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All Journal SOROT: Jurnal Ilmu-ilmu Sosial JIP (Jurnal Industri dan Perkotaan) Jurnal Kebijakan Publik E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Daya Saing : Jurnal Ilmu Manajemen jurnal niara Journal of Governance AdBispreneur JURNAL PENDIDIKAN TAMBUSAI Jurnal Pro Hukum : Jurnal Penelitian Bidang Hukum Universitas Gresik Jurnal Pendidikan dan Konseling eCo-Buss Pro Patria: Jurnal Pendidikan, Kewarganegaraan, Hukum, Sosial, dan Politik Enrichment : Journal of Management Jurnal Pembelajaran Pemberdayaan Masyarakat (JP2M) Community Development Journal: Jurnal Pengabdian Masyarakat Ministrate: Jurnal Birokrasi dan Pemerintahan Daerah Madaniya Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences International Journal Of Science, Technology & Management (IJSTM) Unri Conference Series: Community Engagement International Journal of Educational Research and Social Sciences (IJERSC) Jurnal Ilmiah Wahana Pendidikan Jurnal Manajemen dan Ilmu Administrasi Publik (JMIAP) Jurnal Progress Administrasi Publik (JPAP) EKONOMIKA45 Jurnal Ilmiah Manajemen, Ekonomi dan Akuntansi JAMBURA: JURNAL ILMIAH MANAJEMEN DAN BISNIS JOURNAL OF COMMUNITY SERVICES PUBLIC AFFAIRS Jurnal Ilmu Administrasi Negara Jurnal Sumber Daya Manusia Unggul (JSDMU) jurnal administrasi politik dan sosial Proceedings of The International Conference on Business and Economics Journal of Artificial Intelligence and Digital Business Innovative: Journal Of Social Science Research Journal of Law, Education and Business El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Journal of Ekonomics, Finance, and Management Studies J-CEKI Indonesian Journal of Social Sciences, Policy and Politics (IJSSPP) Taawun: Jurnal Pengabdian kepada Masyarakat International Conference On Social Science Education Proceeding

Meyzi Heriyanto

Universitas Riau

Author-ID : 280177

Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Public Health Social Sciences Transportation Other

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PENGARUH PROMOSI DAN KUALITAS PRODUK TERHADAP MINAT BELI KONSUMEN MITSUBISHI PAJERO SPORT PADA PT. DIPO INTERNASIONAL PAHALA OTOMOTIF PEKANBARU Yose Sepriansyah; Meyzi Heriyanto
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 8: Edisi II Juli - Desember 2021
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This research was conducted at PT. Dipo Internasional Pahala Otomotif Pekanbaru is located on Jl. Jend. Sudirman No 230, Tangkerang Tengah, Kec. Marpoyan Damai, Pekanbaru City, Riau. The purpose of this study was to determine the effect of promotion and product quality on consumer purchase interest of Mitsubishi Pajero Sport at PT. Dipo Internasional Pahala Otomotif Pekanbaru partially and simultaneously. In this research, the method used is quantitative descriptive analysis with the SPSS program. The population in this study are all consumers who purchase a Mitsubishi Pajero Sport type car at PT. Dipo Internasional Pahala Otomotif Pekanbaru in the last year, namely 2019, totaled 257 people. Where the samples in this research are consumers of PT. Dipo Internasional Pahala Otomotif Pekanbaru, as many as 93 respondents. To determine the sample using the Slovin formula. Data collection techniques through questionnaires and interviews, types and sources of data using primary data and secondary data, and measurement techniques using a Likert scale.From data analysis which includes validity test, reliability test, simple linear regression analysis, multiple linear analysis, determination analysis and significance test with t test (partial), and f test (simultaneous). The results of this study indicate that the results of the first t test hypothesis testing, promotion of consumer buying interest, namely t (15.827)> t table (1.6617) means that promotion has a significant effect on consumer purchase interest. Second, product quality on consumer buying interest is t count (15.827)> t table (1.6617) which means that product quality has a significant effect on consumer purchase interest. The results of the f-test promotion and product quality have a significant effect on consumer buying interest, namely f count (235.025)> table (3.10). This means that promotion and product quality simultaneously have a significant effect on consumer purchase interest of Mitsubishi Pajero Sport at PT. Dipo Internasional Pahala Otomotif Pekanbaru.Keywords: Promotion, Product Quality, Consumer Purchase Interest

