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Enhancing Talent Retention Through AI-Driven Employer Branding: The Mediating Role of Recruitment Marketing and The Moderating Effect of AI-Powered Personalization Safroni Isrososiawan; Muhammad Azizurrohman; Risky Angga Pramuja
STI Policy and Management Journal Vol 10, No 2 (2025): STI Policy and Management
Publisher : National Research and Innovation Agency, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14203/STIPM.2025.414

Abstract

The adoption of artificial intelligence (AI) in human resource management is transforming employer branding, recruitment marketing, and talent retention. This study examines how AI-driven employer branding enhances recruitment marketing effectiveness and improves retention, considering the roles of technological readiness, organizational culture, and strategic HR practices. Using Structural Equation Modeling - Partial Least Squares (SEM-PLS) with data from 312 HR professionals and employees across Indonesia, Taiwan, Malaysia, Singapore, the United States, the United Kingdom, and Germany, the findings confirm that AI-driven employer branding positively influences recruitment marketing and retention. The mediation analysis reveals that recruitment marketing partially mediates this relationship, while the moderation analysis shows that AI-powered personalization strengthens the impact of recruitment marketing on retention. These findings highlight the need for organizations to strategically integrate AI in employer branding and recruitment to improve hiring outcomes. This study advances theoretical insights into AI adoption in HRM by demonstrating its influence on branding strategies. From a managerial perspective, the results emphasize the importance of balancing AI automation with human interaction. Despite its cross-sectional limitations, future research should explore longitudinal impacts and ethical considerations in AI-driven recruitment. Organizations must adopt personalized, data-driven AI solutions to enhance employer branding and retention in the evolving job market
Modeling regional fiscal autonomy using multiview graph convolutional networks: Evidence from Mamuju Regency, Indonesia Supriadi, Supriadi; Pandjajangi, Andi Muhammad Ridho Yusuf Sainon Andi; Setiawan, Lukman; Baharuddin, Sitti Mujahida; Azizurrohman, Muhammad
Jurnal Ekonomi & Studi Pembangunan Vol. 27 No. 1: April 2026
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jesp.v27i1.30552

Abstract

This study examines the level and dynamics of regional fiscal autonomy in Mamuju Regency, Indonesia, from 2013 to 2023 by integrating conventional public finance indicators with a graph-based machine learning approach. The primary objective is to measure fiscal independence and to evaluate the effectiveness of a Similarity-Based Multi-View Graph Convolutional Network (SMGCN) in modeling complex relationships among local revenue, intergovernmental transfers, and total regional income. Fiscal autonomy is operationalized using a fiscal independence index derived from the ratio of Locally Generated Revenue to total regional revenue, while additional variables capture transfer dependence and structural fiscal composition. The empirical analysis employs annual regional budget realization data, which are transformed into multiple graph views reflecting different fiscal dimensions. These graphs are then processed using SMGCN to classify and predict fiscal autonomy categories. The results indicate that Mamuju Regency exhibits persistently low fiscal autonomy, characterized by a high dependence on central government transfers and a limited contribution of Locally Generated Revenue. From a methodological perspective, the proposed model demonstrates superior predictive performance compared with conventional statistical and machine learning benchmarks, suggesting that graph-based representation learning is suitable for capturing interdependencies among fiscal variables. The findings contribute to the literature on fiscal decentralization by providing both empirical evidence of structural fiscal dependence at the local level and a novel analytical framework for assessing regional fiscal performance. Policy implications emphasize the need for strengthening local revenue bases and diversifying regional economic activities to enhance long term fiscal sustainability.
Strategic Management of Regional Disparities: Human Development Analysis of the Madura Islands Using GMM Gunawan, Gunawan; Ilyas, Muh. Fadhel G Bata; Azizurrohman, Muhammad
Journal of Economics Research and Social Sciences Vol. 10 No. 1: February 2026
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jerss.v10i1.27145

