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All Journal MediaTor: Jurnal Komunikasi SALAM: Jurnal Sosial dan Budaya Syar-i Jurnal Kajian Komunikasi KARSA: Jurnal Sosial dan Budaya Keislaman (Journal of Social and Islamic Culture) Nomosleca ETNOSIA : Jurnal Etnografi Indonesia JRK (Jurnal Riset Komunikasi) Jurnal Studi Komunikasi Inklusi Journal of Disability Studies Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Nyimak: Journal of Communication Jurnal Komunikasi MetaCommunication; Journal Of Communication Studies Jurnal SOLMA EKONOMIS : Journal of Economics and Business Dinamisia: Jurnal Pengabdian Kepada Masyarakat Regula Fidei : Jurnal Pendidikan Agama Kristen Pendas : Jurnah Ilmiah Pendidikan Dasar Jurnal Pengabdian Masyarakat AbdiMas Jurnal Pendidikan Sejarah dan Riset Sosial Humaniora (KAGANGA) KACANEGARA Jurnal Pengabdian pada Masyarakat Asian Social Work Journal Jurnal Sosial Humaniora IKRA-ITH ABDIMAS Journal of Education, Humaniora and Social Sciences (JEHSS) Jurnal Komunikasi Profesional Jurnal Ilmiah LISKI (Lingkar Studi Komunikasi) Simulacra Jurnal Riset Komunikasi Jurnal Penelitian Sosial Ilmu Komunikasi Communication DIALEKTIKA Avant Garde Communicology: Jurnal Ilmu Komunikasi Jurnal Ekonomi Manajemen Sistem Informasi PERSPEKTIF Cendekia : Jurnal Pengabdian Masyarakat Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Amalee: Indonesian Journal of Community Research & Engagement Inter Komunika: Jurnal Komunikasi Coverage: Journal of Strategic Communication Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat Ekspresi dan Persepsi : Jurnal Ilmu Komunikasi Jurnal Ilmiah Manajemen Kesatuan Journal of Digital Education, Communication, and Arts (DECA) Jurnal Komunikasi Nusantara Jurnal Komunikasi Nusantara Jurnal Pasopati : Pengabdian Masyarakat dan Inovasi Pengembangan Teknologi Jurnal Abdimas Ilmiah Citra Bakti (JAICB) JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Buana Komunikasi (Jurnal Penelitian dan Studi Ilmu Komunikasi) Charity : Jurnal Pengabdian Masyarakat ABDI MOESTOPO: Jurnal Pengabdian pada Masyarakat Calathu: Jurnal Ilmu Komunikasi J.Abdimas: Community Health Ikomik: Jurnal Ilmu Komunikasi dan Informasi Jurnal Media dan Komunikasi Indonesia ASPIRATION Journal Jurnal Ilmu Komunikasi Scriptura : Jurnal Ilmiah Jurnal Riset Manajemen Komunikasi Jurnal Signal INCOME: Indonesian Journal of Community Service and Engagement Jurnal Indonesia Sosial Teknologi Room of Civil Society Development Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi ABDIKOM al-Balagh : Jurnal Dakwah dan Komunikasi Indonesian Journal of Humanities and Social Sciences Pratyaksa: Jurnal Ilmu Pendidikan, Sosial dan Humaniora Room of Civil Social Development JIMEKA
Fitria Ayuningtyas
Program Studi Ilmu Komunikasi, Fakultas Ilmu Sosial Dan Ilmu Politik,Universitas Pembangunan Nasional Veteran Jakarta, Jalan Raya Fatmawati No. 1, Pondok Labu, Jakarta Selatan
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Instructional Strategy for Teaching Children with Autism in the Classroom Afriani, Anindita Lintangdesi; Ayuningtyas, Fitria; Yuliandri, Putrawan
Jurnal Indonesia Sosial Teknologi Vol. 6 No. 1 (2025): Jurnal Indonesia Sosial Teknologi
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jist.v6i1.1357

