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All Journal Dharmakarya : Jurnal Aplikasi Ipteks Untuk Masyarakat JEMA: Jurnal Ilmiah Bidang Akuntansi dan Manajemen Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan At-Tadbir : jurnal ilmiah manajemen Jurnal Riset Inspirasi Manajemen dan Kewirausahaan Jurnal Pengabdian Al-Ikhlas Al Kalam : Jurnal Komunikasi, Bisnis dan Manajemen AL-ULUM : Jurnal Ilmu Sosial dan Humaniora Ilomata International Journal of Tax and Accounting Jurnal Terapung : Ilmu - Ilmu Sosial Community Development Journal: Jurnal Pengabdian Masyarakat JIEB : Jurnal Ilmiah Ekonomi Bisnis Jurnal Terapan Manajemen dan Bisnis Jurnal Ekonomi Journal of Innovation Research and Knowledge International Journal Of Economics Social And Technology Journal of Artificial Intelligence and Digital Business Jurnal Multidisiplin Sahombu Jurnal Kabar Masyarakat Jurnal Ekonomi, Akutansi dan Manajemen Nusantara Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia Jurnal Manajemen Pendidikan Islam Jurnal Pengabdian Masyarakat dan Riset Pendidikan Hut Publication Business and Management Journal Of Humanity Dedication BIMA Jurnal Bisnis dan Manajemen Jurnal Penelitian Pendidikan Indonesia Mimbar Administrasi International Journal of Economics, Management and Accounting Sinergi : Jurnal Ilmiah Multidisiplin Jurnal Pendidikan Islam International Journal of Social and Education (INJOSEDU) Ar-Rasyid: Jurnal Publikasi Penelitian Ilmiah Mekar: Jurnal Dinamika Manajemen dan Akuntansi Modern
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Pengembangan Model Pemberian Tambahan Penghasilan Pegawai Dalam Rangka Meningkatkan Kinerja Aparatur Sipil Negara (ASN) Di Lingkungan Kantor Kecamatan Banjarmasin Tengah Kota Banjarmasin Zelia . Hadist; Khuzaini Khuzani; Rahmi Widyanti
Al-Kalam Jurnal Komunikasi, Manajemen dan Bisnis Vol 11, No 1 (2024): Januari: Al Kalam Jurnal Komunikasi, Bisnis dan Manajemen
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al Banjari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/al-kalam.v11i1.13296

Abstract

The purpose of this study is to find out and obtain empirical evidence of the application of additional employee income that has been carried out at the Central Banjarmasin District Office, to develop a model for providing additional income at the Central Banjarmasin District Office to improve performance and also to find out what are the obstacles faced in implementing The Model for Providing Additional Employee Income that has been implemented at the Banjarmasin Tengah District Office.The approach in this study is a qualitative description method supported by interview data collection techniques, observation, and document review. To obtain information about the implementation of the Performance-Based TPP, key informants were selected who understood the condition of the object of research, namely the Banjarmasin City Civil Service Agency which handled the Additional Income of Banjarmasin City Employees and the Organizational Section which handled Job Evaluation and Organizational Performance Measurement.The results showed that the implementation of the Additional Employee Income in the District of Central Banjarmasin had been going well. Constraints in the application of the Additional Employee Income, that is:a) Activity Outcomes, where employees are able to achieve the target point every month and the supervisor of the appraiser has played an active role in evaluating employees through the system, but there are still many employee activity inputs that are not in accordance with their main duties and functions and have not described the performance of the employee, still describing what the employee does, b) Financial realization where the sub-district financial realization shows a good category where all employees and PPTK have tried to disburse the budget in accordance with the existing cash budget, c) Attendance rate, where the level of employee attendance is in the good category and increasing,The recommended Employee Income Supplement Model with two indicators, namely: a) Work productivity and b) Attendance. 
Faktor - Faktor yang Mempengaruhi Pilihan Karir Alumni (Studi pada Universitas Islam Kalimantan) Rahmi . Widyanti; Khuzaini Khuzani; Basuki Basuki
Al-Kalam Jurnal Komunikasi, Manajemen dan Bisnis Vol 11, No 1 (2024): Januari: Al Kalam Jurnal Komunikasi, Bisnis dan Manajemen
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al Banjari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/al-kalam.v11i1.13117

