Article Per Year (5 Year)
p-Index From 2020 - 2025
9.892
P-Index
This Author published in this journals
All Journal Jurnal Penyuluhan Jurnal Ilmu Sosial dan Humaniora JDM (Jurnal Dinamika Manajemen) Jurnal Kawistara : Jurnal Ilmiah Sosial dan Humaniora Trikonomika: Jurnal Ekonomi Jurnal Pekommas JAM : Jurnal Aplikasi Manajemen Menara Riau: Jurnal Ilmu Pengetahuan dan Pengembangan Masyarakat Islam JPBM (Jurnal Pendidikan Bisnis dan Manajemen) JOIV : International Journal on Informatics Visualization Jurnal Ilmiah Peuradeun Asia-Pacific Management and Business Application Analitika : Jurnal Magister Psikologi UMA AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat LLT Journal: A Journal on Language and Language Teaching JWP (Jurnal Wacana Politik) Journal of Economic, Bussines and Accounting (COSTING) Jurnal Biologi Tropis IKRA-ITH Humaniora : Jurnal Sosial dan Humaniora Sebatik SEIKO : Journal of Management & Business CARADDE: Jurnal Pengabdian Kepada Masyarakat JURNAL PENDIDIKAN TAMBUSAI Sang Pencerah: Jurnal Ilmiah Universitas Muhammadiyah Buton Imajiner: Jurnal Matematika dan Pendidikan Matematika Jurnal Wacana Ekonomi JMECS (Journal of Measurements, Electronics, Communications, and Systems) International Journal of Communication and Society Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran dan Pembelajaran SABBHATA YATRA : Jurnal Pariwisata dan Budaya Golden Ratio of Marketing and Applied Psychology of Business Prosiding Konferensi Nasional PKM-CSR Jurnal Pengabdian Masyarakat : Pemberdayaan, Inovasi dan Perubahan Mauriduna : Journal of Islamic studies BISMA (Bisnis dan Manajemen) Journal of Agri-Food Science and Technology (JAFoST) Padma: Jurnal Pengabdian Kepada Masyarakat eProceedings of Applied Science Administratio Jurnal Ilmiah Ilmu Administrasi Negara eProceedings of Management Madani: Multidisciplinary Scientific Journal JAKBS Engagement: Jurnal Pengabdian Kepada Masyarakat JGEN : Jurnal Pengabdian Kepada Masyarakat JER Jurnal Kawistara Prosiding Dedikasi: Pengabdian Mahasiswa Kepada Masyarakat JSES Jurnal Pendidikan Progresif
Astri Wulandari
Telkom University
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Transportation Other

Published : 80 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 80 Documents
Search

 2   3   4   5   6 
Integration Kano Model and E-Servqual to Evaluate Online Travel Agent Services in Bandung 2022 Bethani Suryawardani; Dendi Gusnadi; Astri Wulandari; Dandy Marcelino
Jurnal Kawistara Vol 12, No 3 (2022)
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/kawistara.73937

Abstract

One of the integrated e-commerce models is online ticket selling. Many travel agents sell travel tickets for national or international destinations online through websites; one of them is Tiket.com, a popular travel agency in Indonesia. The intense competition in the internet-based service providing industry has, in fact, motivated this company to meet their customers’ needs and preferences with quality services; the goal is to increase the number of their service users. The purpose of this study is to identify aspects of user requirements by Tiket.com as an online travel agent service that need to be maintained and improved. This study combines two methods of measuring customer satisfaction, namely the Kano model and e-service quality. The identified customer needs, based on Voice of Customer, can be analyzed to increase satisfaction. The results of this study are grouped into the dimensions of e-service quality, i.e. reliability, responsiveness, fulfillment, ease of use, information, security, and efficiency. Using a combination of e-service quality and Kano Model, six attributes of True Customer Needs were acquired; five of them are recommended for improvement and one needs to be developed. Tiket.com are suggested to pay more attention to weak attributes that are included in the must be category because they are fundamental for the company's services. They are also advised to develop weak and strong attributes that are included in the attractive category because they can help the company increase their competitive advantage.
Students’ Perception for Online Lectures Quality in Universities in Yogyakarta Wulandari, Astri
Jurnal Pekommas Vol 6 (2021): Special Issue: The Role of Communication and Information Technology in the struggle ag
Publisher : Sekolah Tinggi Multi Media “MMTC” Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56873/jpkm.v6i3.3701

