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All Journal MODUL Jurnal Sosial Ekonomi Pertanian Jurnal Social Economic of Agriculture Jurnal Solum AGRARIS: Journal of Agribusiness and Rural Development Research AGRITEPA: Jurnal Ilmu dan Teknologi Pertanian Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Jurnal Obsesi: Jurnal Pendidikan Anak Usia Dini Wikrama Parahita : Jurnal Pengabdian Masyarakat Jurnal Agribisnis Terpadu Jurnal Agroqua: Media Informasi Agronomi dan Budidaya Perairan AGRITROPICA : Journal of Agricultural Sciences Indonesian Journal of Agricultural Research MITRA: Jurnal Pemberdayaan Masyarakat Comment: an International Journal of Community Development J-Dinamika: Jurnal Pengabdian Kepada Masyarakat Agro Bali: Agricultural Journal Abdihaz: Jurnal Ilmiah Pengabdian pada Masyarakat Media Agribisnis Dharma Raflesia : Jurnal Ilmiah Pengembangan dan Penerapan IPTEKS Community Empowerment SINTA Journal (Science, Technology, and Agricultural) MAHATANI: Jurnal Agribisnis (Agribusiness and Agricultural Economics Journal) Bima Journal : Business, Management and Accounting Journal AKM: Aksi Kepada Masyarakat Jurnal Sosiologi Pertanian dan Agribisnis Jurnal Pengabdian Inovasi dan Teknologi Kepada Masyarakat Jurnal Indonesia Raya SENGKUNI Journal (Social Science and Humanities Studies) Jurnal PADAMU NEGERI (Pengabdian pada Masyarakat Bidang Eksakta) Jurnal Dehasen Untuk Negeri Mestaka: Jurnal Pengabdian Kepada Masyarakat Journal of Food Security and Agroindustry Jurnal AGRISEP: Kajian Masalah Sosial Ekonomi Pertanian dan Agribisnis The Manager Reveiew Salus Publica AGRIC Jurnal Perikanan Damhil: Jurnal Pengabdian kepada Masyarakat
Eko Sumartono, Eko
Universitas Dehasen Begkulu
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Journal : AGRARIS: Journal of Agribusiness and Rural Development Research

 1 
Analisis Pemasaran Tandan Buah Segar Kelapa Sawit Kecamatan Putri Hijau, Kabupaten Bengkulu Utara Sumartono, Eko; Suryanty, Melly; Badruddin, Redy; Rohman, Agus
AGRARIS: Journal of Agribusiness and Rural Development Research Vol 4, No 1: January-June 2018
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (128.237 KB) | DOI: 10.18196/10.18196/

Abstract

The sale of fresh fruit bunches in Putri Hijau sub-district has variety of marketing channels from farmers to consumers. The diversity of marketing channels should result in differences in the price levels received by farmers and the costs incurred by each marketing agency, such as freight costs, transportation costs to factories, fruit shrinkage costs, and other costs. This study aims to identify marketing channels and compare the marketing channel efficiency of fresh fruit bunches (TBS) of palm oil formed in Kecamatan Putri Hijau, North Bengkulu. Determination of farmer respondents is done by purposive sampling counted 41 people, and marketing agency respondents use snowball sampling method. The results showed that there are three channels of marketing of oil palm FFS formed, namely Channel I (farmers - collector traders - factories), Channel II (farmers - farmer groups - factories), Channel III (farmers - factories). The most widely used channels by farmers are channel I (farmers - collectors – mills) that have the highest margin and low farmer’s share. The merchandise margin and the profit-to-cost ratio indicate that only marketing channel I in Bani Village is efficient. Marketing channel I in Desa Bani Village has a marketing margin value of Rp206/kg with the value of profit to marketing cost ratio of 1.17.
Analisis Pemasaran Tandan Buah Segar Kelapa Sawit Kecamatan Putri Hijau, Kabupaten Bengkulu Utara Sumartono, Eko; Suryanty, Melly; Badruddin, Redy; Rohman, Agus
AGRARIS: Journal of Agribusiness and Rural Development Research Vol 4, No 1: January-June 2018
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (128.237 KB) | DOI: 10.18196/agr.4157

