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All Journal VALENSI Jurnal Informatika dan Teknik Elektro Terapan MUSTEK ANIM HA Semesta Teknika Jurnal Pilar Nusa Mandiri Martabe : Jurnal Pengabdian Kepada Masyarakat Jurnal Ilmu Kedokteran dan Kesehatan Ensiklopedia Social Review Jurnal Review Pendidikan dan Pengajaran (JRPP) BALANCE Jurnal Akuntansi dan Bisnis Neo Teknika: Jurnal Ilmiah Teknologi Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat Jurnal Industri Kreatif dan Kewirausahaan REMIK : Riset dan E-Jurnal Manajemen Informatika Komputer Jurnal Industri Pariwisata Journal of Mathematics: Theory and Applications Lentera Perawat Journal International of Lingua and Technology Jurnal Bina Komputer Jurnal Pengabdian Masyarakat Bhinneka International Journal of Educational Research Excellence (IJERE) Journal of Artificial Intelligence and Digital Business Sanskara Akuntansi dan Keuangan Sanskara Ekonomi dan Kewirausahaan Jurnal Multidisiplin West Science The Es Economics and Entrepreneurship Jurnal Pengabdian Pada Masyarakat METHABDI Jurnal Pendidikan West Science Sanskara Pendidikan dan Pengajaran West Science Journal Economic and Entrepreneurship Jurnal Akuntansi dan Keuangan West Science Jurnal Bisnis dan Manajemen West Science Journal Markcount Finance West Science Interdisciplinary Studies West Science Interdisciplinary Studies West Science Social and Humanities Studies Journal Emerging Technologies in Education Journal of Mathematics and Applied Statistics GEMBIRA (Pengabdian Kepada Masyarakat) Science Information System and Technology West Science Agro PESHUM Computer & Science Industrial Engineering Journal Journal of Computer Science Advancements Ipso Jure
Apriyanto, Apriyanto
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Digital Branding Strategies for Building Competitive Advantage in the Online Business Era Apriyanto, Apriyanto; Muhtadi, Muhamad Ammar
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.5417

Abstract

The rapid expansion of digital technology has transformed the competitive landscape of online business, making digital branding strategies a crucial factor in achieving sustainable competitive advantage. This study aims to analyze the effect of digital branding strategies on competitive advantage in the online business era. A quantitative research approach was employed using data collected from 130 respondents who actively engage with online businesses. Data were gathered through a structured questionnaire measured using a five-point Likert scale and analyzed using SPSS version 25. The analytical techniques included descriptive statistics, validity and reliability testing, and multiple linear regression analysis. The results reveal that digital branding strategies—represented by online brand presence, digital engagement, content consistency, and brand trust—have a positive and significant effect on competitive advantage. Among these dimensions, brand trust and digital engagement were found to be the most influential factors in enhancing differentiation and customer loyalty. These findings indicate that effective management of digital branding activities enables businesses to strengthen market positioning and outperform competitors in highly competitive online environments. This study contributes empirical evidence to the digital marketing literature and provides practical insights for online businesses in formulating strategic branding initiatives to achieve long-term competitive advantage.
The effect of warm compress therapy on labor pain during the active phase of the first stage of labor: A pre-experimental study Aini, Apriyanti; Lamdayani, Rinda; Apriyanto, Apriyanto
Lentera Perawat Vol. 7 No. 1 (2026): January - March
Publisher : School of Health Sciences Al-Ma'arif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52235/lp.v7i1.645

