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PENGARUH E-COMMERCE, MEDIA SOSIAL, DAN GAYA HIDUP TERHADAP PEMBELIAN FASHION MUSLIM OLEH GENERASI Z DI PEKANBARU Yusnidar Yusnidar; Muhammad Adrian Agusta; Achmad Tavip Junaedi
Procuratio : Jurnal Ilmiah Manajemen Vol 13 No 3 (2025): Procuratio : Jurnal Ilmiah Manajemen
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/procuratio.v13i3.4963

Abstract

This study aims to analyze the influence of E-Commerce, social media, and lifestyle on Muslim fashion purchasing decisions by Generation Z in Pekanbaru City. Generation Z is an age group that is highly exposed to digital technology and tends to have a consumptive lifestyle, especially in terms of fashion that is in accordance with religious identity and current trends. This study uses a quantitative approach with a survey method of 100 Gen Z respondents who actively use e-commerce and social media platforms. Data analysis was carried out using multiple linear regression and moderation analysis to see the role of consumptive lifestyle in strengthening the relationship between social media and purchasing decisions. The results of the study indicate that E-Commerce and social media have a significant influence on Muslim fashion purchasing decisions. In addition, consumptive lifestyle has been shown to strengthen the influence of social media on impulsive buying behavior. These findings indicate the importance of an integrated digital marketing strategy and an in-depth understanding of Gen Z characteristics in developing the Muslim fashion industry in Pekanbaru. Penelitian ini bertujuan untuk menganalisis pengaruh E-Commerce, media sosial, dan gaya hidup terhadap keputusan pembelian fashion muslim oleh Generasi Z di Kota Pekanbaru. Generasi Z merupakan kelompok usia yang sangat terpapar teknologi digital dan cenderung memiliki gaya hidup konsumtif, terutama dalam hal fashion yang sesuai dengan identitas religius dan tren masa kini. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei terhadap 100 responden Gen Z yang aktif menggunakan platform e-commerce dan media sosial. Analisis data dilakukan menggunakan regresi linier berganda dan analisis moderasi untuk melihat peran gaya hidup konsumtif dalam memperkuat hubungan antara media sosial dan keputusan pembelian. Hasil penelitian menunjukkan bahwa E-Commerce dan media sosial berpengaruh signifikan terhadap keputusan pembelian fashion muslim. Selain itu, gaya hidup konsumtif terbukti memperkuat pengaruh media sosial terhadap perilaku pembelian impulsif. Temuan ini mengindikasikan pentingnya strategi pemasaran digital yang terintegrasi serta pemahaman mendalam terhadap karakteristik Gen Z dalam mengembangkan industri fashion muslim di Pekanbaru.
PROMOTION, MOTIVATION, DIGITAL WORK EXPERIENCE AND JOB SATISFACTION ON EMPLOYEE PERFORMANCE AT PT. INDO RIAU PERKASA Nicholas Renaldo; Anton Anton; Dadi Komardi; Sabrina Sabnah; Achmad Tavip Junaedi; Suhardjo Suhardjo; Jahrizal Jahrizal
Procuratio : Jurnal Ilmiah Manajemen Vol 12 No 4 (2024): Procuratio : Jurnal Ilmiah Manajemen
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/procuratio.v12i4.4789

Abstract

The purpose of this research is to analyze promotion, motivation, work experience and job satisfaction on employee performance. Novelty on this research is using digital work experience as new variable. We add new indicator namely digital skills to ensure that this variable can be used in future research to be developed. This research was conducted at the company PT. Indo Riau Perkasa in Pekanbaru, Riau. The population in this study were all employees, totaling 65 people. Because the population size was relatively small, the entire population was sampled in this study using the census method. The results of the study explain that promotion has no and insignificant effect on employee performance, motivation has no and insignificant effect on employee performance, digital work experience has a and significant effect on employee performance, job satisfaction has a and significant effect on employee performance at PT Indo Riau Perkasa. Tujuan dalam penelitian untuk menganalisis hubungan promosi jabatan, motivasi, pengalaman kerja dan kepuasan kerja terhadap kinerja pegawai. Kebaruan penelitian ini menggunakan variabel pengalaman kerja digital sebagai variabel baru. Peneliti menambahkan indikator baru yakni kemampuan digital untuk memastikan bahwa variabel ini dapat digunakan di pengembangan penelitian masa depan. Penelitian ini dilakukan di perusahaan PT. Indo Riau Perkasa di Pekanbaru, Riau. Populasi dalam penelitian adalah seluruh karyawan yang berjumlah 65 orang, karena jumlah populasi relatif kecil maka keseluruhan populasi menjadi sampel dalam penelitian ini dengan menggunakan metode sensus. Hasil penelitian menjelaskan bahwa promosi jabatan tidak memiliki pengaruh dan tidak signifikan terhadap kinerja pegawai, motivasi tidak memiliki pengaruh dan tidak signifikan terhadap kinerja pegawai, pengalaman kerja digital memiliki pengaruh dan signifikan terhadap kinerja pegawai dan kepuasan kerja memiliki pengaruh dan signifikan terhadap kinerja pegawai pada PT. Indo Riau Perkasa.
ESG and Capital Structure: A Moderation Analysis of Firm Size Yenny Wati; Achmad Tavip Junaedi; Harry Patuan Panjaitan; Nyoto Nyoto; Astri Ayu Purwati
Jurnal Proaksi Vol. 12 No. 1 (2025): Januari - Maret 2025
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/jpk.v12i1.6823