Abstract

The World of Education during the Covid-19 outbreak had to take a solution or problem solving by carrying out Teaching and Learning Activities online. Schools, campuses and even informal education facilities must go on online as a security solution while continuing to carry out learning activities in the midst of this epidemic. This study looks at the extent to which students’ assessments of the quality of online lectures in Yogyakarta. 100 students as respondents from 14 Universities in Yogyakarta participated in this survey. This study uses a quantitative method with reference to, quality assessment in the 2019 SPADA Learning Object Development Guide from the Directorate General of Learning and Students Affairs, Kemristekdikti, 2019. From the results of the study, it was found that the learning plan indicator had the highest average percentage of items is 35,5%, then the media and technology indicators have the highest percentage of items at 37,63% and the assessment and evaluation indicators have an average percentage of items is 45% which all the percentage indicators are on a pretty good rating scale. This shows that the student’s assessment of the quality of online lectures in Yogyakarta during the Covid-19 outbreak was quite goods in its implementation.
IMPLEMENTASI SOCIAL MEDIA MARKETING DALAM UPAYA MENINGKATKAN PANGSA PASAR PADA PERUSAHAAN JASA KONSTRUKSI BASE CONSTRUCTION Baiq Armellya Maharani Yuriawan; Astri Wulandari
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 5 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i5.12243

Abstract

Kebanyakan perusahaan konstruksi menggunakan strategi pemasaran Wort Of Mouth ( WOM ) atau strategi komunikasi mulut ke mulut kepada orang sekitar.Perusahaan Base construction sebelumnya mengandalkan pemasaran menggunakan cara konvensional seperti Wort Of Mouth ( WOM ), akan tetapi untuk meningkatkan perluasan pangsa pasar di perlukan metode pemasaran yang efektif dan sesuai dengan perkembangan zaman. Penelitian ini menggunakan pendekatan kualitatif dengan pengumpulan data yang dilakukan dengan cara observasi, wawancara mendalam, dan dokumentasi atau gabungan ketiganya (triangulasi). Penulis juga menyusun strategi pembuatan konten melalui pembuatan content plan. Hasilnya, akun instagram perusahaan mendapatkan kenaikan insight secara reach, engagement dan followers. Penulis melakukan evaluasi dengan menganalisis akun berdasarkan jangkauan akun, rentan usia audience dan lokasi audience. Hasilnya, akun instagram @baseconstruction.bali menujukan perkembangan jangkauan pada market pasarnya di media sosial yang terbukti dari adanya peningkatan jangkauan akun sebanyak 2.441. Berdasarkan hasil evaluasi yang telah dilakukan penulis mendapatkan insights akun Instagram @baseconstruction.bali mengalami peningkatan yang sangat signifikan. Oleh karena itu perusahaan Base Construction sebaiknya selalu menjaga konsistensi pada konten yang akan dibuat dan meningkatkan inovasi baru pada ide konten serta agar performa akun akan tetap terjaga.
Pemikiran Filsafat Patristik: Implikasi Bagi Kehidupan Modern Wulandari, Astri; Simamora, Lira Zufika; Syahduhan, Aan; Syahputra, Heru
Mauriduna: Journal of Islamic Studies Vol 5 No 2 (2024): Mauriduna: Journal of Islamic Studies, November 2024
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat, Sekolah Tinggi Ilmu Bahasa Arab Ar Raayah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37274/mauriduna.v5i2.1353

Abstract

Penelitian ini mengkaji pemikiran filsafat patristik, yaitu filsafat yang berkembang pada era gereja awal yang memadukan ajaran Kristen dengan tradisi filsafat Yunani, seperti Platonisme dan Neo-Platonisme. Penelitian ini menggunakan metode kajian pustaka dengan analisis historis dan interpretatif terhadap karya-karya utama para filsuf patristik serta refleksi terhadap relevansinya dalam konteks kehidupan kontemporer. Hasil penelitian menunjukkan bahwa filsafat patristik menawarkan pandangan yang mendalam tentang harmoni antara spiritualitas dan intelektualitas, yang dapat menjadi solusi bagi tantangan modern seperti krisis moral, alienasi spiritual, dan konflik antara ilmu pengetahuan dan agama. This study examines the philosophy of patristics, a branch of philosophy developed during the early church era that integrates Christian teachings with Greek philosophical traditions such as Platonism and Neo-Platonism. The study employs a literature review method with historical and interpretative analysis of the primary works of patristic philosophers and reflections on their relevance in the context of contemporary life. The findings reveal that patristic philosophy offers profound insights into the harmony between spirituality and intellectuality, which can serve as solutions to modern challenges such as moral crises, spiritual alienation, and conflicts between science and religion.
Pemetaan Communication Assets Kelompok UMKM Apartemen Transit Ujungberung Wulandari, Astri; Pramesthi, Jasmine Alya; Priastuty, Chairunnisa Widya; Nugroho, Catur
MENARA RIAU Vol 18, No 2 (2024): Oktober 2024
Publisher : Lembaga penelitian dan pengabdian kepada masyrakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/menara.v18i2.28189