Abstract

Background: Labor pain during the active phase of the first stage of labor is a significant physiological and psychological challenge for women and may influence labor progression and childbirth experience. Non-pharmacological interventions are increasingly recommended to support maternal comfort and promote physiological labor. Warm compress therapy has been widely applied during the second stage of labor; however, evidence regarding its effectiveness during the active phase of the first stage of labor remains limited. Objective: This study aimed to examine the effect of warm compress therapy on labor pain during the active phase of the first stage of labor. Methods: This study employed a quantitative approach using a pre-experimental one-group pretest–posttest design. The study was conducted at PMB Erni Artiqoh, Bumi Makmur Village, involving 20 laboring women selected through total sampling. Labor pain intensity was measured using a numerical rating scale before and after the application of warm compress therapy. The intervention consisted of warm compress application at a temperature of 38–45°C for approximately 20 minutes during the active phase of labor. Data were analyzed using univariate analysis and the Wilcoxon signed-rank test. Results: The results showed a clear reduction in labor pain intensity following the intervention. Before the intervention, most participants reported severe pain levels, while after warm compress therapy, pain scores shifted to mild-to-moderate levels. The Wilcoxon signed-rank test demonstrated a statistically significant difference in labor pain intensity before and after the intervention (p = 0.001), indicating that warm compress therapy effectively reduced labor pain during the active phase of the first stage of labor. Conclusion: Warm compress therapy was found to be effective in reducing labor pain during the active phase of the first stage of labor. This non-invasive, low-cost intervention can be safely integrated into routine midwifery care to enhance maternal comfort during childbirth.
Pelayanan Publik Bakti Sosial dan Pendampingan Ekonomi Kreatif di Kampung Wisata Anyer Desa Tambang Ayam Al-Ra’zie, Zakaria Habib; Gustin, Nindi Riyan; Chrisdiana, Yulvia; Irfansyah, Irfansyah; Apriyanto, Apriyanto
Jurnal Pengabdian Masyarakat Bhinneka Vol. 4 No. 3 (2026): Bulan Februari
Publisher : Bhinneka Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58266/jpmb.v4i3.964

Abstract

Kegiatan pengabdian kepada masyarakat dalam bentuk pelayanan publik bakti sosial dan pendampingan ekonomi kreatif di Kampung Wisata Anyer, Desa Tambang Ayam, merupakan langkah strategis untuk meningkatkan kesejahteraan sosial dan ekonomi masyarakat. Dengan memanfaatkan potensi lokal serta keterlibatan aktif warga dalam setiap tahap programnya, diharapkan tercipta keberlanjutan dan kemandirian yang lebih baik dari warga desa. Pada kegiatan ini warga tidak hanya memperoleh bantuan, tetapi juga pengetahuan dan keterampilan yang diperlukan untuk lebih mengembangkan usaha dan meningkatkan kualitas hidup mereka. Desa Tambang Ayam merupakan destinasi wisata yang memiliki potensi besar dalam pengembangan ekonomi lokal, namun masyarakat setempat masih menghadapi berbagai permasalahan seperti kurang maksimalnya pengetahuan dalam pengelolaan usaha, minimnya akses terhadap informasi dan pelatihan, serta membutuhkan penguatan dalam pembangunan mental keluarga khususnya terhadap anak-anak. Untuk mengatasi permasalahan ini, pengabdian kepada masyarakat dilakukan melalui dua metode utama yaitu pelayanan publik bakti sosial dan pendampingan ekonomi kreatif. Pelayanan publik bakti sosial berfokus pada sosialisasi perlindungan dan penguatan mental anak, pemeriksaan kesehatan gratis warga, pembinaan mental keagamaan, sementara pendampingan ekonomi kreatif akan memberikan pelatihan dan bimbingan kepada masyarakat dalam mengembangkan usaha berbasis potensi lokal. Kegiatan yang dilaksanakan adalah pendekatan terintegrasi yang melibatkan berbagai stakeholder dan bekerjasama dengan Ikatan Dosen Republik Indonesia (IDRI) Provinsi Banten.
Pendampingan Revitalisasi Rumah Anak Bahari sebagai Pusat Literasi di Desa Merak Belantung Mauliana, Yunita; Yuli Purwanti; Sukarsih, Sukarsih; Yayan Febriyanto; Ihwanudin Ma’ruf; Apriyanto, Apriyanto; Nur Handoko
Jurnal Pengabdian Pada Masyarakat METHABDI Vol 5 No 2 (2025): Jurnal Pengabdian Pada Masyarakat METHABDI
Publisher : Universitas Methodist Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46880/methabdi.Vol5No2.pp230-236