Abstract

Main Purpose - This study aims to determine the effect of ESG practices on a firm's capital structure, using firm size as a moderating variable.Method - This study utilizes moderated regression analysis conducted with Eviews. The research sample included businesses listed on the Indonesia Stock Exchange's IDXESGL index between 2020 and 2023.Main Findings - Companies with higher ESG scores typically have lower debt-to-asset and debt-to-equity ratios. Firm size can influence the relationship between ESG and capital structure. The relationship between ESG and capital structure has piqued the interest of investors and other stakeholders that can influence corporate decisions regarding debt and equity composition.Theory and Practical Implications - Companies increasingly recognize that sustainable business practices are not only ethically responsible but also financially profitable. Research can provide more precise policy suggestions to assist businesses in embracing strong ESG practices and enhancing their access to funding.Novelty - This study examines companies listed in Indonesia's ESG index, making the research findings more relevant to the local context, with firm size as a moderating variable.
THE EFFECT OF CURRENT RATIO, RETURN ON ASSETS, COMPANY SIZE, AND BUSINESS RISK ON CAPITAL STRUCTURE WITH SALES STABILITY AS A MODERATING VARIABLE IN COMPANIES IN THE PRIMARY CONSUMER GOODS SECTOR FOR THE 2017-2021 PERIOD Yani, Fitri; Renaldo, Nicholas; Junaedi, Achmad Tavip; Suhardjo, Suhardjo; Wijaya, Ricky; Davin, Michael Elian
Kurs : Jurnal Akuntansi, Kewirausahaan dan Bisnis Vol. 10 No. 2 (2025): Kurs : Jurnal Akuntansi, Kewirausahaan dan Bisnis
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/kurs.v10i2.5731

Abstract

Penelitian ini bertujuan untuk menguji pengaruh current ratio, return on assets, ukuran perusahaan, dan risiko bisnis terhadap struktur modal dengan stabilitas penjualan sebagai variabel moderasi pada perusahaan sektor barang konsumsi primer periode 2017-2021. Keunggulan penelitian ini pada penggunaan stabilitas penjualan sebagai variabel moderasi. Sampel penelitian sebanyak 33 perusahaan. Metode analisis data dalam penelitian ini menggunakan Analisis Regresi Linear Berganda dan Moderated Regression Analysis dengan bantuan software Smart PLS. Hasil penelitian membuktikan bahwa current ratio berpengaruh negatif terhadap Struktur Modal. Return on assets, Ukuran Perusahaan, dan Risiko Bisnis berpengaruh negatif tetapi tidak signifikan terhadap Struktur Modal. Semua pengujian moderasi menunjukkan hasil yang tidak signifikan. Disarankan perusahaan memperhatikan current ratio sebagai variabel yang berpengaruh negatif terhadap struktur modal. This study aims to examine the effect of the current ratio, return on assets, company size, and business risk on capital structure with sales stability as a moderating variable in companies in the primary consumer goods sector for the 2017-2021 period. The advantage of this research is the use of sales stability as a moderating variable. The research sample is 33 companies. The method of data analysis in this study uses Multiple Linear Regression Analysis and Moderated Regression Analysis with the help of Smart PLS software. The results of the study prove that the current ratio has a negative effect on Capital Structure. Return on assets, company size, and business risk have a negative but not significant effect on capital structure. All moderation tests show insignificant results. It is recommended that companies pay attention to the current ratio as a variable that has a negative effect on capital structure.
Stakeholders’ Perspectives on Banking Support and Digital Accounting Adoption in the Palm Oil Industry Panjaitan, Harry Patuan; Renaldo, Nicholas; Junaedi, Achmad Tavip; Nyoto, Nyoto; Jahrizal, Jahrizal; Dalil, M; Arief, Dodi Sofyan; Puspita, Fifi; Nyoto, Rebecca La Volla; Veronica, Kristy
Luxury: Landscape of Business Administration Vol. 3 No. 2 (2025): Luxury: Landscape of Business Administration
Publisher : First Ciera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61230/luxury.v3i2.135

