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All Journal MediaTor: Jurnal Komunikasi SALAM: Jurnal Sosial dan Budaya Syar-i Jurnal Kajian Komunikasi Nomosleca ETNOSIA : Jurnal Etnografi Indonesia JRK (Jurnal Riset Komunikasi) Jurnal Studi Komunikasi Inklusi Journal of Disability Studies Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Nyimak: Journal of Communication Jurnal Komunikasi MetaCommunication; Journal Of Communication Studies Jurnal SOLMA EKONOMIS : Journal of Economics and Business Dinamisia: Jurnal Pengabdian Kepada Masyarakat Regula Fidei : Jurnal Pendidikan Agama Kristen Pendas : Jurnah Ilmiah Pendidikan Dasar Jurnal Pengabdian Masyarakat AbdiMas Jurnal Pendidikan Sejarah dan Riset Sosial Humaniora (KAGANGA) KACANEGARA Jurnal Pengabdian pada Masyarakat Asian Social Work Journal Jurnal Sosial Humaniora IKRA-ITH ABDIMAS Journal of Education, Humaniora and Social Sciences (JEHSS) Jurnal Komunikasi Profesional Jurnal Ilmiah LISKI (Lingkar Studi Komunikasi) Simulacra Jurnal Riset Komunikasi Jurnal Penelitian Sosial Ilmu Komunikasi Communication DIALEKTIKA Avant Garde Communicology: Jurnal Ilmu Komunikasi Jurnal Ekonomi Manajemen Sistem Informasi PERSPEKTIF Cendekia : Jurnal Pengabdian Masyarakat Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Amalee: Indonesian Journal of Community Research & Engagement Inter Komunika: Jurnal Komunikasi Coverage: Journal of Strategic Communication Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat Ekspresi dan Persepsi : Jurnal Ilmu Komunikasi Jurnal Ilmiah Manajemen Kesatuan Journal of Digital Education, Communication, and Arts (DECA) Jurnal Komunikasi Nusantara Jurnal Komunikasi Nusantara Tuturlogi: Journal of Southeast Asian Communication Jurnal Pasopati : Pengabdian Masyarakat dan Inovasi Pengembangan Teknologi Jurnal Abdimas Ilmiah Citra Bakti (JAICB) JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Buana Komunikasi (Jurnal Penelitian dan Studi Ilmu Komunikasi) Charity : Jurnal Pengabdian Masyarakat ABDI MOESTOPO: Jurnal Pengabdian pada Masyarakat Calathu: Jurnal Ilmu Komunikasi J.Abdimas: Community Health Ikomik: Jurnal Ilmu Komunikasi dan Informasi Jurnal Media dan Komunikasi Indonesia Bureaucracy Journal : Indonesia Journal of Law and Social-Political Governance ASPIRATION Journal Jurnal Ilmu Komunikasi Scriptura: Jurnal Ilmiah Komunikasi Jurnal Riset Manajemen Komunikasi Jurnal Signal INCOME: Indonesian Journal of Community Service and Engagement Jurnal Indonesia Sosial Teknologi Room of Civil Society Development Jurnal Ilmu Komunikasi UHO : Jurnal Penelitian Kajian Ilmu Komunikasi dan Informasi ABDIKOM al-Balagh : Jurnal Dakwah dan Komunikasi Indonesian Journal of Humanities and Social Sciences Pratyaksa: Jurnal Ilmu Pendidikan, Sosial dan Humaniora Room of Civil Social Development JIMEKA KARSA: Jurnal Sosial dan Budaya Keislaman (Journal of Social and Islamic Culture)
Fitria Ayuningtyas
Program Studi Ilmu Komunikasi, Fakultas Ilmu Sosial Dan Ilmu Politik,Universitas Pembangunan Nasional Veteran Jakarta, Jalan Raya Fatmawati No. 1, Pondok Labu, Jakarta Selatan
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Transformasi Identitas Perusahaan dalam Membangun Citra dan Reputasi : Studi Rebranding Azko Kania Untari Salsabila; Fitria Ayuningtyas
MUKASI: Jurnal Ilmu Komunikasi Vol. 4 No. 4 (2025): November 2025
Publisher : Yayasan Pendidikan Penelitian Pengabdian Algero

