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Pelatihan Merancang Bisnis Online di Masa Pandemi bagi Mahasiswa Muhammad Rakib; Agus Syam; Marhawati Marhawati; Hajar Dewantara
DEDIKASI Vol 22, No 2 (2020): Jurnal Dedikasi
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/dedikasi.v22i2.16121

Abstract

Mitra dalam Program Kemitraan Masyarakat (PKM) ini adalah Kelompok Mahasiswa Wirausaha Muda di Kota Makassar. Masalahnya adalah mitra belum memiliki keterampilan memadai dalam mengoptimalkan pemanfaatan internet dan media sosial sebagai media bisnis online dan belum memiliki pemahaman yang memadai mengenai legalitas dalam bertransaksi online. Metode yang digunakan adalah: observasi, testing, pelatihan dan pembinaan, serta evaluasi. Hasil yang dicapai adalah peserta memiliki tingkat berpartisipasi sangat tinggi dalam pelatihan merancang bisnis online di tengah pandemi, memiliki keterampilan sangat memadai dalam memanfaatkan internet dan media sosial sebagai media  bisnis online dan memiliki pemahaman tentang legalitas bisnis online.
Pemberdayaan Masyarakat Melalui Peningkatan Keterampilan Pembuatan Ikan Bandeng Presto Di Kelurahan Lakkang Kota Makassar Arsad Bahri; Saparuddin Saparuddin; Muh. Fiqriansyah Wahab; Deny Romadhon Badaring; Hajar Dewantara
Seminar Nasional Pengabdian Kepada Masyarakat PROSIDING EDISI 2: SEMNAS 2020
Publisher : Seminar Nasional Pengabdian Kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (959.871 KB)

Abstract

Masyarakat kelurahan Lakkang mayoritas berprofesi sebagai petani tambak ikan bandeng. Hasil perikanan masyarakat cukup melimpah. Namun proses pemasarannya masih terbatas pada pemasaran ikan mentah tanpa melalui pengolahan terlebih dahulu. Hal ini menyebabkan penghasilan masyarakat tidak mengalami peningkatan. Kurangnya pengetahuan dan keterampilan masyarakat dalam mengolah ikan bandeng menjadi suatu produk yang bernilai jual menjadi kendala utama.  Padahal ikan bandeng merupakan komoditi yang banyak diminati masyarakat khusunya di Kota Makassar. Program pengabdian masyarakat ini menjadi solusi bagi permasalahan yang sedang terjadi. Melalui beberapa tahapan  seperti pemberian materi, pembinaan, diskusi atau tanya jawab serta praktek. Bandeng diolah dan dikemas menjadi suatu produk, tentu akan memberikan nilai tambah terhadap penjualannya. Oleh karena itu masyarakat memerlukan suatu pelatihan dalam membekali mereka pengatahuan dan keterampilan dalam mengolah ikan bandeng agar bernilai jual tinggi di pasaran. Keaktivan peserta dari awal sampai akhir kegiatan pelatihan menghasilkan masyarakat yang paham dan terampil dalam mengolah ikan bandeng. Program ini diharapkan akan terus berkelanjutan sehingga dapat meingkatkan kesejahteraan masyarakat petani tambak ikan bandeng di Kelurahan Lakkang
Diversifikasi Produk Olahan Singkong Frozen dalam Meningkatkan Pendapatan Masyarakat di Era Pandemi Covid 19 Muhammad Rakib; Marhawati Najib; Agus Halid; Hajar Dewantara
Seminar Nasional Pengabdian Kepada Masyarakat SEMINAR NASIONAL 2021 : PROSIDING EDISI 4
Publisher : Seminar Nasional Pengabdian Kepada Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (250.033 KB)