Abstract

This study analyzes the factors influencing the Human Development Index (HDI) in the Madura Islands, focusing on the impacts of poverty, unemployment, household consumption expenditure, and Gross Regional Domestic Product (GRDP). The research employs a dynamic panel data model and the Generalized Method of Moments (GMM) using data from 2012 to 2021. This approach examines both short-term and long-term effects of the selected economic and social variables on HDI. Findings reveal that the previous year's HDI positively influences the current year's HDI, indicating strong persistence. High poverty and unemployment levels significantly negatively affect HDI, while household consumption expenditure is not significant. GRDP positively impacts HDI in the long term. Surprisingly, unemployment shows a short-term positive effect, suggesting the role of targeted social interventions. The study supports theories of cumulative causation and emphasizes the need for inclusive growth strategies. It provides valuable policy insights to enhance human development and address regional disparities in the Madura Islands. The results underscore the importance of sustained economic growth, high-quality public services, and targeted poverty-alleviation and employment policies.
Interactions of Digitalisation and Sustainable Finance in Shaping Profitability of Indonesian State Banks Jonnardi Jonnardi; Dessy Adelin; Muhammad Azizurrohman
JASF: Journal of Accounting and Strategic Finance Vol. 8 No. 2 (2025): JASF (Journal of Accounting and Strategic Finance) - December 2025
Publisher : Accounting Department, Faculty of Economics and Business, Universitas Pembangunan Nasional Veteran Jawa Timur

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/jasf.v8i2.671

Abstract

Purpose: This study examines the determinants of financial performance in Indonesian state-owned and regionally owned banks by integrating prudential indicators with developmental, sustainability, and digital transformation variables. It evaluates how digital capability and green lending moderate the effects of credit risk, earning power, and developmental credit on profitability. Method: The analysis uses balanced panel data from six banks over two thousand nineteen to two thousand twenty-three. A fixed effect panel regression model with interaction terms captures both direct determinants and moderating influences. Key predictors include nonperforming loans, net interest margin, developmental credit, and cooperative or village enterprise lending, while moderating variables comprise digital capability and green lending. Findings: Nonperforming loans exert the strongest negative effect on profitability, whereas net interest margin remains the primary driver of return on assets. Developmental credit and lending to local enterprises enhance financial performance. Green lending and environmental, social, and governance performance are positively associated with profitability. Digital capability weakens the adverse influence of credit risk and strengthens the gains from earning power. Green lending amplifies the positive effect of developmental credit. Implications: Profitability in state-aligned banks reflects the combined influence of prudential fundamentals, developmental mandates, sustainable finance initiatives, and digital transformation. Strengthening credit risk management, improving developmental programme mechanisms, expanding green finance, and deepening digital capability are essential for enhancing performance and informing regulatory incentive design. Novelty/Value: This study offers integrated empirical evidence on prudential, developmental, sustainability, and digital determinants of profitability in Indonesian state banking. It demonstrates that digital capability and green lending not only improve financial outcomes but also reinforce the effectiveness of developmental credit, thereby advancing research on development-oriented and sustainable finance models.
THE EFFECTS OF DIGITAL TRANSFORMATION, ESG DISCLOSURE, AND CORPORATE GOVERNANCE ON CORPORATE FINANCIAL DISTRESS THROUGH OPERATIONAL RISK AND FINANCING CONSTRAINTS Faridah; Sitti Mujahida Baharuddin; Herminawaty; Nurhidayanti s; Thanwain; Muhammad Azizurrohman
BALANCE: Jurnal Akuntansi, Auditing dan Keuangan Vol. 23 No. 1 (2026): BALANCE: Jurnal Akuntansi, Auditing dan Keuangan
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/balance.v23i1.7837

