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PENGARUH HARGA DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PAKAIAN BEKAS (THRIFTING): STUDI KASUS PADA KONSUMEN MISSMI SHOP DI KOTA PALANGKA RAYA Melda Oktavia, Sri; Nahan, Noorjaya; Harjoni, Harjoni; Sukmani, Meylinda
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 5 No. 4 (2026)
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v5i4.4493

Abstract

This study analyzes the effect of price and promotion on purchasing decisions for secondhand clothing (thrifting) among Missmi Shop consumers in Palangka Raya City. Using a quantitative method with multiple linear regression analysis on 96 respondents through purposive sampling. Data were collected using online questionnaires and analyzed with SPSS Version 27. The results show that partially price has no significant effect on purchasing decisions, while promotion has a positive and significant effect. Simultaneously, both variables have a significant effect with a good ability to explain variations in purchasing decisions. The study concludes that promotion is the dominant factor in driving thrift purchasing decisions, while price is not the main consideration for consumers. Future research is recommended to add variables such as product quality, brand image, and shopping experience, as well as expand the diversity of respondents.
EDUKASI DAN IMPLEMENTASI PRINSIP SYARIAH DALAM PENGELOLAAN KEUANGAN KELUARGA Harjoni Desky; Asmah Savitri
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 6 No. 1 (2025): Volume 6 No. 1 Tahun 2025
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v6i1.42158

Abstract

Pengelolaan keuangan keluarga yang berbasis prinsip syariah memiliki peran penting dalam membangun kesejahteraan finansial dan spiritual umat Islam. Artikel ini bertujuan untuk memberikan edukasi dan pendampingan dalam penerapan prinsip syariah pada pengelolaan keuangan keluarga, guna meningkatkan kesadaran dan kapasitas masyarakat dalam mengatur keuangan secara Islami. Kegiatan pengabdian ini dilakukan melalui pendekatan partisipatif dengan metode ceramah, diskusi interaktif, dan simulasi kasus. Hasil kegiatan menunjukkan peningkatan pemahaman peserta mengenai konsep keuangan syariah sebesar 85%, berdasarkan pre-test dan post-test yang dilakukan sebelum dan sesudah kegiatan. Selain itu, peserta juga menunjukkan kemampuan yang lebih baik dalam menyusun anggaran keluarga sesuai dengan prinsip syariah. Evaluasi tindak lanjut mengindikasikan bahwa sebagian besar peserta telah berhasil menerapkan konsep yang diajarkan dalam kehidupan sehari-hari, seperti mencatat pengeluaran, menyisihkan dana untuk zakat, dan memilih investasi yang sesuai dengan syariah. Kegiatan ini memberikan dampak positif berupa peningkatan literasi keuangan syariah di kalangan keluarga dan menjadi langkah awal dalam membangun masyarakat yang lebih sadar akan pentingnya pengelolaan keuangan berbasis syariah. Keberhasilan program ini menunjukkan bahwa edukasi dan pendampingan yang sistematis dapat menjadi strategi efektif dalam mengintegrasikan nilai-nilai Islam ke dalam praktik keuangan sehari-hari.
Strategi Komunikasi dalam Sosialisasi Kebijakan Penghapusan Human Trafficking di Kota Lhokseumawe Abdul Mugni; Harjoni Harjoni
ULTIMA Comm Vol 12 No 1 (2020): UltimaComm
Publisher : Universitas Multimedia Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31937/ultimacomm.v12i1.1481

Abstract

Human trafficking is one of the strategic issues in efforts to empower women, which is a serious concern of the government both at the central level as well as provincial and district/city governments in Indonesia. This study intends to find out the communication strategy carried out in the dissemination of policies on the elimination of human trafficking in the Lhokseumawe District, which consists of communicator strategies, message and audience strategies, and media strategies. The research method used in this research is a qualitative method with a case study approach. Lhokseumawe District Government Officials, selected purposively are the subjects in this study, while the object of the research is the communication strategy in the socialization of the policy of eliminating human trafficking. Data were collected by conducting in-depth interviews, participatory observation, and literature studies. The results showed that five considerations became the basis for the preparation of the communication strategy. Based on these five considerations, a communication strategy was compiled, which consisted of a communicator strategy, a message and audience strategy, and a media strategy. Communicators in the socialization are the Anti Human Trafficking Task Force, which consists of various elements that work in accordance with the field under their control and the type of information delivered. The information conveyed in the form of eight message topics arranged in the form of exposure and interesting language, tailored to the ability of acceptance of each target group. Keywords: Communication Strategy; Policy Socialization; Human Trafficking; Lhokseumawe
The Influence of Fintech on Traditional Financial Management Rika Fatticia; Harjoni Harjoni; Pemy Christiaan; Nasrun Julyarman; Rini Ariyanti
Journal Markcount Finance Vol. 2 No. 2 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/jmf.v2i2.1283

