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All Journal Jurnal Manajemen dan Organisasi MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah Jurnal Manajemen dan Agribisnis Media Gizi dan Keluarga JURNAL SISTEM INFORMASI BISNIS Sosiohumaniora Jurnal Manajemen Teknologi Jurnal Ekonomi & Bisnis PNJ (JEKBIS PNJ) Jurnal Konseling dan Pendidikan Journal of Educational, Health and Community Psychology Gadjah Mada International Journal of Business JAM : Jurnal Aplikasi Manajemen Jurnal Kesehatan Masyarakat Andalas (Andalas Journal of Public Health) Indonesian Journal of Business and Entrepreneurship (IJBE) Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Journal of Family Science Journal of Consumer Science Widyariset MIX : Jurnal Ilmiah Manajemen Binus Business Review Al Ishlah Jurnal Pendidikan Jurnal Pendidikan Islam Indonesian Jurnal Manajemen Indonesia JURNAL MANAJEMEN MOTIVASI Journal of Child Development Studies Journal of Consumer Sciences Jurnal Ilmu Keluarga dan Konsumen Economica: Jurnal Ekonomi Islam Syntax Literate: Jurnal Ilmiah Indonesia Aptisi Transactions on Technopreneurship (ATT) Golden Age: Jurnal Ilmiah Tumbuh Kembang Anak Usia Dini Jurnal Doktor Manajemen (JDM) Dinasti International Journal of Management Science Widyariset Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran dan Pembelajaran Business Review and Case Studies Indonesian Journal of Multidisciplinary Science ASEAN Marketing Journal International Journal of Economics (IJEC) International Journal of Educational Research Excellence (IJERE) Jurnal Pendidikan Islam Indonesia International Journal of Disaster Management Journal of Child, Family, and Consumer Studies Eduvest - Journal of Universal Studies e-Jurnal Apresiasi Ekonomi Jurnal Pengabdian Inovasi Masyarakat Indonesia Humanitas: Indonesian Psychological Journal Jurnal Pallangga Praja Jurnal Penelitian Pendidikan Indonesia Adpebi Science Series Policy Brief Pertanian, Kelautan, dan Biosains Tropika IJAIFD Media Penelitian dan Pengembangan Kesehatan
Lilik Noor Yuliati
Departemen Ilmu Keluarga Dan Konsumen, Fakultas Ekologi Manusia, Institut Pertanian Bogor, Jl. Raya Darmaga Kampus IPB Darmaga, Bogor, 16680, Indonesia
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THE INFLUENCE OF SOCIAL MEDIA MARKETING ON REPURCHASE INTENTION THROUGH BRAND AWARENESS AND PERCEIVED VALUE IN HAUS PRODUCT Kaiwa, Ogan; Yuliati, Lilik Noor; Nurhayati, Popong
ASEAN Marketing Journal Vol. 16, No. 1
Publisher : UI Scholars Hub

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Abstract

Manuscript type: Research article Research Aims: This research aims to analyze the influence of social media marketing on repurchase intention through brand awareness and perceived value of Haus products Design/methodology/approach: Data collection was carried out by distributing questionnaires online using Google Forms. This research method uses quantitative with a total of 200 respondents who are at least 17 years old, have purchased Haus products, are Instagram users, and know or have visited the Haus Instagram social media account. Sampling was carried out using the voluntary sampling method. Research Findings: The result shows that social media marketing has a positive and significant effect on brand awareness, repurchase intention and perceived value. Brand awareness has a positive and significant effect on repurchase intention. Perceived value has a positive and significant effect on repurchase intention. Social media marketing has a positive and significant effect on repurchase intention through the mediating variable of brand awareness. Also, Social media marketing has a positive and significant effect on repurchase intention through the mediating variable of perceived value. Theoretical Contribution/Originality: Provide insight regarding value that drive in repurchase intention on Haus product by using social media marketing. Practitioner/Policy Implication: Provide insight to improve Haus’s social media marketing through brand awareness and perceived value. Research limitation/Implication: This research only focuses on Instagram social media.
The Influence of Social Media Marketing on Purchase Decision through Brand Image and Brand Trust on Larutan Penyegar Cap Badak Krisnandiva, Radya Ayu; Nurhayati, Popong; Yuliati, Lilik Noor
ASEAN Marketing Journal Vol. 16, No. 1
Publisher : UI Scholars Hub

