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All Journal EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis IJBE (Integrated Journal of Business and Economics) Inobis: Jurnal Inovasi Bisnis dan Manajemen Indonesia Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Bima Journal : Business, Management and Accounting Journal Journal of Indonesian Management Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Jurnal Fokus Manajemen JELAJAH: Journal of Tourism and Hospitality Jurnal Multidisiplin Dehasen (MUDE) Jurnal Akuntansi, Manajemen dan Bisnis Digital Jurnal Indonesia Raya Jurnal Dehasen Untuk Negeri Jurnal Dehasen Mengabdi Journal of Management, Economic, and Accounting Jurnal Kewirausahaan dan Bisnis Jurnal Kewirausahaan dan Inovasi Journal of Law, Social Science, and Management Review Jurnal Ekonomi Islam, Akuntansi, dan Manajemen Jurnal Pengabdian Mandiri
Gayatri, Ida Ayu Made Er Meytha
Universitas Dehasen Bengkulu
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Pemanfaatan Online Travel Agency (OTA) di Indonesia Andy Mulyana; Ida ayu Made Er Meytha Gayatri; Wagini Wagini
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 11 No 2 (2023)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v11i2.3776

Abstract

The purpose of this research is to find out the use of online travel agencies (OTA) in Indonesia. This article is based on a cross-sectional study because the target population of this study includes all Indonesian customers who use OTAs for travel bookings. Sampling through convenience sampling was used to select the sample because the customers are spread across the country, which makes it very difficult to communicate with each customer individually. The method for determining the number of research samples using SEM for data analysis is the number of items in the questionnaire multiplied by 10 cases. Since this study has four variables with six items for each variable, the maximum sample size that should be used is 24 x 10 = 240. Therefore, a sample size of 126 would be suitable for this study. Data collection was carried out using an online questionnaire. The analysis consisted of descriptive analysis and verification analysis using structural equation modeling (SEM) analysis using LISREL version 8.70 software. This analysis is used to calculate the utilization of online travel agencies (OTA) in Indonesia. The results of the statistical hypothesis, Service Quality has a positive but not significant effect on Customer Satisfaction. Brand image has a positive and significant effect on customer satisfaction. Service Quality has a positive and significant effect on Customer Loyalty. Brand image has a positive and significant effect on customer loyalty. Customer satisfaction has a positive and significant effect on customer loyalty
The Influence of Safety, Health, and Discipline on Work Productivity in PT. Sandabi Indah Lestari (SIL) Seluma Tito Sarwono; Ahmad Soleh; Ida Ayu Made Er. M. Gayatri
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 1 No. 2 (2021): DESEMBER
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v1i2.201

Abstract

This study aims to determine the influence of safety, health, and discipline on work productivity in PT. Sandabi Indah Lestari (SIL) Seluma, either partially or simultaneously. Methods of data collection using a questionnaire given to 150 permanent daily employees in PT. Sandabi Indah Lestari (SIL) Seluma. The data analysis used is quantitative analysis, with multiple linear regression methods, determination test, t test and F test. The results of SPSS 16.0 obtained multiple linear regression equations, namely Y = 5.059 + 1.087X1 + (-0.312) X2 + 0.0897 X3. The regression equation shows that there is a positive influence between work safety and work discipline, as well as a negative influence of health variables on work productivity at PT. Sandabi Indah Lestari (SIL) Seluma, and the work safety variable has the strongest influence on work productivity because it has the largest regression coefficient value, namely 1.087. From the results of the determination test, it is known that 94.5% of work productivity at PT. Sandabi Indah Lestari (SIL) Seluma, is influenced by work safety, occupational health, and work discipline. The t test results show that safety, health, and work discipline partially have a significant influence on the daily work productivity of regular employees, because the probability value is sig. <0.05. While the results of F test (Anova) show that safety, health, and work discipline simultaneously have a significant influence on work productivity of permanent daily employees at PT. Sandabi Indah Lestari (SIL) Seluma, where the value of Fcount > Ftable (854.352 > 2.67).
An Analysis of Factors Affecting Work Productivity of Employee at Sukaraja Sub-District Office of Seluma Regency of Bengkulu Province Egy Valistin; Ida Ayu Made Er Meytha Gayatri; Andriyani Prawitasari
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 1 No. 2 (2021): DESEMBER
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v1i2.206