Abstract

This study aims to investigate how stakeholders, including palm oil enterprises, smallholder cooperatives, banking institutions, and regulators, perceive the role of banking support in facilitating or hindering the adoption of digital accounting systems. This study employs a qualitative exploratory design to capture the diverse perspectives of stakeholders on the role of banking support in facilitating digital accounting adoption within the palm oil industry. A purposive sampling strategy will be employed to ensure participants possess direct experience with either banking support or digital accounting adoption. Data will be analyzed using thematic analysis. Interview transcripts, focus group notes, and documents will be coded inductively and deductively, guided by the research questions. The findings reveal that banks are not merely providers of financial capital but also act as institutional gatekeepers that shape reporting practices and encourage digital transformation. Larger enterprises view digital accounting as a strategic tool for efficiency and compliance, while smallholders often see it as a burdensome requirement.
Smart Processing Machines and Business Efficiency in Goat Milk Agro-Enterprises Junaedi, Achmad Tavip; Panjaitan, Harry Patuan; Renaldo, Nicholas; Nyoto, Nyoto; Jahrizal, Jahrizal; Dalil, M; Koto, Jaswar; Musa, Sulaiman; Wahid, Nabila; Veronica, Kristy; Faruq, Umar
Luxury: Landscape of Business Administration Vol. 3 No. 2 (2025): Luxury: Landscape of Business Administration
Publisher : First Ciera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61230/luxury.v3i2.137

Abstract

The increasing demand for functional and health-oriented dairy products has positioned goat milk agro-enterprises as a promising business sector, particularly in emerging economies. Despite this potential, many goat milk businesses face persistent challenges related to production inefficiency, high operational costs, and limited scalability. This study aims to examine the impact of smart processing machines on business efficiency in goat milk agro-enterprises. Using a quantitative approach, data were collected from small and medium-sized goat milk processing enterprises and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results reveal that smart processing machine adoption has a positive and significant effect on business efficiency, including cost efficiency, productivity, and operational effectiveness. The findings indicate that smart processing machines function not merely as technological tools but as strategic business resources that enhance operational performance and competitiveness. This study contributes to the business and agribusiness literature by providing empirical evidence at the production-machine level and highlighting the strategic value of smart manufacturing technologies in small-scale agro-enterprises. The findings offer practical insights for business owners, policymakers, and technology developers in promoting sustainable and efficient goat milk processing businesses.
Big Data Analytics for Demand Forecasting in the Mushroom Supply Chain Renaldo, Nicholas; Veronica, Kristy; Junaedi, Achmad Tavip; Suhardjo, Suhardjo; Tanjung, Amries Rusli; Indrastuti, Sri; Susanti, Wilda; Koto, Jaswar; Musa, Sulaiman; Wahid, Nabila
Luxury: Landscape of Business Administration Vol. 4 No. 1 (2026): Luxury: Landscape of Business Administration
Publisher : First Ciera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61230/luxury.v4i1.138

Abstract

The mushroom industry plays an increasingly important role in the agri-food sector due to rising demand for nutritious, functional, and sustainable food products. However, the mushroom supply chain faces significant challenges related to perishability, short shelf life, and demand uncertainty, which often result in inventory losses and inefficiencies. This study examines the role of big data analytics capability in enhancing demand forecasting accuracy and its impact on supply chain performance within the mushroom industry. Using a quantitative explanatory research design, data were collected through a structured questionnaire survey of mushroom supply chain actors, including producers, processors, distributors, and retailers. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results reveal that big data analytics capability has a significant positive effect on demand forecasting accuracy and supply chain performance. Furthermore, demand forecasting accuracy partially mediates the relationship between big data analytics capability and supply chain performance. These findings highlight the strategic importance of data-driven forecasting in managing demand uncertainty and improving operational efficiency in perishable agribusiness supply chains. This study contributes to the literature by extending big data analytics and demand forecasting research to the mushroom industry, providing both theoretical insights and practical implications for enhancing supply chain sustainability and competitiveness.
Creating Business Value through IoT-Based Waste Management Web Dashboard Susanti, Wilda; Renaldo, Nicholas; Junaedi, Achmad Tavip; Mukhsin, Mukhsin; Johan, Johan; Marlim, Yulvia Nora; Tendra, Gusrio; Kurniawan, Wahyu Joni; Azim, Fauzan
Luxury: Landscape of Business Administration Vol. 4 No. 1 (2026): Luxury: Landscape of Business Administration
Publisher : First Ciera Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61230/luxury.v4i1.139