Abstract

Rumah Anak Bahari in Merak Belantung Village, Kalianda District, South Lampung Regency, is a reading facility initiated by the Indonesian Navy through the Pesisir Village Renovation II program in March 2016. However, the infrastructure at the Rumah Anak Bahari has deteriorated and the books has become inadequate. Beside that, children's interest in reading is increasingly eroded by gadgets and less useful digital content. Therefore, the purpose of this activity is to revitalize Rumah Anak Bahari by revitalizing the existing facilities and infrastructure so that Rumah Anak Bahari can be used as a literacy center, creating a comfortable educational space for children and adolescents, reducing dependence on gadgets, increasing knowledge, and instilling a love of literacy. This activity began with coordination with village officials and the management of Rumah Anak Bahari, followed by the implementation of revitalization activities, such as repairing signs, repainting the building, arranging the reading room, and making seating. Final stage was the handover of books as additional literature. This revitalization not only focuses on physical improvements and the provision of quality book, but also as a safe and educational space for children and adolescents in Merak Belantung Village.
The Effectiveness of Consumer Protection Law in Overcoming Misleading Marketing in the Food and Beverage Industry Ferly, Bobby; Apriyanto, Apriyanto; Katjong, Rizky Wisudawan
Ipso Jure Vol. 1 No. 8 (2024): Ipso Jure - September
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/9tsbar63

Abstract

Evaluate the effectiveness of consumer protection law in addressing misleading marketing in the food and beverage industry, which often involves inaccurate product information. On the other hand, misleading marketing not only harms consumers economically, but can also have a serious impact on public health. Therefore, the active role of consumers in verifying product information is becoming increasingly important amidst the rise of misleading claims in the food and beverage sector. This research uses a normative juridical method with a statutory and conceptual approach to analyze Law No. 8/1999 on Consumer Protection. This method allows researchers to evaluate existing regulations and understand the concept of consumer protection in the context of misleading marketing. The results show that although regulations are in place, stricter implementation and enforcement are needed to protect consumers from health risks and economic losses due to misleading product information. The research suggests increased supervision by authorities, such as BPOM, as well as better collaboration between the government, businesses, and consumers to create a fairer and more transparent trading environment in the food and beverage sector.
Optimalisasi Penerangan Jalan di Daerah Minim Cahaya Berbasis Energi Surya Berkelanjutan Ilham, M; Putra, M. Willie Aidillio; Monica, Poppy; Anggraini, Tria; Zelpiana, Zelpiana; Azmi, Riska Nurul; Sari, Nila; Salam, Ananda Azhara As; Saputri, Mila Oktalia; Apriyanto, Apriyanto; Agil, Ibnu; Ardiansyah, Fasyah; Yanti, Septa Affifa Virgi
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 1 (2026): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i1.6924