Abstract

The purpose of this study is to determine factors such as motivation and work discipline that affect work productivity of employees at Sukaraja Sub-district Head Office of Seluma Regency. The sample in this study was 29 employees at Sukaraja Sub-district Head Office of Seluma Regency. The data Collection technique used is a questionnaire and the analytical method used is multiple linear regression, determination test and hypothesis testing. The results of the regression equation are Y = 10,107 + 0,417X1 + 0,361X2+ which means that motivation and work discipline have a positive influence on employee productivity at Sukaraja Sub-district Head Office of Seluma Regency. This illustrates that if the motivation and work discipline variables increase, the employee's work productivity will also increase. The result of the determination test is 0.567 or (56.7%). This shows that motivation and work discipline affect work productivity of employees at Sukaraja Sub-district Head Office of Seluma Regency by 56.7%, while the rest (100 - 56.7% = 43.3%) are explained or influenced by other variables not examined. Motivation and work discipline together have an influence on the work productivity of the employees at Sukaraja Sub-district Head Office of Seluma Regency, with a significant value of 0.000, less than 0.05. Motivation has a positive and significant effect on employee work productivity, because the significant value of 0.015 is smaller than 0.05. Work discipline has a positive and significant effect on employee work productivity, with a significant value of 0.028, which is smaller than 0.05.
Analysis Of Accounting Information Systems In The Atm Transaction Process At Bank Sumsel Babel Kcp Pasar Atas Lubuklinggau Raynaldo Saputra Simatupang; Yun Fitriano; Ida Ayu Made ER Meytha Gayatri
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 3 No. 2 (2023): Desember
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v3i2.1495

Abstract

The aim of this research is to compare whether the accounting information system in the ATM withdrawal process at Bank Sumsel Babel KCP Pasar Atas Lubuklinggau with the accounting information system theory put forward by DeLone and McLean is appropriate/not appropriate. The analytical method used is descriptive with a qualitative approach. This research was conducted at Bank Sumsel Babel KCP Pasar Atas Lubuklinggau in September 2023 – January 2024.The results of the research show that the transaction accounting information system on ATM machines is supported by an information system that uses sophisticated technology in accordance with the theory of accounting information systems put forward by DeLone and McLean both in terms of adaptation, system reliability, response time and usability.
Sosialisasi Strategi Umkm Dalam Meningkatkan Nilai Ekonomi Melalui Diversifikasi Pangan Lempuk Durian Di Anggut Bengkulu Irwanto, Tito; Putra, Iswidana Utama; Wahyuni, Amalia; Wagini, Wagini; Gayatri, Ida Ayu Made Er Meytha
Jurnal Dehasen Mengabdi Vol 3 No 1 (2024): Maret-Agustus
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdm.v3i1.2977

Abstract

MSMEs have a very important role to improve the economy of a country. With the existence of MSMEs, it is able to facilitate the government in pursuing economic growth. In Indonesia, the number of MSMEs continues to increase every year, people who have an interest in business and business will establish MSMEs that are able to increase economic growth in their area. Bengkulu is a province that has also experienced an increase in MSMEs, there is a lot of potential in Bengkulu province so that it can be used as a business or business activity by the community, one of which is the management of durian fruit into durian lempuk in the Angut area of Bengkulu. In improving the efforts that have been made by the community, it is also necessary for people who are creative and innovative in developing their business so that they are able to compete globally so that durian lempuk can become an icon as a typical food of the Bengkulu province. the purpose of this service is to socialize to the community and motivate them to continue to increase the potential of the region so that they are able to create quality and growing MSMEs.
Pemberdayaan Dan Pengembangan Industri Kecil Menengah Pabrik Tempe Dan Tahu Putri, Shofi Rahmadannia; Gayatri, Ida Ayu Made Er Meytha; Febriansa, M. Rahman; Wagini, Wagini; Mulyana, Andi
Jurnal Dehasen Mengabdi Vol 3 No 2 (2024): September-Februari
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdm.v3i2.6266

Abstract

Most Indonesian people really like tempeh and tofu. The affordable price means these two foods always sell well on the market. However, behind the cheap prices of tempeh and tofu there are entrepreneurs who are having difficulty because the price of soybeans continues to soar. If the price of tempeh and tofu increases, it is feared that purchases of tempeh and tofu will decrease. However, if it is not increased, entrepreneurs will have difficulty in the production process. The aim of this service is to optimize MSME income through market improvement.
Pemanfaatan Market Digital Dalam Meningkatkan Minat Kewirausahaan Terhadap Siswa dan Siswi MA Annur Pagar Jati Bengkulu Tengah Aliano, Dio; Zoniarti, Zoniarti; Wagini, Wagini; Gayatri, Ida Ayu Made Er Meytha
Jurnal Dehasen Mengabdi Vol 3 No 2 (2024): September-Februari
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdm.v3i2.6647

