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All Journal Jurnal Manajemen dan Organisasi IMAGE Journal of Business Management Education (JBME) Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Martabe : Jurnal Pengabdian Kepada Masyarakat ABDIMAS SILIWANGI OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi International Journal of Economics, Business and Accounting Research (IJEBAR) Reswara: Jurnal Pengabdian Kepada Masyarakat Journal of Indonesian Management Jurnal Ekonomi Perjuangan (JUMPER) Jurnal Fokus Manajemen Jurnal Akuntansi, Manajemen dan Bisnis Digital Jurnal DIALEKTIKA : Jurnal Ilmu Sosial Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Journal of International Conference Proceedings Jurnal Ekonomi dan Binsis Jurnal Manajemen, Akuntansi, Ekonomi JISMA: Jurnal Ilmu Sosial, Manajemen, dan Akuntansi Jurnal Penelitian Ekonomi Manajemen dan Bisnis Jurnal Publikasi Ilmu Manajemen Jurnal Publikasi Sistem Informasi dan Manajemen Bisnis (JUPSIM) Jurnal Manajemen Kreatif dan Inovasi Jurnal Ekonomi, Bisnis, dan Akuntansi Journal of Management and Creative Business (JIMBE) Journal of Management, Economic, and Accounting Jurnal Manajemen Pariwisata dan Perhotelan Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis Riset Ilmu Manajemen Bisnis dan Akuntansi Jurnal Nuansa: Publikasi Ilmu Manajemen dan Ekonomi Syariah Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Socius: Social Sciences Research Journal Dinamika Publik: Jurnal Manajemen dan Administrasi Bisnis Journal of Management Accounting, Tax and Production Pusat Publikasi Ilmu Manajemen Maslahah: Jurnal Manajemen dan Ekonomi Syariah JEBD Neraca Manajemen, Akuntansi, dan Ekonomi Master Manajemen Journal of Islamic Economics and Finance Jurnal Pusat Manajemen Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Jurnal Bisnis, Manajemen, dan Akuntansi Global Leadership Organizational Research in Management Jurnal Ekonomi, Manajemen, Bisnis, dan Akuntansi J-CEKI Ulil Albab Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
Rita Tri Yusnita
Univeristas Perjuangan Tasikmalaya
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences

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The Influence Of Word Of Mouth And Brand Image On Purchasing Decisions In Make Over Cosmetics (Survei of Make Over Consumers in Tasikmalaya City) Heryani, Rena; Yusnita, Rita Tri; Barlian, Barin
Journal of Management, Economic, and Accounting Vol. 3 No. 2 (2024): Juli-Desember
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jmea.v3i2.429

Abstract

This research aims to determine the simultaneous and partial influence of word of mouth and brand image on purchasing decisions for Make Over cosmetic products. The research method used in this research is a quantitative research method with a survei approach. The sampling technique used was incidental sampling and the sample taken was 100 respondents. The analytical tool used is the multiple regression equation. The research results show that word of mouth and brand image simultaneously have a significant influence on purchasing decisions for Make Over cosmetic products. Word of mouth partially has a significant influence on purchasing decisions for Make Over cosmetic products. Brand image partially has a significant influence on purchasing decisions for Make Over cosmetic products.
Analysis Of Current Ratio And Debt To Equity On Return On Equity (Case Study of a Pulp and Paper Sub-Sector Company for the 2017-2022 Period) Pratama, Muhammad Jordy; Yusnita, Rita Tri; Lestari, Suci Putri
Journal of Management, Economic, and Accounting Vol. 3 No. 2 (2024): Juli-Desember
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jmea.v3i2.430