Abstract

Abstrak. Mitra Program Kemitraan Masyarakat (PKM) ini adalah Kelompok Mitra Usaha Mammiri di Kelurahan Barombong Kecamatan Tamalate Kota Makassar. Kelompok mitra tersebut mengalami masalah yaitu: (1) mitra menghentikan proses produksinya karena hasil produksinya tidak laku di pasar akibat menurunnya daya beli masyarakat akibat pandemi, (2) kurangnya pengetahuan tentang pengolahan singkong frozen yang higinies dan bernilai ekonomi, (3) kurangnya keterampilan membuat singkong frozen yang tahan lama dan bernilai ekonomi, dan (4) rendahnya kualitas produksi singkong frozen karena tidak dikemas dengan baik. Sasaran eksternal adalah produk singkong frozen berkwalitas dan dikemas dengan baik untuk dipasarkan di toko-toko moderen atau swalayan. Metode yang digunakan adalah ceramah, demonstrasi, diskusi, tanya jawab, praktik dan pendampingan. Hasil yang dicapai adalah (1) mitra telah melakukan proses produksi kembali walaupun sifatnya terbatas untuk dipasarkan di toko-toko frozen, (2) mitra memiliki pengetahuan tentang manfaat mengkonsumsi singkong bagi manusia, (3) mitra memiliki keterampilan untuk membuat singkong frozen yang higinies dan bernilai ekonomi, dan (4) mitra memiliki produk singkong frozen yang berkualitas dan dikemas dengan menggunakan teknologi. Kata kunci: diversifikasi, singkong frozen, kualitas, bernilai ekonomi, pendapatan masyarakat
Motivasi Kerja dan Pengaruhnya terhadap Produktivitas Kerja Pegawai pada Kantor Dinas Koperasi dan UKM Kabupaten Gowa Asmayanti Asmayanti; Agus Syam; Muhammad Jufri; Hajar Dewantara; Yuliani Yuliani; Sudarmi Sudarmi; Andi Reski Nurhikmah
SEIKO : Journal of Management & Business Vol 6, No 1 (2023): January - Juny
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v6i1.3769

Abstract

Penelitian ini menganlisis pengaruh Motivasi Kerja terhadap Produktivitas Kerja Pegawai pada Kantor Dinas Koperasi dan UKM Kabupaten Gowa, sehinga tujuan penelitian adalah untuk mengetahui apakah ada pengaruh yang signifikan motivasi kerja terhadap produktivitas kerja pegawai, dengan locus penelitian pada Kantor Dinas Koperasi dan UKM Kabupaten Gowa. Untuk mengungkap tujuan penelitian tersebut maka digunakan teknik pengumpulan data melalui penyebaran kuesioner kepada 33 responden dengan menggunakan Teknik random sampling. Teknik analisis data menggunakan analisis regresi sederhana. Hasil penelitian menunjukkan bahwa terdapat pengaruh yang signifikan motivasi kerja terhada produktivitas kerja pegawai pada Kantor Dinas Koperasi dan UKM Kabupaten Gowa. Kata Kunci: Motivasi Kerja, dan Produktivitas Kerja
The Influence of Entrepreneurship Education and Technopreneurship Literacy on Entrepreneurial Intention with Self-Efficacy as an Intervening Variable in Generation Z Isma, Andika; Nur Halim; Andi Anggi Kemalasari; Muhammad Rakib; Hajar Dewantara
International Journal of Health, Economics, and Social Sciences (IJHESS) Vol. 6 No. 3: July 2024
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/ijhess.v6i3.5820

Abstract

This research aims to identify whether entrepreneurship education and technopreneurship literacy among students contribute to interest in entrepreneurship through self-efficacy among Generation Z in Makassar City. This research is included in the quantitative research category with a population of 500 Generation Z from Vocational High Schools in Makassar City and a sample of 100 people. Data was collected using questionnaire and documentation techniques. The analysis technique used is path analysis using SPSS software. The research results show that entrepreneurship education and technopreneurship literacy, both directly and indirectly, contribute positively and significantly to interest in entrepreneurship through self-efficacy among Generation Z in Makassar City. Based on the results of this research, entrepreneurship education and technopreneurship literacy are very important to be taught and given to Generation Z, especially in the school environment. This education should not only be taught in one particular department but should be taught in all departments. This is because entrepreneurship education and technopreneurship literacy can increase students' self-efficacy, which in turn can contribute to increasing interest in entrepreneurship among students.
Strengthening Local Economies through the Implementation of Digital Promotion in Tourism Villages and Its Implications for Marine Tourism Dewi Pratiwi Azis; Ni Gst Nym Suci Murni; I Ketut Budarma; Hajar Dewantara
Journal of Economic Education and Entrepreneurship Studies Vol. 5 No. 3 (2024): VOL. 5, NO. 3 (2024): JE3S, SEPTEMBER 2024
Publisher : Department of Economics Education, Faculty of Economics, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/je3s.v5i3.4377

