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All Journal MEDIA KONSERVASI Jurnal Ilmu dan Teknologi Kelautan Tropis Forum Pasca Sarjana Jurnal Peternakan Indonesia Tajdida Suhuf BERITA BIOLOGI Journal of Geoscience, Engineering, Environment, and Technology Jurnal Ilmiah Ekonomi Islam Metal Indonesia Risâlah, Jurnal Pendidikan dan Studi Islam JPF (Jurnal Pendidikan Fisika) Universitas Islam Negeri Alauddin Makassar al-Afkar, Journal For Islamic Studies Majalah Ilmiah Biologi BIOSFERA: A Scientific Journal Iseedu: Journal of Islamic Educational Thoughts and Practices Jurnal Jatiswara CEMERLANG :Jurnal Manajemen dan Ekonomi Bisnis Journal of Indonesian Psychological Science (JIPS) Gemilang: Jurnal Manajemen dan Akuntansi Profit: Jurnal Manajemen, Bisnis dan Akuntansi Journal of Management and Social Sciences Jurnal Mutiara Ilmu Akuntansi Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Student Scientific Creativity Journal Jurnal Penelitian Ekonomi Manajemen dan Bisnis Hexagon Jurnal Manajemen dan Ekonomi Kreatif Jurnal Manajemen Riset Inovasi Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Manajemen Kreatif Jurnal Jurnal Manajemen Dan Bisnis Ekonomi Jurnal Riset Manajemen dan Ekonomi Jurnal Ilmiah Dan Karya Mahasiswa Jurnal Kajian dan Penelitian Umum Solo Universal Journal of Islamic Education and Multiculturalism Riset Ilmu Manajemen Bisnis dan Akuntansi Jurnal Bagian Hukum Pidana Fakultas Hukum Universitas Mataram Student Research Journal Pusat Publikasi Ilmu Manajemen Journal of Financial, Business and Economics Ebisnis Manajemen Master Manajemen Pragmatik : Jurnal Rumpun Ilmu Bahasa dan Pendidikan Intellektika: Jurnal Ilmiah Mahasiswa ALTRON Menawan : Jurnal Riset dan Publikasi Ilmu Ekonomi RESLAJ: Religion Education Social Laa Roiba Journal Jurnal Manajemen Bisnis Era Digital Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital Jurnal Ekonomi, Akuntansi dan Perpajakan JURNAL AKADEMIK EKONOMI DAN MANAJEMEN Jurnal Ilmiah Manajemen dan Akuntansi Jurnal Ilmu Manajemen Dan Pendidikan Jurnal Multidisiplin Indonesia Journal of Education Technology and Inovation Jurnal Mahasiswa: Jurnal Ilmiah Penalaran dan Penelitian Mahasiswa AJCD Proceeding of The International Conference on Management, Entrepreneurship, and Business Jurnal Riset dan Inovasi Manajemen
Syamsul Hidayat
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Analisis Harga Laptop Dikalangan Mahasiswa Samahwati Samahwati; Siti Rohayu; Syamsul Hidayat
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 4 No. 1 (2025): Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v4i1.4708

Abstract

This study aims to analyze students' preferences and perceptions regarding laptop prices as essential tools for academic activities. Laptops are a primary necessity for students to support learning activities such as completing assignments, attending online classes, and conducting research. This research uses a quantitative approach with a survey method involving 197 management students at Bina Bangsa University. Data were collected through a questionnaire covering variables such as price, specifications, brand, and purchasing preferences. The analysis shows that the majority of students prefer laptops priced below IDR 7,000,000, prioritizing specifications that enhance work efficiency, such as storage capacity and processor speed. Brand reputation also significantly influences purchasing decisions, as well-known brands are perceived to be more reliable despite their higher prices. This study concludes that affordability, appropriate specifications, and brand reputation are the main factors influencing students' choices in purchasing laptops. The findings provide insights for manufacturers to design products that align with students' needs and purchasing power.
Sharia Insurance For Hajj And Umrah Trip PT. Tri Pakarta Insurance Perspective of DSN-MUI Fatwa Henny Purwanti; Syamsul Hidayat; Muthoifin
al-Afkar, Journal For Islamic Studies Vol. 7 No. 4 (2024)
Publisher : Perkumpulan Dosen Fakultas Agama Islam Indramayu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31943/afkarjournal.v7i4.1181

