Article Per Year (5 Year)
p-Index From 2020 - 2025
16.296
P-Index
This Author published in this journals
All Journal Prosiding Universitas PGRI Palembang BISNIS: Jurnal Bisnis dan Manajemen Islam Register Journal Jurnal Ilmu Kesehatan Jurnal Informasi Kesehatan Indonesia (JIKI) JURNAL SWARNABHUMI International Journal of Community Service Learning EDUPEDIA Jurnal al-Murabbi JURNAL ILKES (Jurnal Ilmu Kesehatan) Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Prosiding Conference on Research and Community Services Journal of Applied Management and Business (JAMB) INTERNATIONAL JOURNAL OF CULTURAL AND SOCIAL SCIENCE Seminar Nasional Hasil Riset dan Pengabdian (SNHRP) Sehat Rakyat: Jurnal Kesehatan Masyarakat Optimal: Jurnal Ekonomi dan Manajemen E-JRM The International Journal of Tropical Veterinary and Biomedical Research Jurnal Ilmiah Agroust SPIKESNAS Liberosis: Jurnal Psikologi dan Bimbingan Konseling INTEGRATIF: Jurnal Pengabdian Kepada Masyarakat JURNAL ILMIAH PENELITIAN MAHASISWA Pedagogic Research - Applied Literacy Journal REGISTER JOURNAL Hikmah: Jurnal Studi Pendidikan Agama Islam Journal of Ekonomics, Finance, and Management Studies GeoEco J-CEKI
Siti Asiyah
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary Other

Published : 96 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 96 Documents
Search

 2   3   4   5   6 
Pengaruh Harga, Citra Merek dan Kepercayaan Merek Terhadap Loyalitas Merek (Studi Kasus Pada Pengguna SmartPhone Realme di Kota Probolinggo) Riski Bagus Satria; Rois Arifin; Siti Asiyah
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 25 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (477.147 KB)

Abstract

Abstract This research was conducted to see the effect of price, brand image and brand trust on consumer loyalty for Realme Smartphone products in the city of probolinggo.The type of research used this time is explanatory research, with population of 152 consumer data obtained from Realme outlets throughout the city of Probolinggo. The technique used in sampling is probability sampling, with the number of respondents obtained as many as 110 people.The results of thie research indicate there is a significant positive effect carried out by the variables of price, brand image, and brand trust on consumer loyalty of the Realme smartphone products.  Keywords: Loyalty, Price, Brand Image, Brand Trust
Pengaruh Motivasi Kerja, Budaya Organisasi, Dan Kualitas Kehidupan Kerja Terhadap Kinerja Karyawan (Studi Pada Dinas Perumahan Dan Kawasan Permukiman (Disperkim) Kab.Bondowoso) Farah Nauliana; Siti Asiyah; Aleria Irma Hatneny
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 10 No. 17 Februari 2021
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1056.256 KB)

Abstract

Abstract This study aims to examine the effect of work motivation, organizational culture, and quality of work life on employee performance (study at the Department of Housing and Settlement Areas (DISPERKIM) Bondowoso Regency). the population in this study were employees who were registered as civil servants at the Bondowoso Regency Housing and Settlement Area (DISPERKIM). The analysis technique used is multiple linear regression analysis. based on the results of the study showed that motivation, organizational culture, and quality of work life simultaneously had a positive and significant effect on employee performance at the Department of Housing and Settlement Areas (DISPERKIM) Kab. Bondowoso. Work motivation has no significant effect on employee performance at the Department of Housing and Settlement Areas (DISPERKIM) Kab. Bondowoso. Organizational culture has a significant effect on employee performance at the Department of Housing and Settlement Areas (DISPERKIM) Kab. Bondowoso. Quality of work life has a significant effect on employee performance at the Department of Housing and Settlement Areas (DISPERKIM) Kab. Bondowoso. keywords: work motivation, organizational culture, quality of work life, employee performance
Pengaruh Strategi Integrated Marketing Communication Dan Peran Brand Ambassador Terhadap Brand Awareness Di Masa Pandemi Covid’19 Pada UD. Banana Lava Dan Frozen Food Banyuwangi Ni’matul Magfiroh; Siti Asiyah; Alfian Budi Primanto
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 23 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (355.266 KB)

