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OPTIMALISASI PEMBELAJARAN KEWIRAUSAHAAN DI PERGURUAN TINGGI SEBAGAI STRATEGI PENINGKATAN DAYA SAING BANGSA Subagyo, Subagyo
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 3 No. 1 (2018): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2018
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

Globalisasi merupakan suatu peluang, tetapi juga menjadikan ancaman dalam dunia bisnis. Akan menjadi peluang bilamana para wirausahawan memiliki daya saing yang tinggi, dan sebaliknya hanya akan menjadi penonton bilamana tidak mampu meningkatkan daya saing di tengah persaingan yang kompetitif. Salah satu solusi untuk menciptakan wirausa-wirausaha tangguh adalah melalui pembelajaran kewirausahaan yang berkualitas dari perguruan tinggi. Perguruan tinggi akan menghasilkan wirausaha-wirausaha tangguh jika dapat merubah atau menyeimbangkan arah kebijakan perguruan tingginya dari high learning university dan research university menjadi entrepreneurial university. Dengan perubahan paradigma tersebut akan melahirkan entrepreneur-entrepreneur muda yang mandiri, unggul dan berdaya saing di tengah ekonomi global.
PENERAPAN METODE ACTIVITY BASED COSTING DALAM MENENTUKAN HARGA POKOK PRODUKSI PADA RIZQUNA JOYO CLUB KEDIRI Kusuma, Lia Mar’atus; Subagyo, Subagyo
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 2 No. 1 (2017): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2017
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This research is based on different views related to the activity based costing method, and conventional method in determining the cost of production of ikat woven crafts which will have an impact on the development of the company's profit. But most of the previous research views show activity-based costing methods as a more cost effective seller of sales for companies that produce heterogeneous products. The purpose of this study is to test the activity-based costing method in determining the cost of production of ikat woven crafts, and to compare the results between the method used by the company that is conventional method with the method that the researcher discuss is the activity based costing method. This study uses a quantitative descriptive approach, which is a problem-solving process done by analyzing data in the form of numbers. This study uses documentation and interview instruments. The results of this study is the acquisition of the cost of goods sold on ikat fabrics products Rp 11.401.611.2 with the calculation of conventional methods, and Rp 11.401.610.1 with activity based costing method. This shows that the cost of production reported to have excess of Rp. 1.10 from Rp 11.401.611.1. As for batik ikat batik cloth products obtained the calculation of cost of production amounted to Rp 13,490,611.14, and calculations by the method of activty based costing to produce cost of production amounted to Rp 12.973.026,61. This shows that the reported cost of goods manufactured is Rp 517,584.53 from Rp 13,490,611.14. Suggestion delivered in this research should Rizquna Joyo Club Kediri apply activity based costing method to determine cost of goods production. Because the activity-based costing method is more appropriate to be used for companies that produce products that are heterogeneous, so as to be able to assist management in making decisions on the control activities that exist during the production process that will affect the profitability of the company.
Strategi Pengembangan Industri kecil Lovyna Konveksi Kediri Hayati, Fina Nur; Subagyo, Subagyo; Hakimah, Ema Nurzainul
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 6 No. 1 (2021): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2021
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

Internal and external analysis of the company is an important factor in determining the right strategy for business development. The purpose of this study is to analyze the strengths, weaknesses, opportunities and threats and determine the right strategy for Lovyna Convection Kediri. Sources of data were obtained by observation interviews, questionnaires, interviews and documentation. The data analysis technique used descriptive techniques, while checking the validity of the findings used triangulation, peer discussion and extension of participation. The results of this study indicate that the Lovyna Convection Kediri Company is in quadrant I by implementing an aggressive strategy. (2) The strategy used by the convection company Lovyna Convection Kediri is the SO strategy, namely Strengths (strengths) and Opportunities (opportunities), namely by increasing the amount of production, increasing and maintaining product quality, increasing human resources, making product innovations, promoting through social media, expand the marketing area and follow the times or trend models and provide promos or discounts to consumers in order to attract consumer interest. Keywords: Business Development Strategy, SWOT Analysis
FINANCIAL LITERACY DAN FINANCIAL BEHAVIOR MAHASISWA (STUDI KASUS MAHASISWA MANAJEMEN UNP KEDIRI ANGKATAN 2017) Prastiyo, Deni Eko; Subagyo, Subagyo; Fauji, Diah Ayu Septi
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 6 No. 1 (2021): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2021
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

Penelitian ini bertujuan untuk mengetahui secara empiris mengetahui secara empiris financial literacy dan financial behaviour mahasiswa program studi manajemen universitas nusantara PGRI Kediri angkatan 2017. Penelitian ini menggunakan pendekatan kualitatif dengan teknik etnometodologi. Kriteria penentuan informan pada penelitian ini di antaranya adalah relevance, recommendation, rapport, readiness, reassurance (5R). Hasil penelitian ini menunjukan kesimpulan tentang pengetahuan mahasiswa manajemen UNP Kediri angkatan 2017 yaitu (1) mahasiswa manajemen UNP Kediri angkatan 2017 menanggapi tabungan sebagai dana darurat, (2) mahasiswa manajemen UNP Kediri angkatan 2017 menerangkan bahwa investasi akan berdampak pada masa depan, (3) mahasiswa manajemen UNP Kediri angkatan 2017 memiliki perencanaan keuangan untuk meningkatkan taraf hidup.
