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All Journal Sosiohumaniora Gadjah Mada International Journal of Business Journal of Indonesian Economy and Business Jurnal Kebijakan dan Administrasi Publik MIX : Jurnal Ilmiah Manajemen DeReMa (Development Research of Management) Jurnal Manajemen Jurnal Dimensi Sistemasi: Jurnal Sistem Informasi Hasanuddin Economics and Business Review Jurnal Manajemen Indonesia Jurnal Ekonomi dan Bisnis Syntax Literate: Jurnal Ilmiah Indonesia IJEBD (International Journal Of Entrepreneurship And Business Development) Ganaya: Jurnal Ilmu Sosial dan Humaniora Journal of Education and Instruction (JOEAI) Alignment: Journal of Administration and Educational Management Jurnal Inovasi Hasil Pengabdian Masyarakat (JIPEMAS) Petir JURNAL MANAJEMEN (EDISI ELEKTRONIK) AL-TANZIM : JURNAL MANAJEMEN PENDIDIKAN ISLAM JIA (Jurnal Ilmiah Akuntansi) Jurnal Pengabdian Dharma Laksana Jurnal Mantik Jurnal Pendidikan dan Konseling SCAFFOLDING: Jurnal Pendidikan Islam dan Multikulturalisme Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen) International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ekonomi Manajemen Sistem Informasi TERANG : Jurnal Pengabdian Pada Masyarakat Menerangi Negeri Jurnal Informatika Ekonomi Bisnis Business Management Journal Program Studi Manajemen Khazanah Sosial Ilomata International Journal of Management Jurnal Manajemen Jurnal Ilmiah Manajemen Kesatuan Dinasti International Journal of Digital Business Management PINISI Discretion Review Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Ilmu Manajemen Profitability Jurnal Abdidas JBMR: Journal of Business and Management Review Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) International Journal Of Science, Technology & Management (IJSTM) Ilomata International Journal of Management Quantitative Economics and Management Studies Entrepreneurship Bisnis Manajemen Akuntansi (E-BISMA) International Journal of Business, Management and Economics International Journal of Finance Research JURNAL APARATUR Bahtera Inovasi Kontigensi: Jurnal Ilmiah Manajemen Unram Journal of Community Service (UJCS) Jurnal Bisnis Mahasiswa Indonesian Journal of Business Analytics (IJBA) International Journal of Islamic Education, Research and Multiculturalism (IJIERM) Jurnal Manajemen dan Kewirausahaan Return : Study of Management, Economic and Bussines Universal Raharja Community (URNITY Journal) Journal of Islamic Economics and Business Journal Research of Social Science, Economics, and Management Jurnal Mahatvavirya Digital Muslim Review Majapahit Journal of Islamic Finance dan Management International Journal of Law, Policy and Governance Majapahit Journal of Islamic Finance dan Management Jurnal Rumpun Ilmu Ekonomi JKAP (Jurnal Kebijakan dan Administrasi Publik) Proceeding Of International Conference On Education, Society And Humanity Jurnal Ekonomi, Manajemen, Ilmu Sosial dan Politik
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Journal : Sosiohumaniora

THE MODEL OF MOTHERS’ BEHAVIOR WHO PARTICIPATE IN “BINA KELUARGA BALITA” PROGRAM IN SULAWESI, INDONESIA Shine Pintor Siolemba Patiro; Sakina Nusarifa Tantri; Steviani Batti; Wijanarko Wijanarko
Sosiohumaniora Vol 24, No 2 (2022): Sosiohumaniora: Jurnal Ilmu-Ilmu Sosial dan Humaniora, JULY 2022
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/sosiohumaniora.v24i2.37751

Abstract

ABSTRACT. The high mortality rate of toddler in Parigi Moutong Regency of Central Sulawesi and Sinjai Regency of South Sulawesi province is one of the problems that caused the attention to conduct this study. This study aims to reveal the role of attitudes, subjective norms, and perceived behavioral control in predicting and explaining the intentions and behavior of mothers in those areas who have toddlers to participate in the Toddlers Development Program through the implementation of the Theory of Planned Behavior (TPB). This study used an exploratory sequential design involving 300 respondents obtained through purposive sampling. The data is collected using a questionnaire which was analyzed using SEM analysis with the help of IBM SPSS AMOS 23. The results showed that TPB model which was developed in explaining and predicting the mothers behavior who have toddlers in those areas in participating of the BKB program is as expected. The behavior of participating program is significantly influenced by the intention to participate in the BKB program. The intention to participate in the BKB program was significantly influenced by: attitudes towards participation in the BKB program, subjective norms regarding participation in the BKB program, and perceived behavioral control towards participation in the BKB program. The variable that contributes the most to influence the intention to participate in the program is the attitude towards participation in the BKB program. Limitations of this study is uncovered as well.
HOW DOES SCARCITY PROMOTION ELEVATE CONSUMER AGGRESSIVITY: AN EXPERIMENTAL STUDY CONDUCTED ON STUDENTS Manggarani, Cynthia Ayu; Patiro, Shine Pintor Siolemba; Hendrian, Hendrian; Astuti, Tri
Sosiohumaniora Vol 23, No 3 (2021): Sosiohumaniora: Jurnal Ilmu-Ilmu Sosial dan Humaniora, NOVEMBER 2021
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/sosiohumaniora.v23i3.33073