Abstract

Abstract This Study Aims To Examine And Explain The Effect Of Strategy Integrated Marketing Commnucation And The Role Of Brand Ambassador On Brand Awareness During The Pandemic Covid’19 At UD. Banana Lava And Frozen Food Banyuwangi. This Research Is An Associative Type With A Quantitative Approach. The Method Used Is Multiple Linear Regression. The Sampling Technique Of This Reseach Is Using Purposive Sampling Tehnique Used The Formula From Ferdinan With The Calculation Results Of 65 Samples. To Solve The Problem In This Study Using SPSS Assistance With Validity Test, Reliability Test, Normality Test, Multiple Linear Regression Analysis, Multicollinearity Test, Heteroscedasticity Test, F Test, And T Test. The Results Showed That Simultaneously The Variables Of Integrated Marketing Communication And Brand Ambassador Significant Positive Effect On Brand Awareness. And There Is A Partial Influence Between The Variables Of Integrated Marketing Communication And Brand Ambassador For Brand Awareness. Keywords : Integrated Marketing Communication,Brand Ambassador,Brand Awareness  
Pengaruh Iklim Organisasi, Karakteristik Individu Dan Budaya Organisasi Terhadap Kinerja Karyawan Pada Koperasi Unit Desa (KUD) Pakis Malang Maulidatul Karomah; Siti Asiyah; Afi Rahmat Slamet
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 10 No. 12 Februari 2021
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (832.654 KB)

Abstract

AbstractThis study aims to determine the effect of organizational climate, individual characteristics and organizational culture on employee performance at the Koperasi Unit Desa Pakis Malang. The sample used in this study were 33 employees of the Koperasi Unit Desa using the saturated sampling technique. The data analysis method used in this research is quantitative data analysis using descriptive statistical analysis and inferential statistics. The analysis used includes instrument testing, normality test, classical assumption test, multiple linear regression analysis, hypothesis testing and coefficient of determination using SPSS assistance.The results of this study indicate that simultaneously there is a significant influence between organizational climate, individual characteristics and organizational culture on employee performance at the Koperasi Unit Desa Pakis Malang. Meanwhile, partially it shows that the variables of organizational climate, individual characteristics and organizational culture have a significant effect on the performance of the employees of the Koperasi Unit Desa Pakis Malang. Keywords: Organizational Climate, Individual Characteristics and Organizational Culture on Employee Performance
Pengaruh Online Customer Rating, Diskon, Dan Review Service Menu Terhadap Keputusan Pembelian Shopeefood (Studi Kasus Mahasiswa FEB Manajemen Angkatan 2019 Universitas Islam Malang) Elisyafa Maulidyna; Siti Asiyah; Khalikussabir Khalikussabir
E-JRM : Elektronik Jurnal Riset Manajemen E-JRM : Elektronik Jurnal Riset Manajemen Vol. 12 No. 01
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (609.553 KB)

Abstract

Abstract This study aims to identify and analyze the relationship between online customer ratings, discounts, and review service menus on purchasing decisions on Shopeefood. This research used a study on 2019 FEB management students where the data was obtained by distributing questionnaires via g-form to 2019 FEB management students who were selected by purposive sampling. Determining the number of samples in this study used the Malhotra formula and the results obtained were 60 respondents. The analytical method used in this research is instrument test (validity test, reliability test), normality test, classical assumption test (multicollinearity test, heteroscedasticity test), multiple linear regression analysis, hypothesis testing (F test and t test), coefficient of determination test. (Adjusted R2) data processing using the IBM SPSS 25 program. The results of this study indicate that online customer ratings, discounts, and service reviews simultaneously influence purchasing decisions. online customer rating partially has a positive but not significant effect on purchasing decisions, discounts partially has a positive but not significant effect on purchasing decisions, review service menu partially has a significant effect on purchasing decisions.  Keywords: Online Customer Rating, Discount, And Service Menu Review, Purchase Decision
Pengaruh Harga, Promosi Dan Kualitas Produk Terhadap Loyalitas Konsumen Pada Pengguna Smartphone Xiaomi Di Kecamatan Garum Kabupaten Blitar Dimas Bavi Romadhon; Siti Asiyah; Khalikussabir Khalikussabir
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 24 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (369.814 KB)

Abstract

Abstract   This study aims to determine the effect of Price, Promotion and Product Quality on Consumer Loyalty on Xiaomi smartphone users in Garum District, Blitar Regency. The population used in this study is an unknown number of Xiaomi smartphone users. The sample consists of 107 samples of respondents. The method of data collection in this study used the distribution of questionnaires. The analytical method used is multiple linear regression analysis and processing using SPSS 22. The results of this study simultaneously show that Price, Promotion and Product Quality have a positive and simultaneous effect on Consumer Loyalty. Partially, Price and Promotion have no effect on Consumer Loyalty, while Product Quality has a significant effect on Consumer Loyalty. Keywords: Price, Promotion, Product Quality, Consumer Loyalty.
Pengaruh Product Quality, Price Dan E-Promotion Terhadap Keputusan Pembelian Di Tokopedia (Studi Kasus Pada mahasiswa FEB UNISMA Angkatan 2018) Salsa Nadia Fortunada Rofiqoh; Siti Asiyah; Afi Rachmat Slamet
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 10 Agustus 2022
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (264.324 KB)