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Manuscript type: Research article Research Aims: To investigate the influence of social media marketing on purchase decisions through brand image and trust focusing on Larutan Penyegar Cap Badak. Design/methodology/approach: Data was collected from December 2023 to January 2024 using Google Forms in Indonesia. The respondents of this study are Instagram users aged over 17 years who have purchased Larutan Penyegar Cap Badak. This study used SEM-PLS analysis with a total of 205 respondents. Research Findings: The result shows that social media marketing has a positive and significant effect on brand image, brand trust, and purchase decisions. Brand image has a positive and significant impact on brand trust. Brand trust has a positive and significant effect on purchase decisions. Also, social media marketing has a positive and significant impact on purchase decisions through the mediating variable of brand trust. Meanwhile, brand image does not have a significant impact on purchase decisions. Social media marketing does not have a significant effect on purchase decisions through the mediating variable brand image. Theoretical Contribution/Originality: Provide insight regarding the value that drives purchase intention on Larutan Penyegar Cap Badak using social media marketing. Practitioner/Policy Implication: Provide insight to improve Larutan Penyegar Cap Badak’s social media marketing and contribute to consumer behavior understanding of health products. Research limitation/Implication: Only limited to the usage of one social media platform which is Instagram. Future studies could investigate other social media platforms to find preponderant findings.
The Construction of Santri's Self-Control and Religiosity: The Role of Parents, Kiai, and Peers Maulana Achsan Al Farisi; Riany, Yulina Eva; Yuliati, Lilik Noor
Journal of Educational, Health and Community Psychology Vol 14 No 2 June 2025
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/jehcp.vi.30851

Abstract

The dynamics of life in Islamic boarding schools (pesantren), particularly concerning self-control and religiosity, are increasingly relevant amid evolving educational and social contexts. As santri (students) navigate a blend of religious discipline and modern influences, understanding the factors that shape their character becomes essential. This study investigates the roles of parental interaction, kiai (religious leader) communication, and peer attachment in influencing santri’s self-control and religiosity. Using a quantitative approach, data were collected from diploma- to bachelor-level santri aged 18–23 through Cluster Random Sampling and Purposive Sampling techniques. A total of 24 indicators were employed across validated instruments: Adolescent-Reported Parenting Items (α = 0.85), Interpersonal Communication Motives (α = 0.92), Inventory of Parent and Peer Attachment (α = 0.81), Self-Control Scale (α = 0.85), and the Religiosity Among Muslims scale (α = 0.98). Results show that strong parental interaction significantly enhances both self-control and religiosity, highlighting the critical role of family involvement in santri character formation. Communication with kiai also positively affects religiosity, reinforcing the value of spiritual guidance. These findings offer important implications for educators, parents, and pesantren leaders in developing strategies to support santri character development amidst shifting social landscapes.
Hubungan gejala stres, religiusitas, dan strategi koping dengan kesejahteraan subjektif keluarga pada kehamilan tidak diinginkan Reviani, Nia; Sumarwan, Ujang; Herawati, Tin; Yuliati, Lilik Noor
Jurnal Konseling dan Pendidikan Vol. 13 No. 1 (2025): JKP
Publisher : Indonesian Institute for Counseling, Education and Therapy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/1141600

Abstract

Kehamilan yang tidak diinginkan merupakan permasalahan kependudukan yang dapat berdampak negatif terhadap kesejahteraan keluarga, baik secara psikologis, sosial, maupun ekonomi. Penelitian ini bertujuan untuk menganalisis hubungan antara gejala stres, religiusitas, strategi koping, dan kesejahteraan subjektif keluarga dalam konteks kehamilan tidak diinginkan. Menggunakan desain cross-sectional study, penelitian dilakukan di Kota dan Kabupaten Bekasi, Jawa Barat, yang dipilih berdasarkan tingginya angka kehamilan tidak diinginkan. Hasil penelitian menunjukkan bahwa gejala stres berpengaruh positif terhadap peningkatan religiusitas dan strategi koping, yang menunjukkan bahwa individu cenderung mencari makna spiritual dan mengembangkan mekanisme pertahanan diri saat menghadapi tekanan. Religiusitas juga ditemukan berkontribusi positif terhadap strategi koping dan kesejahteraan subjektif keluarga. Namun, faktor eksternal seperti stigma sosial dan kondisi ekonomi tetap memengaruhi kesejahteraan secara keseluruhan. Temuan ini menggarisbawahi pentingnya intervensi berbasis komunitas yang mengintegrasikan aspek religius dan strategi koping adaptif untuk mendukung keluarga dalam mengatasi dampak kehamilan tidak diinginkan. Selain itu, kebijakan yang memperluas akses terhadap layanan kesehatan mental dan edukasi reproduksi menjadi krusial dalam upaya meningkatkan kesejahteraan keluarga.
The Effect of Service Quality, Marketing Mix, Customer Satisfaction, and Customer Trust on Customer Loyalty at Buley Steak Adiputra, Henry Jonathan; Hartoyo, Hartoyo; Yuliati, Lilik Noor
Dinasti International Journal of Management Science Vol. 7 No. 1 (2025): Dinasti International Journal of Management Science (September - October 2025)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijms.v7i1.5374