Abstract

In the era of globalization and the rapid development of information technology, digitalization has entered into various aspects of life, including in the fields of education and entrepreneurship. The utilization of the digital market is one of the important innovations in the business world that provides various opportunities and conveniences for entrepreneurs including for students. This service aims to explore the utilization of the digital market in increasing entrepreneurial interest among MA Annur Pagar Jati students in Central Bengkulu. This research uses the Participatory Action Research (PAR) method with a special study approach involving observation, in-depth interviews. The results showed that digital markets, such as e-commerce and social media have great potential to increase students' entrepreneurial interest and skills. Through various digital-based trainings and projects, students not only learn about entrepreneurial concepts but also gain practical experience in running a business online. In addition, the use of digital marketplaces also helps students develop other skills such as time management, communication and creativity. This indicates that the integration of digital marketplaces in the entrepreneurship curriculum can be an effective strategy to motivate and equip young people with relevant skills to face future economic challenges.
The Effect of Motivation and the Entrepreneurial Mentality on Accounting Student's Interest for Entrepreneurship (Case Study on Accounting Students in the University of Dehasen Bengkulu) Lisarah, Yutri; Afriani, Sulisti; Gayatri, Ida Ayu Made Er Meytha
Journal of Indonesian Management Vol. 1 No. 2 (2021): June
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v1i2.127

Abstract

This study aims to determine the effect of motivation and entrepreneurial mentality on accounting students' interest in entrepreneurship. Interest in entrepreneurship is a sense of preference and a sense of interest in a thing or activity, without anyone telling. In conducting research, the researcher uses the survey method. Based on the Slovin formula, the research sample obtained is 50 people from a total population of 102 people using the accidental sampling method. To find out the interest in entrepreneurship in accounting students at the University of Dehasen Bengkulu, the researcher used a questionnaire distributed via google form. The results show that: 1). Motivation has a positive and significant effect on entrepreneurial interest as indicated by the value of t-count > t-table (3.780 > 2.012). 2). Entrepreneurial mentality has a positive and significant effect on interest in entrepreneurship as indicated by the value of t-count > t-table (4.753 > 2.012). 3). Entrepreneurial motivation and mentality have a positive and significant effect together on interest in entrepreneurship as indicated by the F-count > F-table (61.378 > 3.20).
The Influence of Service Quality and Attitude on Customer Satisfaction At PT. PLN (PERSERO) ULP Tais Seluma District Periantio, Periantio; Gayatri, Ida Ayu Made Er Meytha; Noviantoro , Rinto
Journal of Indonesian Management Vol. 1 No. 4 (2021): December
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v1i4.312

Abstract

Good performance can be seen from the work that can be achieved by an employee. If the results of an The purpose of this study was to determine the effect of service quality and attitude on customer satisfaction at PT. PLN (Persero) ULP Tais Seluma District. The sample in this study was 50 customers at PT. PLN (Persero) ULP Tais Seluma District. Collecting data using a questionnaire and the analytical method used is multiple linear regression, determination test and hypothesis testing. The results of the multiple linear regression equation show a positive regression direction with the equation Y = 2.312 + 0.155X1 + 0.806 X2 + e. This means that if there is an increase in service quality and attitude then customer satisfaction at PT. PLN (Persero) ULP Tais Seluma District will also increase. Service quality has a significant influence on customer satisfaction at PT. PLN (Persero) ULP Tais Seluma District because the value of tcount is greater than ttable (2.227>1.677) and a significance value of 0.031 <0.05. Attitude has a significant influence on customer satisfaction at PT. PLN (Persero) ULP Tais Seluma District because the value of tcount is greater than ttable (8.720>1.677) and a significance value of 0.000 <0.05. Simultaneous test results can be seen that there is a significant influence between service quality and attitudes towards customer satisfaction at PT. PLN (Persero) ULP Tais Seluma District together because the value of Fcount > Ftable (51.284 > 3.20) with a significant value of 0.000 <0.05. The coefficient of determination of R square is 0.686. This means that X1 (service quality) and X2 (attitude) affect customer satisfaction (Y) by 68.6% while the remaining 31.4% is influenced by other variables not examined in this study.
The Influence of Digital Marketing and Product Variety on Consumer Buying Interest in Online Shop Moy Stuff Bengkulu City Afitri, Povo Satya; Gayatri, Ida Ayu Made Er Meytha; Ariska , Yesi Indian
Journal of Indonesian Management Vol. 1 No. 4 (2021): December
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v1i4.313