Abstract

The rapid growth of urbanization and industrial activities has increased the complexity of waste management operations within business organizations, leading to rising costs and managerial challenges. While the Internet of Things (IoT) has enabled real-time data collection in waste management, business value creation depends on how such data are integrated into managerial information systems. This study aims to develop and evaluate an IoT-based waste management web dashboard that supports operational monitoring and managerial decision-making to create business value. Using a Design Science Research (DSR) methodology, this study designs an integrated system that collects real-time waste volume data through IoT-enabled sensors and presents the information via a centralized web dashboard. The system is evaluated using a mixed approach combining operational performance indicators and user perceptions based on Information Systems Success Theory. The results indicate improvements in operational efficiency, resource allocation, and decision-making quality following system implementation. The findings demonstrate that the proposed web dashboard functions as a strategic managerial information system rather than a purely technical solution. By enhancing information quality and managerial control, the system contributes to business value creation through improved operational performance and supports digital transformation and sustainability-oriented business practices. This study contributes to the business and management literature by shifting the focus of IoT-based waste management research from technical performance to managerial relevance and value creation.
Digitalisasi Bisnis Peternakan Kambing Syariah sebagai Upaya Pemberdayaan Masyarakat Hafni, Layla; Rahman, Sarli; Fadrul, Fadrul; Suharti, Suharti; Wijaya, Evelyn; Purwati, Astri Ayu; Octafilia, Yusnita; Safari, Surya; Junaedi, Achmad Tavip
JUDIKAT: Jurnal Pengabdian Kepada Masyarakat Vol 5 No 2 (2025): JUDIKAT: Jurnal Pengabdian Kepada Masyarakat
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/judikat.v5i2.5736

Abstract

Peternakan kambing merupakan sektor agribisnis berbasis rakyat yang memiliki potensi besar dalam meningkatkan perekonomian masyarakat. Namun demikian, sebagian besar peternak masih menggunakan sistem pengelolaan tradisional yang berdampak pada rendahnya produktivitas, transparansi, dan akses pasar. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk memperkuat bisnis peternakan kambing melalui penerapan teknologi digital dan model bisnis berbasis syariah. Metode pelaksanaan meliputi seminar, pelatihan, dan diskusi interaktif yang melibatkan akademisi, peternak, dan pemangku kepentingan. Materi yang diberikan mencakup pencatatan digital, Business Model Canvas (BMC), pemanfaatan IoT dalam pemantauan ternak, serta skema pembiayaan syariah. Hasil kegiatan menunjukkan peningkatan pemahaman peserta terhadap pengelolaan peternakan modern, pemasaran digital, dan praktik bisnis yang etis sesuai prinsip Islam. Program ini berkontribusi dalam meningkatkan kapasitas manajerial peternak serta mendorong pengembangan agribisnis yang berkelanjutan dan berkeadilan.
Design and Evaluation of a Mudharabah-Based Dairy Goat Investment Model Renaldo, Nicholas; Junaedi, Achmad Tavip; Suhardjo, Suhardjo; Tanjung, Amries Rusli; Indrastuti, Sri; Faruq, Umar; Musa, Sulaiman; Wahid, Nabila
Journal of Applied Business and Technology Vol. 6 No. 3 (2025): Journal of Applied Business and Technology
Publisher : Institut Bisnis dan Teknologi Pelita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35145/jabt.v6i3.302