Abstract

The challenges of Micro, Small and Medium Enterprises (MSMEs) today are getting higher. The development of digital technology that continues to be present certainly adds to the excitement of MSMEs themselves to continue to survive and continue to innovate. One of the interesting things, residents of the Ujung Berung Transit Apartment, especially young mothers, also participate in the development of MSMEs in Indonesia, especially in West Java. It's just that there are still many opportunities and gaps that have not been utilized, especially in relation to digital optimization, which needs to be highlighted in developing the capabilities of the UMKM actors of the Ujung Berung Transit Apartment. Through an approach in the form of a Focus Group Discussion (FGD) conducted to map the problems that occur in the Ujung Berung Transit Apartment, it is certainly a provision and foundation in conducting many programs and training for future community service, especially in relation to the use and optimization of social media. This will later be useful to equip the UMKM players of the Ujung Berung Transit Apartment to be literate in digital marketing and be able to spread their wings to a wider area without being hindered by place and location.
Exploring Indonesia government outbreak response: Misinformation of public officials in handling of Covid-19 Pandemic Nugroho, Catur; Wulandari, Astri; Muna, Fatimath; Nastain, M.
International Journal of Communication and Society Vol 5, No 2 (2023): December 2023
Publisher : Association for Scientific Computing Electrical and Engineering (ASCEE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31763/ijcs.v5i2.1004

Abstract

The Covid-19 outbreak started in March 2020, and the Indonesian government has taken a long time to respond to it. With different ambiguous statements, public leaders contributed to the disruption of knowledge concerning the Covid-19 pandemic. Therefore, the study aims to investigate the communication strategy of Indonesia’s government in response to the early Covid-19 pandemic in March 2020. This study uses a qualitative method that analyzes news text from online media. The data collection technique in this research is a literature study. The source of this research data comes from statements by four Indonesian ministers regarding the Covid-19 outbreak from online media. The goal of this study is to understand the narrative in online media concerning Indonesian public officials' response to COVID-19 by analyzing the word frequency using NVIVO 12 Plus software. Findings from this study indicate that numerous issues with the utilization and dissemination of information about the COVID-19 pandemic demonstrate a lack of maturity and caution on the part of the government and media. Indonesia’s government could not provide excellent and precise information that followed the community's expectations regarding the pandemic. Indonesian public officials contributed to misinformation regarding the Covid-19 epidemic when dealing with the pandemic by providing ambiguous, incorrect, and misleading information.
Peningkatan Kompetensi Digital Marketing dan Sumber Daya Manusia dalam Rangka Meningkatkan Kapabilitas Desa Wisata Margamulya, Kecamatan Pasirjambu, Kabupaten Bandung Junipriansa, Donni; Husnul Hanifa, Fanni; Wulandari, Astri
PADMA Vol 4 No 2 (2024): JURNAL PENGABDIAN KEPADA MASYARAKAT (PADMA)
Publisher : LPPM Politeknik Piksi Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56689/padma.v4i2.1419

Abstract

Margamulya Village is a village in Pasirjambu District, Bandung Regency. This village has prominent natural tourism potential, besides that it also has arts potential, such as fire football, reog, karinding, pencak silat and various other attractions. Some of the problems faced by Margamulya Village are limited facilities and infrastructure, limited human resources managing tourist villages, the need for economic empowerment of the surrounding community, both from micro, small, or medium enterprises, and the need to utilize social media as a marketing tool, where a number of these problems need to be solved through training and adaptation of digital marketing, human resources, and increased capabilities. The implementation of the activity took place on June 20, 2024, which was attended by 22 participants who were the target community. The activity received positive appreciation from the community and it is hoped that it can be carried out sustainably.
Analysis of Marketing Communication Effectiveness Social media Instagram Global Radio at the 2023 Globalkustik Event Aliansyah, Riko; Wulandari, Astri
Jurnal Wacana Ekonomi Vol 23 No 2 (2024): Jurnal Wacana Ekonomi
Publisher : Fakultas Ekonomi Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52434/jwe.v23i2.3070