Abstract

Penerangan jalan merupakan salah satu kebutuhan penting bagi masyarakat desa untuk menunjang keamanan, kenyamanan, dan kelancaran aktivitas pada malam hari. Desa Sirah Pulau Padang masih memiliki beberapa ruas jalan yang minim pencahayaan sehingga berpotensi menimbulkan risiko kecelakaan lalu lintas, gangguan keamanan, serta keterbatasan mobilitas warga. Kondisi ini juga berdampak pada aktivitas sosial dan ekonomi masyarakat yang cenderung menurun setelah matahari terbenam. Melalui kegiatan Kuliah Kerja Nyata (KKN), dilakukan pemanfaatan energi surya sebagai solusi penerangan jalan yang ramah lingkungan, hemat energi, dan berkelanjutan. Metode pelaksanaan meliputi survei dan observasi kondisi eksisting pada jam rawan malam hari, identifikasi titik prioritas berdasarkan tingkat kebutuhan pencahayaan, perencanaan teknis pemasangan, instalasi lampu penerangan jalan umum tenaga surya di lokasi strategis, serta sosialisasi kepada masyarakat mengenai cara penggunaan dan perawatan sederhana perangkat. Pendekatan ini tidak hanya berorientasi pada aspek teknis, tetapi juga pada pemberdayaan dan partisipasi masyarakat guna mendukung keberlanjutan program. Hasil kegiatan menunjukkan bahwa pemasangan empat unit lampu tenaga surya mampu meningkatkan visibilitas jalan secara signifikan, memberikan rasa aman bagi masyarakat, serta mendorong peningkatan aktivitas sosial dan ekonomi pada malam hari. Selain itu, penggunaan energi surya mengurangi ketergantungan terhadap listrik konvensional dan menekan beban biaya operasional desa. Meskipun masih terdapat keterbatasan dalam jumlah unit dan belum dilakukan pengukuran kuantitatif intensitas cahaya secara komprehensif, program ini menunjukkan bahwa pemanfaatan energi terbarukan dapat menjadi solusi alternatif yang efektif, aplikatif, dan berpotensi dikembangkan secara berkelanjutan dalam mendukung pembangunan desa berbasis kemandirian energi di Desa Sirah Pulau Padang.
Co-Authors Abduh, Hisma Abed, Yara Abrar Hiswara Adiazmil, Aan Agil, Ibnu Aini, Apriyanti Albadri, Albadri Alhamdani, Abdul Kodir Alnisari, Alnisari Amariansah, Widayat Andiani, Paramita Anggara, Reddy Antari, Laila Ardiansyah, Fasyah Arief Yanto Rukmana Arifin , Zainal Arini, Rani Eka Arisondha, Edy Astuti - Aulia, Sofi Azhiman, Fauzan Azmi, Riska Nurul Bobby Ferly Bradford, Snyder Bunyamin, Ilham Akbar Chrisdiana, Yulvia Dana Budiman Dasmen, Rahmat Novrianda Dedy Wahyudi Diah Isnaini Asiati Edi Sutanto Edison, Rizki Edmi FAIZAL FAIZAL FAIZAL Fardinah, Fardinah Fasli Jalal Febriansah, M Doni Fitiria, Zakiatul Frans Sudirjo Gamar Al Haddar, Gamar Al Gustin, Nindi Riyan Hamzan Wadi Hanim, Saidatul Harun, Lalu Ahmad Hidayat, Deddy Hikmah Hikmah Himawan Sutanto, Himawan Homiswadi, Homiswadi Hossam, Ahmed Ibnusina, Fedri Ihwanudin Ma’ruf Ika Nur Fitriani Ilham, M Indriwati Indriwati Intes, Amina Irfansyah Irfansyah Ismiati, Riska Jaswan, Jaswan Judijanto, Loso Katjong, Rizky Wisudawan Khadijah Khadijah Lamdayani, Rinda Latifa Dinar Rahmani Hakim Lesmana, Tera Lestari, Sri Dian Maharjan, Kailie Mardiati Mardiati Marius Masri Sadipun Marlina Marlina Mauliana, Yunita Maulina, Fina Mirahwati, Mirahwati Monica, Poppy Muflih Adi Laksono Muhallim, Muhlis Muhammad Nadjib, Muhammad Muhibbatun, Muhibbatun Muhtadi, Muhamad Ammar Mukhta, Diniwati Murniawan, Muhammad Wahid Musa Hefer Smas Nampira, Ardi Azhar Nila Sari Novitasari, Salwa Aulia Nugroho, Agung Yuliyanto Nur Handoko Nurhaliza, Ellys Nurhasanah, Dila Padila Nurhidayah Nurhidayah Nursyam Anaguna NURUL AZIZAH Pangaribuan, Hotma Priyana, Yana Purnomo, Adi Dwi Purwinahyu, Purwinahyu Putra, M. Willie Aidillio Rahmawati, Sri Andlina Rasyid, Herlina Riana Riana, Riana Rifandi, Muhammad Rinto Suppa Rismayanti Rismayanti Rissa Megavitry Rohana Nur Aini Roni Afrizal Rosadi, Elda Mnemonica Sahirin, Rohmat Saifullah Saifullah Salam, Ananda Azhara As Saputri, Mila Oktalia Setiani, Dwi Aluh setiawati, rahmi Sitepu, Ediaman Siti Annisa Wahdiniawati, Siti Annisa Siti Badriyah Siti Maria Siti Mudawanah Sitti Hasnah Slamet Haryadi Sono, Mohammad Gifari Suherna, Nana Sukarsih Sukarsih, Sukarsih Sunardi Sunardi Supriandi Supriandi, Supriandi Susi Susilowati, Susi Susilo, Anton Syahrir, Nur Hilal A. Tria Anggraini Utami, Andi Syahri Utami, Eva Yuniarti Vandan Wiliyanti Wahyudi Wahyudi Wahyuni, Ester Dwi Wardani, Chyntia Ayu Wibowo, Teguh Setiawan Wiji Utami, Wiji Winata, Rizki Hardian Yahya, Sitti Rachmawati Yanti, Septa Affifa Virgi Yayan Febriyanto Yuli Purwanti Zakaria Habib Al-Ra’zie Zelpiana, Zelpiana Zhang Wei