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Journal : Journal of Management and Administration Provision

Integrated Marketing Communication Strategy in Insurance Business Competition (Case Study of Allianz Life Indonesia Insurance in North Penajam Paser Regency) Priyanto, Adi; Sukmarini, Andi Vita; Mujahid, Mujahid
Journal of Management and Administration Provision Vol. 3 No. 3 (2023): Journal of Management and Administration Provision
Publisher : Pusat Studi Pembangunan dan Pemberdayaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jmap.v3i3.324

Abstract

This research aims to analyze integrated marketing communication strategies in insurance business competition (Case Study of Allianz Life Indonesia Insurance in North Penajam Paser Regency) with various supporting and inhibiting factors. The research method used is descriptive qualitative with data collection through in-depth interviews and documentation. Data analysis uses participatory observation. The results of the research show that, of the 5 (five) indicators in the integrated marketing communication strategy, there are 4 (four) strategies implemented by Allianz agents in North Penajam Paser Regency, namely advertising, direct marketing, sales promotion and personal sales, although they are still less than optimal. The result of the stidy showed that Allianz agents in North Penajam Paser Regency have implemented integrated marketing communication strategies, especially personal selling and sales promotion strategies which are most dominantly used by Allianz agents in the competitive insurance business in North Penajam Paser Regency.
Analysis of the Application of Rhetorical Style in the Interview Process of Passport Making Wahyuddin, Muh. Asri; Mujahid, Mujahid; Sukmarini, Andi Vita
Journal of Management and Administration Provision Vol. 4 No. 2 (2024): Journal of Management and Administration Provision
Publisher : Pusat Studi Pembangunan dan Pemberdayaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jmap.v4i2.350

Abstract

This study aims to: (1) analyze the application of rhetorical styles by immigration officers in the passport interview process at the Makassar Class 1 TPI Immigration Office and its impact on the interaction between officers and passport applicants, and (2) identify the obstacles faced by interview officers in applying these rhetorical styles. Using a qualitative descriptive approach and case study, data were collected through interviews, observations, and document analysis. The research location was at the Makassar Class 1 TPI Immigration Office, lasting for two months. Primary data were obtained from interviews and observations, while secondary data came from official documents and related literature. Data analysis techniques include reduction, organization, presentation, interpretation, and drawing conclusions, with validity tested using triangulation of sources, time, and methods. The results of the study indicate that immigration officers use various rhetorical styles, such as persuasive, assertive, straightforward, and authoritative, to explain the passport application procedure, convince applicants, and ensure compliance, with elements of ethos, pathos, and logos appearing in the interaction. The application of effective rhetorical styles has a positive impact on the interaction between officers and applicants, increasing compliance and the efficiency of the interview process. The challenges faced by officers include adjusting rhetorical style to the diverse preferences of applicants, dealing with applicants with different backgrounds, maintaining a balance between clarity of information and friendliness, and time constraints when the number of applicants is large.
Analysis of the Implementation of Public Service Standards at the District Level Sholichah, Anis; Muin, Sri Adrianti; Mujahid, Mujahid
Journal of Management and Administration Provision Vol. 5 No. 1 (2025): Journal of Management and Administration Provision
Publisher : Pusat Studi Pembangunan dan Pemberdayaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jmap.v5i1.321

Abstract

Service Standards are benchmarks used as guidelines for service delivery and as references for assessing service quality, representing the obligation and commitment of service providers to the community in delivering quality, fast, easy, affordable, and measurable services. This study aims to determine and analyze the implementation of public service standards in Penajam Sub-District, Penajam Paser Utara District. The research adopts a qualitative descriptive approach method. Data in this study consist of primary and secondary data, which were analyzed qualitatively, leading to drawn conclusions. Primary data were obtained through in-depth interviews with informants at the Penajam Sub-District Office, including the Sub-District Head, General Affairs Subsection Head, Section Heads, Sub-District Employees/Staff, and service users from the community. The findings of the research are as follows: 1) The overall implementation of public service standards in Penajam Sub-District is reasonably good and sufficiently satisfying to the community. However, there is still a need for improvement and enhancement in the quality of public service implementation; 2) The preparation, establishment, and implementation of Service Standards in Penajam Sub-District have adhered to the principles outlined in Regulation of the Minister of Administrative Reform and Bureaucratic Reform Number 15 of 2014, including simplicity, accountability, sustainability, and fairness. However, they have not yet fully incorporated participatory and transparent elements; 3) There are several types of services with detailed per-component service standards that have not been established in the Decree of the Penajam Sub-District Head, Penajam Paser Utara District Number: 060/129/Kec.PNJ-Umum/XI/2023 regarding the Establishment of Service Standards in Penajam Sub-District; 4) Subsequent socialization efforts related to the established Penajam Sub-District Service Standards have not been conducted, thus affecting the understanding of service officers regarding public service implementation; 5) Publication efforts concerning Penajam Sub-District Service Standards have not been undertaken through electronic or non-electronic media.
Service Quality and Digitalized System for Motor Vehicle Testing in Makassar (Case Study of the Makassar City Transportation Agency's Motor Vehicle Testing Technical Implementation Unit (UPTD) in 2024) Risdianto, Risdianto; Mujahid, Mujahid; Suyuthi, Nurmadhani Fitri
Journal of Management and Administration Provision Vol. 5 No. 3 (2025): Journal of Management and Administration Provision
Publisher : Pusat Studi Pembangunan dan Pemberdayaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jmap.v5i3.677