Abstract

Hajj and Umrah travel insurance plays a very important role in providing a sense of security and comfort to pilgrims travelling to the Holy Land. The importance of this insurance is not only related to the financial aspect, but also has a great impact on the aspects of health, safety and peace of mind of the pilgrims. The purpose of this research is to examine the Shariah insurance for Hajj and Umrah trips managed by PT Asuransi Tri Pakarta from the perspective of the fatwa of the National Shariah Council-Majelis Ulama Indonesia (DSN-MUI). This study is a descriptive qualitative field research. Data were collected through interviews with representatives of PT Asuransi Tri Pakarta, analysis of DSN-MUI fatwa documents, and literature review related to Sharia insurance for Hajj and Umrah trips. The findings showed that, firstly, the adoption of Sharia principles in the preparation of Hajj and Umrah travel insurance products has provided a strong legal basis for the company. PT Asuransi Tri Pakarta Jakarta ensures that its insurance products comply with the provisions of Fatwa DSN-MUI, which allows the use of insurance while avoiding elements of usury and speculation. Additionally, the implementation of sharia-compliant insurance for Hajj and Umrah trips by PT Asuransi Tri Pakarta Jakarta fulfils the needs of pilgrims in facing certain risks that may arise during the journey. Protection against risks, such as trip cancellation, delay, or loss of valuables, provides a sense of security and comfort for pilgrims. This allows them to focus on the implementation of worship without the burden of excessive worry.
فتوى لجنة الفتوى لمجلس العلماء الإندونيسي ولجنة الفتوى الإرشاد عن الانتفاع بجلود الخنزير: دراسة مقارنة Abdurahman M A Tokan; Syamsul Hidayat; Andri Nirwana AN
al-Afkar, Journal For Islamic Studies Vol. 7 No. 4 (2024)
Publisher : Perkumpulan Dosen Fakultas Agama Islam Indramayu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31943/afkarjournal.v7i4.1623

Abstract

يهدف هذا البحث إلى الدراسة المقارنة بين فتوى مجلس العلماء الإندونيسي رقم 56 لسنة 2014 Penyamakan Kulit Hewan dan Pemanfaatannya وبين فتوى لجنة الفتوى الإرشاد NO: 022/DFPA/II/1441 عن Hukum Aksesori Yang Terbuat Dari Organ Babi. والفتوى من هذين اللجنتين يبحث في حكم انتفاع واستخدام الأشياء المصنوعة من جلود الخنزير، والمعلوم أن بعض العلماء يروا نجاسة جلد الخنزير ولا يطهرها الدباغ، لأن نجاسة الخنزير نجاسة في ذاته. سلك هذا البحث على الدراسة المكتبية أو البحث المكتبي الذي يركز على جمع البيانات والمعلومات من الكتب الفقهية والمقالات العلمية ذات صلة بالموضوع، وذلك بالمقارنة بين كل من الفتوى الصادر من اللجنتين. ويشير البحث إلى أن هذه الدراسة تنتج بعض نقاط التشبه ونقاط الخلاف بين الفتويين، ويشير إلى كيفية استنباط الفتوى من كل اللجنة. ويرجى من هذا البحث أن يزيد في خزانة العلوم الإسلامية، وينفع للأمة والمسلمين في اتخاذ القرار ليكون ذلك القرار يقرب إلى الحق والصواب.
Analisis Strategi Pemasaran Produk Wardah Dindha Tria Lestari; Novianti Novianti; Syamsul Hidayat
CEMERLANG : Jurnal Manajemen dan Ekonomi Bisnis Vol. 5 No. 1 (2025): CEMERLANG : Jurnal Manajemen dan Ekonomi Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/cemerlang.v5i1.3495