Abstract

Setiap orang memiliki pilihan karir masing-masing setelah lulus pendidikannya. Demikian juga dengan mahasiswa perguruan tinggi yang ada di kota Banjarmasin, sehingga mereka perlu merencanakan karir apa yang akan dipilih setelah lulus pendidikannya.Merencanakan jalur karier adalah proses seumur hidup dan pendekatan yang membantu mencapai tujuan dan aspirasi. Penelitian ini terdiri dari mengukur faktor-faktor yang mempengaruhi pilihan jalur karir bagi mahasiswa Universitas Islam Kalimantan Muhammad Arsyad Al Banjari Banjarmasin.Penelitian ini bertujuan untuk mengetahui faktor-faktor yang paling dominan dalam mempengaruhi keputusan mahasiswa mengenai pilihan karier mereka dan potensi hubungan di antara faktor-faktor ini.  Analisis kuantitatif digunakan dalam penelitian ini dengan menggunakan data primer dan sekunder. Ukuran sampel survei inimelibatkan 100 mahasiswa yang baru lulus. Analisis data menunjukkan bahwa manfaat finansial dan minat tentang pekerjaan memiliki pengaruh yang sangat signifikan terhadap keputusan karir mahasiswa di Banjarmasin. Sebaliknya, mengenai keamanan kerja dan peluang kerja, koefisien korelasi Pearson dan analisis regresi menunjukkan bahwa, ada hubungan antara keduanya tetapi tidak signifikansi secara statistik. 
THE TOURISM INDUSTRY IN THE ASPECT OF MARKETING MANAGEMENT khuzaini khuzaini; M Irpan; A.S Kartika Husain
Jurnal Terapung : Ilmu - Ilmu Sosial Vol 6, No 1 (2024): Maret 2024
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al-Banjari Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/jt.v6i1.13740

Abstract

AbstractThe tourism industry is a very important sector in the global economy, and marketing management plays a crucial role in the success of the tourism business. This study aims to analyze the main aspects of marketing management in the tourism industry. This study uses a descriptive-analytical approach by analyzing related literature and case studies in the tourism industry. Some of the main aspects of marketing management discussed include market segmentation, targeting and positioning; product development and innovation; promotion and marketing communications; and managing customer relationships. The research results show that effective market segmentation enables tourism companies to identify the right target groups and develop relevant marketing strategies. In addition, product development and innovation are important factors in meeting the changing needs and preferences of consumers. Effective promotion and marketing communications play an important role in introducing tourism destinations to potential tourists and influencing their decisions. In addition, managing customer relationships through positive experiences and good service can build long-term customer loyalty. This research provides a better understanding of the importance of marketing management in the tourism industry. The results of this research can serve as a guide for tourism companies in planning and implementing effective marketing strategies to achieve competitive advantage and sustainable business growth.Keywords: Industry, Tourism, Management, Marketing, Business.
Pengaruh Kepemimpinan Terhadap Keterlibatan Pegawai Dan Kinerja (Studi pada Sektor Publik) Khuzaini . Khuzaini; Basuki - Basuki; Rahmi Widyanti; Deli Anhar
AL-ULUM : Jurnal Ilmu Sosial dan Humaniora Vol 9, No 2 (2023): Edisi Oktober
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al Banjari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/alsh.v9i2.12881

