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Faktor-Faktor Yang Mempengaruhi Minat Beli Baju Di Ramayana Mall Dinoyo Malang Mawaddah Mawaddah; Nur Hidayati; Fahrurrozi Rahman
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 21 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractThe purpose of this research is to analyze the influence of product quality, price, promosi, lifestyle and location on buying interests UNISMA Students simultaneously in shopping centers Ramayana Mall Dinoyo Malang (MDC).Sampling using purposive sampling technique. The research data was obtained by distributing questionnaires with size sample 105 respondents. The data analysis technique in this study is multiple linear regression analysis using the SPSS statistic 25 application. The results of this study indicate that the product quality, lifestyle, and location variable has a positive and significant effect on buying interest. UNISMA students instead, the price and promotion variable has a positive and significant impact not significant to the buying interest of UNISMA students. Keyword : Product Quality, Price, Promotion, Lifestyle, Location And Buying Interest 
Pengaruh Harga, Promosi Dan Kualitas Pelayanan Terhadap Keputusan Pembelian Paket Wisata Pada Kotoba Tour And Travel Blitar Budi Setio Zadi; Nur Hidayati; Mohammad Rizal
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No. 03 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractThe purpose of this research is to know the influence of price, promotion, and quality of service to purchase decisions on Kotoba Tour and Travel Blitar. While purchasing decisions as variables are bound. Research population as much as 120 consumers. The sampling in this study was purposive sampling with a total sample of 55 respondents. Quantitative research method with multiple linear regression analysis techniques. Based on the results of this study can be concluded as follows: (a) The price, promotion and quality of service are simultaneously influence on the decision of purchasing tour packages in Kotoba Tour and Travel Blitar. (b) Price affects the decision to purchase tour packages in Kotoba Tour and Travel Blitar. (c) Promotion of the decision to purchase tour packages on Kotoba Tour and Travel Blitar. (d) The quality of service affects the decision to purchase tour packages in Kotoba Tour and Travel Blitar.Keywords: price, promotion, service quality, purchase decision
Strategi Bauran Pemasaran Dan Dampaknya Terhadap Penjualan Pada Ud. Sari Bumi Di Kota Probolinggo ( Studi kasus pada Pelanggan UD. Sari Bumi Kota Probolinggo ) Halimatus Sya’diyah; Nur Hidayati; Fahrurrozi Rahman
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 20 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The purpose of this study was to analyze the effect of product, price, distribution and promotion on sales volume. The sample used in this study was 73 respondents who were UD consumers. Sari Bumi while the data collection technique used a questionnaire. The analytical method used is multiple linear regression analysis with the help of SPSS 16.0. The results of this study indicate that the product has a positive and significant effect on sales volume as well as prices, promotions and distribution to UD consumers. Sari Bumi Probolinggo. Keywords: Product, Price, Distribution, Promotion and Sales Volume
PENGARUH LOKASI, PRODUK DAN HARGA TERHADAP MINAT BELI KONSUMEN UD. SUMBER REJO KABUPATEN MALANG Muhammad Syahrul Wafa; Nur Hidayati; Aleria Irma Hatneny
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol 09 No. 20 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACTThis study entitled the effect of location, product and price on consumer buying interest in UD. Sumber Rejo Malang. This research raises the problem of how location, product and price influence buying interest. This study aims to determine the effect of location, product and price on purchase intention. The population of this study were all customers of Sumber Rejo Building Depo, with the number of correspondents in June 2020 as many as 1800 respondents. Sampling using the Acidental Sampling method and a total sample of 95 people. This study uses multiple linear regression models. In this study, it shows that location, product and price simultaneously influence buying interest. Location has a significant positive effect on buying interest. Products have a significant positive effect on purchase intention. price has a significant positive effect on interest. Keywords: Location, Products and Prices and Buying Interest.
