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The Effect of The Values of Peace on The Ability of Youth to Face VUCA Era (VUCA Prime) Siti Hardianti Darma Pertiwi; Idayanti Nursyamsi; Abdul Razak Munir
SEIKO : Journal of Management & Business Vol 6, No 1 (2023): January - Juny
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v6i1.5594

Abstract

VUCA (Volatility, Uncertainty, Complexity, and Ambiguity) is a phenomenon that can cause significant changes in an organization. However, the success of the organization in dealing with these changes is not only obtained by understanding VUCA but also by preparing itself for a strategy to deal with VUCA. The strategy is named VUCA Prime (Vision, Understanding, Clarity, Agility). This study connects the values of peace promoted by the KITA Bhinneka Tunggal Ika Foundation in the Peace Leadership Education program "Guardians of Peace" with VUCA Prime. This study aims to analyze the effect of the peace values by KITA Bhinneka Tunggal Ika on the youths’ ability to face the VUCA era. The research approach used is descriptive-quantitative by giving a questionnaire to sixty youths who participated as ‘Guardians of Peace’ KITA Academy which was followed by a regression analysis method. The result showed a positive and significant influence of the Value of Peace variables on VUCA Prime with The significance level value is 0.000, which is less than 0.05 and the t-count value is 4.633 which is greater than the t-table 2003. The direct effect given is 0.520 or 52%. With this result, we can deduce the value of peace is essential in preparing a leadership development plan to face the VUCA era. Keywords : Value of Peace, VUCA Prime, and VUCA
ANALYSIS OF THE INFLUENCE OF WORK ENVIRONMENT AND LEADERSHIP STYLE ON EMPLOYEE LOYALTY WITH JOB SATISFACTION AS INTERVENING VARIABLES AT BONE ARASOE SUGAR FACTORY Wahyunur; Mursalim Nohong; Abdul. Razak Munir
Scientium Management Review Vol. 2 No. 2 (2023): Scientium Management Review
Publisher : Scientia Integritas Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56282/smr.v2i2.390

Abstract

Study This aim For analyze influence Environment Work , and Leadership Style to loyalty employee through satisfaction Work as intervening variables at Bone Arasoe Sugar Factory . Data used in study This is the primary data obtained from questionnaire . Method taking sample use method … As for the amount sample used _ a total of 113 employees remained at the Arasoe Bone Sugar Factory . Method analysis used _ is method descriptive statistical analysis and analysis path (Path Analysis) with SPSS application Version 25 for windows. The results of research on pathways First show that Environment Work and Leadership Style influential positive and significant to satisfaction work at Bone Arasoe Sugar Factory . Whereas results research on pathways second show that Environment Work , Leadership Style , and Satisfaction Work influential positive and significant to Loyalty employees at Bone Arasoe Sugar Factory .
Digital Marketing Strategies of MSMEs in Facing Consumption Trends in the New Year Nugrahini Susantinah Wisnujati; Marjuki; Abdul Razak Munir
Jurnal Minfo Polgan Vol. 12 No. 2 (2023): Artikel Penelitian 2023
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/jmp.v12i2.13278

Abstract

In the era of rapid digital transformation, micro, small, and medium enterprises (MSMEs) play a crucial role in supporting global economic growth. As drivers of the local economy, MSMEs must be able to adapt to changing consumption trends with the onset of the new year. This research aims to delve deeper into the digital marketing strategies employed by MSMEs in facing consumption trends at the beginning of the new year. The study utilizes an extensive review of existing literature, employing qualitative analysis to gain a comprehensive understanding of the subject, spanning the period from 2020 to 2023. The study's findings indicate that in addressing the evolving dynamics of consumption in the new year, digital marketing strategies have proven to be key to the success of Micro, Small, and Medium Enterprises (MSMEs). By crafting adaptive strategies, enhancing personalization, and integrating the latest technologies, MSMEs can confidently face challenges and enhance their competitiveness in the competitive digital market.
Factors Influencing the Decision to Purchase Subsidized Housing during the COVID-19 Pandemic in South Sulawesi: Sequential Exploratory Design Sri Rahmi; Heriyanti Mustafa; Gunawan Bata Ilyas; Hasmin Tamsah; Abdul Razak Munir
International Journal of Social Science and Business Vol. 7 No. 3 (2023): August
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v7i3.47387