PENERAPAN SISTEM INFORMASI MANAJEMEN DAERAH (SIMDA) KEUANGAN TERHADAP EFEKTIVITAS PELAPORAN KEUANGAN (Studi Kasus Pada Warung Makan Lesehan Brodin Kertosono) Sulistiyani, Rika Mbir; Subagyo, Subagyo; Widodo, Moch. Wahyu
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 7 (2022): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2022
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This research was conducted with the aim of knowing and analyzing the implementation of the Regional Management Information System (SIMDA) in the quality of preparing financial reports at Warung Makan Lesehan Brodin Kertosono. The approach used is qualitative with the type of case study (case study research). The research respondents consisted of two people who were shop managers and cashier employees. Respondents were chosen because they are considered to have information and are related to activities related to stall finance. The research data was collected through the process of observation and interviews, and analyzed using the data triagulation method. The results of the study indicate that SIMDA Finance has been applied in the financial management process of the warung although it is still based on simple criteria. The SIMDA Finance process is carried out from the collection of transaction data which will then be inputted into the system by the cashier which in each period will be reported in the form of the difference between income and expenses within a certain period (similar to a profit/loss report). From the results of this study, it is hoped that business actors and prospective actors will prepare and implement SIMDA Finance in managing their businesses to facilitate the process of recording and measuring the financial condition of their business.
PENGARUH BRAND EQUITY, KUALITAS PRODUK DAN GAYA HIDUP TERHADAP KEPUTUSAN PEMBELIAN TAS MEREK EIGER Syihabudin, Ahmad; Subagyo, Subagyo; Widodo, Moch. Wahyu
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 7 (2022): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2022
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This study aims to determine the effect of brand equity, product quality, lifestyle, either partially or simultaneously on the purchasing decisions of Eiger bags at Universitan Nusantara PGRI Kediri students. This study uses a quantitative approach and is a causal relationship research. The population in this study were all active students of the Nusantara University, PGRI Kediri. The sample was determined by 40 students who were taken using purposive sampling technique. Data collection techniques using questionnaires and data analysis used in this study multiple linear regression analysis. The results of the study show that product quality has a significant effect on purchasing decisions while brand equity and lifestyle have no significant effect on purchasing decisions for Eiger products at Nusantara University students, PGRI Kediri, while simultaneously brand equity, product quality, and lifestyle have a significant effect on product purchasing decisions. Eiger at Nusantara University students, PGRI Kediri.
PENGARUH AKSESIBILITAS DAN KEPERCAYAAN TERHADAP KEPUTUSAN PEMBELIAN DENGAN JAMINAN RASA AMAN SEBAGAI VARIABEL INTERVENING Rahayu, Tri Puspito; Subagyo, Subagyo; Widodo, Moch. Wahyu
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 7 (2022): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2022
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This study aims to determine the effect of accessibility and trust on purchasing decisions with a sense of security as an intervening variable at the Nganjuk Cosmetic Skincare Agent. The research approach used is quantitative and is a type of causality research. The population in this study were consumers of skincare products from the Nganjuk Cosmetics Agent whose number was unknown. The sample was determined by 40 respondents who were taken using a non-probability sampling technique. The data collection method used a questionnaire which was then analyzed using path analysis which was then processed using the SPSS 23 program and through the Sobel test. The research findings reveal that security guarantees can mediate accessibility and trust in purchasing decisions of skincare consumers at the Nganjuk Cosmetics Agent. For that Nganjuk Cosmetics Agent needs to further improve in providing service satisfaction to consumers so that it can create consumer interest to repurchase.