Abstract

Leadership in an organization is a central position in moving employees to achieve optimal performance. This research aims to analyze the influence of leadership on employee performance in the public service sector with employee involvement as a mediating variable. Data analysis uses path analysis. This research also describes the variables of leadership, involvement and employee performance using a questionnaire. This research tries to prove that employee involvement is a variable that influences employee performance so that employee involvement acts as a mediating variable.
Peningkatan Kepuasan Masyarakat melalui Peran Program Pemeliharaan Pegawai dan Kepuasan Kerja Khuzaini . Khuzaini; Ervica - Jamilah; Lamsah . Lamsah; Basuki . Basuki
AL-ULUM : Jurnal Ilmu Sosial dan Humaniora Vol 10, No 1 (2024): Edisi April
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al Banjari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/alsh.v10i1.14579

Abstract

The role essential of functions of human resource management is to take care of maintance employees. The process is normally divided into two categories: first category includes different activities such as having health and safety in working centers, performing healthy and sport programs and some other similar activities to save and improve employees' physical characteristics. The second group includes other important issues normally called benefit programs, which includes good health insurance and retiring plans. Whenever an organization provides good benefit programs and supporting programs, there is a better job satisfaction among employee. This study try to find out about, the effects of related services to support employee to reach job satisfaction and employee activities in public sectors in Banjarmasin City is used 126 random samples. The results show that employees are relatively satisfied from the benefit programs of the public organization and they were relatively happy on working for such organization.
Peran Penting Komunikasi Pemasaran dalam Mewujudkan Usaha yang Mandiri bagi para Pelaku UMKM di Wilayah Kotabaru Khuzaini Khuzaini; Junaidi Junaidi; Noorlaily Maulida; Ilisa Fajriyati; Sanusi Sanusi; M. Haris Syafitri
Karunia: Jurnal Hasil Pengabdian Masyarakat Indonesia Vol. 3 No. 2 (2024): Juni : Jurnal Hasil Pengabdian Masyarakat Indonesia
Publisher : Fakultas Teknik Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/karunia.v3i2.2485

Abstract

Micro, Small, and Medium Enterprises (MSMEs) have a very important role in the local and national economy, especially in the Kotabaru area. MSMEs play a role in absorbing labor, overcoming poverty, and distributing development results. MSMEs usually produce on a small scale and require attention in marketing the products they produce. Marketing communication can be a strategy for every MSME to learn to introduce the products they produce to other parties or the general public so that they have the same understanding and intention of the products and brands being sold. Every MSME, in addition to focusing on producing competitive products, must also be able to market what they produce. In the early stages, every MSME must be able to read market needs, so that they can produce products according to the targeted market segment. Furthermore, MSMEs can use the communication facilities they have and join MSME centers according to the type of business they have. By using good marketing communication, it will have an impact on the progress of the business being carried out and MSMEs will grow into competitive MSMEs
Mengembangkan Ide Kreatif Penjualan Produk Purun Melalui Digital Marketing Khuzaini Khuzaini; Periyadi Periyadi; Sri Bulkia; Dewi Ariefahnoor
Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat Vol. 2 No. 2 (2024): April : Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat
Publisher : Asosiasi Riset Ilmu Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/pandawa.v2i2.731

Abstract

One of the businesses that is affected by changes in times and technology is purun crafts . Based on observations, it shows that the biggest problem with the existence of this business is the inability to access the market in a sustainable manner. On the other hand, there is a limited amount of raw materials taken directly from nature in swamp areas that have been converted into housing, and a limited number of craftsmen. Other problems are related to the availability of skilled labor, product durability and the involvement of creativity in producing the product.
Peran Hukum Bisnis dan Economic Analysis Of Law (EAL) dalam Konteks Sumber Daya Manusia Elektronik (E-SDM) Sebagai Legitimasi dan Media Pengelolaan SDM Yang Multiguna di Era Society 5.0 dan Era Digitalisasi di Bidang Pertambangan Hernawan, Rosyanto Yudha; Susilo, Hendra; Bayu, Benediktus; Budiwaty Budiwaty; Khuzaini Khuzaini; Shaddiq, Syahrial; Fahmanadie, Daddy
MIMBAR ADMINISTRASI FISIP UNTAG Semarang Vol. 21 No. 2 (2024): Oktober: Jurnal MIMBAR ADMINISTRASI
Publisher : Universitas 17 Agustus 1945