Abstract

The rapid development of social media has become a driving force for economic actors, both in the product and service sector, to carry out marketing through social media or marketing on social networks. This can be seen from the number of social media users who are increasing every year with the various social networking platforms used. An example of social media marketing that is widely used is Instagram. Global Radio is a radio station in Jakarta and Bandung broadcasting popular songs, celebrity news, sports, the latest movies and fashion. In this case, Global Radio promotes via Instagram because it is considered quite effective in communicating with its followers. However, @884globalradio subscribers still do not understand the content provided, such as explanations of the latest entertainment news, Indonesian music shows and others. Therefore, this study aims to determine the effectiveness of social media marketing communications on Instagram Global Radio. Data collection was carried out by distributing questionnaires to 100 respondents. Data analysis in this study used quantitative descriptive analysis. The results of this study are that the overall ratio achieved by researchers on social media marketing variables including context, communication, collaboration, and connection is 89.42%. This explains why the effectiveness of social media marketing via Instagram @884globalradio is considered very good.
Digital Capability and Literacy for MSME Transformation: Perspectives of Digital and Business Performance Wulandari, Astri; Marcelino, Dandy; Suryawardani, Bethani; Adithya, Donny
APMBA (Asia Pacific Management and Business Application) Vol 13, No 2 (2024)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2024.013.02.2

Abstract

The presence of MSMEs (Micro, Small, and Medium Enterprises) in Indonesia plays a crucial role in driving the Indonesian economy, particularly at the grassroots level. However, the adoption of information technology and digitalization within MSMEs often lacks strategic methods, such as financial analysis or forecasting. MSMEs tend to approach emerging technology solutions with caution. To help MSMEs better understand the advantages of adopting digital transformation, it is essential to evaluate the performance of their digitalization efforts. This study aims to explore how MSMEs in Indonesia can sustain and grow in the digital era by implementing digital business strategies, focusing on digital capabilities and literacy, and examining their influence on perceived business performance. Data collection was conducted through an online survey over six months, from July 2022 to January 2023, targeting 400 MSME respondents across Indonesia. Hypothesis testing was performed using Structural Equation Modeling (SEM) using SmartPLS The findings indicate that digitalization capabilities, on their own, do not have a direct, significant positive impact on perceived business performance. However, when mediated by digitalization performance, these capabilities show a significant and positive effect on perceived business outcomes. Results indicate that the influence of digitalization capabilities and literacy on digitalization performance and perceived business performance ranges from moderate to strong. Additionally, the findings reveal that MSME actors do not yet prioritize perceived business performance in digitalization, as digitalization is still viewed as an additional expense. Therefore, stronger digital literacy is needed regarding the more measurable results of digitalization implementation.
Implementasi Nilai Budaya Gau Satoto Pada Masyarakat Desa Ambeua Raya Kecamatan Kaledupa Kabupaten Wakatobi Wulandari, Astri; Arsyiah, Wa Ode; Majid, Abdul
Administratio Jurnal Ilmiah Ilmu Administrasi Negara Volume 13, Nomor 3, Desember 2024
Publisher : Program Studi Ilmu Administrasi Negara, Program Pascasarjana, Universitas Dayanu Ikhsanuddin, Baubau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55340/administratio.v13i3.1738