Abstract

This research aims to analyze and determine the partial influence of Current Ratio (CR) on Return On Equity (ROE). To analyze and find out whether there is a partial influence of the Debt to Equity Ratio (DER) on Return On Equity (ROE). To analyze and determine the influence of the Current Ratio (CR) and Debt to Equity Ratio (DER) simultaneously on Return On Equity (ROE). The population used in this research is pulp and paper sub-sector companies listed on the Indonesian Stock Exchange (BEI) for the 2017-2022 period. The sample selection for this research was determined using the purposive sampling method, where the researcher selected the sample based on the assessment of sample members' criteria which were adjusted to certain considerations. Based on these criteria, there are 7 companies in the pulp and paper sub-sector that are the research samples. The type of data used is secondary data originating from publications on the official websites of related companies and the Indonesian Stock Exchange (BEI) in the form of annual financial reports. For data collection, documentation techniques were used. The data analysis technique used is panel data regression with the help of SPSS 23. Based on the research results, it is concluded that the Current Ratio (CR) and Debt to Equity Ratio (DER) simultaneously have a significant effect on Return On Equity (ROE). Partially, Current Ratio (CR) has no significant effect on Return On Equity (ROE). Meanwhile, Debt to Equity Ratio (DER) partially has no significant effect on Return On Equity (ROE).  
Pengaruh Fasilitas Kerja, Disiplin Kerja Dan Motivasi Kerja Terhadap Prestasi Kerja Pegawai Pada Diskominfo Kota Tasikmalaya Ramdan, Muhamad; Yusnita, Rita Tri; Lestari, Suci Putri
Socius: Jurnal Penelitian Ilmu-Ilmu Sosial Vol 3, No 2 (2025): September
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.17154249

Abstract

This study aims to determine and analyze the extent to which work facilities, work discipline, and work motivation contribute to improving employee work performance at the Communication and Informatics Office of Tasikmalaya City. The research method used is a survey method with a quantitative approach. The types of data used include primary and secondary data, while the sampling technique is carried out by census of all employees of the Communication and Informatics Office of Tasikmalaya City. Data analysis uses multiple regression to test the simultaneous and partial effects of independent variables on the dependent variable. The results of the study prove that work facilities, work discipline, and work motivation together have a significant effect on employee work performance. Furthermore, partial analysis also shows that each variable, namely work facilities, work discipline, and work motivation, has a significant effect on employee work performance.
Pengaruh Stres Kerja Dan Motivasi Kerja Terhadap Turnover Intention Karyawan CV. Sollu Citra Muslim Karmita Karmita; Rita Tri Yusnita; Mila Karmila
Journal of Islamic Economics and Finance Vol. 1 No. 4 (2023): November: Journal of Islamic Economics and Finance
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/jureksi.v1i4.434

Abstract

This study aims to determine and analyze the effect of work stress and work motivation in CV. Sollu Muslim Image and Its Influence on Turnover Intention. This research model uses a survey method with a causality research design. Data collection techniques were carried out by distributing questionnaires to CV employees. Sollu Citra Muslim as many as 63 people. Data analysis technique using Path Analysis. Based on the results of the study it is known that work stress and work motivation have a negative and not significant direct effect on turnover intention. Both Work Stress and Work Motivation have a negative and not significant direct effect on Turnover Intention. Therefore it is suggested that companies can increase back Work Stress, Work Motivation and Turnover Intention so that they can have a positive impact and achieve company goals in the future.
Pengaruh Pelatihan Kerja, Dan Reward Terhadap Kinerja Karyawan Rima Zamilah; Askolani Askolani; Rita Tri Yusnita
Jurnal Publikasi Ilmu Manajemen Vol. 2 No. 3 (2023): September: Jurnal Publikasi Ilmu Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupiman.v2i3.2281

Abstract

The purpose of this study is to determine and analyze the effect of job training, rewards, and employee performance at Hotel Santika Tasikmalaya. The research method used is a quantitative method with a survey approach, the data obtained directly through a questionnaire to 65 respondents taken from Hotel Santika Tasikmalaya employees. Sampling used saturated sampling technique and the analytical method used in this study was multiple linear regression analysis using SPSS 25 software. Based on the results of the study, job training variables were included in the good classification, reward variables were included in the good classification and employee performance was included in the good classification. The test results show that job training and rewards simultaneously have a significant effect on employee performance at Hotel Santika Tasikmalaya. Job training partially has a significant effect on employee performance and reward partially has no significant effect on employee performance.
Pengaruh Persediaan Bahan Baku Dan Kapasitas Mesin Terhadap Volume Produksi Di Pabrik Temulawak : Studi Kasus Pada PT Bintang Mas Di Tasikmalaya Tommy Ariestia Suhendra Tee; Rita Tri Yusnita; Suci Putri Lestari
Master Manajemen Vol. 1 No. 4 (2023): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v1i4.149