Abstract

This research looks at a number of persons who have communication problems due to various diseases. Children with autism are one of them. Because children with autism have three basic disorders: communication, social interaction, and behavior, their communication and social interaction will undoubtedly differ from those of typical children. This research will look into instructional communication for children with autism in the classroom at Rumah Autis Depok. Rumah Autis is a social institution created to fill the gap between the demand for therapeutic locations and schools for children with autism and special needs who come from low-income households. The ethnography of communication approach was used in this research because ethnography of communication focuses on communication processes that involve language and culture. The findings of this research indicated that the communication utilized by children with autism, particularly instructional communication in the classroom, is quite unique and distinct. Teachers must speak firmly but not loudly or repeatedly. Therefore, the students easily understand. Children with autism are easily distracted, and thus, the teacher does not allow wearing eye-catching clothing and headscarves in class. The research encourages communication ethnographers to reflect on fieldwork issues and gives a framework for doing so, particularly when it comes to teaching children with autism
LIVE STREAMING FOR YOUR LIFE: HOW THE DAGO ELOS COMMUNITY USES INSTAGRAM TO BROADCAST THEIR PROTEST FOR LAND RIGHTS Efendi, Muklis; Pratiwi, Aprilianti; Muqsith, Munadhil Abdul; Ayuningtyas, Fitria; Waluyo, Lukman Saleh
ASPIRATION Journal Vol. 6 No. 1 (2025): July Edition of ASPIRATION Journal
Publisher : ASPIKOM Jabodetabek Region

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56353/aspiration.v6i1.92

Abstract

Urban land conflicts are still a complex and complicated issue in Indonesia. One of the phenomenal urban land conflicts in Indonesia is the conflict between the residents of Dago Elos, Bandung and the Muller Family and PT Dago Intigraha. The conflict began with a claim made by the Muller brothers in 2016 to a 6.3-hectare piece of land that has long been inhabited by hundreds of residents. The purpose of this study is to analyze the use of Instagram Live as a new alternative media in the resistance of Dago Elos residents in Bandung, West Java. The concept used is alternative media. The method in this study is qualitative with digital observation data collection techniques with thematic analysis techniques. The results of the study found that Dago Elos residents use the live streaming feature on Instagram as a medium to voice dissatisfaction and fight for justice by Dago Elos residents. The live streaming is presented not only documenting the repressive actions of the authorities, but also creating a space for citizens to express their collective identity and challenge the dominant narrative. However, there are challenges in using this live streaming in the act of resistance, namely the lack of interaction in the comment column. Through this research, it can be recommended the need to socialize before taking action, namely by disseminating information about the action plan through social media platforms, community groups and the WhatssApp application.
TRANSFORMASI DIGITAL UNTUK MENGATASI KRISIS REPUTASI: STUDI KASUS TUPPERWARE CORPORATION Fezih Fakhrunnisa; Fitria Ayuningtyas
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 10 No. 03 (2025): Volume 10 No. 03 September 2025
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v10i03.33451

Abstract

Digital transformation has become an integral part of global companies' efforts to navigate technological disruption and evolving consumer behavior. This study examines the dynamics of digital transformation and its impact on the reputation crisis faced by Tupperware Corporation, with a focus on the role of social media as a primary arena for shaping public opinion. Through a qualitative case study approach, this study examines how Tupperware's digital strategy, or lack thereof, contributed to negative perceptions in the digital space. The findings suggest that a mismatch existed between Tupperware's digital communication strategy and the expectations of its social media audiences, resulting in a decline in Tupperware's reputation and brand image. In SCCT (Situational Crisis Communication Theory), the Tupperware Corporation crisis case is classified as a preventable crisis because it originated from internal management issues, innovation failure, and a stagnant business strategy. Social media has proven to be a crucial platform for disseminating crisis narratives, while also providing companies with strategic opportunities to restore their reputations. This study offers important implications for companies undergoing digital transformation, emphasizing the need to integrate communication strategies and reputation management in the dynamic context of social media.
TERPAAN MEDIA DI INSTAGRAM TERHADAP BRAND IMAGE PADA FOLLOWERS AKUN INSTAGRAM @MENANTEA.TOKO Ayuningtyas, Fitria; Pratiwi, Marisa Mutie; Manihuruk, Hermina
EKSPRESI DAN PERSEPSI : JURNAL ILMU KOMUNIKASI Vol 6 No 2 (2023): May
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Pembangunan Nasional Veteran Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33822/jep.v6i2.4437

