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Pengaruh Gaya Hidup, Harga, Pengetahuan dan Persepsi Terhadap Pengunaan Rokok Elektrik (Vape) di Kalangan Generasi Milenial (Studi Kasus di Lhokseumawe) Rifki Ramadhan; Mohd Heikal; Jullimursyida Jullimursyida; Chalirafi Chalirafi
Jurnal Intelek Insan Cendikia Vol. 3 No. 3 (2026): MARET 2026
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Perkembangan rokok elektrik (vape) di Indonesia mengalami peningkatan yang cukup pesat, khususnya di kalangan generasi milenial. Fenomena ini dipengaruhi oleh perubahan gaya hidup modern, pertimbangan harga, tingkat pengetahuan, serta persepsi masyarakat yang menganggap rokok elektrik sebagai alternatif yang lebih modern dibandingkan rokok konvensional. Penelitian ini bertujuan untuk menganalisis pengaruh gaya hidup, harga, pengetahuan, dan persepsi terhadap penggunaan rokok elektrik (vape) di kalangan generasi milenial di Kota Lhokseumawe. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei. Populasi penelitian adalah generasi milenial berusia 29–44 tahun di Kota Lhokseumawe dengan jumlah sampel sebanyak 110 responden yang ditentukan menggunakan rumus Slovin. Teknik pengumpulan data dilakukan melalui kuesioner. Metode analisis data yang digunakan adalah regresi linear berganda dengan uji validitas, uji reliabilitas, uji asumsi klasik, uji parsial (uji t), uji simultan (uji F), serta uji koefisien determinasi (R²). Hasil penelitian menunjukkan bahwa secara parsial gaya hidup, harga, pengetahuan, dan persepsi berpengaruh positif dan signifikan terhadap penggunaan rokok elektrik (vape). Secara simultan, keempat variabel tersebut juga berpengaruh signifikan terhadap penggunaan rokok elektrik di kalangan generasi milenial di Kota Lhokseumawe. Variabel gaya hidup merupakan faktor yang paling dominan memengaruhi penggunaan vape. Penelitian ini diharapkan dapat menjadi bahan pertimbangan bagi pemerintah, pelaku usaha, dan masyarakat dalam memahami perilaku konsumsi rokok elektrik
RESPONSE AND STRATEGY FOR HANDLING FLASH FLOODS AND LANDSLIDES IN BENER MERIAH AND TAKENGON: A CASE STUDY OF AID FROM THE IAEB Muammar Khaddafi; Chalirafi; Hendra Harmain; Mohd Idris Dalimunthe; Alistraja Dison Silalahi
International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Vol. 5 No. 3 (2025): November 2025 - February 2026
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.19464821

Abstract

This study aims to understand the responses, strategies, constraints, and roles of communities in managing flash floods and landslides in Bener Meriah and Takengon Regencies. Using a qualitative approach with a case study design, data were collected through in-depth interviews, participant observation, and secondary documents. Analysis was conducted thematically to identify patterns, themes, and meanings of disaster management practices in the field. The results show that this disaster caused multidimensional impacts, including loss of life, mass displacement, and damage to critical infrastructure. The IAEB and related institutions implemented a priority needs-based strategy, cross-institutional collaboration, utilization of GIS technology, and social and infrastructure rehabilitation. The main constraints included limited access, resources, coordination, and the psychosocial conditions of the affected communities. Synergy between the IAEB and local communities through community-based emergency response groups proved effective in accelerating recovery and reducing disaster risk. This study emphasizes the importance of an integrated, participatory, and needs-based approach in increasing regional resilience to disasters.
THE EFFECT OF GREEN MARKETING MIX ON PURCHASE DECISIONS FOR TUPPERWARE PRODUCTS IN EAST ACEH DISTRICT. Said Abdillah; Rahmaniar; Chalirafi; Khairina AR
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 11 (2025): OCTOBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v5i1.1320

Abstract

This study aims to determine the influence of the green marketing mix on purchasing decisions for Tupperware products in East Aceh Regency. The data used in this study are primary data. The sampling technique used purposive sampling with a sample size of 140.The conclusion of the theory above is fulfilled. The method used to analyze the relationship between the independent variable and the dependent variable is the multiple linear regression method. The results of the study indicate that partially Green product has a positive and significant effect on the decision to purchase Tupperware products. Green price has a positive and significant effect on the decision to purchase products. Green place has a positive and significant effect on the decision to purchase Tupperware products. Green promotion has a positive and significant effect on the decision to purchase Tupperware products.
Pengaruh Kepemimpinan Transformasional, Perilaku Organisasi, Komitmen Organisasi Terhadap Kinerja Karyawan Em Yusuf Iis; Dewi Nirmala Sari; A. Hadi Arifin; Chalirafi Chalirafi
Jurnal Intelek Dan Cendikiawan Nusantara Vol. 3 No. 04 (2026): AGUSTUS - SEPTEMBER 2026
Publisher : PT. Intelek Cendikiawan Nusantara