PENGARUH KEALITAS PELAYANAN DAN PELAKSANAAN PROMOSI TERHADAP KEPUASAN KONSUMEN JASA KAMAR PADA ALPHA HOTEL PEKANBARU Hesti Agustin; Meyzi Heriyanto
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 9: Edisi I Januari - Juni 2022
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This research was conducted at Alpha Hotel Pekanbaru which is located at Jalan H. Imam Munandar No. 17 Pekanbaru. This study aims to determine the effect of Service Quality and Promotion Implementation on Room Service Consumer Satisfaction partially and simultaneously. This study uses a quantitative descriptive analysis method with the SPSS program. The population in this study were all visitors to Alpha Hotel Pekanbaru in 2020. The sample in this study was 100 respondents. Determination of the sample in this study using the Slovin formula, namely the Accidental Sampling technique.Data analysis used validity test, reliability test, classical assumption test, simple linear regression analysis, multiple linear regression analysis, determination analysis and significance test with t test (partial test) f test (simultaneous test). The results of this study indicate the results of the first t-test hypothesis, Service Quality has a significant effect on consumer satisfaction. Second, the implementation of the promotion has a significant effect on consumer satisfaction. The results of the f-test of Service Quality and Promotion Implementation simultaneously have a significant effect on Room Service Consumer Satisfaction at Alpha Hotel Pekanbaru.Keywords: Service Quality, Promotion Implementation, Consumer Satisfaction

PENGARUH KUALITAS PELAYANAN DAN CRM ( CUSTOMER RELATIONSHIP MANAGEMENT ) TERHADAP KEPUASAN PELANGGAN PADA PT. EKAPUTRA PRADA INDONESIA Tesya Novia; Meyzi Heriyanto
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 9: Edisi I Januari - Juni 2022
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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This research was conducted at PT. Ekaputra Prada Indonesia, located on Garuda Sakti Street, Simpang Baru, Tampan, Pekanbaru, Riau. The purpose of this study was to determine the effect of service quality and crm on customer satisfaction at PT. Ekaputra Prada Indonesia partially and simultaneously. In this research the method used is quantitative descriptive analysis with SPSS program. The population in this study are all consumers who purchase the product at PT. Ekaputra Prada Indonesia in the last year of 2020 totaling 59 consumers. Where the samples in this study are consumers of PT. Ekaputra Prada Indonesia as many as 59 respondents. To determine the sample using the Census Method. Data collection techniques through questionnaires and interviews, types and sources of data using primary data and secondary data, measurement collection techniques using a Likert scale.From the analysis of data which includes validity, reliability, simple linear regression analysis, multiple linear analysis, determination analysis and significance test with t test (partial test), and f test (simultaneous). The results of this study indicate that the results of the first t test hypothesis testing, service quality on customer satisfaction is t arithmetic (7.972)> t table (1,67203) means that service quality has a significant effect on customer satisfaction. Second, the crm on customer satisfaction is t arithmetic (8.069)> t table (1.67203) means that the crm significantly influences customer satisfaction. The f test results of service quality and crm have a significant effect on customer satisfaction, namely f arithmetic (45.157)> Ftable (3.16). This means that service quality and crm simultaneously have a significant effect on customer satisfaction at PT. Ekaputra Prada Indonesia. Keywords: Service Quality, CRM, Customer Satisfaction

Kinerja Inspektorat Daerah Kota Dumai Rumini Rumini; Meyzi Heriyanto; Hasim As’ari
Jurnal Pendidikan dan Konseling (JPDK) Vol. 4 No. 3 (2022): Jurnal Pendidikan dan Konseling
Publisher : Universitas Pahlawan Tuanku Tambusai