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54259/mukasi.v4i4.5755

Abstract

Corporate identity changes can be implemented over time and as the company grows. Before making any changes, companies must develop a well-thought-out communication planning strategy to ensure that the changes do not result in future losses, and the message conveyed in the communication strategy must be clear. Ace Hardware changed its name to Azko due to the expiration of its business contract. The rebranding process occurred gradually. Azko is committed to the change as an evolutionary development aimed at providing more optimal service. The purpose of this study was to determine the Azko rebranding process and its impact on the company's image and reputation. Using a literature study method, data was collected from reviewed literature, books, and journals. This study resulted in Azko's image and reputation being remarkably improved after the rebranding. This is evident in the continued presence of customers in Azko stores, and the successful communication of the rebranding strategy, ensuring the brand maintains its established image and reputation, and retains its loyal customers despite the name change.
A Phenomenological Study on Sexuality Education for Children and Adolescents with Autism Spectrum Disorder in Jakarta Fitria Ayuningtyas; Jude William R Genilo; Drina Intyaswati; Irpan Ripai Sutowo; Anter Venus
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 8 No. 1 (2023): June 2023 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v8i1.746

Abstract

This research is motivated by the researchers' concern about children,  especially adolescents with autism. Autism is not a mental illness but it is a disorder that affects  the brain, causing it to not function properly. This can be seen in the behavior of children with autism. The purpose of this research is  to find out the experiences of parents of  children and adolescents with autism spectrum disorder. This research uses a qualitative research design with a research approach to phenomenology. The result of this research showed that sex knowledge of children with autism spectrum disorder is still limited to  knowledge of differences between male and female sexes. They obtained sexual knowledge education from schools, while some received it from teachers, therapists, and parents. The level of independence is high. Sexual prohibition is important to give children the knowhow to maintain behavior towards the opposite sex. To improve the sexual health education of parents who have children with autism spectrum disorder, they can attend sexual education seminars.
Strategi Komunikasi Krisis di Era Digital pada Direktorat Jenderal Pajak Kementerian Keuangan RI Tsabdany Tzarauliarany Anagusti; Fitria Ayuningtyas; Anter Venus
Jurnal Riset Komunikasi (JURKOM) Vol. 7 No. 1 (2024): Februari 2024
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komuniasi (ASPIKOM) Wilayah Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38194/jurkom.v7i1.914

Abstract

The phenomenon of corruption at the Directorate General of Taxes, Ministry of Finance of the Republic of Indonesia is currently in the public spotlight. This study underlines the need of responding quickly to institutional crises through the implementation of digital communication tactics. Failure to respond quickly can make an institution vulnerable to unmanageable attacks. The community aspires to be able to communicate and participate directly in overcoming the situation. As a result, institutions must move from a one-way communication strategy to a two-way interaction model via their official social media channels. A crisis can have a significant impact on public safety, financial losses, reputational harm, and other difficult-to-predict issues, therefore a crisis communication strategy is essential. This research aims to determine DJP's crisis communication strategy. This research uses a case study qualitative method approach at the DJP to obtain accurate information on crisis response. The results of the research show that the agency has had a good crisis management plan and handling since before the crisis occurred; the crisis response and after the crisis have continuously been monitored regularly in various media, from content creation on social media, information on the official website to establishing good relations. with various media both nationally and internationally. DJP is also collaborating with Public Relations service centers in all regional offices and employee advocacy through the institution's official social media account to open as many communication channels as possible so that the public can well receive the message. Statements and firm steps were then disseminated through DJP's social media platforms and official websites to resolve the crisis.
Pola Komunikasi Antara Orang Tua dan Siswa Setelah Diterapkannya Pembelajaran Jarak Jauh (PJJ) Saat Pandemi COVID-19 Sarah Annisa Nurjanah; Fitria Ayuningtyas
Scriptura Vol. 14 No. 2 (2024): DECEMBER 2024
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/scriptura.14.2.139-150