Abstract

The decision to buy subsidized houses by low-income people during the COVID-19 pandemic in South Sulawesi Province, Indonesia. This study aims to analyze the factors influencing subsidized housing purchase decisions by low-income people during the COVID-19 pandemic in South Sulawesi Province, Indonesia. The population in this study is subsidized home buyers in Maros Regency, South Sulawesi, who made purchases during the COVID-19 pandemic. The study sample was selected using purposive sampling techniques, where the respondents taken were subsidized home buyers in Maros Regency who made purchases during the COVID-19 pandemic (2019-2021). Data collection was conducted through interviews with subsidized housing developers in Maros District. Interviews were conducted with operations managers, leaders of marketing teams, and marketing administrative staff at subsidized housing developers. Data collected through interviews were processed using confirmatory factor analysis (CFA) and conformity testing models. The main results of this study show that location and quality of service have a significant influence on subsidized home purchase decisions. This shows that location and quality of service are important factors that developers must pay attention to in marketing subsidized houses to low-income people. The results of this study recommend that subsidized housing developers maximize location selection and service quality in marketing subsidized houses.
Aktivitas Moonligthing Terhadap Kinerja Dosen Hartina Fattah; Idayanti Nursyamsi; Sumardi Lasise; Abdul Razak Munir
YUME : Journal of Management Vol 3, No 3 (2020)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v3i3.834

Abstract

Moonlighting berarti bekerja di luar daripada tempat bekerja biasanya atau pekerjaan sampingan. aktivitas moonlighting yaitu kegiatan yang dilakukan oleh dosen dalam melakukan pekerjaan sampingan. Dimana ada 3 indikator dalam mengukur moonlighting yaitu: 1). Waktu yang dihabiskan pada Universitas yang lain yaitu jam kerja dosen yang dilakukan saat melakukan pengajaran di Universitas selain homebasenya .2). Jumlah kelas kuliah yaitu jumlah kelas kuliah yang dimiliki oleh dosen dalam melakukan pengajaran kepada mahasiswa di tempat mengajar dosen. 3). Aktivitas lain yang menghasilkan pendapatan yaitu kegiatan lain yang dimiliki oleh dosen selama mengajar pada Perguruan Tinggi. Penelitian ini merupakan penelitian case studi yang bertujuan untuk mengeksplorasi aktivitas moonligthing terhadap kinerja dosen.
PENGARUH LINGKUNGAN KERJA, KOMPENSASI DAN KOMPETENSI MELALUI MOTIVASI TERHADAP KINERJA KARYAWAN STIKES MUHAMMADIYAH SIDRAP KABUPATEN SIDENRENG RAPPANG Zul Haq Al Katsury; Abdul Razak Munir; Ikhsan Kadir
YUME : Journal of Management Vol 2, No 1 (2019)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (138.396 KB) | DOI: 10.37531/yum.v2i1.389