Abstract

Abstract The studied aiming to be determining serviced qualitied, producted qualitied and promotional mixing on purchased decisioning for Waroeng Om products, Malang College. Goods quality can attract customer's special interest. In order to face the competition, a company implements a marketing strategy for the goods produced. In a position to try to increase competition for similar goods and the behavior of customers who prefer new variants of goods issued by competitor issuers for satisfaction, more benefits & curiosity (Purwita, 2019). The company must also show that product quality must be in Barangsi because as well as growing the reputation quality of the issuer, it will increase so that the issuer gets a good reputation in the eyes of customers. On the other hand, customers will always remember by definition the quality of the goods is good, even customers will decide to buy the same goods again. In deciding a transaction, one of the factors that will be reviewed by the customer is price. Award Determination Strategy is a fundamental function that must be carried out by a company in responding to the market. Awards are also by definition one of the points taken into consideration by customers in determining transaction policies on goods (Kotler, 2005:18). Where the award is the amount of money that the customer must give fish in order to obtain or use an item or service. In addition, awards will be an important consideration for customers in deciding their transactions, customers will compare the goods awards of their choice, then whether such awards are appropriate or not with the value of the goods and the amount of money that must be spent, so of course, customers choose other customer awards (awards). Keywords: Purchase Decision, Service Quality, Product Quality, Promotional mix
Pengaruh Promosi, Kualitas Produk, Dan Brand Image Terhadap Minat Beli Konsumen Di Koperasi Sinau Andandai Ekonomi (SAE) Pujon Muhammad Fatchur Rohman; Siti Asiyah; Alfian Budi Primanto
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 11 No. 11 Februari 2022
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (337.86 KB)

Abstract

Abstract This study was conducted to determine the effect of promotion, product quality, and brand image on consumer buying interest in the Koperasi SAE Pujon. This research uses explanatory research and quantitative approach. Maholtra's theory was used to take samples, namely the number of items x 5 so that a total sample of 80 people was found. To solve the problem in this research, using validity test, reliability test, normality test, multiple linear regression test, multicollinearity test, heteroscedasticity test, classical assumption test. The study used multiple linear analysis with the help of SPSS 25.0 The results of this study are the variables Promotion, Product Quality, and Brand Image affect consumer buying interest simultaneously, partially Promotion, Product Quality, and Brand Image variables affect consumer buying interest in the Koperasi SAE Pujon. Keywords: Promotion, Product Quality, Brand Image
Pengaruh Kualitas Produk, Harga Dan Promosi Terhadap Keputusan Pembelian Konsumen Pada Online Shop Bukalapak (Studi Kasus Mahasiswa Feb Angkatan 2016 Universitas Islam Malang) Heriyanto Heriyanto; N. Rachma; Siti Asiyah
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 09 No. 25 Agustus 2020
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1018.462 KB)

Abstract

ABSTRACTThis study was conducted to determine the effect of product quality, price and promotion on purchasing decisions of online shop consumers on the Buk netbook of 2016 FEB students, Islamic University of Malang. This research uses explanatory research and a quantitative approach. This study uses a population of 700 based on the number of students from the Faculty of Economics and Business class 2016, Malhotra Theory is used to take a sample consisting of 17 question items so the samples obtained in this research are 85 respondents (17 question items x 5).To solve the problem in this study, using the validity test, reliability test, normality test, multiple linear regression test, multicollinearity test, heteroscedasticity test, classical assumption test. The research uses multiple linear regression analysis with the help of SPSS 16. The results of this study are that the variables of product quality, price and promotion influence purchasing decisions simultaneously, while partially the variables of product quality, price and promotion affect purchasing decisions at the online shop Bukalapak on FEB students class 2016 University Islam Malang. Keywords: Product Quality, Price, Promotion and purchase decisions
Pengaruh Ukuran Perusahaan, Leverage, Dan Sales Growth Terhadap Financial Distress (Studi Empiris Pada Perusahaan Food and Beverage yang Terdaftar di Bursa Efek Indonesia (BEI) Periode 2015-2019) Villy Nursayidah; Siti Asiyah; Afi Rahmat Slamet
E-JRM : Elektronik Jurnal Riset Manajemen eJrm Vol. 10 No. 03 Agustus 2021
Publisher : UNIVERSITAS ISLAM MALANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1334.256 KB)