Abstract

Instagram tidak sekedar sebagai sebuah media sosial hanya untuk berbagi foto maupun video kepada pengguna lain. Namun juga dimanfaatkan untuk mengembangkan bisnis dan brand secara lebih luas. Instagram berada diposisi ketiga sebagai media sosial yang sering dipakai oleh masyarakat Indonesia. Berdasarkan hasil penelitian sebelumnya diketahui bahwa Instagram sebagai media memiliki pengaruh terhadap pembentukan maupun peningkatan brand image suatu brand. Situasi ini mendorong peneliti untuk menjalankan penelitian perihal seberapa besar pengaruh terpaan media di Instagram berupa konten-konten iklan dan pemasaran lainnya terhadap brand image Menantea. Penelitian ini bertujuan untuk membuktikan pengaruh dari terpaan konten-konten di Instagram yang dijadikan sebagai informasi mengenai brand Menantea terhadap tingkat brand image Menantea dengan menguji teori advertising exposure. Metode yang digunakan dalam penelitian ialah metode kuantitatif dan memakai kuesioner. Dibagikan kepada followers akun @menantea.toko yang merupakan akun resmi Instagramnya Menantea sebagai sampel dari penelitian ini yang melibatkan 100 orang responden. Sampel yang dipakai adalah non probability sampling serta menggunakan teknik purposive sampling. Perolehan dari penelitian memperlihatkan ditemukan pengaruh sebesar 37,8% dari terpaan media dalam hal ini di media sosial Instagram terhadap brand image pada akun resmi Instagram @menantea.toko. Penelitian ini mengidentifikasi dua dimensi dengan hasil nilai tertinggi ialah dimensi atensi dari terpaan media serta dimensi strength dari brand image atau citra merek.
PERSEPSI PENGELOLA PROGRAM STUDI BIDANG ILMU KOMUNIKASI SE-INDONESIA TENTANG KEBIJAKAN MERDEKA BELAJAR KAMPUS MERDEKA Widjanarko, Wisnu; Ayuningtyas, Fitria; Yuliati, Yuliati; Adhriati, Lisa; Istiyanto, S. Bekti
Jurnal Penelitian Sosial Ilmu Komunikasi Vol 7, No 2 (2023): Vol 7, No 2 (2023)
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jpsik.v7i2.8802

Abstract

Kebijakan transformatif pendidikan tinggi Indonesia melalui model Merdeka Belajar Kampus Merdeka (MBKM) menjadi sebuah tantangan tersendiri bagi sistem pendidikan yang selama ini telah mapan, termasuk salah satunya adalah rumpun ilmu komunikasi. Riset ini bertujuan untuk mengetahui bagaimana persepsi pengelola program studi dalam rumpun ilmu komunikasi tentang kebijakan tersebut.  Riset yang dilakukan pada akhir tahun 2022 dengan pendekatan survei, terhadap 122 pengelola program studi dari perguruan tinggi negeri dan swasta se-Indonesia. Hasil penelitian menunjukkan : 1)  81,9 % pengelola program studi meyakini program ini membantu mahasiswanya siap untuk untuk berdaya saing setelah lulus; 2) 86,9 % program studi telah memfasilitasi hak mahasiswa untuk belajar di luar kampus dengan model MBKM; 3) Terdapat dinamika persepsi pada pengelola program studi, khususnya terkait dengan konversi kredit mata kuliah dalam konteks capaian pembelajaran.    Untuk peningkatan implementasi MBKM, ke depan diperlukan penguatan kerjasama dengan dunia usaha dan industri yang difasilitasi asosiasi program studi dan kesepakatan prosedur operasional baku dalam mekanisme konversi.
Peran Vital Instagram dalam Mitigasi Krisis Kepercayaan Label Halal UMKM Pramadhanti, Nurul Fara; Ayuningtyas, Fitria
Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Vol 10 No 1 (2026): JANUARY 2026
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jtik.v10i1.5466

Abstract

The halal label is an important factor in purchasing decisions. Communication crises related to halal labeling, which can affect consumer trust, often appear on social media. One real example is the case of Ayam Goreng Widuran Solo, which in 2024, was involved in a controversy after it was revealed that their products used non-halal ingredients, causing confusion and concern among Muslim consumers. This case quickly went viral on social media, affecting the reputation of this long-established restaurant and triggering a significant decline in sales and customer trust. Therefore, a responsive and transparent crisis communication strategy is needed to overcome the negative impact and restore reputation. This study uses a qualitative method that analyzes how UMKM, especially Ayam Goreng Widuran Solo, optimize social media as a crisis communication tool in dealing with the issue of halal labeling. This study combines crisis communication studies with the use of digital platforms, identifying best practices and challenges faced by UMKM in responding to reputation crises in the digital era. The results of the study indicate the importance of a deep understanding of social media algorithms that can influence public perception, as well as the organization's ability to manage communications with timely and accurate responses.
PENGAMBILAN KEPUTUSAN PENGHINDARAN PAJAK PADA PERUSAHAAN MULTINASIONAL BERDASARKAN MULTINASIONALISM, PEMANFAATAN TAX HAVEN DAN THIN CAPITALIZATION Ayuningtyas, Fitria; Pratiwi, Adhitya Putri
Jurnal Ilmiah Mahasiswa Ekonomi Akuntansi Vol 7, No 2 (2022): Mei 2022
Publisher : Accounting Departement Economics and Business Faculty Syiah Kuala University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimeka.v7i2.20954