Abstract

For centuries, conventional financial institutions such as banks and cooperatives have played an important role in the economy. However, advances in technology and digitalization have significantly changed the world's financial landscape. Financial Technology (Fintech) has emerged as a disruptive force offering innovative financial solutions, such as automated investment management, peer-to-peer lending, and digital payments. This research aims to discover and analyze the impact of Fintech on conventional financial management. Specifically, this research aims to assess the impact of Fintech on the efficiency and effectiveness of conventional financial services, assess changes in user behavior in managing their finances due to the convenience offered by Fintech, and discover the challenges and opportunities faced by financial institutions. Mixed methods is an approach that combines quantitative and qualitative approaches in this research. Quantitative data is collected through surveys of financial services users to measure their opinions about Fintech services and their impact on personal financial management. The results of this research show that Fintech has changed conventional financial management. From a user perspective, Fintech has increased the ease and efficiency of accessing and managing financial services, and many users say they are more likely to use Fintech apps and platforms for everyday transactions, managing savings and investments. From the side of conventional financial institutions, this research found that Fintech has increased the amount of money they invest. This study found that Fintech is changing conventional financial management in terms of service efficiency and user behavior. While Fintechs offer more convenience and efficiency, they also force traditional financial institutions to adapt and innovate with new technologies.
Analysis of the Role of Company Legal Bureaus in Preventing Business Disputes: Structured Interview Approach Firmansyah Firmansyah; Harjoni Harjoni; Asma Karim; Matteson Niva; Suprio Jaya Putra
Rechtsnormen: Journal of Law Vol. 2 No. 3 (2024)
Publisher : Yayasan Adra Karima Hubbi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/rjl.v2i3.1037

Abstract

Background. Often, conflicts occur in modern business. However, business disputes can be very detrimental to a company financially and to its reputation. Therefore, the role of corporate law firms in preventing and handling business disputes is becoming increasingly important. A corporate law firm can help manage risk and minimize the possibility of disputes. Purpose: The purpose of this research is to study how corporate law firms prevent business disputes. The focus of the research is to understand how they spot potential disputes, create strategies to prevent them, and how they handle disputes that arise. The main aim of this research is to provide deeper insight into how effective the role of corporate law firms is in reducing the risk of business disputes. Method. This research was conducted using a structured interview method. Members of corporate law firms who have relevant knowledge and experience in managing business disputes are the respondents interviewed. Using pre-prepared interview guidelines, interviews are conducted in person or via a virtual platform. Next, qualitative analysis was carried out on the interview data to find patterns, themes and important findings. Results. The research results show that corporate law firms are very important in preventing business disputes. To avoid disputes, respondents create clear contracts, provide training to employees, and monitor changes in legislation. Company authorities also handle disputes using mediation, negotiation, and arbitration. Conclusion. The study found that corporate law firms play a very important role in preventing and handling business disputes. By using the right strategy and proactively involving various parties, corporate law firms can help companies reduce risks and reduce the negative impact of business disputes. Therefore, investment in the development of a corporate law firm can be considered as feasible.
Co-Authors A. Fatoni Abdul Mugni Abdul Mugni Achmad Syamsudin Agustina Br Surbakti Ahmad Salabi Akib Akib, Akib Al Walid, Kholid Alimuddin Hasbi Ariyanti, Rini Asiah , Nur Asma Karim Asma Karim, Asma Asmah Savitri Asmah Savitri Basir @ Ahmad, Aminudin Basnendar Herry Prilosadoso Beverly Thaver Bin Shamshul Arif, Muhamad Tarmizi Bulan Putri, Marjuliansi Christiaan, Pemy Dewi Maharani Erika Nadeak, Tio Eva Yuniarti Utami Faisal Yahya Farlina, Baiq Fina Fatticia, Rika Firmansyah Firmansyah Firmansyah Firmansyah Friska Ledina Situngkir Hasan Sastra Negara Hasan Sastra Negara Hasrun, Andi Heppi Syofya, Heppi Husni Husni Mubarrak Hye, A. K. Mahbubul Insani Lintang Mahesa Is Susanto Ismail Ismail Jayawarsa, A.A. Ketut Julina, Sinta Julyarman, Nasrun Juwaini Juwaini Kafei Kjoor, Amir Muhammed Kamaruzzaman Kamaruzzaman Kamaruzzaman Karfin Landebawo, Akib Latifah Latifah Latifah Linm, Sofia Lisa Aminatul Mukaromah Lutfi Alhazami Matteson Niva Maulana, Nora Melda Oktavia, Sri Mizan Mizan Mochammad Imron Awalludin Moeheriono Muhammad Ridha Muhammad Saleh Nahan, Noorjaya Nasrun Julyarman Niva, Matteson Nola, Sity Lutfia Noorjaya Nahan Nunur Nuraeni Nur Asia Nur Asiah Nur Asiah Nur Asiah Nur Asiah Nur Asiah Nur Asyiah Nuraeni, Nunur Nursyidah Nurwijayanti Patoni, Patoni Pemy Christiaan Pramudya Hesti Permadi Putra, Suprio Jaya Putri, Juliana Rahmawati, Rahmawati Ramlan Razali Razali Razali Razali Razali, Ramadhan Reza Fahmi Reza Fahmi Rika Fatticia Rina Murinda Rini Ariyanti Robby Habiba Abror Rozali, Ermy Azziaty Ruzaini Abdi, Muhamad Ruzaini Abdi, Muhammad Safira, Cut Siska Saifullah Saifullah Siti Najma Soni Suharmono Sri Winarsih Suharmono, Soni Sukmani, Meylinda Suprio Jaya Putra Suraji Suraji Susanto, Is Syahputra, Angga Syamsul Rijal Syamsul Rijal Syawal Harianto Tamtowi, Moh Tan, Marcus Taslim H.M. Yasin Thaver, Beverly Tri Widayati Utami, Eva Yuniarti Yudesta Erfaylian yulia Yulia Ningsih Yulia Ningsih Zulhamdi, Zulhamdi