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Journal : English Education, Linguistics and Literature Journal

The Representation of Taste and Social Class of Del Monte Barbeque Sauce Advertisement Yazid Rukmayadi; Puspa Safitrie; Purnama Rika Perdana; Ilzamudin Ilzamudin; Undi Siti Sutiawati
English Education, Linguistics, and Literature Journal Vol. 1 No. 2 (2022): February-July
Publisher : Program Studi Magister Tadris Bahasa Inggris UIN Sultan Maulana Hasanuddin Banten

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32678/ell.v1i2.6591

Abstract

This study aims to describe how taste and social class are represented through language signs, both verbal and non-verbal signs, in Del Monte Barbeque Sauce advertisement. In analysing this advertisement, Barthes' semiotic theory and Bourdieu's concept of taste and social class are used. The method used in this study is descriptive analysis. Based on the results of the analysis, it is found that this advertisement aims to convince readers to be able to bring the feel of luxury, which is identical to upper class, at home through the products offered. This departs from the advertiser's assumption that basically people from the working class, which is the segmentation of the readers of this ad, have the same taste for goods as people from the upper class.
Using Technology to Improve English as a Foreign Language (EFL) Assessment Ilahi, Witri Nur; Oktaviana, Fadilla; Heryatun, Yayu; Ilzamudin, Ilzamudin; Tarihoran, Naf'an
English Education, Linguistics, and Literature Journal Vol. 4 No. 1 (2025): August - January
Publisher : Program Studi Magister Tadris Bahasa Inggris UIN Sultan Maulana Hasanuddin Banten

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32678/ell.v4i1.11019

Abstract

Abstract: Technology is now a key component of the assessment process used in English as a Foreign Language (EFL) instruction, helping to increase student performance. A more thorough and precise technique to develop students' speaking and listening abilities is through the use of technology in EFL assessments. This study aims to investigate how much the use of technology in EFL assessments can affect students' speaking and listening skills development. It also seeks to define the benefits and difficulties of applying such technology. The research approach employed was a thorough literature analysis, which included an examination of numerous books, journal articles, and other pertinent materials about the application of technology to the evaluation of speaking and listening abilities in an EFL setting. The purpose of this analysis was to collect empirical data regarding the advantages and disadvantages of using this technology. The findings demonstrate that using technology into EFL assessments can greatly enhance the standard of evaluating students' speaking and listening abilities. Via e-learning apps and platforms, students can receive timely and organized feedback that helps them improve their English communication skills and fix errors. But there are still problems to be solved, like digital skills, technology preparedness, and adjusting to new techniques. The study's conclusion is that using technology into EFL assessments helps students' speaking and listening abilities. Educational institutions may fully utilize the potential of technology to enable more efficient and integrated English language learning by giving teachers the proper training, building the necessary technological infrastructure, and putting the right techniques into practice.
Co-Authors Abdul Aziz Abdullah, Wawan Ade Fakih Kurniawan Adha Mubarok Agus Gunawan Agus Gunawan Agus Gunawan Agus Gunawan Agus Gunawan Agus Gunawan Agus Gunawan Ahmad Ali Umayudin Ahmad Bazari Syam Ahmad Bazari Syam Ahmad Bazari Syam Ahmad Bazari Syam Ahmad Bazari Syam Akhmad Basuni Anita Anita Anita Anita Anita Arisal Nurhadi azzahra, syeha nabila azzahra, syeha nabila Birru Muqdamien Buchori, Uuh Dirjo, Dirjo Encep Syarifudin Eneng Muslihah Enung Nugraha Enung Nugraha Fandi Adpen Fandy Adpen Lazzavietamsi Faroji, Ahmad Firdaos, Rizal Firmansyah, Dinata Fithri Yudin Fitri Hilmiyati Gopur, Abdul Hanif, Abdullah Heryatun, Yayu Ilahi, Witri Nur Ilahi, Witri Nur Imroatun Imroatun Juhji, Juhji Khairul, Khairul Ikhwan Khaulia Hanifa Lugowi, Rifyal Ahmad Mamat Rahmatullah MUHAJIR Muhajir Muhajir Muhajir Muhajir Muhajir Muhajir Muhammad Habibi Nafan Tarihoran Naf’an Tarihoran Nugraha, Enung Nurdin Rivaldy Nurdin Rivaldy Nurhalim Nurhalim Oktaviana, Fadilla Oktaviana, Fadilla Pitriani, Pipit Purnama Rika Perdana Purnama Rika Perdana Purnama Rika Perdana Purnama Rika Perdana, Purnama Rika Puspa Safitrie Ridwan Setiawan Rifyal Ahmad Lugowi Rijal Firdaos Rijal Firdaos Rodiatul Mutmainah Safiudin Saputra, Yogi Damai Sari, Ahmad Fitriyadi Shobri Shobri, Shobri Sholahuddin Al Ayubi Sirojuddin, Rumbang Siti Maryam Siti Maryam Suaidi, Afif Subhan Supriyadi, Yayat Syaiful Syam, Ahmad Bazari Syarifudin, Encep Syihabudin, Tubagus Tarihoran, Naf'an Tatu Siti Rohbiah Teuku Adamsyah Tubagus Syihabudin Tubagus Syihabudin Undi Siti Sutiawati Undi Siti Sutiawati Utami Syifa Masfu'ah Uuh Buchori Wahyu Hidayat Wasehudin Wasehudin, Wasehudin Yayat Supriyadi Yazid Rukmayadi ZAFA, NUR ‘AFIFAH Zohriah, Anis