Penelitian ini bertujuan untuk mengevaluasi dan mendeskripsikan kinerja Inspektorat Daerah Kota Dumai dalam melaksanakan fungsinya. Mengidentifikasi hambatan yang dihadapi oleh Inspektorat Daerah Kota Dumai dalam melaksanakan fungsinya. Jenis penelitian adalah kualitatif bersifat deskriptif, menggunakan teori kinerja organisasi publik Agus Dwiyanto dengan indikator produktivitas, kualitas layanan, responsivitas, responsibilitas dan akuntabilitas. Teknik pengumpulan data adalah wawancara, observasi, dan dokumentasi. Data yang digunakan ialah data primer dan data sekunder. Informan dalam penelitian ini adalah orang yang mengetahui permasalahan penelitian secara mendalam. Adapun jumlah informan dalam penelitian ini adalah 9 orang. Berdasarkan analisis data dengan menggunakan teori Agus Dwiyanto tentang pelayanan kinerja organisasi publik belum sepenuhnya memenuhi kriteria kinerja yang optimal. Pada indikator produktivitas, belum optimal karena belum sepenuhnya memenuhi harapan masyakat yaitu terpenuhinya jumlah sumber daya manusia yang kompeten dan berkualitas, petugas yang bertanggungjawab dalam melaksanakan tugasnya, belum efisien karena anggaran untuk pengembangan SDM belum menjadi prioritas utama. Kualitas layanan inspektorat telah memuaskan masyarakat, hanya saja perlu mensosialisasikan layanan online karena masyarakat belum mengetahui adanya layanan pengaduan yang ada di Inspektorat Daerah. Aparat pengawas yang ditugaskan untuk melaksanakan pemeriksaan ke lapangan masih terkendala dengan latar belakang pendidikan APIP Responsivitas dan daya tanggap petugas belum optimal, karena masih banyak keluhan akibat waktu pelayanan belum sesuai dengan waktu yang ditetapkan. Sering terjadi keterlambatan laporan hasil pemeriksaan, karena keterbatasan jumlah dan kompetensi aparat pengawas. Responsibilitas kinerja Inspektorat Daerah telah sesuai dengan prinsip administrasi yang benar dan tidak melanggar ketentuan yang sudah ditetapkan. Sedangkan akuntabilitas, pelaporan kinerja inspektorat telah dilaksanakan dengan tanggungjawab, tugas yang diberikan dilaksanakan dengan baik walaupun ditengah kekurangan jumlah personil. Penelitian menemukan faktor penghambat kinerja Inspektorat Daerah Kota Dumai adalah jumlah dan kompetensi aparat pengawas di Inspektorat daerah, terbatasnya jumlah anggaran, dukungan dari atasan, peranan pejabat, dan tidak bebas nilai.

Kinerja Dinas Pekerjaan Umum Dan Penataan Ruang Dalam Pemeliharaan Jalan Dan Jembatan Di Kabupaten Kuantan Singingi Tahun 2021 Bella Fitrianti; Meyzi Heriyanto; Seno Andri
Jurnal Pendidikan dan Konseling (JPDK) Vol. 4 No. 3 (2022): Jurnal Pendidikan dan Konseling
Publisher : Universitas Pahlawan Tuanku Tambusai