IMPLEMENTASI MANAJEMEN TALENTA KARYAWAN DI BELIKOPI Ningsih, Yuliya Trisna; Subagyo, Subagyo; Widodo, Moch. Wahyu
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 7 (2022): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2022
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This study aims to determine the implementation of talent management, employee recruitment and development in Belikopi. The research approach used is qualitative, and is a type of case study research. The informants in this study were 3 Belikopi employees aged 20 to 40 years. The data were collected by observation, documentation and interview methods. Furthermore, the data were analyzed using data triagulation techniques. The results of the study show that the implementation of talent management, recruitment and development in Belikopi has not been maximized because there is no roadmap of written rules regarding talent management and its implementation
ANALISIS TINGKAT KEPUASAN PELANGGAN DENGAN MENGGUNAKAN METODE IMPORTANCE PERFORMANCE ANALYSIS (IPA) PADA ONLINE SHOP SHOPEE (STUDI KASUS PADA MAHASISWA PROGRAM STUDI MANAJEMEN FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS NUSANTARA PGRI KEDIRI) Anggini, Anggini; Subagyo, Subagyo; Widodo, Moch Wahyu
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 7 (2022): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2022
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

This purpose of this research is to asccertain the level of customer satisfaction at the Shopee online shop. The research approach used is quantitative and is a descriptive type of research. The population used in this research were students of the Faculty of Economics and Business, Universitas Nusantara PGRI Kediri. The sample was determined by 92 students who were taken using the simple random sampling method. Collecting data make use of questionnaire which is then analyzed using Importance Performance analysis. The results of this study are that there are still some student customers who are not fulfil with the services provided by Shopee based on 5 dimensions of service quality in direct evidence (tangible), responsiveness (responsiveness) , reliability (reliability), concern ( empathy) and assurance (assurance).
PENGARUH GAYA KEPEMIMPINAN, LINGKUNGAN KERJA DAN ORGANIZATION CITIZENSHIP BEHAVIOR (OCB) TERHADAP KINERJA KARYAWAN PADA PERUSAHAN DAERAH AIR MINUM (PDAM) KABUPATEN KEDIRI Rosalinda, Nike Ana; Subagyo, Subagyo; Bhirawa, Sigit Wisnu Setya
Prosiding Seminar Nasional Manajemen, Ekonomi dan Akuntansi Vol. 7 (2022): PROSIDING SEMINAR NASIONAL MANAJEMEN, EKONOMI DAN AKUNTANSI 2022
Publisher : Universitas Nusantara PGRI Kediri

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Abstract

In general, this study aims to determine the impact style of leadership , work environment, and OCB (Organizational Citizenship Behavior) in PDAM Kediri Regency employee performance, a type of causality study. The sample obtained by PDAM Kabupaten Kediri for this study was a random sample of 40 from the general population, conducted by random sampling. Collect data using questionnaires analyzed using multiple regression analysis. The results show that leadership style, work environment, and Organizational Citizenship Behavior (OCB) partially and simultaneously significantly perfomance employee of influence.