Abstract

 ABSTRAKSumber daya manusia merupakan satu-satunya sumber daya yang memiliki akal, perasaan, keinginan, kemampuan, keterampilan, pengetahuan, dorongan, daya, dan kaya. Semua potensi sumber daya manusia tersebut sangat berpengaruh terhadap upaya organisasi dalam pencapaian tujuannya. Banyak faktor yang dapat meningkatkan kinerja pegawai, diantaranya menciptakan lingkungan kerja yang kondusif, kompensasi, motivasi, dan kompetensi terhadap kinerja karyawan Penelitian ini telah dilaksanakan pada bulan Juli hingga Agustus 2018 dilaksanakan  di Kampus STIKES Muhammadiyah Sidrap Pangkajene Kabupaten Sidenreng Rappang.  Jenis penelitian yang digunakan adalah kuantitatif, dengan Populasi penelitian adalah 40 orang karyawan STIKES Muhammadiyah Sidrap dengan  teknik pengambilan sampel yang digunakan adalah sampel jenuh. Dari hasil penelitian ini dengan menggunakan Uji Analisis Path (Analisis Jalur) diperoleh berdasarkan hasil perhitungan di atas diketahui bahwa nilai pemgaruh langsung sebesar 0.122 dan pengaruh tidak langsung sebesar 0.023 yang berarti bahwa nilai pengaruh tidak langsung lebih kecil dibandingkan dengan pengaruh langsung, hasil ini menunjukkan bahwa secara tidak langsung Lingkungan Kerja melalui Motivasi tidak mempunyai pengaruh signifikan terhadap Kinerja. Hasil perhitungan di atas diketahui bahwa nilai pengaruh langsung sebesar 0.018 dan pengaruh tidak langsung sebesar 0.271 yang berarti bahwa nilai pengaruh tidak langsung lebih besar dibandingkan dengan pengaruh langsung, hasil ini menunjukkan bahwa secara tidak langsung Kompensasi melalui Motivasi  mempunyai pengaruh signifikan terhadap Kinerja. Selanjutnya diperoleh hasil perhitungan di atas diketahui bahwa nilai pengaruh langsung sebesar 0.110 dan pengaruh tidak langsung sebesar 0.473 yang berarti bahwa nilai pengaruh tidak langsung lebih besar dibandingkan dengan pengaruh langsung, hasil ini menunjukkan bahwa secara tidak langsung Kompetensi melalui Motivasi  mempunyai pengaruh signifikan terhadap Kinerja Karyawan.Kata kunci    :  Lingkungan Kerja Kompensasi, Kompetensi, Motivasi, Kinerja  ABSTRACT Human resources are the only resources that have reason, feelings, desires, abilities, skills, knowledge, encouragement, power, and wealth. All potential human resources are very influential on the organization's efforts in achieving its goals. Many factors can improve employee performance, including creating a conducive work environment, compensation, motivation, and competence towards employee performance. This research was conducted from July to August 2018 at the STIKES Muhammadiyah Campus, Sidrap Pangkajene, Sidenreng Rappang Regency. The type of research used is quantitative, with the study population being 40 STIKES Muhammadiyah Sidrap employees with the sampling technique used is saturated samples. From the results of this study using the Path Analysis Test (Path Analysis) obtained based on the results of the calculation above it is known that the direct influence value of 0.122 and indirect effect of 0.023 which means that the value of indirect effects is smaller than the direct effect, these results indicate that indirectly the Work Environment through Motivation does not have a significant effect on Performance. The above calculation results show that the direct effect value is 0.018 and the indirect effect is 0.271 which means that the value of indirect influence is greater than the direct effect, this result indicates that indirect compensation through motivation has a significant effect on performance. Furthermore, the results of the calculation above show that the direct effect value is 0.110 and the indirect effect is 0.473 which means that the value of indirect influence is greater than the direct effect, this result indicates that indirectly Competence through Motivation has a significant effect on Employee Performance.Keywords: Compensation Work Environment, Competence, Motivation, Performance
THE INFLUENCE OF CELEBRITY CONGRUENCE ON PURCHASING DECISIONS WITH BRAND QUALITY AS A MODERATING VARIABLE Syahrial Sidik; Alya Elita Sjioen; Rudi Kurniawan; Abdul Latif; Abdul Razak Munir
JURNAL ILMIAH EDUNOMIKA Vol 8, No 2 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i2.13217

Abstract

This research is quantitative research with an exploratory approach, namely using a number of studies related to Celebrity Congruence, Pruchase Decision, and Brand Quality as the main reference and basic material to create novelty in the research carried out. This research uses primary data obtained from sellers of kebuli rice as many as 150 MSMEs and 150 consumers who have purchased kebuli rice. This data can be categorized as primary data because it was obtained directly. The instrument for obtaining this data uses an online questionnaire which contains 5 statements, namely strongly agree, agree, normal/so-so statement, disagree and strongly disagree which are used as validity test material. The data in this study was analyzed using the smart PLS 4.0 analysis tool. The result in this research show that the researcher's first hypothesis regarding the Celebrity Conguruence variable can have a positive relationship direction and a significant influence on Purchasing Decisions can be proven and accepted because the P-Values value is below the 0.05 significance level, namely 0.011. This is due to the promotional influence of Sleebriti which has the main tasks of knowledge, skills, markets and so on which are in line with the products being marketed which can significantly influence purchasing decisions However, this research shows more significant results than previous research. Apart from that, in the second row of the third table the path coefficients show similar results if the Brand Quality variable can strengthen the influence of the Celebrity Congurence variable on Purchasing Decisions because the P-Values value is below the 0.05 significance level, namely 0.000, which is more significant than the direct test of 0.001. This is because Brand Quality is the most important thing to maintain and become the attention of buyers after seeing promotions from Celebrity Congruence. Based on this, the first and second hypotheses in this study are correct and can be proven. Keywords: Celebrity Congruence, Purchasing Decisions, Brand Quality
THE INFLUENCE OF PRODUCT UNIQUENESS ON PURCHASING DECISIONS WITH BRAND AMBASSADOR AS A MODERATING VARIABLE Ira Ningrum Resmawa; Camelia Rizki Agrina; Farida Akbarina; Suratman Suratman; Nurdin Nurdin; Abdul Razak Munir
JURNAL ILMIAH EDUNOMIKA Vol 8, No 3 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i3.14899