Dampak Kualitas Produk Terhadap Loyalitas Melalui Kepuasan Pelanggan Hp Iphone Pada Mahasiswa FEB Unisma Malang Evi Rahayu; Nur Hidayati; Siti Asiyah
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 10 No. 08 Februari 2021
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractThis study aims to determine and analyze the effect of product quality on loyalty through customer satisfaction hp iphone. This research is an explanatory research type, with a quantitative approach. The research method used is path analysis. The sampling technique used purposive sampling, the sample determined to be sampled obtained by 48 respondents as a sample. The results of this study show that partially all variables have significant and positive influences. While the results of intervening tests showed that customer satisfaction is able to mediate the relationship between product quality to customer loyalty hp iphone. Keywords: product quality, customer loyalty and customer satisfaction
Pengaruh Influencer, Promosi Dan Harga Terhadap Keputusan Pembelian Produk Skincare Avoskin (Studi Pada Mahasiswa FEB UNISMA Angkatan 2017-2019) Ifa Kurnia Sari; Nur Hidayati; Andi Normala
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 20 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract This study aims to determine the influence of influencers, promotions and prices on purchasing decisions for Avoskin skincare products. This research is a quantitative research. The sample of this study was 96 respondents from the 2017-2019 FEB students. Data were analyzed using multiple linear regression analysis. Based on the results of data analysis, the results of the t-test indicate that: (1) Influencers have a positive effect on purchasing decisions for Avoskin skincare products for 2017-2019 FEB UNISMA students. (2) Promotion has a negative effect on purchasing decisions for Avoskin skincare products for 2017-2019 FEB UNISMA students. (3) Price has a positive effect on purchasing decisions for Avoskin skincare products for 2017-2019 FEB UNISMA students. Keywords: Influencer, Promotion, Price, Purchase Decision
Pengaruh Kebijakan Dividen, Book Value Per Share (Bvps), Leverage Terhadap Volatilitas Harga Saham Pada Perusahaan Rokok Yang Listing Di Bursa Efek Indonesia Tahun 2016-2018 Salma Silvia Nazihah; Nur Hidayati; M. Ridwan Basalama
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No. 10 Februari 2020
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractThis research is conducted on Indonesia Stock Exchange which aims to determine the influence of dividend policy, book value per share (BVPS), leverage on stock price volatility. The research time used for 3 years is 2016-2018.Research populations on cigarette companies wich listing On Indonesia Stock Exchange period 2016-2018. Samples taken using the purposive sampling method. The number of samples there are 3 companies and the data used is secondary data. The method used is double linear regression with a level of significant of 0.05.The results of this study: (1) Dividend policy affects positively and significantly against stock price volatility. It is present with T count value of – 1,505 And significance value of 0.035 (smaller than 0.05). (2) Book Value Per Share (BVPS) Insignificant effect on the stock price volatility. It is indicated by the calculated T value of-0.548 and the significance value of 0.147 (greater than 0.05). (3) Leverage has no significant effect on stock price volatility. It is indicated by the calculated T value of-0.935 And significance value of 0.188 (greater than 0.05). Test result F count has a value of 6.049 with a significance of 0.041 and an adjusted value of R-square of 0.654. It can be explained that the ability of independent variables in dependent variables is 65.4% of the remaining 34.6% described by other independent variables outside of this research model. Keywords: Dividend, Book Value Per Share (BVPS), Leverage, stock price volatility. 
Pengaruh Word Of Mouth, Kualitas Layanan, Dan Lokasi Terhadap Keputusan Pembelian (Studi Pada Queen Jilbab Jln. Tlogomas Kota Malang, Jawa Timur) Magvira Nurul Khoyima; Nur Hidayati; Siti Asiyah