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Abstract

Penelitian ini menggunakan  pendekatan kuantitatif dengan metode survei. Populasi dalam penelitian ini adalah seluruh karyawan dengan jumlah sampel 120 responden yang ditentukan menggunakan teknik sampling jenuh. Pengumpulan data dilakukan melalui penyebaran kuesioner dan dianalisis menggunakan analisis regresi linear berganda dengan bantuan program SPSS versi 26. Hasil penelitian menunjukkan bahwa secara parsial kepemimpinan transformasional tidak berpengaruh signifikan terhadap kinerja karyawan, perilaku organisasi tidak berpengaruh signifikan terhadap kinerja karyawan, sedangkan komitmen organisasi berpengaruh positif dan signifikan terhadap kinerja karyawan. Hasil penelitian ini menunjukkan bahwa komitmen organisasi merupakan faktor yang paling berpengaruh dalam meningkatkan kinerja karyawan.
THE EFFECT OF SERVICE QUALITY, PRICE AND DESIGN ON CUSTOMER SATISFACTION AT PETRO DOLLAR CAFE IN LHOKSEUMAWE CITY Cut Evi Oktaviani; T. Edyansyah; Adnan; Chalirafi
Journal of Accounting Research, Utility Finance and Digital Assets Vol. 2 No. 2 (2023): October
Publisher : PT. Radja Intercontinental Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/jaruda.v2i2.114

Abstract

The aim of this research is to determine and analyze jointly the influence of service quality, price and design on customer satisfaction at Cafe Petro Dollar in Lhokseumawe City. The research method is a quantitative research method. This research was conducted at the Petro Dollar Cafe in Lhokseuamwe City. The population in this research is Cafe Petro Dollar consumers, the sample used in this research was 100 respondents. The research results show that service quality (X1), price (X2), and design (X3) partially influence customer satisfaction (Y) at Cafe Petro Dollar in Lhokseumawe City. Furthermore, service quality (X1), price (X2), and design (X3) have a simultaneous and significant effect on customer satisfaction (Y) at Cafe Petro Dollar in Lhokseumawe City, because based on the F test the significance value was found to be 0.004, where the value 0.004 > 0.05, then the Fcount value is 3.552 > Ftable 2.700.
Implementation of Digital Leaderships on Pertamina Hulu Energy in Aceh Faisal Matriadi; Ikramuddin Ikramuddin; Marbawi Adamy; Chalirafi Chalirafi
International Journal of Engineering, Science and Information Technology Vol 1, No 2 (2021)
Publisher : Malikussaleh University, Aceh, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (476.654 KB) | DOI: 10.52088/ijesty.v1i2.132

Abstract

This study examines the effect of Digital Leadership and workplace spirituality on the performance of Pertamina Hulu energy employees with job satisfaction as an intervening variable. A population of 136 employees were all used as respondents or using a saturated sample model. The analytical tool used is the SEM (structural equation modeling) method using Amos. The results showed that each variable, both digital leaderships and workplace spirituality, had a positive and significant effect on job satisfaction and employee performance at Pertamina Hulu Energy. Furthermore, the job satisfaction variable mediates workplace spirituality with the performance variable partially mediating and the job satisfaction variable mediating digital leaderships with the performance variable. also partially mediation.
THE INFLUENCE OF SOCIAL MEDIA MARKETING ON PURCHASE INTENTION MEDIATED WITH BRAND AWARENESSAND CONSUMER BRAND ENGAGEMENT Radha Chairunnisya; Heriyana; Syamsul Bahri; Chalirafi
Journal of Accounting Research, Utility Finance and Digital Assets Vol. 5 No. 2 (2026): October (ON-PROGRESS)
Publisher : PT. Radja Intercontinental Publishing

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Abstract

This study aims to analyze the influence of social media marketing on purchase intention, mediatedby brand awareness and consumer brand engagement, among consumers of fashion clothing products in Lhokseumawe City. The background of this research is based on the increasing use of social media as a marketing tool in the fashion industry and the high consumer exposure to fashion content that does not necessarily translate into purchase intention. The method used in this study is a quantitative approach with data analysis techniques using SEM based on Partial Least Squares (PLS). Data were obtained through direct questionnaires distributed to 105 respondents who are social media users and interested in fashion clothing products in Lhokseumawe City. The results show that social media marketing has a positive and significant effect on brand awareness, consumer brand engagement, and purchase intention. Furthermore, brand awareness and consumer brand engagement have a positive and significant effect on purchase intention. Brand awareness and consumer brand engagement also mediate the effect of social media marketing on purchase intention. These findings indicate that social media marketing is a significant factor in increasing consumer purchase intention for fashion products, both directly and through increasing brand awareness and consumer engagement with the brand.
THE INFLUENCE OF DIGITAL COMPETENCY AND SOCIAL MEDIA ON GENERATION Z'S CAREER CHOICES WITH SELF-EFFICACY AS AN INTERVENING VARIABLE Egis Amanda; Khairawati; Marbawi; Chalirafi
Journal of Accounting Research, Utility Finance and Digital Assets Vol. 5 No. 1 (2026): July
Publisher : PT. Radja Intercontinental Publishing