Abstract

This study aims to analyze the marketing strategy of Wardah, a leading cosmetic brand in Indonesia. The main focus of the research is to identify the effectiveness of Wardah’s marketing strategies in boosting sales and customer loyalty. The research employs a descriptive quantitative method by distributing questionnaires to respondents who are Wardah consumers. The collected data were analyzed using descriptive statistical techniques to describe the relationship between marketing strategies and consumer behavior. The findings reveal that digital-based marketing strategies, product quality, and Islamic brand image significantly influence customer satisfaction and loyalty. These findings are expected to serve as a reference for depeloping more effective marketing strategies.
Preferensi Mahasiswa terhadap Ayam Geprek Bensu sebagai Makanan Ekonomis dan Praktis Wieke Dwi Sulistianova; Awanda Rohmadona; Syamsul Hidayat
Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 3 No. 1 (2025): Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Fakultas Teknik Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/wawasan.v3i1.2899

Abstract

This study aims to analyze students' preferences for Ayam Geprek Bensu as an economical and practical food option. Data were collected through questionnaires covering various aspects such as consumption frequency, factors influencing choices, and perceptions of taste, price, cleanliness, location, and nutritional value. The results show that most students choose Ayam Geprek Bensu due to its delicious taste (41.2%), easy accessibility (21.6%), and affordable price (18.6%). A total of 57.7% of respondents stated that they would still choose Ayam Geprek Bensu even if other economical food alternatives were available. Factors such as taste, cleanliness, and menu variety were identified as the main priorities in purchasing decisions. However, while the product is considered affordable and filling, respondents expressed mixed views regarding its nutritional value. This study concludes that Ayam Geprek Bensu is a popular choice among students, although there is room for improvement, particularly in menu diversification and enhancing health-related aspects.
Uji Coba Teknik Penilaian Kinerja Karyawan Menggunakan Metode Behaviour Anchor Rating Scale di PT X Nabila Agustina; Desta Melani Amalia; Syamsul Hidayat
Master Manajemen Vol. 3 No. 1 (2025): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v3i1.712

Abstract

Employee performance appraisal is an important part of the human resource management process in the company and decision support in employee performance appraisal ensures that the assessment results are objective and not influenced by subjective factors. So that the urgency of research on determining decision support models in employee performance appraisal based on the skills or abilities possessed by each employee. In this study applying the Behavior Anchor Rating Scale (BARS) method is used to assist decision makers in determining the final value of ranking the best alternatives. This research aims to be able to apply the BARS method in supporting employee performance appraisals, with decision support techniques that can help decision makers make decisions objectively. Based on the results of the performance assessment with the BARS method, the researcher found the actual average score results. The researcher obtained data on Discipline with a score of 4.5, Skill with a score of 3, Responsibility with a score of 3.6 and Teamwork with a score of 1.2. Of the four factors that are of small value, namely communication between employees, the results of the researcher's analysis when there is no approach between employees and each other.
Analisis Hasil Sasaran Kinerja Pegawai pada BPSIP Banten Nepi Andriani; Ananda Nur Amalia; Syamsul Hidayat
Master Manajemen Vol. 3 No. 1 (2025): Master Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/masman.v3i1.713

Abstract

This research aims to analyze the results of employee performance targets at the Banten Government Human Resources Development Center (BPSIP), as well as the factors that influence the achievement of this performance. This research uses a qualitative approach with a case study at BPSIP Banten, which collects data through in-depth interviews, observations and document analysis related to employee performance results. The research results show that although the majority of employees have succeeded in meeting the performance targets set, there are still several obstacles that affect achievement, such as lack of coordination between work units, limited facilities and resources, and low motivation for some employees. Based on these findings, this research provides recommendations for improving the effectiveness of the performance management system at BPSIP Banten, including increasing coordination between work units, employee motivation, and providing more adequate resources.
Analisis Produk Oli Motor Merek AHM Satria Bagus Pribadi; Rizky Fahrul; Syamsul Hidayat
Jurnal Mutiara Ilmu Akuntansi Vol. 3 No. 4 (2025): Oktober: Jurnal Mutiara Ilmu Akuntansi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jumia.v3i1.3579