Abstract

The objective of this study was for determine and analyze the effect of the amount of raw material inventory and engine capacity simultaneously to volume production at PT Bintang Mas. The sample of this research is company data on the number of inventories of raw materials, machine capacity and production volume in 2018-2020 at PT Bintang Mas. The collection of data through observation. The data used in this research is secondary data in the form of a company's internal data PT Bintang Mas, Based on the results of multiple regression analysis and hypothesis testing by using test of F can be seen that simultaneously the number of inventories of raw materials) and engine capacity significantly affects the volume of production. While based on the hypothesis test by using test t count that the partial amount of raw material inventory there is a significant effect on the volume of production and the capacity of the machine partially significant effect on the volume of production.
PENGARUH GAYA KEPEMIMPINAN DAN IKLIM KERJA TERHADAP KINERJA KARYAWAN (Studi Kasus Pada KSPPS Tunas Artha Mandiri Cabang Tasikmalaya) Fernando Aldiansyah; Cece Rakhmat; Rita Tri Yusnita
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 1 No. 3 (2022): September : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v1i3.770

Abstract

This study aims to determine the influence of leadership style and work climate on employee performance at KSPPS Tunas Artha Mandiri Tasikmalaya Branch employees (Case Study on KSPPS Tunas Artha Mandiri Tasikmalaya Branch). The method used is a quantitative approach with a research sample of 36 respondents from employees of KSPPS Tunas Artha Mandiri Tasikmalaya Branch. The data used are primary data and secondary data. The analytical tool used in this study is multiple linear regression analysis using SPSS version 25. The results show that simultaneously leadership style and work climate have a significant effect on employee performance. Partially leadership style has a significant effect on employee performance. Partially the work climate has a significant effect on employee performance.
ANALISIS PROFITABILITAS UMKM BERBASIS KULINER PRODUK LOKAL DI MASA PERALIHAN PANDEMI MENUJU ENDEMI Yusnita, Rita Tri; Fitriadi, Budhi Wahyu
JURNAL EKONOMI PERJUANGAN Vol. 6 No. 1 (2024): Jurnal Ekonomi Perjuangan (JUMPER)
Publisher : LP2M Universitas Perjuangan Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36423/jumper.v6i1.1640

Abstract

This study aims to analyze the profitability of MSMEs based on local culinary products in the city of Tasikmalaya, especially during pandemic and endemic times, with the aim of seeing whether there are significant differences between the financial performance of MSMEs during pandemic and endemic times. The emergence of the global Covid-19 pandemic outbreak has had an impact on business activities so that it has affected sales levels and has had an impact on company profits. Restrictions on economic activity during the pandemic began to be relaxed during the endemic period. The method used in this study is descriptive and quantitative comparative analysis, with a survey approach where a sample of 55 local culinary-based MSME groups is taken which are considered representative, using a purposive sampling technique, from a population of 545 culinary-based MSME groups in the city of Tasikmalaya. The data analysis tool used in this study was the Wilcoxon signed test. The results of the study show that in general the profitability of MSMEs during the pandemic can still be said to be quite good, although there are several MSMEs that have negative profitability values. In general, the profitability of MSMEs during endemic times can be said to be good, and there are no more MSMEs that have negative profitability values. There is a significant difference between the profitability of MSMEs during pandemic and endemic periods.
Pengaruh Harga, Kemasan dan Cita Rasa Terhadap Keputusan Pembelian di Comring ‘Kaya Rasa” Amal, Husnul; Yusnita, Rita Tri; Rahayu, Isyana
Jurnal Manajemen, Akuntansi, Ekonomi Vol. 4 No. 2 (2025): Jurnal Manajemen, Akuntansi, Ekonomi (September)
Publisher : CV. Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59066/jmae.v4i2.1738