Penelitian ini dilatar belakangi Pelayanan publik dapat dianggap sebagai salah satu upaya pemerintah untuk memenuhi hak rakyat. Prasarana jalan dan jembatan merupakan barang publik yang keberadaannya harus dirasakan oleh seluruh lapisan masyarakat. Infrastruktur yang memadai seperti jalan dan jembatan sangat diperlukan untuk mempermudah masyarakat dalam kenyamanan bertransportasi. Hal ini menjadi kewenangan Dinas Pekerjaan Umum dan Penataan Ruang (PUPR) adalah melakukan pemeliharaan jalan dan jembatan.Tujuan penelitian ini adalah untuk mengetahui kinerja Dinas Pekerjaan Umum dan Penataan Ruang serta hambatan yang mempengaruhi kinerja Dinas Pekerjaan Umum dan Penataan Ruang Dalam Pemeliharaan Jalan Dan Jembatan Di Kabupaten Kuantan Singingi Tahun 2021. Penelitian ini menggunakan pendekatan deskriptif kualitatif. Data yang digunakan adalah data primer bersumber dari data yang dibuat oleh peneliti untuk maksud khusus menyelesaikan permasalahan yang sedang ditanganinya. Hasil penelitian menyimpulkan bahwa produktivitas kinerja Dinas PUPR Kabupaten Kuantan Singingi dalam pemeliharaan infrastruktur jalan telah berjalan dengan baik. Hal tersebut terlihat pada persentase kinerja Dinas PUPR Kabupaten Kuantan Singingi hingga triwulan 2 telah mengalami peningkatan. Indikator responsibilitas kinerja Dinas PUPR Kabupaten Kuantan Singingi dalam pemeliharaan infrastruktur jalan sudah sesuai dengan SOP yang berlaku. Indikator akuntabilitas Kinerja Dinas PUPR Kabupaten Kuantan Singingi dalam pemeliharaan infrastruktur jalan dilakukan dengan memberikan informasi kepada masyarakat berupa prosedur pelayanan, besaran anggaran yang digunakan dalam kegiatan pemeliharaan infrastruktur jalan, serta laporan anggaran pertriwulan maupun dalam satu tahun anggaran terhadap kegiatan yang telah dilakukan.

PENGARUH KUALITAS PRODUK DAN PENETAPAN HARGA TERHADAP KEPUASAN KONSUMEN PADA VIERA OLEH-OLEH KOTA PEKANBARU Febrianza Fadhilla; Meyzi Heriyanto
Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Vol. 9: Edisi II Juli - Desember 2022
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

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Consumer satisfaction is one of the most important factors in the marketing concept, this is what lies behind this research. Good product quality, appropriate pricing in front of consumers is the most important part of supporting factors for customer satisfaction. This strategy is implemented by Viera Souvenir Pekanbaru. This study aims to determine the effect of product quality, pricing on consumer satisfaction at Viera By-Oleh Pekanbaru City. The method used in this research is descriptive and quantitative, with data sources from primary data and secondary data. The analytical method used in this research is simple and multiple linear regression analysis, and through validity and reliability tests. In this study the results obtained are that Product Quality (X1) has a positive and significant effect on Consumer Satisfaction (Y), Price Fixing (X2) has a positive and significant effect on Consumer Satisfaction (Y), and Product Quality (X1), Pricing ( X2), simultaneously has a positive and significant effect on Consumer Satisfaction (Y) at Viera Souvenirs, Pekanbaru City.Keywords: Product Quality, Pricing, Customer Satisfaction

The Effect of Pricing and Promotion on Consumer Purchase Decisions of Suzuki Car at PT. Sejahtera Buana Trada Suzuki Mobil Pekanbaru Mashur Fadli; Meyzi Heriyanto; Lie Othman
Enrichment : Journal of Management Vol. 12 No. 1 (2021): November: Management Science
Publisher : Institute of Computer Science (IOCS)

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This study aims to determine the effect of pricing and promotion on consumer purchasing decisions to determine whether pricing and promotion are effective as a marketing strategy in improving consumer purchasing decisions at Suzuki Car Dealer Companies in Pekanbaru. This study uses quantitative methods with the type of explanatory research, and uses primary data. Data was collected through a questionnaire consisting of 28 questions. The sample consists of 100 consumer respondents from a population of 100 consumers using purposive sampling technique. Research data were collected using a questionnaire that was measured using a Likert scale and processed using multiple regression statistical analysis techniques through SPSS version 25.0. The results of the study found that: 1) Pricing and promotion have a significant effect on consumer purchasing decisions, 2) Pricing has a significant effect on consumer purchasing decisions,3) Promotion has a significant effect on consumer purchasing decisions. The implications of research, pricing and promotion as an effective marketing strategy in improving consumer purchasing decisions, either simultaneously or partially.

