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Journal : Journal of Appropriate Technology for Community Services

Optimalisasi Pemanfaatan Hasil Perkebunan Lokal Melalui Inovasi Produk dan Digital Marketing: Keripik Alpukat di Kebun Buah Cipta Rasa Kota Palangka Raya Ompusunggu, Dicky Perwira; Nasrida, Muhammad; Suherman, Suherman; Simbolon, Tiur; Basunjaya, Buyung Libna; Pratama , Andhika; Hutabaliani , Triputri
Journal of Appropriate Technology for Community Services Vol. 6 No. 2 (2025)
Publisher : Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jattec.vol6.iss2.art2

Abstract

The optimization of local agricultural products through innovative product development and digital marketing has become essential to enhance economic value and entrepreneurial potential. This study focuses on the production of avocado chips as an innovative and high-value product at the Cipta Rasa Fruit Garden in Palangka Raya. The project involved training and mentoring sessions for local farmers, aimed at improving their skills in processing avocados into chips. The training included product development, digital marketing strategies, and entrepreneurship, addressing the issues of limited avocado shelf life and low economic value. Through this community service activity, participants were equipped with essential entrepreneurial skills such as business planning, product processing, and online marketing, empowering them to utilize local resources effectively. The results showed that the training program significantly increased participants' knowledge and interest in entrepreneurship, as well as enhanced the economic value of avocado products. The digital marketing component also played a key role in expanding market reach and visibility, making the avocado chips a potential flagship product for local economic development.
Pelatihan Perencanaan Bisnis untuk Meningkatkan Minat Wirausaha Siswa SMA 4 Palangka Raya Kalalinggi, Septaria Yolan; Ompusunggu, Dicky Perwira; Rasidah
Journal of Appropriate Technology for Community Services Vol. 5 No. 2 (2024)
Publisher : Universitas Islam Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/jattec.vol5.iss2.art4