Abstract

Pembelajaran jarak jauh (PJJ) menjadi solusi yang ditetapkan oleh pemerintah berdasarkan Surat Edaran Nomor 4 Tahun 2020 tentang pelaksanaan pendidikan dalam masa darurat sebagai alternatif dalam dunia pendidikan demi mengurangi penyebaran COVID-19. Pembelajaran jarak jauh ini membuat orang tua dan anak semakin sering berinteraksi karena menjadi sering bertemu di rumah. Siswa melakukan pembelajaran secara daring dan kehilangan waktu intens bersama para guru di sekolah. Sedangkan sebagai siswa kelas 12, para siswa harus mempersiapkan diri untuk berbagai ujian dan pemilihan jurusan kuliah. Penelitian ini bertujuan untuk mengetahui pola komunikasi yang digunakan oleh orang tua dengan siswa kelas 12 setelah diterapkannya Pembelajaran Jarak Jauh. Subjek dalam penelitian ini adalah lima orang tua dan lima siswa kelas 12 yang bertempat tinggal di Jakarta Utara. Penelitian ini menggunakan pendekatan kualitatif dengan metode fenomenologi untuk melihat pengalaman orang tua dan siswa kelas 12 dalam berkomunikasi setelah ditetapkannya pembelajaran jarak jauh. Hasil penelitian ini menunjukkan bahwa pandemi ini membuat anak dan orang tua menjadi lebih dekat dan terbuka, hubungan yang terjalin pun oleh keduanya pun semakin erat. Hasil penelitian juga menunjukkan bahwa 1 keluarga menerapkan pola komunikasi otoriter, 1 keluarga menerapkan pola komunikasi permisif, 2 keluarga menerapkan pola komunikasi demokratis dan 1 keluarga lainnya menerapkan pola komunikasi kebapakan. Kesimpulan yang dapat diambil dalam penelitian ini bahwa tidak adanya perubahan pola komunikasi yang terjadi pada keadaan normal maupun pada saat pandemi. Meskipun diketahui terdapat perubahan emosi dan tingkah laku yang terjadi pada beberapa individu.
Sprite’s Advertisement Myth Versus The Reality in Television Based on Islamic Perspective Fitria Ayuningtyas; Witanti Prihatiningsih
KARSA Journal of Social and Islamic Culture Vol. 26 No. 1 (2018)
Publisher : Universitas Islam Negeri Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19105/karsa.v26i1.1418