Abstract

Abstract This research is a quantitative study with an explanatory approach, namely an approach that relies on a number of previous studies as an initial foundation for building articles with the latest variations. The data used in the article is primary data that researchers obtained from 500 JNT employees spread throughout Indonesia. The data that was successfully collected was analyzed using the smart PLS 4.0 analysis tool. The result in this reserach show that the researcher's assumption regarding the Product Uniqueness variable can have a positive relationship direction and a significant influence on Purchasing Decisions can be accepted because the P-Vlues value is positive and below the significance level of 0.05, namely 0.014. In the second hypothesis, the researcher speculates with various credible research sources that the Brand Ambassador variable can strengthen the influence of the Product Uniqueness variable on Purchasing Decisions. The results of the second row of the third table of the Path Efficiency above show concomitant results because the P-Values also point to positive and are below the significance level of 0.05, namely 0.000, which is more significant than direct testing of 0.014. This indicates that the better the Brand Ambassador owned by a product, the more the product is known to the public until it can finally strengthen the occurrence of Purchasing Decisions. Thus, the first and second hypotheses in this study can be accepted and proven. Keywords: Product Uniqueness, Purchasing Decisions , Brand Ambassador
SOSIAL MEDIA MARKETING DAN KERAGAMAN PRODUK DALAM MEMPENGARUHI KEPUTUSAN PEMBELIAN DI TOKOPEDIA Akob, Ayub Arya Saputra; Kadir, Nuraeni; Munir, Abdul Razak
Jurnal Ilmiah Manajemen Emor (Ekonomi Manajemen Orientasi Riset) Vol. 7 No. 2 (2023): Desember
Publisher : Universitas Muhammadiyah Luwuk Banggai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32529/jim.v7i2.2752

Abstract

Di era digital saat ini, masyarakat menginginkan kemudahan dalam hal apapun salah satunya yaitu melakukan pembelian barang. E-commerce merupakan model bisnis modern yang tidak menghadirkan pelaku bisnis secara fisik. Banyaknya persaingan e-commerce atau aplikasi pembelian menyebabkan konsumen memiliki banyak pilihan dalam menentukan dimana akan melakukan pembelian. Semakin tinggi tingkat persaingan, akan menyebabkan konsumen menghadapi lebih banyak alternative seperti dalam memilih produk. Penelitian ini akan dilakukan pada pembelian online di Tokopedia yang bertujuan untuk mengetahui bagaimana pengaruh sosial media marketing dan keragaman produk terhadap keputusan pembelian di Tokopedia. Penelitian ini dilakukan pada konsumen yang pernah melakukan pembelian secara online di Tokopedia dengan penentuan jumlah sampel sebanyak 106 orang dengan menggunakan rumus Tabachnick dan Fidel. Hasil penelitian menunjukkan bahwa sosial media marketing berpengaruh positif dan signifikan terhadap keputusan pembelian di Tokopedia. Selain itu, keragaman produk di Tokopedia juga memberikan pengaruh positif dan signifikan terhadap keputusan pembelian pada e-commerce tersebut.
INTEREST IN PRODUCTIVE WAQF: HOW EFFECTIVE IS PROMOTION AND RELIGIOSITY? Muhammad Resha Satyawicaksana; Abdul Razak Munir; Mursalim Nohong
Accounting Profession Journal (APAJI) Vol. 5 No. 1 (2023): Accounting Profession Journal (APAJI)
Publisher : Program Studi Akuntansi Fakultas Ekonomi dan Bisnis Universitas Kristen Indonesia Paulus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35593/apaji.v5i1.175