Abstract

This study aims to examine perceptions and analyze the effect of service quality and marketing mix on customer satisfaction, trust, and loyalty toward Buley Steak. A quantitative research method was applied through a survey conducted with end customers who have consumed Buley Steak products for at least in the past year. A total of 280 respondents completed the questionnaire distributed online. The independent variables in this study are service quality and marketing mix, while the dependent variables include satisfaction, trust, and customer loyalty. Data were analyzed using descriptive statistical techniques. The findings reveal that service quality significantly affects both customer satisfaction and trust. Similarly, the marketing mix also has a significant impact on satisfaction and trust. Furthermore, customer satisfaction strengthens trust, which in turn significantly affects loyalty. Based on these findings, managerial implications suggest that Buley Steak should enhance service quality and marketing strategies to foster customer satisfaction, build trust, and achieve long-term customer loyalty.
Sekolah Keluarga Berkualitas: Pencegahan Stunting di Kabupaten Sukabumi Herawati, Tin; Hastuti, Dwi; Yuliati, Lilik Noor; Ryadi, Yusuf; Asikin, Munawar
Jurnal Pengabdian Inovasi Masyarakat Indonesia Vol. 4 No. 2 (2025): Edisi Agustus
Publisher : Program Studi Pendidikan Kimia FKIP Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jpimi.v4i2.6284

Abstract

Human resources are the primary capital in national development and the most important aspect needed to advance a nation. The issue of stunting in Indonesia poses a threat to the development of quality human resources. Families play a crucial role in contributing to societal issues, including stunting. Family empowerment through the Quality Family School aims to provide education to mothers with young children and pregnant women. This program was implemented in two locations: Gede Pangrango Village and Sukamanis Village. A total of 100 participants attended the school. The results of the activity showed an increase in participants' knowledge regarding family resilience, parenting, financial management, child value investment, and family functions.
The Influence of Internal and External Factors on the Purchase Decision of Bagged Cement in Java Island Rahmah, Ayu Annisa; Yuliati, Lilik Noor; Taryana, Asep
Indonesian Journal of Multidisciplinary Science Vol. 4 No. 12 (2025): Indonesian Journal of Multidisciplinary Science
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/ijoms.v4i12.1189

Abstract

This study aims to analyze the influence of internal and external factors on the purchase decision of bagged cement in Java Island. The research focuses on identifying how consumer characteristics, purchasing power, and brand perception (internal factors) interact with price competition, distribution networks, and promotional strategies (external factors) in shaping purchasing behavior. Using a quantitative approach with survey data collected from cement buyers across several provinces in Java, the study employs multiple regression analysis to examine the relationship between these variables. The results indicate that both internal and external factors significantly affect purchasing decisions, with external factors such as price and distribution showing the strongest influence. Meanwhile, internal factors like brand loyalty and consumer preference also play a substantial role, particularly in urban markets. The findings contribute to a better understanding of consumer behavior in the cement industry and provide practical implications for manufacturers and distributors to optimize their marketing strategies and maintain competitiveness in one of Indonesia’s largest cement markets.
The Coping Strategy and Subjective Well-Being of Indonesian Families amid the Covid-19 Pandemic Simanjuntak, Megawati; Muflikhati, Istiqlaliyah; Yuliati, Lilik Noor; Johan, Irni Rahmayani
Journal of Family Sciences Vol. 9 No. 1 (2024): Journal of Family Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jfs.v9i1.45200

Abstract

Due to the COVID-19 pandemic, economic pressures have forced families to make various adjustments to maintain their well-being. This study investigated economic coping strategies and the subjective well-being of families during the COVID-19 pandemic. A total of 1,125 families in Indonesia participated in an online survey using Google Forms and spoke through social media. The research shows that families experienced a decrease in income, which encouraged them to adopt various economic coping strategies. The coping strategy adopted was cutting expenses while increasing income, mainly by utilizing hobbies or skills. Income changes, education, poverty status, savings withdrawal, selling or pawn assets, asking for aid, and borrowing money significantly influenced subjective well-being. Differences in subjective well-being can be observed in economic status, education level, and changes in income. Changes in income and higher education positively affected subjective well-being. Poverty status also had a negative effect on subjective well-being negatively.
Perlindungan Konsumen Pinjaman Online Yang Mengalami Keterlambatan Pembayaran Cicilan Andini, Putri Fildzah; Zidane, Ichsan; Wahyuni, Hany Dwi; Rabbani, Muhammad Yazid Ilham; Yuliati, Lilik Noor
Policy Brief Pertanian, Kelautan, dan Biosains Tropika Vol 4 No 4 (2022): Policy Brief Pertanian, Kelautan dan Biosains Tropika
Publisher : Direktorat Kajian Strategis dan Reputasi Akademik IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/agro-maritim.0404.381-386