Abstract

This study examines the effects of digital transformation, ESG disclosure, and corporate governance on corporate financial distress, with a focus on the mediating roles of operational risk and financing constraints. Using panel data from non-financial firms listed on the Indonesia Stock Exchange over the period 2018 to 2024, the study applies fixed effects regression and bootstrap mediation analysis to test the proposed relationships. The results show that ESG disclosure and corporate governance significantly reduce financial distress, while digital transformation exhibits a positive direct effect, reflecting transitional costs and complexity during early adoption stages. However, the mediation analysis reveals that digital transformation, ESG disclosure, and corporate governance indirectly improve financial stability by reducing operational risk and financing constraints. Both mediating variables are found to be significant determinants of financial distress, confirming the importance of internal risk conditions and access to external financing. The findings support a dual-channel framework, demonstrating that financial distress is shaped not only by firm characteristics but also by underlying transmission mechanisms. This study contributes to the literature by integrating multiple theoretical perspectives and providing evidence from an emerging market context. The results offer practical implications for firms and policymakers in enhancing financial resilience through improved governance, transparency, and digital capability.
Service Innovation as a Mediator of Organizational Factors and Customer Satisfaction: Insights from Taiwan’s Tourism Industry Ramli Hatma; Abdul Nasir Rachman; Hardiyono Hardiyono; Siti Mujahida; Muhammad Azizurrohman
Jurnal Organisasi dan Manajemen Vol. 21 No. 1 (2025)
Publisher : LPPM Universitas Terbuka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33830/jom.v21i1.10245.2025

Abstract

Purpose – This study explores the impact of employee well-being, transformational leadership, and the work environment on service innovation and customer satisfaction in Taiwan’s tourism industry.  Methodology – A cross-sectional survey of 295 respondents, including workers and tourists, was conducted using a random sampling method and a 7-point Likert scale questionnaire. This quantitative study employs structural equation modelling (SEM) to examine how employee well-being, leadership style, and the work environment influence service innovation and customer satisfaction in Taiwan’s tourism industry. Findings – The results demonstrate that employee well-being, transformational leadership, and a supportive work environment significantly enhance service innovation, which, in turn, positively influences customer satisfaction. Service innovation also acts as a mediator in the relationship between organizational factors and customer satisfaction. Originality – The originality of this manuscript lies in its focus on the mediating role of service innovation in the relationship between employee well-being, leadership style, work environment, and customer satisfaction within the context of Taiwan’s tourism industry.
THE EFFECTS OF DIGITAL TRANSFORMATION, ESG DISCLOSURE, AND CORPORATE GOVERNANCE ON CORPORATE FINANCIAL DISTRESS THROUGH OPERATIONAL RISK AND FINANCING CONSTRAINTS Faridah; Sitti Mujahida Baharuddin; Herminawaty; Nurhidayanti s; Thanwain; Muhammad Azizurrohman
BALANCE: Jurnal Akuntansi, Auditing dan Keuangan Vol. 23 No. 1 (2026): BALANCE: Jurnal Akuntansi, Auditing dan Keuangan
Publisher : Fakultas Ekonomi dan Bisnis Universitas Katolik Indonesia Atma Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/balance.v23i1.7837

Abstract

This study examines the effects of digital transformation, ESG disclosure, and corporate governance on corporate financial distress, with a focus on the mediating roles of operational risk and financing constraints. Using panel data from non-financial firms listed on the Indonesia Stock Exchange over the period 2018 to 2024, the study applies fixed effects regression and bootstrap mediation analysis to test the proposed relationships. The results show that ESG disclosure and corporate governance significantly reduce financial distress, while digital transformation exhibits a positive direct effect, reflecting transitional costs and complexity during early adoption stages. However, the mediation analysis reveals that digital transformation, ESG disclosure, and corporate governance indirectly improve financial stability by reducing operational risk and financing constraints. Both mediating variables are found to be significant determinants of financial distress, confirming the importance of internal risk conditions and access to external financing. The findings support a dual-channel framework, demonstrating that financial distress is shaped not only by firm characteristics but also by underlying transmission mechanisms. This study contributes to the literature by integrating multiple theoretical perspectives and providing evidence from an emerging market context. The results offer practical implications for firms and policymakers in enhancing financial resilience through improved governance, transparency, and digital capability.
Diversity Management Competence, Inclusion Mechanisms, and Firm Performance in Southeast Asia Djaya, Andi Amrullah; Setiawan, Lukman; SRED, Moh. Akhtar; Baharuddin, Sitti Mujahida; Azizurrohman, Muhammad
Jurnal Aplikasi Manajemen Vol. 24 No. 1 (2026)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2026.024.1.03