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh harga, kemasan, dan cita rasa terhadap keputusan pembelian konsumen pada produk Comring “Kaya Rasa” di Kabupaten Tasikmalaya. Dengan menggunakan teknik purposive sampling, kuesioner disebarkan kepada 100 responden, dan data diolah menggunakan analisis regresi linier berganda. Hasil penelitian menunjukkan bahwa harga dan kemasan tidak berpengaruh signifikan terhadap keputusan pembelian, mengindikasikan bahwa konsumen kurang sensitif terhadap kedua faktor tersebut dalam konteks produk ini. Sebaliknya, variabel cita rasa terbukti memiliki pengaruh positif dan signifikan terhadap keputusan pembelian. Hal ini menegaskan bahwa kualitas dan keunikan rasa menjadi faktor penentu utama yang mendorong konsumen untuk memilih dan membeli Comring “Kaya Rasa,” sehingga produsen perlu memprioritaskan kualitas rasa sebagai keunggulan kompetitif.
Co-Authors Adam Triana Irawan Agis Pebrian Agus Nurhidayat Agus Peni Jaelani Agustin, Laela Ahmad Munsyi Muttaqi Ai Kusmiati Aisyah Ai Kusmiati Asyiah Ai Kusmiati Asyiah Ajmal Eka Mulya Mulya Al Zahra, Salsabila Alamsyah, Amzan Nur Alisya Febriana Alpi Nurunisa Alya Putri Salsabila Amal, Husnul Amelia Aprilliyani Muttaqin Amzan Nur Alamsyah Andina Nopianti Andri Esa Permana Angga Prasetya Anggun Riyanti Anis Asma’uswatun Nisa Anis Asma’uswatun Nisa Arga Sutrisna Arga Sutrisna Arga Sutrisna Ari Arisman Ari Arisman arif Arif Arif Arif, Arfi Arisman, Ari Asep Hermawan Askolani Askolani Askolani Askolani Askolani Asyiah, Ai Kusmiati Ayu Larasati Azis Azis Barin Barlian Budhi Wahyu Fitriadi Cece Rakhmat Cecep Abdul Hak Citra Pratiwi Damayanti Wulandari Dani Fajar Daniel Fauzia Sandi Dea Handayani Denni Mochamad Faisal Depy Muhamad Pauzy Dina Pebrianti Dinda Anjani Dudu Risana Dwiki Rizki Utama Edwin Bahrudin Elisa Nurchoiriah Ernawati Ernawati Ersy Muhamad Irsyad Erwinda Hesti Pertiwi Evilia Sri Yuniar Fahmi Saepullah Astari Fauziah, Melsy Dinari Fawzia Pratama Putra Herlambang Fernando Aldiansyah Fernando Aldiansyah Fitri Nuraeni Gian Riksa Wibawa Gilang Tendi Abdillah Hakim, Gisan Hilman Handayani, Siti Ririn Dian Hendi ali permana Heryani, Rena Hidayah, Raifa Nur Ilham Fadhilah Firdaus Inawati, Apriliani Intan Diahcinta Leonan Iqbal Nurfauzi Arif Irawan, Irly Artiara Irly Artiara Irawan Isyana Rahayu, Isyana Ita Sukmawati Karmita Karmita Kusuma Agdhi Rahwana Lestari, Mida Septa Lestari, Suci Putri Listanti, Yeja Firginia Majdudah, Gina Sa’adatul Mega Wulan Mega Wulan Melihatin, Melli Meyrandi, Rifki Redha Mila Karmila Mila Karmila Mila Karmila Moch Faisal Akbar Mohamad Fazar Fadilah Muhamad Ramdan, Muhamad Muhammad Dzikri Bima Saputra Muhammad Gunawan Muhammad Luthfi Sani Nady Rizky Ardiansyah Nancy Savitrie Setiadi Nauzal Zamzami Nita Fauziah Oktaviani Nopianti, Andina Nurhidayat, Agus Nuri Masruroh Nurjaman, Agis Nurul Nurrohmah Ainul Yakin Nurunisa, Alpi Oktaviani, Indiarti Oktaviani, Nita Fauziah Pamungkas, Muhamad Dito Patimah, Euis Patimah, Titin Pratama, Muhammad Jordy Priyanto, Arief Dwi Purnomo, Ari Ade Putri Lestari, Suci Putri Salsa Alicia Putri, Marsha Vanessa Raifa Nur Hidayah Rakhmat, Cece Ranti Salmawati Rena Kuspita Sari Rendi Muhamad Prayoga Rifki Redha Meyrandi Rima Melati Rima Zamilah Rina Nurlinawaty Rizky Adam Fauzi Fadilla Ruchyat, Winona Susilawati Sahrul Ramdani Salgangga, Selji Salgangga Salsabila, Aulia Zahra Setiadi, Nancy Savitrie Shela Tri Agustina Sheren Slavia Yusup Sigit Pratama Silvia Intan Suviatna Silvia Maulita Silviana Nurhilman Sintia, Elis Suci Putri Lestari suci putri lestari Suci Putri Lestari Suci Putri Lestari Suci Putri Lestari Suci Putri Lestari SUSANTI Sutrisna, Arga Teddy Irawan Teli Muhamad Adam Titin Patimah Tommy Ariestia Suhendra Tee Tricilla, Elsa Tujjahra, Dita Raudya Utama, Dwiki Rizki Vira Nur Zahra Wibawa, Gian Riksa Winda Windiyani Wiwit Juwita Wulandari, Erdina Yulianti Yuniar, Evilia Sri Zahra, Vira Nur Zannath, Reza Faisal