Abstract

This study aims to analyze tax avoidance decision making in multinational companies based on multinationalism, the use of Tax Havens and Thin Capitalization. This study uses quantitative methods and uses secondary data from multinational companies listed on the Indonesia Stock Exchange (IDX) in 2016-2020. The sample used in this study used purposive sampling technique and obtained a sample of 32 companies. The data analysis method in this study uses multiple linear regression analysis with the statistical program Eviews 10. The results of this study prove that: Multinationality has a significant effect on tax avoidance, Tax Haven has a significant effect on tax avoidance, and Thin Capitalization doesnt have significant effect on tax avoidance.
Evolusi Komunikasi Budaya Studi tentang Teknologi Digital sebagai Jembatan Tradisi dan Modernitas Murbinami, Raswitha; Fitria Ayuningtyas; Witanti Prihatiningsih
Kaganga:Jurnal Pendidikan Sejarah dan Riset Sosial Humaniora Vol. 8 No. 5 (2025): Kaganga: Jurnal Pendidikan Sejarah dan Riset Sosial Humaniora
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/fnc0cz86

Abstract

This research aims to analyze the role of digital technology in the preservation, promotion, and protection of Traditional Cultural Expressions (TCE) as an effort to bridge tradition and modernity. Digital transformation, particularly through the internet and social media, has changed the way people access, distribute, and appreciate traditional cultural expressions. This research uses a qualitative approach with a critical paradigm through literature review and analysis of international policy documents from WIPO, UNESCO, and related institutions published between 2020 and 2025. Data analysis was conducted using content analysis and critical interpretation techniques based on theories of the political economy of media and cultural commodification. The results show that digital technology plays a dual role: as an effective means of expanding the distribution and increasing the visibility of TCE, while also posing risks to the authenticity, communal ownership, and legal protection of indigenous peoples. Innovations such as Creative Commons licenses, indigenous protocols, and digital rights management have been shown to offer more adaptive protection alternatives. This research concludes that the successful preservation of TCE in the digital age depends on collaboration between indigenous peoples, states, and global institutions in creating an inclusive, ethical, and sustainable digital ecosystem. Keywords: Digital Communication, Cultural Digitalization, Indigenous Communities, Intellectual Property Protection, Traditional Cultural Expressions (TCE).
Transformasi Identitas Perusahaan dalam Membangun Citra dan Reputasi : Studi Rebranding Azko Kania Untari Salsabila; Fitria Ayuningtyas
MUKASI: Jurnal Ilmu Komunikasi Vol. 4 No. 4 (2025): November 2025
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/mukasi.v4i4.5755

Abstract

Corporate identity changes can be implemented over time and as the company grows. Before making any changes, companies must develop a well-thought-out communication planning strategy to ensure that the changes do not result in future losses, and the message conveyed in the communication strategy must be clear. Ace Hardware changed its name to Azko due to the expiration of its business contract. The rebranding process occurred gradually. Azko is committed to the change as an evolutionary development aimed at providing more optimal service. The purpose of this study was to determine the Azko rebranding process and its impact on the company's image and reputation. Using a literature study method, data was collected from reviewed literature, books, and journals. This study resulted in Azko's image and reputation being remarkably improved after the rebranding. This is evident in the continued presence of customers in Azko stores, and the successful communication of the rebranding strategy, ensuring the brand maintains its established image and reputation, and retains its loyal customers despite the name change.
Menghadapi Badai Digital: Media Sosial dan Keberhasilan Manajemen Krisis Dough Lab Indrabudi, Bintang Ramasalsa; Ayuningtyas, Fitria
Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Vol 10 No 1 (2026): JANUARY 2026
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jtik.v10i1.5556