Abstract

The rapid expansion of multicultural workforces across Southeast Asia, combined with heightened expectations of fairness and inclusion, has intensified the strategic importance of diversity management competency for organizational competitiveness. Firms across the region now face the challenge of converting diversity practices into inclusive internal conditions that support high performance. This study examines the direct influence of diversity management competency on firm performance and analyzes the mediating roles of inclusive climate, advancement opportunity, and power distribution, while also assessing the moderating role of leadership inclusiveness. A quantitative explanatory design was employed. The population consisted of employees working in medium and large organizations in Indonesia, Malaysia, Thailand, the Philippines, Vietnam, and Brunei. A proportional stratified sampling technique was used to represent multiple sectors, resulting in a final sample of 612 respondents. Data were collected over a three-month period through structured questionnaires administered both onsite and online. Structural equation modeling was used to test the proposed framework. The results show that diversity management competency improves firm performance both directly and through the three mediating mechanisms. An inclusive climate encourages open participation, advancement opportunity strengthens motivation and retention, and equitable power distribution enhances trust and collaboration. Leadership inclusiveness further amplifies these relationships by shaping perceptions of fairness and shared influence across diverse groups. This study provides significant implications for organizational leaders and policymakers in Southeast Asia. Building strong diversity management competencies, supported by inclusive climates and equitable structures, can improve employee contributions, strengthen collective resilience, and enhance long-term firm performance.
STRATEGI PENGEMBANGAN WISATA MINAT KHUSUS HIU PAUS DESA LABUAN JAMBU SUMBAWA Muhammad Azizurrohman; Putrawan Habibi; Ni Luh Sueni
Jurnal Ilmiah Hospitality Vol 10 No 1: Juni 2021
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Menjadi salah satu objek wisata minat khusus terbesar di Indonesia merupakan tantangan yang besar bagi sebuah desa. Desa Labuan Jambu adalah desa yang memiliki potensi wisata khusus Hiu Paus terbesar di Indonesia. Namun, potensi yang dimiliki belum mampu dimanfaatkan dengan baik oleh masyarakat sekitar. Sehingga, penelitian ini bertujuan untuk menemukan strategi pengembangan wisata yang sesuai dengan kondisi lingkungan dan sosial Desa Labuan Jambu. Dengan melakukan wawancara mendalam kepada beberapa stakeholders, peneliti menggunakan analisis SWOT untuk menemukan strategi yang tepat untuk mengembangkan kegiatan pariwisata di Desa Labuan Jambu. Hasil dari penelitian ini menunjukkan bahwa perlu adanya pembangunan sarana prasarana penunjang kegiatan pariwisata, sinergitas antara para stakeholders, sosialisasi dan pelatihan bagi para penggiat pariwisata, peningkatan sumber daya desa yang sudah ada, serta pembuatan rencana induk pariwisata desa dalam jangka panjang.
WHALE SHARK TOURISM AND WELL-BEING: A CASE STUDY OF LABUAN JAMBU Putrawan Habibi; Muhammad Azizurrohman; Dova Novita
Jurnal Ilmiah Hospitality Vol 10 No 1: Juni 2021
Publisher : Sekolah Tinggi Pariwisata Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47492/jih.v10i1.670