Abstract

The livestock sector plays a strategic role in strengthening food security, rural income generation, and sustainable agribusiness development in emerging economies. However, access to capital remains a critical constraint for small-scale livestock farmers, particularly under conventional interest-based financing systems that impose rigid repayment obligations amid biological and market uncertainties. This study aims to design and evaluate a mudharabah-based dairy goat investment model by integrating Islamic contract principles with livestock production economics. Using a quantitative financial feasibility modeling approach, the study simulates a one-year partnership contract incorporating milk revenue sharing, offspring profit allocation, biological production cycles, risk mitigation mechanisms, and monthly return distribution. Financial performance is assessed using Return on Investment (ROI), Net Present Value (NPV), and Payback Period, complemented by sensitivity analysis under optimistic, moderate, and pessimistic scenarios. The results indicate that the dual-revenue mudharabah model generates positive returns, maintains financial feasibility under moderate production variability, and enhances liquidity through periodic income distribution. From a theoretical perspective, the study extends Agency Theory by demonstrating that profit-sharing mechanisms improve incentive alignment and reduce agency costs, while operationalizing Islamic Contract Theory into a measurable agribusiness investment framework. The findings suggest that mudharabah-based livestock investment offers an economically viable, sharia-compliant, and socially inclusive financing alternative for sustainable rural development.
Co-Authors Agus Hocky Ahmad Rafa'i Aminuyati Amries Rusli Tanjung Amries Rusli Tanjung Andi Andi Andi Andi Anton Anton Anton Anton Aprilia, Bord Nandre Asmara Hendra Komara Astri Ayu Purwati Astri Ayu Purwati Astuti Dara Anjeli Augustine, Yvonne Aulia Ramadhani Bakhroini Benny Napitupulu Cecilia Cecilia, Cecilia Chandra, Stefani Dadi Komardi Dalil, M Dalil, M. Darmasari, Ria David David Davin, Michael Elian Dhea Anggelina Djumilah Hadiwijoyo Dodi Sofyan Arief, Dodi Sofyan Eddy, Pujiono Eka Afnan Troena Elvina, Vivi Emiliana Shania Meta Nahak Evelyn Wijaya evelyn wijaya Evita Anugrah S Fadrul Fadrul Fadrul Fadrul Fadrul, Fadrul Fauzan Azim Fazal Mohamed Mohamed Sultan Fifi Puspita Fitri Yani Fransisca, Luciana Fransiska Fransiska Geovanie, Geovanie Gusrio Tendra Habibi Hairudin Hairudin Haristan, Meiviana Harry Patuan Panjaitan Helen Helen Herma Safitri Hocky, Agus Horsiando, Eric Hutahuruk, Marice Br Ida Ayu Putu Sri Widnyani Indrastuti, Sri Indri Yovita Iwan Triyuwono Jahrizal Jennifer Chandra Jenny Angelica Jessen, Jessen Johan Johan Johan Johan Juniar Vina Komardi, Dadi Koto, Jaswar Kristy Veronica Kuswoyo Kuswoyo Layla Hafni Lindawati Sirait Luciana Fransisca Manullang, Megawati Marice Br Hutahuruk Marlim, Yulvia Nora Martha Ng Maydelyn Goh Mazzlida Mat Deli Megawati Pakpahan Mimelientesa Irman Monalisa Monalisa Muhammad Adrian Agusta Muhrodin, Muhrodin Mujtaba M. Momin Mujtaba M. Momin Mukhsin Mukhsin Musa, Sulaiman Nabila Hestia Napitupulu, Ryan Pardomuan Ngatno Nicholas Renaldo Nicholas, Eric Novita Yulia Putri Nuriman M. Nur Nyoto Nyoto Nyoto, Nyoto Nyoto, Rebecca La Volla Octafilia, Yusnita Octavellyn, Shierly Oka Atika Okalesa Okalesa Okalesa, Okalesa Olivia Dimaranty Onny Setyawan Onny Setywan Pamuji Hari Santoso Panggabean, Jessylane Prayetno, Muhammad Pringgo Prihastomo, Arih Dwi Priyono Priyono Purba, Jansaris Othniel Purnama, Intan Purwati, Astri Ayu Putri, Novita Yulia Rahman, Sarli Ramadani, Yulita Ramadhani Ramadhani Ramdani Ramdani Ricky Wijaya Rizaldi Putra Sabrina Sabnah Santhomas Pinso Santoso, Pamuji Hari Sarli Rahman Sarli Rahman Setiawan, Yayat Sevendy, Tandy Sofyanto, Sofyanto Stefani Chandra Sudarno Sudarno Sudarno Sudarno Sudarno Sugiyarti, Listya Suhardjo Suhardjo Suhardjo Suhardjo Suhardjo Suharti Suharti Suharti Suranto, Agung Surya Safari SD Sutandijo, Sutandijo Suyono Suyono Suyono Teddy Chandra Umar Faruq Veronica, Kristy Vivi Wulansari Wahid, Nabila Wahyu Joni Kurniawan, Wahyu Joni Wahyudi, Langgeng Wati, Yenny Wiariningsih, Oktaviani Widi, Rahma Wijaya, Boyke Wijaya, Evelyn Wijaya, Febriana Wendy Wilda Susanti Yarmanelis Yenni, Elfita Yenny Wati Yuliana Yuliana Yuliendi, Rangga Rahmadian Yusnidar Yusnidar Yusnidar Yusnidar Yusnita Octafilia Theresia A Yesu Infante Yusrizal Yusrizal Zainol Mustafa