Abstract

This study analyzes the role of social media in reputation crisis management at Dough Lab following a viral incident related to product cleanliness that damaged the company’s image. The case began with a viral video showing a rat in a Dough Lab store, which spread widely on social media and tarnished the company’s reputation. Using a qualitative approach with a case study method, this research explores how Dough Lab utilized social media to respond to the crisis, provide clarification, and restore its reputation. Data were collected through content analysis of official statements on social media and responses from netizens. The findings show that quick response, transparency, and open communication played a crucial role in mitigating the crisis, improving the company’s image, and accelerating reputation recovery through social media.
Co-Authors Abdullah, Ahmad Zakki Abdullah, Ahmad Zakki Adhriati, Lisa Afriani, Anindita Lintangdesi Ahmad Zakki Abdullah Akbar, Rais Al Hamzah, Zaky Ali, Anuar Amalia, Winda Anagusti, Tsabdany Tzarauliarany Anter Venus Anuar Ali Ariestyani, Kencana Aryshinta, Aura Aditra Asep Suryana Ashria, Eliffa Aulia Putri Zahwa Ayuningtyas, Fitria Ayuningtyas Azwar, Azwar Bintarti, Arifah Cahyani, Intan Putri Charisma Dina Wulandari Drina Intyaswati Drina Intyaswati Drina Intyaswati Dwiharjo, Untung Efendi, Muklis Ernanda Dalimunthe Fezih Fakhrunnisa Firdaus Noor Firmansyah Fitri Hardianti Fitria Ayuningtyas, Fitria Ayuningtyas Genilo, Jude William R Gustiana Sabarina Hansdoko, Rahasdita Reo Hapsari, Dian Tri Hartanto, Hartanto Hermina Simanihuruk Indrabudi, Bintang Ramasalsa Irawatie, Aniek Irpan Ripai Sutowo Isnawati Hadi, Selasih Putri Istiyanto, S Bekti Jude William Genilo Jude William R Genilo Kamal, Muhammad Rezky Syahputra Kania Untari Salsabila Keysha Didavieny Kumala Hayati Kurnia, Oktahara Tri Luqman Hakim Luqman Hakim Lusia, Amelita Made Oktavia Vidiyanti Majid, Abdul Misbah, Nuril A Mitha Kencana Monica Catellya Muqsith, Munadhil Abdul Murbinami, Raswitha Musa Maliki Muthia Sakti Muzzamil, Zafira Andini Nababan, Sakal Tua Muda Niken Ridianti Nugraha, Mohd Yudhistira Septian Nurfarah Nidatya Nurjanah, Sarah Anisa Nurjanah, Sarah Annisa Nur’annafi Farni Syam Maella Pramadhanti, Nurul Fara Prasetyo, Iwan Joko Pratiwi, Adhitya Putri Pratiwi, Aprilianti Pratiwi, Marisa Mutie Prihatiningsih, Witanti PUJI LESTARI Putrawan Yuliandri Rachmat Kriyantono Radita Gora Tayibnapis Rafi, Praditya Fadhlurahman ramadaniar, putri Ramadhan, Tripa Ramadhani, Alya Ramdani Bur Redi Panuju, Redi Ria Maria Theresa Riyantini, Rini Rudhy Ho Purabaya S. Bekti Istiyanto S. Bekti Istiyanto, S. Bekti Saputra, Windhi Tia Selasih Putri Isnawati Hadi Shofiyah, Nada Sinaga, Saidun Siti Maimunah Siti Maimunah Sri Dayanti, Sri Sufian Jusoh sulis, sulis sulis Supratman Supratman Supratman Sutowo, Irpan Ripai Taufik Muharfan Tayibnapis , Radita Gora Tayibnapis, Radita Gora Tripa Ramadhan Tripa Ramadhan Tsabdany Tzarauliarany Anagusti Uljanatunnisa Uljanatunnisa Uljanatunnisa Uljanatunnisa, Uljanatunnisa Utama, Dedy Putra Widi Vinta Sevilla Wahyono Wahyuningratna, Ratu Nadya Waluyo, Lukman Saleh Wibowo, Wasis widiarto, Didik Sugeng Windhi Tia Saputra Windhi Tia Saputra Wisnu Widjanarko Witanti Prihatiningsih Witanti Prihatiningsih Wulandari, Charisma Dina Yani Hendrayani Yoga Adhitya Yul Tito Permadhy Yul Tito Permadhy Yuliati - Yustikasari Zhahara, Irena Zuhdi, Ilyas Naufal