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 10 No. 02 Februari 2021
Publisher : UNIVERSITAS ISLAM MALANG

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ABSTRACTThis study aims to analyze the effect of word of mouth, service quality and location on   purchasing decisions on consumers of Ratu Jln hijab. Tlogomas Malang City, East Java. The population in this study were consumers who had or were making purchases and this sample was taken using purposive sampling technique and the total sample was 60 respondents. The data source used is primary data and the method of collection is using a questionnaire technique. The results of this study indicate that word of mouth, service quality and location influence purchasing decisions, the variable word of mouth partially has a positive and significant effect on consumer purchasing decisions of Ratu Jln hijab. Tlogomas Malang City, East Java.Keywords: word of mouth, service quality, location, purchasing decisions 
Online Customer Review, Online Customer Rating Dan Positioning Serta Dampaknya Terhadap Customer Trust Produk Somethinc (Studi Pada Pengguna Produk Somethinc di Kota Malang) Venni Dwi Silfiani; Nur Hidayati; M Khoirul ABS
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 02 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

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Abstract The purpose of this study was to determine how the influence of Online customer  review, Online customer  rating, and Positioning on Customer  trust. The population in this study were users of SomeThinc products in Malang City. The Non-Probability Sampling method is Snowball Sampling with a sample of 60 respondents. The results of the study partially show that: 1) There is a positive and significant influence Online customer  review on the Customer  trust of Somethinc products 2) There is a positive and significant influence of Online customer  rating on the Customer  trust of Somethinc products 3) There is a positive and significant influence of Positioning on the Customer  trust of Somethinc products. All independent variables have a simultaneous effect on the Customer  trust of SomeThinc products. Keywords: Online customer  review, Online customer  rating, Positioning and Customer  trust
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PERATAAN LABA (INCOME SMOOTHING) PADA PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BURSA EFEK INDONESIA (2011-2015) Anisa Dwi Wandani; Nur Hidayati; Muhammad Cholid Mawardi
E-JRM : Elektronik Jurnal Riset Manajemen Jurnal Ilmiah Riset Manajemen (E-JRM) Vol. 6 No. 01 April 2017
Publisher : UNIVERSITAS ISLAM MALANG

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AbstractThis study aimed to analyze factor-factor that affects alignment profit(income smoothing) in manufacturing companies who registered at theIndonesian stock exchange. Factor-factor income smoothing in this study the sizeof the company, Profitability (Return On Assets) and Financial Leverage.The population in this research is manufacturing companies listed inIndonesia Stock Exchange. The sampling technique used purposive sampling.Year study period from 2011 to 2015.The data were analyzed using multiple linear regression. The results ofthis study show that:1)The Size of the company has no effect in income smoothing.2)Return On Assets has no effect in income smoothing 3) Financial Leverage havean effect in income smoothing.Keywords: income smoothing, the size of the company, return on assets andfinancial leverage
Co-Authors a agus Priyono Abd. Hakam Abdul Halik Abraham Nurcahyo ABS, M Khoirul Achmad Agus Priyono Adibatul Khumaira’Mirza Lutfallah Afdalul Aulad Afi Rahmat Slamet Agam Rizkiyan Ahmad Dani Dzakiyuddin Ahmad Fajri Aleria Irma Hatneny Alfiana Deviana Alisa Mutia Sara Allysa Rochmadina Tjahyaningrum Andi Normala Anik Malikah Anisa Cahyani Aprilia Anisa Dwi Wandani Anisa Ur Rahmah Anniez Rachmawati APRILIANA APRILIANA Ardani Fadilah Ahmad Argoto Mahayana Arif Agung Saputro Arini Fitria Mustapita Audia N Rumbaremata Avisya Lailatul Fadhilah Ayu Kharisma Putri Ayu Mayshella Putri Ayu Mir’atus Sholihah Bahri, Matahari Adihapsari Saiful