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/mia.v21i2.2006

Abstract

Current developments in technology and information systems This is progressing quite rapidly. Electronic human resource management (E-HRM) as an organizational unit consisting of personnel who process human resource data using computer and non-computer technology. This study uses the literature review method related to business law (BL), economic analysis of law (EAL), and E-HRM research. Literature sources in this study used books, information sources from official government agencies and international organizations as well as scientific articles accredited by Science and Technology Index (SINTA) or SCOPUS. The search strategy uses keywords related to related topics. E-HRM is the embodiment of the intelligent society 5.0 culture in managing the staffing system. Various scopes of personnel management such as planning, administration, payroll and staff evaluation can be carried out effectively and efficiently in mining industry
Relevansi Tujuan Era Society 5.0 terhadap Complex Problem Solving, Social Skill, Marketing, dan Process Skill dalam Perilaku Sumber Daya Manusia (PSDM) dan Pemasaran Digital (PD) di Bidang Pertambangan Susanti, Yeni; Rizki Maulida, Emelia; Shaddiq, Syahrial; Khuzaini Khuzaini; Fahmanadie, Daddy
MIMBAR ADMINISTRASI FISIP UNTAG Semarang Vol. 21 No. 2 (2024): Oktober: Jurnal MIMBAR ADMINISTRASI
Publisher : Universitas 17 Agustus 1945

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/mia.v21i2.2007

Abstract

The main goal of designing the Society 5.0 concept is to build a human-centered society, balance economic and social progress, and create new value through technological developments. The development of human resources (HR) in the era of digitalization has become the focus of attention of many companies. In this era, information and communication technology has changed the way of working and interaction between individuals and organizations. Therefore, the main focus of this article is to find out how the relevance of the goals to be achieved in the Society 5.0 era to the aspects needed in human resource management, namely Complex Problem Solving (CPS), Social Skills (SS), and Process Skills (PS) in Human Resource Behavior (PSDM) and Digital Marketing (PD) which are studied using qualitative research methods. The results of the study show that in synthesis, Complex Problem Solving, Social Skill, Marketing, and Process Skill are three very important abilities in HR behavior in the Society 5.0 era. They help HR to solve complex problems, interact with others, and manage industrial processes effectively and efficiently. The relevance of the goals of the Society 5.0 era to Complex Problem Solving, Social Skills, Marketing, and Process Skills in PSDM and PD is very significant. The Society 5.0 era prioritizes the use of technology to improve the quality of human life, so human resources must have the ability to adapt to technological changes and build competencies that are in accordance with the needs of organizations in the mining world.
Impact of Viral Marketing and Gimmick Marketing on Transformation of Customer Behavior Mediated by Influencer Marketing Yoesoep Edhie Rachmad; Budiyanto Budiyanto; Khuzaini Khuzaini
International Journal of Economics, Management and Accounting Vol. 2 No. 1 (2025): International Journal of Economics, Management and Accounting
Publisher : Asosiasi Riset Ekonomi dan Akuntansi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/ijema.v2i1.419

