Sutrisna , Arga; Pauzy , Depy Muhamad
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.938

Abstract

The purpose of this study was to determine the effect of the quality of goods and service quality simultaneously or partially on consumer statisfaction of Ano Abadi Meubel Cikatomas. Survey of Ano Abadi Meubel consumers in Cikatomas. The research method used is descriptive and verification method. The sample in this study amounted to 100 respondents. Data collection was carried out using a questionnaire. The data analysis used is multiple regression analysis. The results of this study indicate that quality of goods and service quality simultaneously have a significant effect on consumer statisfaction. Partially, quality of goods has no significant effect on consumer statisfaction. Partially, the service quality has a significant effect on consumer statisfaction.
The Effect Of Quality Of Service And Prices On Consumer Satisfaction At Klontongan Iyos Kawalu Shop, Tasikmalaya City Hermawan, Jajang; Pauzy , Depy Muhamad; Lestari , Suci Putri
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.939

Abstract

The purpose of this study was to determine the effect of service quality and price simultaneously or partially on consumer satisfaction at the Klontongan Iyos Kawalu Tasikmalaya store. The research method used is a quantitative method with a survey approach. The sample in this study amounted to 100 respondents. Data collection was done by using a questionnaire. The results of this study show that simultaneously service quality and price have a significant effect on customer satisfaction. Partially the quality of service has a significant effect on customer satisfaction. Partially, the price has a significant effect on consumer satisfaction.
Co-Authors Abdul Ghonisyah, Ghaling Achmad Adi Maulana Adnan Robi Senjaya Aeni, Rani Nur Afiani, Dini Nurrizky Agustin, Silvi Ai Kusmiati Asyiah Ai Kusmiati Asyiah Ajeng Kurniasari Alda Nita Nur Agustin Ambariyah, Neng Siti Andri Kusmayadi Andrian Sulistiono Angga Prasetya Annisa Fitriyani Aprizha, Wynne Zaskhia Arga Sutrisna Ari Arisman Ari Arisman Ari Risman arif Arif Arif Arif Arif Arifin, Miftah Syamsul Aris Sandi Krisna Mulyana Arisman , Ari Arisman, Ari Arya Esa Kusmana Asep Nizar Assaukani Askolan Askolan Askolani Askolani Askolani Askolani, Askolani Asyiah, Ai Kusmiati Ayu Sri Wandini Barin Barlian Budhi Wahyu Fitriadi Cece Rakhmat Cece Rakhmat Cece Rakhmat Clarisha Rindiani Dani Fajar Dedi Mulyadi Della Apriani Denis Pranata Destia Nur Wiardi Dewi Sri Rahayu Dewi Sri Rahayu, Dewi Sri Dhiyaa Durrotunnashah Dini Lestari, Dini Dudu Risana Edwin Bahrudin Erik Nurjaman Sidik Erik Ridwan Erika Joanna Hosea Fahrul Riza Fauzi Fatimah, Tessa Fitrah Nur Fauziah, Reza Ayu Febriany, Rizka Nurhaliza Feby Febriandini Firmansyah, Hary Fitri Nurul Romdona Fitria Lestari Fitriyyah, Ulfah Gian Riksa Wibawa Gilang Permana Gilang Syefa Lugina Giva Revani Dewi H. Cece Rakhmat Hagi Akbar Alamsyah Handayani, Rade Hani Nurhayani Haq, Teguh Zaenul Hary Firmansyah Heny Hendrayati Hermawan, Jajang Hosea, Erika Joanna Ilham Fadhilah Firdaus Ilham Ramdani Rahman Iqbal Nurfauzi Arif Irawan, Irly Artiara Irna Melinda Irsan Deriski Isep Yoansyah Isti Amelia Gani Isti Sindrika Ekawati Jajang Hermawan Jamal Saepul Mi’raj Jamilah, Dedeh Krisma Rama Nagara Kukuh Indra Liswana Kuraesin, Sara Kurniasari, Ajeng Kusmana, Arya Esa Kusuma Agdhi Rahwana Leli Nispi Fauzi Lestari , Suci Putri Lestari, Suci Putri Lugina, Gilang Syefa Lutfi Alfiani Maulana, Muhammad Gifarulfajri Mega Wulan Mega Wulan Michelle Debora Saragih Miftah Syamsul Arifin Mila Karmila Mila Karmila Mila Karmila Mi’raj, Jamal Saepul Mohammad Dava Rifqi Hermawan Mukarom, Muhammad Rifki Danil Mustafa, Hana Hawda Sultoni Nadia Kurnia Rachmawati Nadia Nur Qalby Neng Gita Jannatun Nisa Neng Siti Ambariyah Neti Setianingsih Nisa, Neng Gita Jannatun Nita Fauziah Oktaviani Nuraeni Mutiara Putri Nurazizah, Tasha Shafa Nurmayanti, Risma Nursarah, Wulan Oktaviani , Nita Fauziah Özdemir, Mehmet Gökhan Purnomo, Ari Ade Putri Lestari, Suci Putri, Amelia Putri, Nuraeni Mutiara Rade Handayani Raden Anisa Indriani Savitri Rahmah, Amalia Rakhmat , Cece Rakhmat, Cece Ramadhan Dwi Cahya Ratih Hurriyati Ratih Purnamasari Reza Ayu Fauziah Rifky Paldiyasa Riksa Wibawa, Gian Rina Erliyana Rini Amelia Risma Nurmayanti Rita Tri Yusnita Rivaldi Tustina Riza Reziana Ruhimat Rizky Desyanti Fauziah Rizky Maulana Rizky Maulana, Rizky Rizky Muhammad Anzani Rudy Azhar Setiawan Rully Angie Alwani Salsabila Putri Suharyantoa Salsabila, Salsa Saputra, Gilang Eka Setiaji, Soni Setiaji Setianingsih, Neti Silvi Agustin Silvia Intan Suviatna Siti Fatin Arbah Sobariah, Iis Aisyah Solihah, Ulia Inayatu Soni Setiaji Setiaji Sri Ayu Agustini Sriyulianti, Dina suci putri lestari Suci Putri Lestari Suci Putri Lestari Sutrisna , Arga Sutrisna, Arga Tessa Fitrah Nur Fatimah Tina Priwastyani Titin Patimah Trisky Mahesa Prameswari Ulfah Fitriyyah Vanessa Gaffar Wandini, Ayu Sri Wawan Sukmana Wibawa, Gian Riksa Wulan Nursarah Yandie Ramadhany Yanto Herdianto Yasinta Sabilla Yoansyah, Isep Yuni, Nurna Yuniar, Evilia Sri