Abstract

As one of the largest whale shark attractions in Indonesia, Labuan Jambu Village still lacks the attention of academics and government in terms of research and development. As a result, it's worth taking a closer look at the people of Labuan Jambu Village's well-being before and after the Whale Shark tourism activities. The authors found that the economic benefits of tourism activities have not had a significant and unequal effect on the villagers. Before the tourism industry existed, the villagers of Labuan Jambu understood the importance of education. Aside from that, the most important problem that Labuan Jambu Village has yet to resolve is waste management. In order to create sustainable tourism in Labuan Jambu Village, various stakeholders must collaborate
Co-Authors Abdul Haris Abdul Nasir Rachman Agusman Aini, Yulis Nurul Alip Suroto Aliza Hari Tanthowy Aminy, Muhammad Muhajir Ander Sriwi, Ander Andi Irwan Andi Tenry Sose Baharuddin, Sitti Mujahida Baiq Elbadriati Bawazir, Fatmah Cholid Budi, Rosdinaman Calvin Faza Deasy Silvya Sari Denny Bernardus Dessy Adelin Dewi Mustikasari Immanuel Djaya, Andi Amrullah Donny Juliandri Prihadi Dova Novita Eka Kadharpa Eka Kadharpa Utama Dewayani Eka Kadharpa, Eka El-badriati, Baiq Eric Harianto Erri Supriyadi Faiza Husnayeni Nahar Faiza Husnayeni Nahar Faiza Husnayeni Nahar Faridah Fatmasari Fatmasari Faza, Calvin Gapari, Muhamad Zaril Gatot Suhirman Gatot Suhirman Ginting, Yanti Mayasari Gladys Greselda Gosal Gunawan Bata Ilyas Gunawan Gunawan Habibi, Putrawan Hardiyono Hariono Hariono Hasanuddin Remmang, Hasanuddin Hatidja, St. Herminawati Abubakar, Herminawati Herminawaty Hernita, Hernita Hulfa, Ihyana Husna Karimah I Wayan Bratayasa Ida Nyoman Tri Darma Putra Ilmi, Sayyidah Hafidhatul Iwan Perwira Jamaliah Said Jamaluddin Jamaluddin Jamaluddin Jintan, Andam Rani Johari, Muhamad Jonnardi Jumriani, Jumriani Junko Alessandro Effendy Khairul Hamim Ladung, Fajar Lalu R. Ibnu Lia Rosida Lin, Yih-Ming Lukman Setiawan Mahsar Marhaendro Purno Marniatun Marniatun Mas'ud, Riduan Mashar Mashun, Mashun Masud, Riduan Mas’ud, Riduan Menny, Alviano Herbert Mohamad Najmudin Mufti Alam Adha Muh. Fadhel G Bata Ilyas Muhamad Ali Muhamad Yusup Muhammad Iskandar Muhammad Johari Muhammad Syafari Muhammad Syamsurrijal Mujahida, Sitti Ni Luh Sueni Ni Luh Sueni Widyanti Ni Putu Hendri Widiartini Novi Primita Sari Nurhidayanti S Pandjajangi, Andi Muhammad Ridho Yusuf Sainon Andi Putra, Ida Nyoman Tri Darma Putrawan Habibi Ramli Hatma Riduan Mas'ud Riduan Mas'ud Riduan Masud Riduan Mas’ud Riqfi, Husni Muhammad Risky Angga Pramuja Rizal Pratama, Rizal Rizal Rizal Pratama Rizky Angga Pramuja Romi Bhakti Hartarto Sabar Sabar Safroni Isrososiawan Septriani Septriani Siti Mujahida Sitti Mujahida Baharuddin Sitti Mujahida Baharuddin SRED, Moh. Akhtar Sri Ayu Lestari Sri Budi Cantika Yuli St. Hatidja suardi suardi Sudiyanti Sudiyanti Supiandi Supiandi Supiandi Supiandi, Supiandi Supriadi Supriadi Suroto, Alip Sutanto, Verrell Syafari, Muhammad Syahribulan Syahribulan, Syahribulan Syahruddin Syahruddin Tawakkal Baharuddin Teofilus Teofilus Thaha, Salmiyah Thanwain Thomas Stefanus Kaihatu Tiong, Piter Toreh, Fabio Ricardo Ulfi, Izzani Umi Farida Uwi Martayadi Uwi Murtayadi Wahyu Khalik Wang, Tz-Li Wibisono, Leonard Junio Wiwik Handayani Yadi Arodhiskara, Yadi Yasri Tarawiru Yoseva Maria Pujirahayu Sumaji Yulendra, Lalu Yulia Nur Hasanah Yusuf Setiawan Al-Qusyairi Zainal Arifin Zainal Arifin Zaitun, Cakra