Abstract

The rapid advancement of digital technology has unlocked new opportunities in marketing, especially through social media platforms like TikTok. This study explores the synergy between viral marketing, gimmick marketing, and influencer marketing in driving the transformation of customer behavior from passive consumers to active participants within the digital marketing ecosystem. A quantitative approach was employed, collecting data from 200 respondents actively involved in digital marketing on TikTok as resellers, dropshippers, affiliates, and co-creators. Using the Partial Least Squares method for analysis, the findings reveal that viral marketing significantly influences the transformation of customer behavior. Similarly, gimmick marketing demonstrates a direct and significant impact on this transformation. Moreover, influencer marketing serves as a mediator, amplifying the effects of both viral and gimmick marketing on transformation of customer behavior. This behavioral shift is evident in the transition of consumers from passive roles to active contributors, taking on positions such as resellers, dropshippers, affiliates, and co-creators. At the same time, sellers are evolving from traditional marketing practices to utilizing e-commerce, social media, and live streaming to reach wider audiences. By actively engaging consumers, sellers foster a collaborative ecosystem where consumers play a pivotal role in expanding the marketing framework. To sustain long-term consumer engagement in this digital marketing ecosystem, it is essential to prioritize the selection of credible and relevant influencers while providing continuous education and support for resellers, dropshippers, and affiliates. This research strengthens the theory of planned behavior and the diffusion of innovations theory, offering fresh insights into designing marketing campaigns based on the 4Ps of digital marketing (Platform, Page, Program, and Posting) to address the needs of the digital era.
Co-Authors A.S Kartika Husain Abdul Kadir MS Abdurrahim Adhi Surya AGUS Agus Firdaus Agus Salim Aida Vitria Ainun Faridah Ana Sofia Herawati Apriya Santi Basuki . Basuki Basuki Basuki Basuki Basuki Bayu, Benediktus Budiwaty Budiwaty Budiyanto Budiyanto Burhannudin Burhannudin Bustani, Bustani Cahyaningrum, Yuniana Defi Efisa Deli Anhar Dessy Nur Ardillah Dewi Ariefahnoor Dewi Safitri Didi Susanto Dwi Sogi Sri Redjeki Dwi Wahyu Artiningsih Erfan Maulana Ervica - Jamilah Fahmanadie, Daddy Fanlia Prima Jaya Fansha Tio Anugrah Fathul Amal Firdaus Firdaus Hasnaniah Hasnaniah Herliani Herliani Herlina Lusiana Hermansyah Hernawan, Rosyanto Yudha Husnul Madihah Ilisa Fajriyati Junaidi Junaidi Junaidy, Junaidy Kamsariaty Kamsariaty Kaspul Ridani Khairunnisa Rahmi Lamsah Lina Paulina Lukman Hakim M Irpan M Rizeki Yuda Saputra M. Haris Syafitri M. Irpan M. Irpan M. Ramadhan Akbari M. Refky Ramadan Mardiana Mardiana Maskur Maskur Maskur Maskur Masniah Masniah Masniah Meitria Syahadatina Noor Mely Daniati Miftahul Arifin Mohammad Manan Mohammad Zainul Muhammad Gajali Muhammad Raili Muhammad Rizalni Muhammad Yuliansyah Muzahid Akbar Hayat Muzahid Akbar Hayat Muzahid Akbar Hayat Muzahid Akbar Hayat Muzahid Akbar Hayat Muzahid Akbar Hayat Nadira Nur Aisyah Niti Lestari Noor Laila Noorlaily Maulida Nor Ikhsan Novita Eka Prasetya Nurlaila Hasanah Nurul Auliah Periyadi Periyadi  Popo Subroto Rachmad Yuanito Rafikah Rafikah Rahmat Fadilah Rahmi Widyanti Ramadhika Trisnasari Ratna Susanti Renny Fitriati Rico Riki Welli Saputra Risyatul Azkiya Rizki Maulida, Emelia Rony Syafriansyah Rusdinor Rusdinor Rusdinor Samdani SANUSI SANUSI Sanusi Sanusi Sanusi Sanusi Siti Fatimah Siti Mardah Siti Patimah Sri Bulkia Sulastini Sulastini Sulastini Supiati Surawardi Suriagiri Sutrisno Syahrial Shaddiq Syahrial Shaddiq Syahrial Shaddiq Syahrial Shaddiq Syahrial Syaddiq Tamjidnor Thomas S Kaihatu Yeni Susanti Yoesoep Edhie Rachmad Yulia Rahmi Zainal Abidin Zakky Zamrudi Zelia . Hadist