Abstract

Kemudahan pinjaman online menyebabkan konsumen tidak berfikir panjang sehingga mendapatkan teror penagihan pinjaman online. Teror didapatkan melalui telepon, WhatsApp, dan SMS dengan isi pesan berupa ancaman, hinaan, dan pencemaran. Teror juga didapatkan oleh lingkungan sekitar informan yaitu keluarga, teman, dan lingkungan. Teror disebabkan rendahnya literasi dan permasalahan ekonomi. Dampak teror yaitu pada psikis, sosial, dan ekonomi. Lembaga perlindungan konsumen telah berperan secara preventif dan represif terkait pinjaman online. Akan tetapi, terdapat pelaku usaha yang melakukan tagihan dengan melanggar norma yang berlaku. Selain itu, belum adanya aturan terkait negosiasi keterlambatan pembayaran sebelum mendapatkan tagihan. Dibutuhkan kerjasama berbagai pihak untuk mengedukasi konsumen.
Modeling Tourist Interest in Visiting Halal Tourist Destinations in West Nusa Tenggara (NTB): A Systematic Literature Review Primadona, Fitry; Hartoyo, Hartoyo; Yuliati, Lilik Noor; Arsyianti, Laily Dwi
Economica: Jurnal Ekonomi Islam Vol. 15 No. 1 (2024)
Publisher : Fakultas Ekonomi dan Bisnis Islam UIN Walisongo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/economica.2024.15.1.20372