Abstract

Penelitian ini bertujuan untuk mengetahui implementasi nilai budaya gau satoto pada masyarakat di desa Ambeua Raya Kecamatan Kaledupa Kabupaten Wakatobi. Penelitian ini menggunakan metode penelitian deskriptif kualitatif dengan teknik pengumpulan data melalui observasi, wawancara dan dokumentasi. Analisis data yang digunakan yaitu reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian ini menunjukkan bahwa Implementasi Nilai Budaya Gau Satoto Pada Masyarakat Desa Ambeua Raya Kecamatan Kaledupa Kabupaten Wakatobi belum maksimal, dapat dilihat pada 1) To carry out (melaksanakan), belum sepenuhnya terlibat karena belum adanya peran tokoh dan belum adanya media informasi. 2) To accomplish (mencapai), masih banyak masyarakat yang tidak paham makna gau satoto sehingga belum menentukan indikator yang akan dicapai. 3) To fulfill (memenuhi), masyarakat belum terlihat berniat untuk memenuhi kebutuhan dan harapannya di dalam gau satoto, masyarakat tidak terpaku dengan hal tersebut dan tidak memprioritaskan tujuannya dalam gau satoto. 4) To produce (menghasilkan), masyarakat sangat berat sekali menghasilkan perubahan karena keterbatasan pemahaman dan belum adanya peran tokoh adat sehingga hanya menganggap gau satoto sebagai simbol biasa dan penerapannya belum maksimal. 5) To complete (menyelesaikan), masyarakat belum memberikan hasil perubahan dan tujuan sesuai yang di inginkan, masyarakat tidak bisa menentukan tujuan yang akan dicapai agar bisa membawa implementasi nilai budaya gau satoto ke tahap penyelesaian.
Co-Authors Abdul Majid Abdurrahman Rahim Thaha Adithya, Donny Agus Rahayu Agus Rahayu Ahmad Jupri Ali Nina Liche Seniati Aliansyah, Riko Alifia Salsabila Alila Pramiyanti Alpito, Muhammad Andrieta Shintia Dewi Apriadi, Rhandy Asmi Arfah , Azka Awliya Ariani, Nurul Elda Ati Mustikasari Azhari, Dinda Aulya Baharta, Edwin Baiq Armellya Maharani Yuriawan Barus, Nabila Qhassy Br Bethani Suryawardani Bijaksana Prabawa Bimantio, Mohammad Prasanto Catur Nugroho Chairunnisa Widya Priastuty Dandy Marcelino Dandy Marcelino Dandy Marcelino Dandy Marcelino Dandy Marcelino Dandy Marcelino Dandy Marcelino Deddy Mulyana Dedy Rahman Wijaya Dendi Gusnadi Diko, M. Attila Ibest Moeslim J. Donni Junipriansa Edwin Rizal Efriani Efriani Fachry Abda El Rahman Fairuzanardi SA, Fidela Faisa Fanni Husnul Hanifa Faras , Abu Fat’hah Noor Prawita Fat’hah Noor Prawita Faudziah, Totum Aurora Fazri, Irfan Moch Febrianti, Rianda Fitrianti, Dini Gandeva Bayu Satrya Hasanah Putri Hendrawan, I Gede Donny Heny Hendrayati Hilman Ahyadi Husnida, Windy Annisa Husnul Hanifa, Fanni Ida Bagus Banyuro Partha Irfan Moch Fazri Isrowati, Isrowati Jasmine Alya Pramesthi Khairul Amri Khairunnisa, Dinda Puspita Leni Cahyani Lestari, Bening Sagita Lilik Ariyanto Lubis, Ocha Shafiqah Putri Lukito, Wahyu Madany, Lalu Riffadh Makarim, M. Dhafin Marcelino, Dandy Mochamad Yudha Febrianta Muna, Fatimath Nabil, Aisya Sucy Nachwan Mufti Adriansyah Nastain, M. Novita Sari Nursyirwan , Vivi Iswanti Ouda Teda Ena Panjaitan, Maria Yunita Tianar Br Permana, Axel Adam Pratama, Raihan Devi Prawita, Fat’hah Noor Purwanti Hadisiwi Puspitaloka, Damar Wulan Puspitasari, Danya Putri Putri Fatoni, Salwa Berliana Putri, Baiq Ega Zulqaidah R, Ariyanto Rabani, M. Restu Rahmadi Wijaya Rahmatullah, Dimas Rizky Raihana, Raihana Randi, Muhammad Sinar Regina Dwi Putri Lestari, Elsy Riska Aprilina Riza Taufiq Rizki Yantami Arumsari Rosmiati, Mia Ruth Mei Ulina Malau Sagita, Baiq Vira Emaliyana Salsabiila, S. Sari, Lusi Nurlaila Sastika , Widya Simamora, Lira Zufika Siska Komala Sari Sri Widaningsih, Sri Sugondo Hadiyoso Sunanta, Uswatun Khasanah Suryana Heryawan Achmad Suryana Suryana Suryatiningsih Susanto, Ragil Prasetyo Sutrisno, Sutrisno Syahduhan, Aan SYAHPUTRA, HERU Tarandhika Tantra Telaumbanua, Ordinet Thaher, Abi Rizky Uzma, Saadatul Vany Octaviany Vinsensius Sigit Widhi Prabowo Wa Ode Arsyiah Widhyasetyanti, Ghaisani Widya Sastika Wijdan, Ifad Yuniar Yuniar Zahid Ilyas, Muhammad Daffa Zoehirfan, Muhammad Farel