Abstract

This research analyzes about Sprite’s advertisement Myth vs Reality version on television based on Islamic Perspective. The company would like to offer the freshness of the product with an extra ordinary Advertisement. This research applied the semiotic perspective from Roland Barthes to analyze connotation, denotation, myth and ideology to find the message behind the advertisement and relate this issue with Islamic perceptive. This research used qualitative approach and semiotic analysis method. The primary data was Sprite’s advertisement Myth vs Reality version. The secondary data was  literary review and other information (website) that related with the object. The analysis data of this research used semiotic model from Roland Barthes. This research analyzed all communication icons and cinematographic aspects in the Advertisement. The researcher indicated that the advertisement urges people to think logically. It urges people to understand that a drink cannot make them suddenly rich or get the ideal couple without doing nothing. Among the ways of thinking that deviate from the truth according to Islamic perspective is believe in khurafat and myth. Whereas Sprite is just a soft drink with lemon flavour.
Co-Authors Abdullah, Ahmad Zakki Abdullah, Ahmad Zakki Afriani, Anindita Lintangdesi Ahmad Zakki Abdullah Akbar, Rais Ali, Anuar Anter Venus Ariestyani, Kencana Aryshinta, Aura Aditra Asep Suryana Ashria, Eliffa Ayuningtyas, Fitria Ayuningtyas Azwar, Azwar Bintarti, Arifah Cahyani, Intan Putri Charisma Dina Wulandari Didavieny, Keysha Drina Intyaswati Drina Intyaswati Drina Intyaswati Dwiharjo, Untung Efendi, Muklis Eliffa Ashria Ernanda Dalimunthe Fezih Fakhrunnisa Firdaus Noor Firmansyah Fitri Hardianti Fitria Ayuningtyas, Fitria Ayuningtyas Genilo, Jude William R Grahita, Agasta Ardhya Gustiana Sabarina Hapsari, Dian Tri Harry Setiawan Hartanto, Hartanto Hermina Simanihuruk Indrabudi, Bintang Ramasalsa Irawatie, Aniek Irpan Ripai Sutowo Isnawati Hadi, Selasih Putri Istiyanto, S Bekti Jude William Genilo Jude William R Genilo Kamal, Muhammad Rezky Syahputra Kania Untari Salsabila Kumala Hayati Kurnia, Oktahara Tri Lisa Adhriati Luqman Hakim Luqman Hakim Lusia, Amelita Made Oktavia Vidiyanti Majid, Abdul Misbah, Nuril A Mitha Kencana Monica Catellya Muqsith, Munadhil Abdul Murbinami, Raswitha Musa Maliki Muthia Sakti Muzzamil, Zafira Andini Nababan, Sakal Tua Muda Niken Ridianti Nugraha, Mohd Yudhistira Septian Nurfarah Nidatya Nurjanah, Sarah Anisa Nur’annafi Farni Syam Maella Paramitha, Vallencia Nandya Pramadhanti, Nurul Fara Prasetyo, Iwan Joko Pratiwi, Adhitya Putri Pratiwi, Aprilianti Pratiwi, Marisa Mutie Prihatiningsih, Witanti PUJI LESTARI Putrawan Yuliandri Rachmat Kriyantono Radita Gora Tayibnapis Rafi, Praditya Fadhlurahman ramadaniar, putri Ramadhan, Tripa Ramadhani, Alya Ramdani Bur Redi Panuju, Redi Renato Yosia Ria Maria Theresa Riyantini, Rini Rudhy Ho Purabaya S. Bekti Istiyanto Saputra, Windhi Tia Sarah Annisa Nurjanah Selasih Putri Isnawati Hadi Shofiyah, Nada Sidarta, Dudik Djaja Sinaga, Saidun Siti Maimunah Siti Maimunah Sri Dayanti Sri Dayanti, Sri Sufian Jusoh Sulis, Sulis sulis, sulis sulis Supratman Supratman Supratman Surbakti, Grace Christine Sutowo, Irpan Ripai Taufik Muharfan Tayibnapis , Radita Gora Tayibnapis, Radita Gora Tripa Ramadhan Tripa Ramadhan Tsabdany Tzarauliarany Anagusti Tsabdany Tzarauliarany Anagusti Uljanatunnisa Uljanatunnisa Uljanatunnisa Uljanatunnisa, Uljanatunnisa Utama, Dedy Putra Widi Vinta Sevilla Wahyono Wahyuningratna, Ratu Nadya Waluyo, Lukman Saleh Wibowo, Wasis Windhi Tia Saputra Windhi Tia Saputra Wisnu Widjanarko Witanti Prihatiningsih Witanti Prihatiningsih Wulandari, Charisma Dina Yani Hendrayani Yoga Adhitya Yul Tito Permadhy Yul Tito Permadhy Yuliati Yuliati Yustikasari Zahwa, Aulia Putri Zhahara, Irena Zuhdi, Ilyas Naufal