Abstract

The aim of this research is to analyze the extent of the effectiveness of promotion and religiosity on interest in conducting productive waqf. This research is important to understand the factors influencing interest in productive waqf in Makassar City. The research results show that although partial religiosity did not exert a significant influence on the interest of productive endowments in Makassar City, it did suggest that other variables, such as promotion, interact and impact each other. Under these circumstances, religiosity may not be strong enough as the sole factor to encourage interest in productive endowments. However, when these two factors are combined with effective promotional efforts, they together increase awareness and understanding of productive endowments, as well as increase religious and social encouragement to participate. This suggests that in the context of Makassar, a combination of social, religious, and promotional information factors may be sufficient to drive interest.
Co-Authors A. S. Parawansa, Dian Abd. Rasyid Syamsuri Abdillah Arif Nasution Abdul Latif Abdul Latif Abdul Malik Abdul Rahman Azis Abdul Rahman Kadir Abdul Rakhman Laba Adham M, Shaquille Agrina, Camelia Rizki Ahmad Fadhli Edar Ahmad Ramadhan Siregar Akmal Umar Akob, Ayub Arya Saputra Almaida, Asty Almaududi Ausat, Abu Muna Amelia Sahib, Raofa Anak Agung Istri Sri Wiadnyani Andi Aswan, Andi Andi Lukman Irwan Andi Nur Qalby Andi Tenri Nur Fatimah Andi, Fakhrul Annisa Mauliandini Ansar Ansar Ardiyanto Maksimilianus Gai Ariyanto Ariyanto Asdin Juniardi Asri asri Balele, Andi Bintang Basri Basri Camelia Rizki Agrina Dadang Suhardi Dewi Mariam Widiniarsih Dyah Rachma Wijayanti H.P Elly Warni Eva Fathussyaadah Farida Akbarina Farida Akbarina Febrianty, K. K. Gunawan B I Gunawan B I, Gunawan Gunawan Bata Ilyas Gunawan Bata Ilyas Gunawan Bata Ilyas Gunawan Bata Ilyas, Gunawan Hakim, Haeriah Hakim, Wardhani Hapsawati Hapsawati Haribowo, Rio Hartina Fattah Hasmin Tamsah Hasmin Tamsah Hasmin Tamsah Hasmin Tasmsah, Hasmin HASRIANA Sani, HASRIANA Heriyanti Mustafa Ibrahim, Rafiqa Nurcahyani Ida Ayu Putu Sri Widnyani Idayanti Nursyamsi Ikhsan Kadir Ikhsan, Fandy Frimansyah Ima Upuwala Were Indrabayu Indrabayu Intan Sari Areni Ira Ningrum Resmawa, Ira Ningrum Irfan Saputra Irwan Irwan Ismah Mutiah Ismail Ismail Ismail Iwan Harsono Jumhariani, Jumhariani Jusni Jusni Kadir, Nuraeni Kala, Febriani Kartina Kartina Khaerunnisa, A Kharisma Austin Makaba Maat Pono Maat Pono Mahlia Muis Makkira -, Makkira Maming, Jumidah Mariani Alimuddin, Mariani Marina Diah Hapsari Marjuki Muh Ridewan Muh. Albany Ray, Andi Muhammad Asdar Muhammad Asdar Muhammad Hery Santosa Muhammad Ismail Muhammad Resha Satyawicaksana Muhammad Ridwan Muhammad Syaiful Muhammad Yusuf Alwi Muhammad Zakaria Mursalim Nohong Mursalim Nohong Musran Munizu Mustafa, Fahrina Nirwana Nirwana Nur Nubli Cakramalinda Nuraeni Kadir Nur’aeni, Nur’aeni Nurdin Nurdin Nurdin Nurdin Nurdjanah Hamid Nursamsi Nursamsi Osman Lewangka Pasryb, Andi Syahida Ulhaq Purnomo, Yudiyanto Joko Rabiyatul Adawiyah Algadri Rahmawati Resky Amaliah Romadhoni, Buyung Rudi Kurniawan Rudi Kurniawan Shabrina, Fildzah Shohib Muslim Siti Haerani Siti Haerani Siti Hardianti Darma Pertiwi Soemitro Emin Praja Sri Rahmi Sudarmono Sudarmono Sudirman, Indrianty Suherlan Suherlan, Suherlan Sulfa Sulfa Sumardi Lasise Suratman Suratman Suratman Suratman Syahrial Sidik Syekh Al Azali, Muh. Fatur Tirsa Neyatri Bandrang Toaha, Muhammad Tyahya Whisnu Hendratni Wafa, Rikhul Wahab Wahab Wahda Wahda Wahda, Wahda Wahyunur Widia Nurdiani, Tanti William Sanjaya Wisnujatia, Nugrahini Susantinah Zul Haq Al Katsury