Abstract

The growth in the number of motorized vehicles in Indonesia continues to increase every year, especially motorbikes which will reach 132 million units in 2023. In the automotive industry, PT Astra Honda Motor (AHM) is one of the main players which not only produces motorbikes, but also provides products supports such as motor oil. AHM Oil is designed specifically for Honda motorbikes with a formula adapted to meet the needs of modern engines. This research aims to analyze public perceptions of the quality of AHM motor oil products. Analysis covers various aspects, such as product quality, price competitiveness, marketing strategy, and level of consumer satisfaction. This evaluation is important considering the tight competition in the two-wheeled vehicle lubricant market in Indonesia. In an increasingly competitive market, innovation and effective marketing strategies are needed to maintain product relevance and increase consumer confidence. It is hoped that the research results will provide in-depth insight into public perceptions of AHM Oil, as well as provide evaluation material for AHM’s product development and business strategy. In this way, AHM can continue to strengthen its position in the Indonesian automotive market and increase consumer loyalty.
Analisis Perilaku FOMO pada Pembelian Boneka Labubu di Indonesia Yuni Apriliani; Novia Rahmawati; Syamsul Hidayat
Jurnal Manajemen Bisnis Era Digital Vol. 2 No. 1 (2025): Februari : Jurnal Manajemen Bisnis Era Digital
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/jumabedi.v2i1.452

Abstract

The Fear of Missing Out (FOMO) phenomenon is one of the psychological factors that influences consumer behavior, especially in the context of purchasing collectible goods. This research aims to analyze FOMO behavior among consumers in Indonesia when purchasing Labubu dolls, a collectible product that is popular among toy lovers. The research method uses a qualitative approach with in-depth interviews with 15 respondents who actively collect Labubu dolls, as well as observations in the fan community. The research results show that FOMO is triggered by limited stock, limited editions, the influence of social media, and pressure from the collector community. Consumers often feel compelled to buy immediately for fear of missing out on the opportunity to own an exclusive product. In addition, social factors, such as competition between collectors and the desire to demonstrate status, also strengthen FOMO behavior. The implications of this research provide insight to producers regarding exclusivity-based marketing strategies and consumer behavior management. This study also contributes to the consumer behavior literature by highlighting the role of FOMO in the context of purchasing collection products in Indonesia.
Preferensi Mahasiswa Terhadap Daya Tarik Mie Gacoan dalam Perspektif Masyarakat Novia Herman Devi; Wulan Ayu Ningsih; Syamsul Hidayat
Profit: Jurnal Manajemen, Bisnis dan Akuntansi Vol. 4 No. 1 (2025): Profit : Jurnal Manajemen, Bisnis dan Akuntansi
Publisher : UNIVERSITAS MARITIM AMNI SEMARANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/profit.v4i1.2961