Abstract

Marketers often apply the strategy of scarcity promotion to attract consumer attention to the company’s product. However, this strategy often increases consumer’s destructive, aggressive behaviors. A quantitative approach using the experimental method was thus conducted in this study to reveal the effect of advertisement exposure with scarcity promotion strategy on aggressive consumer response towards the product that the company offered. The results show that advertisements with a scarcity strategy expose one’s perception that other consumers are perceived as threats. This perception arises since the probability of getting the product they want will be decreased when others are running after the same product. Theoretically, this condition will elevate the tendency of aggressive consumer behavior when attaining the product. Three studies with multiple behavioral measurements conducted on STIE YKPN students show destructive responses to the scarcity promotion applied by the company
Co-Authors Abdillah, Said Ridho Abidin Abidin Achmad Fauzi Achmad, Maylitha Adhi Susilo Aftabi, Davoud Ahmad Nur Aji Setiawan Aji Surya Wicaksono, Gregorius akhmat yamin Amalia, Alona Amir Fikri Ana Sriekaningsih Anita Maharani Atriani, Delvy Bancin, Viktor Peniel Sarimatondang Basu Swastha Dharmmesta Bayu Sutikno Budi Tjahjono Ceacilia Sri Mindarti Charisma Pamungkas Damayanti, Prisila Daru Asih Deddy Dwi Nur Cahyono Desmiwati Desmiwati Diah Aryani, Diah Diana Sulianti K Tobing Didy Ika Supryadi Djibran, Said Dori Heza Morales Dwi Joko Siswanto Edi Kurniawan ELLI WIDIA Endi Rekarti, Endi Evi Nur Cahyanti Faizul Mubarok Farha, Lamia Fauzan, Muhamad Faza Frangky Silitonga Gaol, Lasando Lumban Ginta Ginting, Ginta Gita Ramdhani Hakim, Hamka Hakim, Zainal Hamdani sitohang, Rifi Hani Dewi Ariessanti Hapzi Ali harisandi, Prasetyo Hartati, Islia Helmi, Tengku Ahmad Hendrian Hendrian Hendrian Hendrian Hendrian Hendrian Hendrian Hendrian Hendrian Hendrian Hendrian, Hendrian Heni Pujiastuti Heru Suheryadi Hety Budiyanti Hety Budiyanti Hety Budiyanti Hety Budiyanti Himawan Sutanto Ichyan Holilan Iin Novianti, Dwi Ismayanti Istanto Janita S. Meliala, Janita S. Joko Ariwibowo Joko Rizkie Widokarti Kabul Wahyu Utomo Kamal, Nur Mustofa Kresno Agus Hendarto Kresno Agus Hendarto Kurniawan, Ramdhan Kurniawati Langgeng Ratnasasi, Sri Lina Regina Notylia Linda Chandler Maramis Sunarto Liza Mumtazah Damarwulan Lumbangaol, Lasando Made Sasanti, Ni Madris Madris Manggarani, Cynthia Ayu Martino Wibowo Masrani, Nanang Mayadi, Mukhri Meirani Harsasi Minrohayati . Muzhaffar, Haydar Zharif Naning Yuniarti Noor Syaifudin Novandari, Weni - Novera, Gabriela Nenni Sri Nurbaeti, Nunung Nurbaeti, Nunung - Nurmadhani Fitri Suyuthi Nurman Nurman NURUL HIDAYAT Pamungkas, Charisma Rahmat Pane, Sri Gustina Prambudi, Iwan Setiyawan Prambudi, Muhammad Rayhan Mahardika Prasetya, Muhammad Azka Prisila Damayanty Putry Andriani Rahayu, Yuli Ramdhan Kurniawan Ramdhan Kurniawan Rangkuti, Samsiah Ratnasari, Mawi Rini Yayuk Priyati, Rini Yayuk Rismawati Roby Sambung Rozet, Stefly Julisye Amerence Rubangi Al-Hasan Saeroji, Oji Sahid Susilo Nugroho Sakina Nusarifa Tantri Santoso, Herdi Serah, Kapreli Siahaan, Shanti Veronica Sigit Surya Haribowo Simamora, Loven Xaverius Sri Astuti Sri Dewi Nirmala Sri Langgeng Ratnasari Steviani Batti Supriyono, Ignatius Agus Surya Adi Sasmita Surya Adi Sasmita Syahrizal Dwi Putra Tansen Simanullang Taufan Handika Taufani Chusnul Kurniatun Tri Astuti Tri Astuti Wisudayati Tri Dasta Nursehaneka Yatma Utami, Novi Dhian Vegananda Yansaputra Weni Novandari Widiyanto, Hendy Widya, Pramatatya Resindra Wijanarko Wijanarko Witopo, Bayu Yosephine Martha Maria Anita Nugraheni Yudha Satria Aji Pratama Yuliana Yuliana Yuliana Yuliana Yumantoko Yumantoko Yurianto Yusriani, Sri Zasmita, Indah Zulkifli Zulkifli Zulmi Ramdani Zulmi Ramdani