Abstract

Halal tourism is a growing market segment driven by the increasing demand for travel experiences that adhere to Islamic principles. As the global Muslim population continues to expand, the prospects for halal tourism are substantial, with significant market value and robust growth trends. Indonesia, with its diverse attractions like West Nusa Tenggara (NTB), plays a strategic role in this sector. This study investigates the factors influencing tourist intentions to visit NTB's halal destinations, employing a systematic literature review using the PRISMA technique. Key factors impacting tourist intentions include the availability of halal food, halal accommodation, halal tourism promotion, and the socio-cultural environment. Additionally, halal certification and effective promotional strategies serve as partial moderators, enhancing these influences on tourist decision-making. The findings provide valuable insights for policymakers and stakeholders, offering a model for attracting and retaining tourists in halal destinations. This research contributes uniquely by providing a comprehensive analysis of tourist intention factors within NTB's halal tourism context, supporting sustainable and inclusive tourism development.
Co-Authors . Adiyyah Adhiwena, Edwin Adiputra, Henry Jonathan Aditya Primarianto Agus W Soehadi Agus Wijaya Soehadi Aidha Syah Ajeng Nugrahaning Dewanti Al Ayyubi, Sholahudin Aditya Alexandrina, Elke Anasuyari, Ni Komang Yastri Andini, Putri Fildzah Andrini, Raissa Fidela Anggi Mayang Sari Anggraini, Zunika Dwi Anjani, Gita Indri Annetta Gunawan Annuridya Rosyidta Pratiwi Octasylva Annuridya Rosyidta Pratiwi Octasylva Annuridya Rosyidta Pratiwi Octasylva Arie Satryo Wibowo Arief Daryanto Arif Imam Suroso Arif Satria Aris Solikhah Aris Solikhah, Aris Arsyianti, Laily Dwi Asep Rustiawan ASEP SAEFUDDIN Asep Taryana Asikin, Munawar Azizah, Yasmin Bagus Sartono Bobit Kowanus Utomo Bona Tua, Marco Budi Bagus Prasetyo Budi Setiawan Budi Suharjo Bulan Hilaliyah Bunasor Sanim Cahayani, Octaria Intan Caselia Ajeng Puspitasari Dania Dania Dania, Dania Darjono, Agus Heru Dedy Wahyudi Denissa Chika Finira, Denissa Chika Derina Maehara Diah Krisnatuti Dian Yunita Sari, Dian Yunita Dieni, Lidya Dika Anggari Dini Aprilia DWI HASTUTI Dwi Hastuti Edza Rinaldi Edza Rinaldi Emma S Wirakusumah Emmy Karsin Enny Kristiani Enny Kristiani Euis Sunarti Evi Sofia Fahrillah, Ahmad Ariq Faisal, Muhammad Ircham Fandi Yanuar Rahman Farit Afendi Fuadini Therik Fufut Tri Nur Indah Furqan , Muhammad Galih Andihka Hanief Satria Dharmeswara Hari Wijayanto Hartoyo Hartoyo Hartoyo Hartoyo Hartoyo Hartoyo Hartoyo Hartoyo Hartoyo Hartoyo Hartoyo Hartoyo Hartoyo Hartoyo, Hartoyo Hendarsyah, Rachman Heny K Suwarsinah Hera Laxmi Devi Septiani Hera Laxmi Devi Septiani Herien Puspitawati Hilda Fauziah Hilda Fauziah, Hilda Hotmauli Adina Riska Hurriyatun Kabbaro, Hurriyatun Hurriyyatun Kabbaro Imania, Hanny Indrawan , Dikky Indri Nurfitriani Inna Kurnia Hidayat Irmayani Nurasrina Irni Rahmayani Johan irwandar, Sapta N Istikhamah - Istikhamah Istikhamah - Istikhamah, Istikhamah - Istiqlaliyah Muflikhati Jaelani, Raditya Jihan Apikasari Putri Kaiwa, Ogan Khasanah , Nurul Kinanti Prabandari Kirbrandoko Kirbrandoko Krisnandiva, Radya Ayu Kristiani, Enny Kumalasari, Berti Laili, Mahsiani Mina Laily Dwi Arsyianti Lina Herlina Lina Herlina Lisdiawati, Hartika Lukman M. Baga m, Istiqlaliyah M. Joko Affandi M. Syamsul Maarif Ma'mun Sarma Mahanani, Raditya Kasih Maria Tri Rahayu Maulana Achsan Al Farisi Maulidina, Avia Megawati Simanjuntak Meilani, Lala Melly Latifah Mia Fitriyah Setianingrum Mia Fitriyah Setianingrum, Mia Fitriyah Mila Fauziah Moh. Djemdjem Djamaludin Muhammad Rizky Mumtahanah Hujjah Rahmayunita Murpraptomo, Saka Haditya Mutiara Purnamawati, Mutiara Nadia Aulia, Nadia Neni Seliana Ni Komang Yastri Anasuyari Niki Herlina Nino Yayah Saad Northa Idaman Novita Kamaruddin Nugroho, Annisa Shabrina Nur Hasanah NUR HASANAH Nurfadillah, Mursidah Nurfitriliani Fitri Oktriyanto Oktriyanto, Oktriyanto Popong Nurhayati Popy Anggasari Primadona, Fitry Primadona, Fitry Pudji Muljono Pujowati, Penny Putri Fildzah Andini Putri Fildzah Andini Putri Nadia Esa Putri, Marietta Krisnaya Nandika Rabbani, Muhammad Yazid Ilham Rabilla, Raissa Rahmaditya Rahayu, Ismie Leona Rahmah, Ayu Annisa Rahmaita Rahmaita, Rahmaita Raisa, Siti Editha Rangga Jayanti Rantetoding Rani Maulanasari Ratih Dwi Hastuti Reshwara, Aldo Retnaningsih Retnaningsih Retnaningsih Retnaningsih Reviani, Nia Rika Hardani Rika Hardani, Rika Rini Andriyani Risda Rizkillah, Risda Rita Nurmalina Riza Rahmanu Rizky Perdana Putra Rizky Perdana Putra, Rizky Perdana Saka Haditya Murpraptomo Seliana, Neni Setiadi Djohar Setianawati Nora Hijrah Setiawaty, Elika Shalihati, Fithriyyah Sherli Siman juntak Siti Jahroh Sofyan Sjaf Sri Anna Marliyati Stevanus Bayu Satriawan, Stevanus Bayu Susilo Hadi Syah, Aidha Sylvia Simanjuntak Tevi Karuniawati, Tevi Timoty , Nico Sandre Tio Putra Mahardika Ujang Sumarwan Ujang Sumarwan Wahpiyudin, Cep Abdul Baasith Wahyuni, Hany Dwi Wardhani, Widya Winarni Saftarya Timedina Gultom Yeni Dilla Roza Yulina Eva Riany Yulina Eva Riany Yusuf Ryadi Yuza Anzola Zefanya, Harita Julie Zhalfa Kirana Fajriani Zidane, Ichsan Zikri, Zikri Zuliyanti Shabrina