Co-Authors Abdurachman Abdurachman Achmad Murdiono Achmad Slamet Adirinekso, Gidion Afwan Hariri Agung Winarno Agus Sabdono Agus Triyanto Agus Wahyudin Ahmad Fudholi Ahmad, Nasarudin Ali Djunaedi Aliami, Sri Amanah, Roudhotul Amin Yusuf Anas, M. Andi Basuki, Andi Andi Rahadiyan Wijaya, Andi Rahadiyan Andi Suhardiyanto Andi.R. Wijaya Anggini, Anggini Anggrelanggi, Arsy Ari Gunawan Arifin, Muhammad Subhan Arifudin Idrus Arini, Diah Ayu Arthur Daniel Limantara, Arthur Daniel Asmarani, Kartika Assa, Adrie Frans Azizah, Tiyas Nur Bambang Ekanara Bambang Siswanto Bambang Subiyanto, Bambang Bayu Kristanto, Septian Burhanudin, Moch Arif Burhanudin, Moch Arif Buyung Adi Dharma Catyaningsih, Riyatmi Damasa, Nie Melani Damayanti, Elok Deni Iskandar Dewajani, Heny Dian Tri Kusumawati, Ois Dian Tri Kusumawati, Ois Diana Frederica Djohar Maknun Donatus Hendra Amijaya Dwi Budi Santoso Dwi Wulandari Efendi, Adhan Eka Desy Purnama Ema Nurzainul Hakimah, Ema Nurzainul Erma Kumala Sari Ermawan Susanto Eva Banowati Fadia Zen Faisol Faisol Farid Imam Nurhadi Fauji, Diah Ayu Septi Fauziyah, Rizma Filianti, Filianti Fitraini Fitraini GESTY ERNESTIVITA Gunawan, Novita Hadi Soejoko, Dodi Kusuma Hadwi Prihatanta Hakimah, Ema Hamdan Tri Atmaja Handayani, Sri Hariyono Hariyono Hayati, Fina Nur Herni Kurniawati Hery Purnomo Hery Purnomo Irwadi, Irfiansyah Iskandar, Victor Lamberto Iwan Harsono Jayusman Jayusman Juhadi Juhadi Komarudin, Udin Kusman, Kusman Kusuma, Lia Mar’atus Kusumaningtyas, Nisa Lestari, Ratna Puji Lulu Nurul Istanti Lusiani, Cucuk Evi Madziatul Churiyah Malik, Ibnu Margono Margono Martien Herna Susanti Martin, Tomas Marcelino A. Martitah Martitah Mat Said, Dalila Miswanto Miswanto Mochamad Muchson Mohamad Anis, Mohamad Monika, Suci Muntari, Witi Muntari Muntari, Witi Muntari Nadapdap, Gindo Natalia Natalia Ningsih, Yuliya Trisna Nirmala, Annisa Najla Noferiman Zai, Petrus Noorden, Zulkarnain Ahmad Nopriyantoro, Diyan Novie Susanto Nugroho , Jatmiko Wahyu Nurul Ainna, Nurul Oktavia Oktavia Pamungkas, Bimantara Diaz Poniran Yudho Leksono Prakoso, Habib Ramdhan Prastiyo, Deni Eko Prayitno Prayitno Priyanto, Agustinus Sugeng Priyono Priyono Putri Nur Fitria, Putri Nur Putri, Cindya Alma Prameswari Putri, Cinthya Ruhanto Putut Har Riyadi raharjo, itot bian Rahayu, Stefani Agustin Rahayu, Tri Puspito Rajani, Ahmad Ramadhanti, Ramadhanti Ratih Setyaningrum Ravik Karsidi Retno Indriartiningtias Rino Sardanto Riswandi, D.Iwan Riwayatiningsih, Rika Rofiq Ainul Husin Romadhon Romadhon Rosalinda, Nike Ana Rr. Forijati -, Rr. Forijati S.Pd. M Kes I Ketut Sudiana . Safitri, Anissa Fauzijah Rizky Safitri, Anissa Fauzijah Rizky Sakdiyyah, Dewi Ayu Samidjo Samidjo, Samidjo Santika, Zefanya Diva Santoso, Elkana Lewi Saputra, Tri Adi Saputri, Heni Beti Sari, Lita Deviana SB, Sigit Wisnu Septian Bayu Kristanto Sigit Purnomo Sismadiyanto Sismadiyanto Sri Rulianah, Sri Sri Wiwoho Mudjanarko, Sri Wiwoho Sudarmanto, Hery Lilik Sudiami, Dinok Sugiono Sugiono Suhendra, Eupharasia Susy Sulistiyani, Rika Mbir Suparmin Suparmin Suryaningtyas, Ade Susanta, Putu Adi Susetyo , Eko Susilo, Artika Candra Mei Suwito Eko Pramono Syafruddin, Afis Baghiz Syihabudin, Ahmad Teguh Supriyanto Tengku Riza Zarzani N Terisma, Elsa Unung Tinton Dwi Atmaja TIWI NURJANNATI UTAMI Totok Sumaryanto, Totok Tri Winarsih Tri Yuliani, Tri Tsabit Azinar Ahmad Ulfah Amalia Wahyu Widodo Wasino Wasino Wati, Dini Eka Widodo, Moch Wahyu Widyatmoko, Ardi Wijaya, Dani Rizky Wulandari, Putu Irma yogi prasetyo Yuli Agustina, Yuli Yuli Soesetio Yulia Devi Ristanti, Yulia Devi Zakia, Norma Zakiyatuzzulfa, Zakiyatuzzulfa Zuliani