Abstract

Entrepreneurship is an indicator in seeing the progress of a nation and state. To become a developed country requires a minimum of 20% of entrepreneurs from the total workforce, while Indonesia is still below 8%. Therefore, the core of this community service program is to inspire the spirit of entrepreneurship from an early age to students. Hopefully, in the future, these students will become skilled and competent entrepreneurs. Technically, this entrepreneurship service is to provide a theoretical and practical understanding of entrepreneurship to teenagers, especially students of State Senior High School 4 Palangka Raya. This training is expected to be a provision for them after graduating from school, if they want to start their own business. The method involves training with various materials and visual materials related to entrepreneurship. At the beginning of the activity, students were given an understanding of entrepreneurship in theory, namely the history of entrepreneurship, business theory, financial statements, and business feasibility studies. After that, participants were given an understanding of entrepreneurship through speakers who came from practitioners / entrepreneurs. The material from the practitioner is the experience and tips of entrepreneurship. Then this activity was continued with questions and answers between participants and speakers. Evaluation was conducted through a pre-test (before material exposure) and post-test (after material exposure and Q&A) to measure students' understanding and interest in entrepreneurship. Before receiving the training, participants may feel afraid or hesitant regarding the risks that may arise during entrepreneurship. However, after receiving the training, students began to feel more confident and realized the positive impact they could experience if they were involved in entrepreneurship. This can also be seen from the increase in understanding by 36% of all participants.
Co-Authors Adila Indria Sutrisno, Feby Agustina, Abel Eka Ahmad Fauzi Nurhidayat Ahmad Suhairi Akmal Yazid Lubis Alexandra Hukom Alexandra Hukom Hukom Alexandra Hukom, Alexandra Alfin Rabil Awalam Amanda, Rizki Amelya Rosalina Siringoringo Amisha Patel Pardede Amsal Alfredo Sitepu Anastasya Saragih Andhika Pratama Andika Pratama Andre SM Ritonga Angreany, Niluh Putu Anisa Putri Anita Anita Anjelina Siburian Apsari, Made Setyawati Ardianta Perangin Angin, Brema Aritonang, Harlem Arum Widyasyari Astry Monica Ato, Marinus Juanlixs Attauladan, Muhammad Raubeti Audina Aulia Pasha Ayu Doloksaribu Azzahra, Nur Thoybah Azzahra, Putri Rusmanawati Bangun, Agnes Metia Br Basunjaya, Buyung Libna Beautrik, Mei Laura Benius Benius Berdin Rumahorbo Berliana, Irda Bima Aris Waskito Brema Ardianta Perangin Angin Chahayani Sinaga Chawala, Juhi Clinton Sinaga Cristian Posmadi Purba Cristian Zendrato Dahlia Dahlia Dahlia Dani Dani Dea, Dea Debora Santi Ana Siregar Dede Salwa Oktavia Depi Tamara Depi Tamara Desi Natalia Despia, Despia Desy Labora Banjar Nahor Devy Sinta Sari Dewanto Tobing Dewanto William Lumbantobing Dewi Rakhmawati Dian Anggreni Br Tarigan Diana Rezi Lumbantoruan Dicky Febrian Dina Anjelina Lumban Gaol Dinda aulia hafsari Ditya Sriwahyni Sinurat Doti, Aprilya Dwi Chandri Kurnia Putri Dyah Septia Ningrum Egi Ispreidi Maha Elisabeth, Yolanda Febiola Enjenli Sihotang Exlesi Yuda Rianansyah Fahsya Zshulhan Fajar Wahyu Dewanto Fauzi, Risky Ahmad Febriani, Elisa Febriyanto Febriyanto Feby Adila Indria Sutrisno Fernando Mirip Framita Ester Sigiro Friady, Friady G, Kristi Damayanti Gebriel Musroni Gloria Esteriana Grasela, Yemima Gunawan, Teresia Novita Gusnia Devianti Hairun Nisa Harjona Simanullang Harlem Ganda Tua A Herman Fland Dakhi Hery Kristedy Hidayatullah, Arif Yaqin Husnatarina, Fitria Hutabalian, Tri Putri Hutabaliani , Triputri Hutasoit, Bobin Trianko Indrawan Saputra Ira Veronika Girsang Irene Syukur Niat Wati Harefa Isa Isa Jeni Anggresa Jepri Jepri Jesicha Makdalena Jhon Feri Felano Marbun John Budiman Bancin Juhi chawala Junita Perangin-angin Kalalinggi, Septaria Yolan Khusnul Khotimah Klafun Prisilia Buratehi Kristi Damayanti.G Kristina ringka Kurnia Kurnia Kurniadi Kurniadi, Kurniadi Lala Lala Lara Lara Lausanne Dwi Nove Ompusunggu Leli Astuti Gulo Lidiae Lidiae Lidya A. Simanjorang Lily Zahra Firdausya Lisda Ermayani Br Sitepu Lisda Ermayani Br Sitepu Lotmidayanti Berutu Lukman Simare-mare Luthfia Ananda Maha, Egi Ispreidi Mahdalena Mahdalena Mahdalena Mahdalena Manalu, Daniel Manurung , Erwin Marbun, Jhonferi Maria Imakulata Kwuta Maria Vivi Arindha Marvin Horale Pasaribu Melati Sinaga Melya Nanda Mesrani Togatorop Miftakhul Jannah Mika Aulia Milala, Dulihami Br Mokhamat Ariefin Mona Elisa Muhamad Reza Muhammad Farras Nasrida Muhammad Raubeti Attauladan Munthe, Astrid Friscilia Mutiara Mutiara Nadia Anggreani Nafisah, Zahrotun Naibaho, Ociyo Nainggolan, Rebecca Rosalia Nanda Putri Qumayroh Nasrida, Muhammad Nasrida, Muhammad Farras Naufal, Muhammad Jiyad Nawan Kurniawan Nesty Priananda Niat Niat Nicolaus Fiermon Hardo Nina Irenetia Nita Beti Lestari Nogroho Dioni Nopreo Dandi Nouval Aqil Rakhman Novi Novi Novusa Aliantie Nurafny Indrawati Nurhayati Togatorop Oktavia, Dede Salwa Oxanovena, Yolantrin Teresha Pandiangan, Dicka Chandra Parista Kristina Parpy, Parpy Pasaribu, Niko Pasha, Audina Walia Pebrianti Pebrianti Perdin Pasaoran Silaban Perjaka, Jonathan Pedlik Pratama , Andhika Prianus, Okta Purba, Abed Nego Purba, Angelin Purba, Dewani Natalia Purba, Giska Syalomitha Putri Marahatini Rafael Prasetyo Silaban Rahmah Norhayati Rahman Rahman Rahulsep Lukas Tampubolon Rasidah Rasidah Rasidah, Rasidah Raysharie, Puput Iswandyah Rebecca Rosalia Nainggolan Retno Agnestisia Rifka Eliza Ambarita Rindiyani, Rindiyani Ringka, Kristina Ririn Anggraeni Risda Oktavia Siahaan Ristauli Siregar Rizki Rachmad Saputra Robin silalahi Roni Wijaya Zendrato Rosiana, Rosiana Rosita Munte Rowa, Augusta Salsabila, Nur Syifa Sapna Rahayu Saribu, Jernita Lo Risma Br Tambun Sebtu Rianto Sedek, Melki Seftyvelia, Olivia SELFI ANGGRIANI SAPUTRI Selviae Servia, Srida Fernanda Siahaan, Lastri Siahaan, Lastri Debora Sibatuara, Mandana Sihombing, Amanda Sihombing, Amanda Hot Tua Sihombing, Simon Nicolas Sihotang, Enjenli Silaban, Desi Natalia Silaban, Perdin Silalahi , Renanda Indah Doharma Simanullang, Tesalonika Simaremare, Lukman Simatupang, Magdalena Simbolon, Dian Simbolon, Dian Sahaya Simbolon, Tiur Simbolon, Tiur Roida Sinaga, Rika Angelina Sintia Anggela Sipora mathelda sesa Siti Alma Arisanti Sitindaon, Leekyushi Sitohang, Marwindi Dola Anggia Sopiatul Fitriah Sri Wiyanti Sri Wiyanti2, Dahlia Stefanus Surbakti Stefany Mawar Marihat Br S Suhairi, Ahmad Suherman Suherman Suherman Juhari Suherman, Suherman Sumarianto Sumarianto Sumarianto, Sumarianto Sunaryo Neneng Tuah Sutrisno, Depy Rizkika Indria Tambunan, Trifena Bernandenta Tampubolon, Helena Novitasari Tanti M. Rajagukguk Terevina Lorensia Terevina Lorensia Tia Ananda Putri Tia Wandriani Tiur Roida Simbolon Togatorop, Nurhayati Try Santi E. Situmorang Tuah, Sunaryo N. Ucok Ucok Ucok, Ucok Umbing , Golda Belladonna Valasta, Gabriel Yange Vennus Octolongerens Vier, Franciskus Vircie Sutandi Vivi Rolensa Wahyu Prasetyo Wananda, Febri Wandriani, Tia Wulandari, Friskilla Yanti Yelin Triani Yesaya Lala Yolanda Yolanda, Yolanda Yomelin Andini Yonita Kristiani Yulaida Sari Yuliana Yuliana Yuliana Yuniati, Ade Yusepin Hartanty Zakiyah, Siti Ilma