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Abstract

This study aims to analyze the influence of digital competency and social media usage on Generation Z career choices with self-efficacy as a mediating variable in final year students of the Faculty of Economics and Business, Malikussaleh University. This study is motivated by the rapid development of digital technology that has changed the way Generation Z obtains information, develops competencies, and determines career choices. Amidst the increasing demands of the world of work for digital skills, students are required to have adequate digital competencies and be able to utilize social media effectively to support their career development. The method used in this study is a quantitative approach with data analysis techniques using Structural Equation Modeling (SEM) based on Partial Least Square (PLS). Data were obtained through the distribution of online questionnaires to 184 final year students of the Faculty of Economics and Business, Malikussaleh University who met the research criteria. The results of the study indicate that digital competency has a significant effect on self-efficacy and career choices of Generation Z. The use of social media has a significant effect on self-efficacy, but does not have a significant effect on career choices of Generation Z. In addition, self-efficacy has a significant effect on career choices of Generation Z. The results of the mediation test indicate that self-efficacy partially mediates the effect of digital competency on career choices of Generation Z, and fully mediates the effect of social media use on career choices of Generation Z. These findings indicate that increasing digital competency and effective use of social media can strengthen students' self-efficacy , which ultimately plays a role in supporting the process of determining career choices of Generation Z.
Co-Authors A Hadi Arifin A. Hadi Arifin Abbas, Damanhur Achmad Noerkhaerin Putra Ade Dhitta Vianda Adnan Adnan Adnan Adnan Adnan Agustinawati ahmad yani Akhyar, Chairil Alfaridho Alistraja Dison Silalahi Amri Amri Ayu Santika, Widhea Cahyo, Rico Dwi Cut Evi Oktaviani Cut Evi Oktaviani Cut Ita Erliana D, Damanhur Deddy Satria M Dewi Nirmala Sari Diana Khairani Sofyan Egis Amanda Eka Khairani EM Yusuf Iis F, Falahuddin F, Fuadi Fadil Akbar Fahmi, Asrul fatimah Fatimah Fini Nurul Azzara Fitri Yusriani Fitriatun Nadila Fuadi Fuadi Fuadi Fuadi Ghazali Syamni H, Hamdiah Hamdani H, Hamdani Hamdiah Hamdiah Hasibuan, Ahmad Fauzul Hakim Heikal, Mohd. Hendra Harmain Heriyana Heriyana Ichsan I, Ichsan Ichsan Ichsan Ikramuddin, Ikramuddin Irada Sinta Irham Iskandar Irwansyah, Defi J, Jumadiah Johari Johari Juliana Juliana Julistia, Rini Jullimursyida Juni Ahyar Juni Ahyar Khaira, Alfi Khairawati Khairawati Khairawati, Khairawati Khairina Abdurrahman Khairina AR M Subhan M, Munandar M. Subhan M.Subhan Maemonah, Maemonah Mariyudi Mariyudi Mariyudi Marzuki Marzuki Matriadi, Faisal mauludi, mauludi Mayzhura Mayzhura Mohd Heikal Mohd. Heikal Mohd. Idris Dalimunthe Monica, Tasya Monika, Eilen Muammar Khadafi Muammar Khaddafi Muchsin Muchsin Muchsin Muchsin Mucshin Mucshin Muhammad Abdy Yusuf Muhammad Akram Muhammad Farhan Muhammad Yusuf Muhammad Zakaria Munandar Munandar Munandar Munandar Munandar Munandar Munandar Munandar Munandar N. Nazaruddin Naufal Bachri, Naufal Nazifa Hafiza ND, Muhammad Authar Nisa Febriani, Aulia Nopa, Ika Yuliar Nurainun Nurainun Radha Chairunnisya Rahma Maulidya Rahmaniar Rahmaniar Rahmaniar Reza Pahlevi Ginting Rico Nur Ilham Rifki Ramadhan Ristati Ristati Ristati, Ristati Rusydi Abubakar S, Sutriani Said Abdillah Saifuddin Sapna Biby Sarah Akila Sindy Claudia Siti Maimunah Sri Meutia Sullaida Sullaida Sutriani Sutriani Sutriani Syamsuddin Syamsuddin Syamsul Bahri Syarifah Akmal Syauki, Moh. T. Edyansyah, T. Edyansyah Thasrif Murhadi Tia Riska Ayunda Triasnita Miranda, Iges Ulvia Ajnura Wahda Tunisa Wahyuddin Albra Zikra Zulham Zulham Zurian Anhar