Abstract

The sale of fresh fruit bunches in Putri Hijau sub-district has variety of marketing channels from farmers to consumers. The diversity of marketing channels should result in differences in the price levels received by farmers and the costs incurred by each marketing agency, such as freight costs, transportation costs to factories, fruit shrinkage costs, and other costs. This study aims to identify marketing channels and compare the marketing channel efficiency of fresh fruit bunches (TBS) of palm oil formed in Kecamatan Putri Hijau, North Bengkulu. Determination of farmer respondents is done by purposive sampling counted 41 people, and marketing agency respondents use snowball sampling method. The results showed that there are three channels of marketing of oil palm FFS formed, namely Channel I (farmers - collector traders - factories), Channel II (farmers - farmer groups - factories), Channel III (farmers - factories). The most widely used channels by farmers are channel I (farmers - collectors – mills) that have the highest margin and low farmer’s share. The merchandise margin and the profit-to-cost ratio indicate that only marketing channel I in Bani Village is efficient. Marketing channel I in Desa Bani Village has a marketing margin value of Rp206/kg with the value of profit to marketing cost ratio of 1.17.
Co-Authors Abdul Hamid Hakim Adil, Nindianata Sekar Afriani, Ririn Agus Purwoko Agusmin, Wengki Abta Agustin Zarkani Agustin, Sella Alfurqan, Alfurqan Alia Lestari Aliyanti Aliyanti Zumrona Amir Husaini Karim Amrullah Amrullah, Amir H. K. Ana Anjaly Ana Nurmalia Anandyawati Anandyawati Anandyawati, Anandyawati Andini, Nanda Andwini Prasetya Andwini Prasetya, Andwini Anggi Mandala Putra Anggraini, Sentri Apri Andani Ari Anggoro Ari Anggoro Ari Anngoro Aristina, Selvin Army, M.Noor Badruddin, Redy Bahari, Bayu Dwi Prasetya Bambang Sumantri Bambang Sumantri Bambang Sumantri Banu Banu Banu Mahendro Basuki Sigit Priyono Basuki Sigit Priyono Basuki Sigit Priyono Chen, Kecun Citra Susantri Putri Sirait Dedi Dedi Delpana, Adrian Devi Devi Dewi Stopia Nengsih Dias Boy Dinda Okta Viani Dolly Madya Parton Dony Suryanto Dwi Wahyuni Ganefianti Eka Nurdianty Eko Risdianto Ellys Yulianti Ellys Yuliarti Endang Sulistyowati Evi Andriani Evi andriani, Evi Fahlevy, Rezza Fetri Yuliana Gita Mulyasari Hanafiah, Muhammad Ali Harni, Suli Hasrul A Marsaoly Hasugian, Leonardo Herlena, Feby Herri Fariadi Herri Fariadi, Herri Hesti Nur’aini Hilda Meisya Arif Hilda Meisya Arif Huriyah, Hiwayati Ika Ariyanti Ilahi, M Dellan Anugrah Ilham Abdul Rasid Illahi, Abdul Indriasari, Ika Ira Setiawati, Ira Irawan, Veri Jatmiko, Wendi Jayadi, Mesri Jejen Pratama Saputra Johnny Oktapriza Joko Saputra Junaidi Junaidi Kamilah, Kamilah Ketut Sukiyono Ketut Sukiyono Ketut Sukiyono Ketut Sukiyono Kurniawati, Rizki Kusuma, Arya Mufti Nata Lia Ismi Kandini Lina Widawati M, Mujiono Melly Suryanty, Melly Merlian Zikri Merlian Zikri Merlian Zikri Merlian Zikri Merlian Zikri Methatias Ayu Methatias Ayu Moulina Methatias Ayu Moulina, Methatias Ayu Mohammad Nur Dita Nugroho Mudita Sahadat Muhammad Akbar Muhammad Dandi Ilahi Muhammad Fikry Muhammad Hadi Surya Muhammad NurDita Nugroho Mujiono Mujiono Mumun Mumun Munhedi Vierzhen Nanda Andini Naufal Aziz Alfikri Niken Dwinora Novanda, Ridha Rizki Nugroho, Arjun Satrio Nugroho, Mohammad Nur Dita Nur' aini, Hesti Nuri Aslami Nurmalia, Ana Nyayu Neti Arianti Oktapriza, Johnny Oktrada, Darti Pandu Imam Sudibyo Adib Pardosi, Ivan Agustinus Parwito Parwito Parwito Parwito Parwito, Parwito Prasetya, Adwini Pratama, Aldi Agung Prima, Distora Prima Puspita, Veny Putri Sirait, Citra Susantri Putri, Wulandari Indah Andi Rabiul Armala Rahma Yunita, Rahma Rahmat Nursalim ramadhan, FAJRIANSAH RAMADHAN Redy Badruddin, Redy Reflis Reflis Reflis Reflis Ricky Zulfiandry Ridha Rizki Novanda Ridha Rizki Novanda Ridha Rizki Novanda Ridha Rizki Novanda Rifi Zulhendri Rika Dwi Yulihartika Rika Dwi Yulihartika Rika Dwi Yulihartika, Rika Dwi Riki Ramansyah Rimadhita Tiara Putri Rohman, Agus Rohman, Agus Sagala, Ruflica Sahputra, Ikwan Sahputra, Royi Samuel Hadiyanto Saputra, Roy Saputra, Zony Hendra Sari, Yosita Tri Purnama Sella Sella, Sella Septi Wulan Sari Sihite, Devi monika Silke Sachanovrissa Sintiya Sintiya Siswahyono Siswahyono Siswahyono Siswahyono Siswahyono, Siswahyono Siti Hanila Sri Narti Sriyoto Sriyoto Sriyoto Sriyoto Sriyoto Sriyoto Suhiril Suhiril Supadi Supadi Suryani, Neni Suryanty, Melly Sutina, Sutina Suwandi S. Sangadji Taufan, Muhamad Tawakal, Anzori Tentara, Brend Utama, Ferzha Putra Vineza Elsafa Wahyu Sucipto Wira Merina Wulan Salsahbillah Wulan salsahbillah salsahbillah Wulan Wulan Yani Astria Yosita Tri Purnama Sari Yossie Yumiati Yossie Yumiyati Yudha Yudha Yulia Suparti Yuliana, Fetri Yuliansyah Yuliansyah Yuliansyah Yuliansyah Yulista Yulista, Yulista Yumiati, Yossi Yusun Yusun Yuti Anita Zhazha Zhazha Zikri, Merlian Zukhruf, M Firmansyah Zukhruf, Muhammad Firmansyah Zumrona, Aliyanti