Abstract

This study aims to analyze the influence of service quality and the implementation of a digitalization system on the effectiveness of motor vehicle inspection services in Makassar City. The background of this research is based on the local government's efforts to improve transparency, efficiency, and accountability in the vehicle inspection process, in line with developments in information technology. The research method used is a qualitative approach with a descriptive method applied to users of vehicle inspection services, as well as interviews with technical officers.  The results show that service quality comprising reliability, responsiveness, assurance, empathy, and tangible aspects has a significant impact on user satisfaction. In addition, the implementation of digital systems, such as online registration and integration of vehicle test data, has had a positive effect on time efficiency, ease of access, and the reduction of potential illegal levies. The conclusion of this study affirms that improving service quality and digitalization systems simultaneously supports the development of better, more transparent, and accountable public services in the motor vehicle inspection sector.
Analysis of Supervision and Audit Strategy in Improving Compliance of BPJS Employment Participant Companies Sirait, Wira Junjungan; Mujahid, Mujahid; Syuthi, Nurmadhani Fitri
Journal of Management and Administration Provision Vol. 3 No. 3 (2023): Journal of Management and Administration Provision
Publisher : Pusat Studi Pembangunan dan Pemberdayaan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55885/jmap.v3i3.348

Abstract

This study explores the effectiveness of supervision and inspection strategies employed by BPJS Ketenagakerjaan to enhance compliance among participant companies. Through a descriptive approach, interviews were conducted with internal (BPJS inspectors) and external (company representatives) stakeholders. The findings reveal that strategies focusing on Law Enforcement (sanction enforcement, compliance collaboration, and supervision enhancement) and Collection (digitalization and collaboration) have been well-implemented and understood across different organizational levels. Key factors influencing strategy success include effective communication, adequate resources, appropriate attitudes, and streamlined bureaucracy. Insights from both BPJS inspectors and company respondents underscore the significance of these strategies in fostering compliance with BPJS Ketenagakerjaan programs. This research contributes to understanding the pivotal role of supervision and inspection in regulatory compliance within social security frameworks.
Co-Authors 'Afifah, Dinda Sayyidah A, Abdul Samad A.A. Ketut Agung Cahyawan W Abdul Gani Abdul Samad Afifah, Evi Agusman, Agusman Akmal Akmal Amin, A. A. Anas, Fathur Andi Vita Sukmarini, Andi Vita Andi Wahyuni Arifin, Adnan Aris, Lukas Arman Arman Asdaliah, Nur Atmabrata, Cahyadi Az-Zahra, Keysha Aurellia Azis, Irzan Azkiatul Fuadah Baharuddin, Megawaty Ceskakusumadewi Bahtiar Bahtiar Bakri, Abdul Majid Basmala, Basmala Bidol, Syamsuddin Chusyairi, Kholil Danang Isworo Wijayanto Djabar, Sadly Abdul Dwi Ratnasari Erwan Erwan, Erwan Faddol, Moh. Fahmi, M. R. Fitrah Aritama Fitriana Fitriana Hamdat, Aminuddin Hamsa, Hamsa Hamzah Hamzah Hana Eliyani Hariyadi, Hariyadi Hasria Hasria, Hasria Hatta, Mohammad Hermin Ratnani Hertati, Hertati Ilham Safar IMAM MUSTOFA Indradewa, Rhian Irwan Irwan Jahruddin, Jahruddin Jamaluddin Jamaluddin Karima, Karima Kayma Devinta Putri Khoirunisa Nur Fajrina Kiswoyo, Triyan Kurniawati Rahmah Macciano, Egbert Mahmud, Basri Mangopo, Hans Marlina Marlina Muawiyah, Muawiyah mufid, miftahul MUHAMMAD HASBI Muhammad Irsan MUHAMMAD RIZAL MUHAMMAD SYAIFULLOH Mukhtar Mukhtar Mukmin Mukmin Mulianti, Esa Muliyadi Hamid Munawarah Munawarah, Munawarah Muqowin, Muqowin Musdalifah Musdalifah Nadila, Nidya Nasyirah Nurdin Nawawi, Aksa Muhammad Nawipa, Yance Nugraha, Paradiba Hekza Nunung Misran Nur Afiah, Nur Nurhadiningtyas, Trianita Nurhayati, Lina Nurini, Sri Hesti Nurjannah Nurjannah Nurmadhani Fitri Suyuthi NURUL HIDAYAH Pratiwi AR, Dhita Priyanto, Adi Purwaningrum, Ike R, Rahmat Rahmah, Rafiqah Dwi Rahmat, Ferdiansyah Rantalemba, Wulandari Rasmika, Rasmika Risdianto Risdianto, Risdianto Rosnaini Daga Rukaya, St. Rusliansyah Rusliansyah Sabarudin Sabarudin Saharuddin Salam, Karta Negara Sayuti, Nurmadhani Fitri Sholichah, Anis Sirait, Wira Junjungan Siti Farida Sri Adrianti Muin St Fauziah, St Fauziah St. Rukaiyah Syahrul Syahrul Syamsul Riyadi Syuthi, Nurmadhani Fitri Tawakkal, M Iqbal Tehupuring, Benjamin Chr Tjuk Imam Restiadi Tommy, Makgret Veranita, Veranita Verawaty Verawaty Wahyu Wahyu Wahyuddin, Muh. Asri Yasir Yasir Yudhistira, Ivan Z., Husnah