Abstract

This research examines the development of Botolempangan Karst Palace Tourism Village through digitalization and digital marketing approaches. The study combined analysis of existing tourism village management with digital technology-based development strategies. Through an internship and training program, researchers developed tour packages and digital promotional materials, including flyers and profile videos. The study also adopted the AIDDA model (Attention, Interest, Desire, Decision, Action) to optimize the digital marketing strategy. The results showed that the management of Botolempangan Karst Palace Tourism Village still faces challenges, especially in terms of promotion and utilization of digital technology. The training provided includes creating promotional content, utilizing social media, and developing digital marketing skills. This research produced recommendations to improve the quality of human resources of managers, optimize the use of digital media for promotion, and develop a digital application-based management model. The application of digital promotion in tourism villages has opened up new opportunities in the development of marine tourism in Indonesia. By utilizing various digital platforms, coastal tourism villages can introduce the uniqueness of local culture and underwater natural wealth, which is expected to increase marine tourism visits in Indonesia.
Exploring the Role of Social Capital, Managerial Skills, and Technological Literacy in Shaping Entrepreneurial Interest through Entrepreneurial Motivation Isma, Andika; Hajar Dewantara; Andi Naila Quin Azisah Alisyahbana; Salim Diarra; Soussou Raharimalala
Quantitative Economics and Management Studies Vol. 5 No. 6 (2024)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.qems3691

Abstract

Unemployment is a major issue in Indonesia. This occurs because Indonesia is a country with a relatively high population growth rate, which affects the competition for job opportunities. One of the strategies considered effective in addressing unemployment is to create or increase the number of entrepreneurs. This study aims to determine the direct and indirect effects of social capital, managerial skills, technology literacy, and entrepreneurial motivation on entrepreneurial interest. The sampling technique used is Proportional Random Sampling, with a total of 100 students from the Faculty of Economics and Business Universitas Negeri Makassar. The results indicate that both directly and indirectly, social capital, managerial skills, technology literacy, and entrepreneurial motivation significantly influence entrepreneurial interest. Based on the findings of this study, it can serve as a source of information or a reference for educators or lecturers to guide and assist students in developing entrepreneurial skills. Students are encouraged to deepen their skills related to business management, not only focusing on the products produced but also being capable of conducting marketing activities and making decisions regarding business evaluation with the aim of developing their businesses. Furthermore, future researchers are encouraged to deepen and expand this research in terms of variables and research method development.
From Ethics to Impact: Modeling the Role of AI Perception Dynamics in the Relationship Between Ethics AI Practices, AI-Driven Societal Impact, and AI Behavioral Analysis Fakhri, M. Miftach; Jannah, Devi Miftahul; Isma, Andika; Dewantara, Hajar; Nirmala S., Aprilianti
Journal of Applied Science, Engineering, Technology, and Education Vol. 7 No. 1 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.asci3802

