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All Journal Jambura Agribusiness Journal Jurnal Ilmiah Edunomika (JIE) International Journal of Economics Development Research (IJEDR) Jurnal Kewarganegaraan International Journal of Engineering, Science and Information Technology International Journal of Education, Social Studies, And Management (IJESSM) Journal Of Human And Education (JAHE) Jurnal Sistim Informasi dan Teknologi Malcom: Indonesian Journal of Machine Learning and Computer Science Innovative: Journal Of Social Science Research West Science Journal Economic and Entrepreneurship Journal of Social Science and Business Studies Journal of Information System, Technology and Engineering Journal of Innovative and Creativity Jurnal Pengabdian Masyarakat
Nurdiani, Tanti Widia
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Journal : Journal of Information System, Technology and Engineering

 1 
Analysis Of the Effect of Work Process Digitalization, Employee Experience, and Ethical Leadership on Employee Performance in Technology Start-Up Companies Nugraha, Jefri Putri; Nurdiani, Tanti Widia; Abubakar, Faisal; Kamaluddin, Santrio; Suntoro, Bambang; Violin, Vivid
Journal of Information System, Technology and Engineering Vol. 3 No. 2 (2025): JISTE
Publisher : Yayasan Gema Bina Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61487/jiste.v3i2.143

Abstract

This study aims to analyze the influence of work process digitalization, employee experience, and ethical leadership on employee performance in technology start-up companies in Indonesia. In the digital era, start-up companies are required to continue to innovate and adapt quickly to technological changes, so the role of work process digitalization becomes increasingly crucial. In addition, individual work experience and ethical leadership are also believed to play an important role in driving employee performance. This study uses a quantitative approach with a survey method, involving 100 respondents who work in various technology start-up companies. The analysis technique used is Partial Least Square Structural Equation Modeling (PLS-SEM). The results of the study show that work process digitalization has a positive and significant effect on employee performance. Employee experience also shows a positive effect, although not as strong as the digitalization variable. Meanwhile, ethical leadership has the most significant influence in shaping employee behavior and work motivation. This finding strengthens the results of previous studies, which state that an ethical and digital work environment can drive employee productivity and loyalty. The implications of this study underline the importance of start-up companies adopting digital strategies and focusing on developing ethics-based leadership in their HR management.
The Role of Perceived Usefulness, Facilitating Conditions and Subjective Norms on Intention to Subscribe Digital On-Demand Streaming Service Netflix Nurdiani, Tanti Widia; Safari, Apay; Kusnadi, Iwan Henri; Riyanti, Anti; Sari, Dina Fahma; Pramono, Susatyo Adhi
Journal of Information System, Technology and Engineering Vol. 3 No. 1 (2025): JISTE
Publisher : Yayasan Gema Bina Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61487/jiste.v3i1.138

Abstract

An important factor in the success of a business is the performance of the promotion and marketing team. Management does everything to attract the attention and interest of potential buyers and also loyal customers. Digitalization and globalization have resulted in a massive number of producers, products and services. This study aims to analyze the influence of the variables perceived usefulness, facilitating conditions and subjective norms on the intention to subscribe to Netflix on-demand streaming service. The researcher conducted descriptive and verification analysis, where the researcher tested the effect of each independent variable on the dependent variable. The results of the analysis show that all independent variables have a positive effect on the dependent variable, namely the intention to subscribe. The researcher suggests that management continue to innovate Netflix services, be it the team's service in the field, good response from customer service and the quality of movies that continues to improve. This aims to create a good perception of the benefits of using Netflix services. The suggestion for the government is to continue to improve digital infrastructure to support the growth of digital-based businesses in Indonesia.
Co-Authors Alie, R M Mahrus Alie, R. M Mahrus Amalia, Mekar Meilisa Ambarwati, Retnoning Anantadjaya, Samuel PD Andina Dwijayanti Andriani, Hertya Andriya Risdwiyanto Anjarwati, Sri Arief, Ilham Assery, Syeh Azlina, Yunidyawati Bara Zaretta Basuki Winarno, Basuki Budi Harto Damanik, Darwin Dewi, Yoana Amelia Dharmawan, Permana Bagus diana, Rahma Diawati, Prety Dina Fahma Sari, Dina Fahma Djunaedi Djunaedi Donny Dharmawan Durya, Ngurah Pandji Mertua Agung Ekasari, Silvia Erlin Dolphina Faisal Abubakar Fali, Ibrahim Mallam Fatimah Malini Lubis Gamar Al Haddar, Gamar Al Gugat, Rudy Max Damara Hayati, Feb Amni Hayu Lusianawati Hegy Suryana, Alean Kistiani Hendra Hendra Hendy Tannady Hernawan, Moch Arif Hidayat, Ahmad Rifqi Hsb, Khoirun Nisa Imanirubiarko, Sabda Irdiana, Sukma I’mallurosseh, I’mallurosseh Jefri Putri Nugraha Joko Ariawan Judijanto, Loso Juliawati, Poniah Jusmarni, Jusmarni Kamaluddin, Santrio Kushariyadi Kushariyadi Kusnadi, Iwan Henri LAHUDDIN, ABDUL HARIS Magdalena Magdalena Mahrani, Sri Wiyati Malini Lubis, Fatimah Marihi, Laode Miftakhul Ulum, Miftakhul Muhammad Reza Aulia Murwani Wulansari Nabilasalva, Alifah Nawangwulan, Irma M Noor, Laili Savitri Olfin Ishak Parandy, La Mema Purwoko Purwoko Putri Ekaresty Haes Ratna Tungga Dewa, Dominica Maria Ratnawita Ratnawita Renwarin, Joseph M.J. Restu Suwondo, Juwita Purnami Riesna Apramilda Riyanti, Anti Riyanti, Apriani Safari, Apay Saksono, Lalang Saleha, Sahriani Santoso, Muhammad Hery Sari, Ade Risna Sari, Titis Nistia Saryanto Saryanto Sesario, Revi Setiawan, Zunan Setiawati, Fira Sidjabat, Sonya Simbolon, Dwi Maria Siti Annisa Wahdiniawati, Siti Annisa Subroto, Desty Endrawati Suntoro, Bambang Suryanto, Ardiansyah Bagus Susatyo Adhi Pramono, Susatyo Adhi Susianto, Tri Endar Sy, Arniwita Syarifuddin, Surya Tammubua, Milcha Handayani Tubagus, Munir Tyahya Whisnu Hendratni Usulu, Elvira M. Verawaty Verawaty Violin, Vivid Wachyu Hari Haji Wahyuningratna, Ratu Nadya Wandanaya, Anita Bawaiqki Wiarta, Iqra WIjayanthi, Ida Ayu Trisna Wulan, Dewi Putri Anjar Yohanes Totok Suyoto Zainurrochim, Ahmad