Abstract

The purpose of this study was to determine the effect of digital marketing and product variety on consumer buying interest at the Moy Stuff Shop in Bengkulu City. The analytical methods used include validity test, homepage linear regression, coefficient of determination, hypothesis testing (t test and f test). This type of research is a quantitative descriptive research, which is a research method in research that examines the status of a human group, an object, a system of thought or a class of humans today. The results of the research show that the regression direction is positive with the equation Y = 11.743 + 0.304X1 + 0.438X2 + e. The coefficient of determination of the value of R square is 0.414. This means that X1 (Digital marketing) and X2 (variety of products), affect buying interest (Y) by 41.40% while the remaining 58.6% is influenced by other variables not examined in this study. The results of the F test show that the significance is 0.000 <0.05. Because the significance level is below 0.05, it shows that X1 (Digital marketing) and X2 (variety of products) have a positive and significant influence together on buying interest (Y). Digital marketing has a positive and significant effect on buying interest, product variety has a positive and significant impact on buying interest because the significant value is less than 0.05.
Co-Authors Abdul Rahman Abdullah , Hasan Abi, Yudi Irawan Afitri, Povo Satya Afriansyah , Ricky Agrianti, Lara Ahmad Soleh Aliano, Dio Alvionah , Tia Andini , Puja Andriyani Prawitasari ANDY MULYANA Andy Mulyana Andy Mulyana Angga Angga Angga Putra Pertama Anggara , Yogi Anggeria , Marice Anggreani , Wike Anggrianti, Lara Aprian Aprilia, Dela Apta, Muhammad Ferdi Ariska , Yesi Indian Asep Kikin Mutakin Awanis , Amirah Ayu, Hesi Putri Cecilia Sondang Aprilia Dona, Hesti Pestiko Effendi , Yanto Effendi, Yanto Egy Valistin Eko Ariadi Epa Dui Rahayu Eska Prima Monique Damarsiwi Febliansa, M Rahman Febliansa, M. Rahman Febriansa, M. Rahman Fenti, Fenti Gagasadewa, Putra Gibran, Ahmad Handayani, Tita Hanila, Siti Herey , Fadhel Alfarozi Herlin Herlin Ida Anggriani Indri Windasari Irana Dewi Jekzen, Beni Juliana, Pinti Karona Cahya Susena, Karona Cahya KURNIAWAN, ADITIA Lanisy, Nihan Anindyaputra Lisarah, Yutri Manurung , Niko Demus Marwanto Marwanto, Marwanto Marzan Marzan Melinda, Tri Febrina Mulyana, Andi Mutiara Putri, Mutiara Nasution, Suswati Nata , Fandwi Nenden Restu Hidayah Nengsih, Mimi Kurnia Nia Indriasari Nia Indriasari, Nia Ninosari, Devina Nopentri, Elvemas Novia Triana Yasiruddin Noviantoro , Rinto Nurzam, Nurzam Oni Yulianti Paramita, Sita Patriasia, Eka Salsa Periantio Periantio Periantio, Periantio Pirdayanti, Mei Sela Povo Satya Afitri Prawitasari, Andriyani Prayuda, Angga Ares Purnama , Sindi Ade Putra, Dwingki Marta Putra, Iklas Ade Putra, Iswidana Utama Putri Monica Sari Putri, Cyndi Dwi Putri, Jessica Nadia Putri, Shofi Rahmadannia Ramadano, Eben Sah Raynaldo Saputra Simatupang Rhamadan , Danny Rhamadhony, Prayoga Salsabila, Unik Hanifah Sapitri , Wulan Saputra , Sandi Sarma, Dimas Titan Putra Siboro, Nadia Sauli Yanti Br. Sri Handayani Sulisti Afriani Sulisti Afriani, Sulisti Suwarni Suwarni Suwarni Suwarni Taofik Hidayat, Taofik Tito Irwanto Tito Irwanto, Tito Tito Sarwono Tri Febrina Tri Febrina Tri Febrina Melinda Trisnawati, Novika Utama, Gilang Fajar Wagini Wagini Wagini, Wagini Wahyuni, Amalia Windasari, Indri Wulandari, Annisa Yanti, Rina Trisna Yeni Herlina Yesi Indian Ariska Yosi Novita Sari Yun Fitriano Yutri Lisarah Zoniarti Zoniarti Zoniarti, Zoniarti