PENERAPAN E-PROCUREMENT DALAM PROSES PENGADAAN BARANG/JASA Alfiandri, Meyzi Heriyanto; Febri Yuliani
JOURNAL OF COMMUNITY SERVICES PUBLIC AFFAIRS Vol. 1 No. 3 (2021): JCSPA
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

Penerapan E-Procurement Dalam Proses Pengadaan Barang/Jasa. Pengadaan barang/jasa pemerintah menggunakan sistem yang sering di sebut dengan e-procurement, merupakan sistem yang dikembangkan oleh Lembaga Kebijakan Pengadaan Barang/jasa pemerintah (LKPP) yang bertujuan untuk menciptakan proses pengadaan yang efisien, efektif, terbuka, bersaing, transparan, tidak diskriminatif dan akuntabel sehingga menghasilkan produk pekerjaan atau jasa yang kompetitif. Pada penerepannya, banyak kendala-kendala yang dihadapi, mulai dari sisi penganggaran, keterbatasan Sumber daya manusia dan perangkat sistem untuk menunjang pelaksanaan e-procurement. Penerapan e-procurement pada Pemerintah Kota Dumai dalam proses pengadaan barang/jasa dimulai pada Tahun Anggaran 2012, hingga tahun 2020, sudah delapan tahun Pemerintah Kota Dumai menerapkan e-procurement, dengan menghasilkan total efisiensi anggaran sebesar Rp. 83.338.897.116 selama delapan tahun penerapan e-procurement dengan tingkat efisiensi sebesar Rp. 10.417.362.140, tingkat persentase 6,62%. Dengan kendala-kendala yang dihadapi, pelaksanaan e-procurement dinilai mampu memberikan manfaat yang cukup signifikan, berbeda dengan pelaksanaan pengadaan barang/jasa non e-procurement yang dinilai minim tingkkat efisiensi dan efektivitas pelaksanaan, serta tidak terciptanya proses pengadaan yang akuntabel dan terbuka, maka pelaksanaan e-procurement dinilai wajib dilaksanakan untuk menciptakan iklim pengadaan barang/jasa pemerintah yang sehat dan akuntabel.

EFEKTIFITAS PENGELOLAAN KAS DAERAH DALAM PENINGKATAN PENDAPATAN ASLI DAERAH Hasan Bakri Sinaga; Meyzi Heriyanto; Indra Safri
JIANA ( Jurnal Ilmu Administrasi Negara ) Vol 15, No 2 (2017)
Publisher : Universitas Riau

Effectiveness of Regional Cash Management in Increasing Original Regional Income. This study aims to determine the effectiveness of local cash management in an effort to increase the original revenue. This type of research is evaluative research. The research informants are PPKD, BUD authority and treasurer of PPKD acceptance. Data collection is used in the form of documentation, interview and observation. Data analysis using Ishikawa diagram (fishbone analysis model) draws conclusions on the weaknesses of conditions found during the study, analyzes the causes of the problems, assesses their impact, and sees whether or not improvements are made. The results show that the Cash Management of Riau Province Government Year 2014 and 2015 has been effective in increasing PAD.

KINERJA DINAS KOPERASI DAN UMKM Syahirul Alim, Zaili Rusli, Meyzi Heriyanto
JIANA ( Jurnal Ilmu Administrasi Negara ) Vol 17, No 2 (2019)
Publisher : Universitas Riau

Performance of Cooperative and UMKM Offices. This study aims to analyze howmuch the performance of the Employees of the Pekanbaru City Cooperative and SMEs Office infostering cooperatives in the administrative area of Pekanbaru Municipality. This research isqualitative. Data collection was carried out by library research and field research usingobservations and interviews. The data will then be analyzed qualitatively. With a population of 40people used as respondents. The research informants were the Lurah, the Head of the Office,LKMD and RW. Based on the results of research conducted, it can be concluded that employeeperformance is influenced by individual factors related to the background and experience ofemployees, psychological factors that include employee attitudes towards cooperative problemsthat exist and organizational factors that awaken the hierarchical system of the service so that thereis awareness in the main tasks and the function of each field The performance of the UMKMCooperative Office in Pekanbaru City in 2014 had a positive impact on the development ofcooperatives in Pekanbaru City. The State Civil Society must be aware of their duties and roles inpublic service to the community in the field of Cooperatives and MSMEs in Pekanbaru City sothat employee performance will increase the growth of cooperatives and new entrepreneurs isincreasing rapidly.

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