Abstract

The rapid evolution of Artificial Intelligence (AI) has brought significant changes across various sectors, including healthcare, finance, and criminal justice, presenting both remarkable opportunities and complex ethical challenges. As AI becomes increasingly embedded in decision-making processes, concerns about individual rights, social equity, and public trust are growing, especially in high-stakes contexts. These ethical implications underscore the critical need for robust frameworks that emphasize AI transparency, accountability, and fairness to mitigate risks such as bias and ensure responsible usage. Despite the increased focus on ethical AI practices, there remains a considerable gap in understanding how these frameworks impact societal perceptions and behaviors toward AI. This study seeks to address this gap by investigating the effects of ethical AI practices—specifically transparency, accountability, and fairness—on public perceptions and behaviors. The study employs a quantitative approach, using purposive sampling to select a sample of AI-knowledgeable participants and analyzing the data with Partial Least Squares Structural Equation Modeling (PLS-SEM). This methodological approach allows for a detailed exploration of the relationships between ethical AI practices and societal impacts. Additionally, the study examines the mediated pathways through which these ethical practices influence AI’s societal and behavioral impacts, hypothesizing that transparency and accountability foster trust and positive engagement. By developing a framework that aligns ethical AI practices with societal values, this study aims to advance the broader goals of societal trust, public acceptance, and sustainable social integration of AI technologies. These insights contribute to the growing body of knowledge on responsible AI deployment, supporting ethical alignment in diverse AI applications and promoting trustworthiness in AI-driven systems
Moderating Role of Social Norms in the Relationship between Tax Knowledge, Quality of Tax Service, and Tax Compliance among MSMEs Fadhilatunisa, Della; Hamdan, Muhammad Nurfaizy; Isma, Andika; Dewantara, Hajar; Alisyahbana, Andi Naila Quin Azisah
Journal of Economic Education and Entrepreneurship Studies Vol. 6 No. 1 (2024): VOL. 6, NO. 1 (2025): JE3S, MARCH 2025
Publisher : Department of Economics Education, Faculty of Economics, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/je3s.v6i1.7722

Abstract

This study addresses the persistent problem of low tax compliance among informal Micro, Small, and Medium Enterprises (MSMEs), which undermines fiscal stability and hampers economic development. The primary purpose of the research is to examine the direct effects of tax knowledge and the quality of tax service on tax compliance, as well as to assess whether social norms moderate these relationships among informal MSMEs. Employing a quantitative approach with a cross-sectional survey design, data were collected from owners and managers of informal MSMEs using structured questionnaires. The analysis was conducted using structural equation modeling (SEM) to test the hypothesized relationships and moderation effects. The results indicate that both tax knowledge and the quality of tax service have significant positive effects on tax compliance behavior among informal MSMEs. However, the moderating role of social norms was not supported, as social norms did not significantly influence the relationships between tax knowledge, service quality, and compliance. These findings imply that policy interventions to enhance tax compliance in the informal sector should prioritize educational initiatives and improvements in service quality, rather than relying primarily on social or communal influences. Despite offering important insights, this study is limited by its cross-sectional design, geographically constrained sample, and reliance on self-reported data, which may affect the generalizability and causality of the findings. Future research should consider broader samples, longitudinal approaches, and the inclusion of additional contextual or psychological factors to deepen the understanding of tax compliance behavior among informal MSMEs.
Digital Literacy, Environment, and E-Commerce Use Toward Digital Entrepreneurial Intentions via Social Media among Generation Z Students Isma, Andika; Hajar Dewantara; Andi Naila Quin Azisah Alisyahbana; Salim Diarra
Quantitative Economics and Management Studies Vol. 6 No. 1 (2025)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35877/454RI.qems3853