Abstract

Abstract This study aims to determine and examine the effect of company size, leverage and sales growth on financial distress in food and beverage companies listed on the Indonesia Stock Exchange for the 2015-2019 period. The population in this study were all food and beverage companies listed on the Indonesia Stock Exchange for the 2015-2019 period, as many as 30 companies. Meanwhile, the sample of this research was determined by purposive sampling method so that 6 samples were obtained. The type of data used is secondary data in the form of financial reports. The analytical method used is logistic regression analysis. The results of this study are simultaneously firm size, leverage and sales growth have an effect on financial distress. Meanwhile, the size of the company partially affects financial distress, and leverage and sales growth have no effect on financial distress. Keywords : Company Size, Leverage, Sales Growth, Financial Distress
Co-Authors A. Rizky Akbar Maulana Zain Abdul Kodir Djaelani Adam Fahrudin Aditya Rudy Wicaksono Afi Rachmat Slamet Afi Rahmat Slamet AGUS SETIAWAN Ahmad Alvin Febryansyah Ahmad Rifqi Mubarok Ainul Mufarichah Akhmad , Tasyrifany Aldy Atillah Lubis Aleria Irma Hatneny Alfian Budi Primanto Aliya Febriyanti Alun Dwi Septiando Anak Agung Istri Sri Wiadnyani Anis Jauharotul Farida Anisah Lubis Arini Fitria Mustapita Ayu Indah Pambayu, Risma Basalamah, Muhammad Ridwan Beny Pradana Cahya Maulidya Darnawi Darnawi DEDI CANDRA Deni Puji Hartono Dessy Wardiah Desty Endrawati Subroto Devi Nabila Wahyu Dwi Wulandari Diah E. Anggraini Didit Hendrawan Dimas Bavi Romadhon Dimas Dwi Yoga Saputra Diyah Atiek Mustikawati Dwiyani Sudaryanti Eka Farida Eka Nova Melinda Eko Agus Srihanto Elisyafa Maulidyna Elizabeth D. Krismuniarti Elly L. Rustiati Enny Saswiyanti Erma Setiawati Eva Suryani Evi Rahayu Evita Alufir Rahmat Fahrurrozi Rahman Faisol Arifin Fandi Agub Harnady Farah Nauliana Farida Nur Kumala Fatchur Rohman Bayhaqy Fauzia Nasution Firda Sukanti Firdaus Ali Syabana Guhir , Asliat H Hadi Nasbey Hadi Sunaryo Helmiyatun Naimah Hendri Hermawan Adinugraha Heriyanto Heriyanto Hijrat, Kasim Imamiatur Rofiqoh Indah Maharany Innda Indarti Irmayani Jeni Susyanti Khalikussabir, Khalikussabir Koekoeh Hardjito Laidia Himmatul Ulya Lailatul Nurul Khasanah lala asnawati Lia Dwi Pramesthie Lia Koesmetikawati Liza Angeliya M Hufron M. Hufron Magvira Nurul Khoyima Mar’atus Sa’diyah Maulidatul Karomah Mauliza Nabila Mayla Faisa Rahman Ma’ruf Ishak Ola Mifta Hayatun Mila Nia Yupitasari Moch. Farid Afandi Moh Imron Moh. Imam Basori Mohammad Agus Solikin Mohammad Lutfi Mohammad Rizal Muhammad Fatchur Rohman Muhammad Ilham Bachraesy Muhammad Luqman Khais Muhammad Risky Syahdillah Mukhamad Mansyur Mustofa, Linda Andri N Rachma N. Rachma Nanda Fitriani Nanda Rifky V. A Nanik Krismonika Niken Reti Indriastuti Ni’matul Magfiroh Novebri Novebri Novi Ana Lestari Novi Yuni Artika Nuning Nurcahyani Nur Diana Khalidah Nur Hajati Nur Hidayati Nur Rochman Nurhajati Nurhajati Nurul Mahyatatik Pardiman Pardiman Priyambodo Priyambodo Puspita Rahma Tristanti Qonita Amalia Radha Maudyna R Rahmad Irvan Abadi Rahmawati Rahmawati Ratna Furi Ratna Tri Hardaningtyas, Ratna Tri reni septrisia Restu Millaningtyas Reva Paulina Djodi Riski Bagus Satria Rivaldi C Lengam Rizkita Oktavirana Rohmat Rohmat Rois Arifin Rosa Widyanti Djafar Salman Ainurridho Salsa Nadia Fortunada Rofiqoh Salsalbila Junita Sari Santi Patimah Santy Irene Putri Selfi Apriliya Seri Rezjeki Wardani Tamba Shafaratin Nurul Hasanah Shavira Zhulfa Eka Putri Siti Muntomimah Siti Nabila Rahmah Siti Nadhiroh Siti Nur Khofifah Sonia Ismi Khaq Sulistijowati Sulistijowati Sumy Dwi Antono Sunaryo, Hadi Susmita Kuning Wangi Syarifah Syarifah Syarifatul Aini Syarwani Ahmad Ulis Sa’adah Umami Nuraisyah Villy Nursayidah Vita Oktavian Wahab, Farida wahyu setiaji wandi - Wayan Sukanta Widarko, Agus Widyan Violita Yanti, Siti Ida Yekti Maryani Yustanta, Brivian Florentis Zaky Adib Fajari