Basalamah, Muhammad Ridwan Bayu Antiko Bella Saputri Beny Mahyudi Saputra Buchory Ms Budi Setio Zadi Cahya Retna Ningtyas Cahyani Nurlaela Chairunisa Ta Marsaoly Chusnul Chotimah Cindra Suryaputri Anggraeni Dania Ulva Deddy Rahman Saputra Denis Apriliyanto Denny Geovandi Putra Desti Ikromah Desy Puspitasari Dewi Sulistyawati Diah Ayu Dian Eka Permata Sari Dian Kresnadipayana Diana Ambarwati Didi Dwi Anggoro Dwi Indarti Putri Dwiyani Sudaryanti Dyah Putri Anggraini Eggy Juan Prasetyo Eka Farida Elfrida B. Prihandini Elisa Putri Nastiti Ella Agustin ENI SETYOWATI Enita yuliasari Eris Dianawati Eryantri Chintya Dewi Esti Widya Astuti Etty Saraswati Evi Rahayu Fadli Kemal Wusurwut Fahruddin Angga Pradana Fahrurrozi Rahman Faniati Dian Bakar Faqih Adam Faradina Rochmawati Ningrum Fariska Ayu Zulfiana fauzan Fauzan Fera Erika Febranti Fita Rusdian Ikawati Gigih As’ary Gregorius Prima Indra Budianto Halimatus Sya’diyah Hanifah Qoriroh Syalzabilah Hardianti Hardianti Hasna Nur Isnaini Heni Anggraini Hernik Farisia Herry Purnama Hunainah Hunainah Ichwan Haryadi Ifa Kurnia Sari Ifandari Ifandari Iis Nabila Ika Amalia Putri Ika Erniawati Ika Rahma Maulida Imroatus Sholikah IMRO’ATUS SHOLIHAH Indra Viki Hartoko Inggit Dwi Priliya Intan Dewi Sa’adah Ismy Dahlia Safitri Isnadiah Endang Mastuti Ita Athia J.M.V. Mulyadi Jaelani Chafidz Nur Shihab Jhanua Rizal Idfiano Joni Iskandar Joni Yoga Pratama Junaidi Junaidi Junaidi Junaidi Karina Widyaswari Iin Kusumawati Keith Scott Khalikussabir, Khalikussabir Khoirulliati K Khozinatul Abror Kiky Candrawati Krisna Tiknanda Arman Kusmiyati Kusmiyati Laela Purnamasari Laila Maulatul Haq Lathifah Lathifah Latifatul Rochmah Lilis Murtuti Liria Rhosa Effendi Luqman Buchori Lutfi Zainul Hasan M. Cholid Mawardi Magvira Nurul Khoyima Malik Musthofa Mardiyono Mardiyono Maria Fransiska Utami Bugis Mawaddah Mawaddah Moch. Lucky Fahmi Moh. Amin Mohammad Amin Mohammad Rizal Muhamad Rizal Fatoni Muhammad Abdulah Zamzamy Muhammad Abdurrahman Munir Muhammad Mujiburahman Muhammad Mujiburohman Muhammad Mujiburohman Muhammad Syahrul Wafa Muhammad Zulfikar Mu’izzatul Maghfiroh Nailus Syafa’ah Najmudin A. Mumtaz Narimo Narimo Naufal Rifqi Syafruddin Neny Winarti Nida Nabila Nisrina Hasna Wardani Novanda Asalia Novi Panca Wardani Nukman Nador Nunung Ismawati Nur Choliqfatus Azizah Nur Eka Yanti NUR FATIMAH Nur Islamiyah Nur Septa Aminudin Nurhidayah Nurhidayah Nuri Aslami Nurul Patmawati Pardiman Pardiman Pramita Cindy Imannurya Prima Octaria Pramesti Putri Ekawati Putri Rahayu Putri Yudiastantri Qisthi Hanifa Maisarah Rachmad bagas yahya supriyono Ragas Fitria Sina Murti Rahmah Puspita Sari Rahmatdatulah Rahmatdatulah Rahmawati Rahmawati Rania Nur Rachma Ratna Furi Ratna Tri Hardaningtyas, Ratna Tri Redi Hardianto Resa Widiamawarta Restu Millaningtyas Restu Zulaekha Riska Dwi Fitriana Riska Widia Rantasari Risma Khoyrunnisa Risna Nur Anggraini Ristia Laura Amanda Riwahtini Riwahtini Riza Adi Kurniawan Rizal David Rizca Aulyana Rohmat Rohmat Rosyid Ash Shidiq Ruqayyah Ruqayyah Salma Silvia Nazihah Salsabila Alfi Ayu Shahara Salsabila, Unik Hanifah Salsalbila Junita Sari Santi Fitri Harianti Saraswati, Ety Sargio Sargio Sarina Hi Djafar Septiana Ambarwati Shofyah Shofyah Siti Asiyah Siti Fatimah Siti Husna Nurrohmah Siti Mabruroh Siti masruroh Siti Miftahus Sa’adah Soebiyanto Soebiyanto Sri Sukenti Subur Widiyanto Subyati Furi Handayani Sulton Afkhar Nawafil Sumardiyono Sumardiyono Sunardi Sunardi Sunaryo, Hadi Supriyanto Supriyanto Suwardi, Suwardi Syuria Darma Putra TB Lukmanul Hakim Tiara Niken Pramesti Tica Aditya Avita Titik Pujiati TRI WULANDARI Tsamrotul Masrifatil Abadiah Twenty Vivi Kartika Ulfa Dwi Yanti H. Abubakar Ulfa Uswatul Hasanah Ulis Sa’adah Ulmansyah Yassir Umu Azizah Venni Dwi Silfiani Vira Violita Vivi Wijaya Lestari Wahib Khoiruddin Wahyu Annisa Mega Brilianti Wahyu Devi Satna Pambudi Wahyu Prawesthi Waluyo Budi Atmoko Yahya Supriyono Yasa Yasmita Yayang Giana Putri Yayuk Astuti Yayuk Mundriyastutik Yohanes Indra Riskajaya Yongki Dwi Ardiansyah Yuanita Sholihah Yuanita Syaiful Yulia Dwi Tirtaasari Yunita Dwi Puspita Yunita Raj Alfan Putri Zahratul Trixie Harinda Zakiah Zakiah Zulfika Nur’aini