Abstract

The rapid development of digital technology is reshaping entrepreneurial landscapes, particularly among Generation Z students who are highly engaged with digital platforms. This study investigates the influence of digital literacy, environmental factors, and e-commerce usage on digital entrepreneurial intentions, with social media serving as a mediating variable. A quantitative descriptive-explanatory approach was employed, involving 105 Generation Z student respondents selected through proportional random sampling. The findings reveal that digital literacy, environment, and e-commerce use have a significant impact on digital entrepreneurial intentions, both directly and indirectly through social media. Social media enhances the connection between these factors and entrepreneurial intentions by providing a platform for idea sharing, business promotion, and networking. These insights highlight the importance of integrating digital competencies and social media utilization into entrepreneurship education to cultivate innovative and digitally empowered young entrepreneurs.
Co-Authors Adam Ramadhan Adio, Matthew Olufemi Agus Halid Agus Syam Agus Syam Agusnaya, Nurrahmah Ahmad Nouruzzamand Akmar Akilah Kautsar Al Maududi Bahmar Algi Fahrizal Alisyahbana, Andi Naila Quin Azisah Alya Olivia Amhar, A. Ummi Amraeni, Amraeni Andi Anggi Kemalasari Andi Anggi Kemalasari Andi Naila Quin Azisah Aliasyahbana Andi Reski Nurhikmah Andika Isma Andri, Dian Puspita Sari Arsad Bahri Asmayanti Asmayanti Atirah Awal Syahrul Alimin Awal Syahrul Alimin Azis, Fajriani Basri Bado Basri Bado Basri Bado, Basri Della Fadhilatunisa Deny Romadhon Badaring Dewi Pratiwi Azis Dian Arishandy Imansyah Dian Arishandy Imansyah Diarra Salim Diarra, Salim Dini Nurpratiwi Elma Nurjannah Elma Nurjannah Erwin Erwin Erwin Fachry Abda El Rahman Fajar Bahari Fajar Bahari Fitriah R, Ulfa Hafid Sumarwadji Hafish, Muhammad Halim, Nur Halim, Nur Halim Hamdan, Muhammad Nurfaizy Hasisa Haruna Hasyim, Sitti Hajerah Hersiyati Palayukan Hijri Andini Hijri Andini I Ketut Budarma Ibrani, Juan Veron ilham abu Ilma Wulansari Hasdiansa Imansyah, Dian Arishandy Inanna, Inanna Isma, A Israwati Hamsar Israwati Hamsar Jabaluddin Hamid Jannah, Devi Miftahul Jasman, Muh. Jusri Jatmiko Wahyu Nugroho Joshua Juan Veron Ibrani Juan Veron Ibrani Kemalasari, Andi Anggi M. Miftach Fakhri M.Raul Fajr Gibran Airos Mahmuddin Mahmuddin Marhawati Masna, Ummul Khaeri Mas’ud, Mas’ud Matthew Olufemi Adio Miftahul Andriani Miftahul Andriani Muflih, Betania Kertika Muh Fikri Ainul Yakin Muh Getri Putra Hasta Muh Getri Putra Hasta Muh. Abdi Imam Muh. Fiqriansyah Wahab Muh. Galang Nusantara Muh. Rasbi Muh.Dzaky Aziziyah Hernawan Muhajir, Muhammad Nur Alam Muhammad Akbar Muhammad Alief Nur Hidayah Rani Muhammad Jufri Muhammad Jufri Muhammad Jufri Muhammad Nurfaizy Hamdan Muhammad Rakib Muhammad Rakib Muhammad Rakib Mujahidin Murfa, Agus Noor Mushaf, Mushaf Mutmainnah Mutmainnah Mutmainnah Narwastu, Yustia Ni Gst Nym Suci Murni Nirmala S., Aprilianti Nur Afrilia Afrizah Nur Afrilia Afrizah Nur Arisah Nur Armika Amir Nur Astaman Putra Nur Halim Nur Rahmi Nurhayani nurhayani Nurul Azizah NURUL AZIZAH Nurul Husna Nurul Husna Offiler Pebrian Offiler Pebrian Pahrul, Pahrul Pranata, Muhammad Aldi Putri Nirmala Putri Nirmala Raharimalala, Soussou Ryketeng, Masdar safirah, nur Salim Diarra Saparuddin Saparuddin saputra, aan Sarmila Sarmila Sitti Hasbiah Sitti Hasbiah Soussou Raharimalala Soussou Raharimalala Sudarmi Sudarmi Sulfan Ardiansyah Sulfan Ardiansyah Syam, Agus Syukur, Pramudya Asoka Tahir, Sumiati Thariq Al Ayyubi Thariq Al Ayyubi Windasari, Wiwin Riski Yuliani Yuliani