Abstract

This study aims to analyze students' preferences toward the appeal of Megacoan from a societal perspective. A descriptive approach using a survey method was employed to collect data from university students across various institutions. The findings reveal that factors such as product innovation, marketing strategies, service quality, and brand image play a significant role in shaping students' preferences for Megacoan. Moreover, the influence of societal opinion is a crucial element that enhances the appeal of Megacoan among students. This study provides valuable insights for business practitioners to understand the preferences of the younger generation and to design more effective and relevant marketing strategies.
Co-Authors Abdul Aziz Abdul Wahid Alfarizi Abdurahman M A Tokan Ade Ifan Mujayanto Ade Muhita Adinda Satria Bagus Agung, Yusuf Ratu Ahmad j Ahmad Jazuly Aini Pungki Sri Rahayu Ainur Ra’in Aji Nurantono Ali Umar Dani Alvina Novanka Aminuyati Ananda Nur Amalia Andri Nirwana AN Anggi Rizki Anisa Arlinda Putri Anneira Azzahra Annisa Novianti Apriyani Aqmal Maulana Sidik Aryati Aryati Awanda Rohmadona Ayu Nuryani Azhari, Uraihan Bahtiar, Syamsul Bella Bunga Sejagad Betha M Zaky Bunga Nabila Debby Ratna Daniel Dellawati Denisa Fitriya Uzzahra Dermawan, Iwan Deshinta Maia Desta Melani Amalia Deva Siviana Devi Eka Kumalasari Devi Noviana Dewi Sagita Dian Ardiyani Dian Novita Diana Niati Manalu Didik Widyatmoko Dindha Tria Lestari Dzil Jalal, A M Fadli Ela Kurnia Elsa Savitri Ervizal A.M. Zuhud Esti Munawaroh Estu Dwi Saputro Faesal, Andi Fahri Juniardi Fajarullah Bangkit Nugraha Fajri Sodik Fani Fardiani Fauzi Widyawati Feoniy Amanda Putri Frischa Anggraeni Fuaturosida, Rika Hafidzd Hakim, Muhammad Samsul Hani Fatu Zahra Henny Purwanti Hermansyah, Wahyu Herni Herawati Hikmal J Holyness Nurdin Singadimedja Hudefah Hudefah Iis Mariyam Ilham Ramadian Imam Wierawansyah Eltara Imarananda Putri Imran Imoni Misadiwana Imran Rosyadi Imron Rosyadi Imron Rosyadi Indah Fitriani Ismail Abdul Ghani al-Jalal Isman Ismi Azalika Ummah Izu Andry Fijridiyanto Jalaludin Jorina Waworuntu Julina Julina Kamila Cahya Kasim Kasim Kharis Nugroho Khayatin Nupus Khoirunnida Leyla Ayu Azkiyah Lida Urbaningrum Linda Destia Putri Lisa Julianti Lusi Emilia Wulandari M. Ainul Yaqin M. Naufal Firosa Ahda M. Rudy Sumiharsono Maesyaroh Rasyid Mahpudoh Mahpudoh Makmuri Makmuri Mamay Komarudin Meita Rahayu Melinda Dwi Erintina Mentari Salsabila Mia Mulyani Zahra Muh Nur Rochim Maksum Muhamad Jundanila Muhammad Akmal Jauhar Rifqi Muhammad Arif Wicagsono Muhammad Hidayatullah Muhammad Qaddafi Muhammad Ridho Dhiaz Muhammad Rizki Priantono Muhammad Syafri Firman Mukhyidin Mukhyidin Mulia Purba Muliani Muliani, Muliani Mulya Tiara Fauzi Mustika Via Baharsah Muthoharun Jinan Muthoifin Mutiara Anisa Titian Trisna Mutohharun Jinan Nabila Agustina Naisa Laila Yasri Namira Rahmi Rizqia Nana Sutisna Naoval hakiki rd Nasrulloh Nasrulloh Naufal Affandi Nepi Andriani Nia Maharani Nimas Ayu Sholehah Norma Puspitasari Novia Anggelina Novia Herman Devi NOVIA RAHMAWATI Novianti Novianti Nungki Agustin Nur Syamsudin Nuraida Safitri Nurhasanah Nurholisah Okvin Mulia Paris Ali Topan Pratama Putri Arifani Qoni’ah Al Munasiroh Rana Rana Resti Apipah Rico Sandi Aji Rini Rohmawati Riska Susilawati Rizkiyah Nurmalia Rizky Fahrul Rodiatul Ulfah Rosiyanti Rosiyanti Sabilla Anggraini Sabinah Salahudin Salahudin Salim, Hakimuddin Samahwati Samahwati Samsul Bahri Satria Bagus Pribadi Sela Devi Shela Handayani Shinta Damayanti Sika Noviani Silfi Purnama Nur Siti Aulia Nurmedina Siti Ila Awaliah Siti Lutfiyani Siti Nur Hidayati Siti Nur Rohmah Siti Rani Siti Rohayu Siti Salma Nur Izati Siti Sugiarti Siti Sutihat Solihat Solihat Sudarmono Sudarmono Suhubdy Suhubdy Supianto Cibro Suseno, Bambang Dwi Sutisna Sutisna Sutisna Syamsul Bahtiar Syarbini, Khatib Syarif Mamang Tadkirotun Nakiya Tashella Nazha Tasya Aulia Titin Nurfatlah Tomi Irawan Tri Amanah Tuti Alawiyah Ubaidillah, Aji Syailendra Uktafiya Nurhayati Ulinnuha Ulinnuha Wahyudi Wahyudi Wakhidia Rahmatu A Wananda Purna Maulidi Wieke Dwi Sulistianova Wisnu Sagantara Wulan Ayu Ningsih Wulan Fitriya Yahya yahya Yeni Lasmawati Yeti Dahliana Yuana Putri Febriyanti Yuni Apriliani ZA Munarfan Putra Zahrotul Hayat Zanuba Qotrun Nada